商务谈判中由于文化差异导致失败的案例 英语

Cultural difference on time
A Brazil company went to American to purchase equipment , their negotiate group was late for 45 minutes, because of their shopping . The American company was very dissatisfied for their late. During the negotiation the American company take the Brazil party’s late into their heart, which made the Brazil negotiators lost their head ,and didn’t want to bargain with the American party. They signed the contract without considered clearly . At last , the Brazil suffered a great loss.
跨文化商务 交际失败案 例分析
Culture diversity in words Cultural difference on manners culture difference on time
Cultural difference on manners
Hejun is a successful engineer , Mike is his best friend from Canada. When Mike come to China , Hejun made an carefully arrangement for him . However, when Hejun went to Canada for an business trip , Mike just made an simple arrangement for him and ignored him after he sent Hejun to hotel. Hejun was very disappointed , and he thought Mike was very impolite for this.
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Culture diversity in words
The General Motors Corporation named NAVO in Mexico. In Spanish the NAVO means it doesn’t go, so the Mexicans will not buy their cars, at last The GM suffer a crushing defeat in Mexico.