学术英语演讲
英语学术演讲与写作
以下是关于英语学术演讲与写作的一些基本信息和技巧：
一、学术演讲
1.结构：
•引言：引起听众的兴趣，介绍主题和目的。
•正文：提出观点、提供证据和例子来支持观点。
•结论：总结演讲内容，强调重点。
1.技巧：
•清晰的发音和语速：保持适当的语速，避免模糊不清的发音。
•使用恰当的手势和肢体语言：帮助加强演讲内容。
•与听众保持眼神接触：展示自信和与听众的互动。
•提前练习：多次练习以提高流利度和自信心。
二、学术写作
1.结构：
•引言：介绍研究背景和目的。
•方法：描述研究方法和过程。
•结果：呈现研究结果和数据。
•讨论：分析结果，解释其意义和影响。
•结论：总结研究内容，提出建议和未来研究方向。
1.技巧：
•清晰简洁的语言：使用准确、简洁的语言表达观点。
•逻辑连贯的结构：确保文章结构合理，段落连贯。
•恰当的引用和参考文献：引用他人的研究时要注明出处。
•反复修改和编辑：检查语法错误、拼写错误和逻辑问题。
无论是学术演讲还是写作，都需要充分的准备和练习。
了解目标受众，明确要传达的信息，并通过清晰的表达和逻辑结构来有效地传达研究成果或观点。
学术会议英语演讲稿
学术会议英语演讲稿International Conference on Space TechnologyDistinguished guests, distinguished delegates, ladies and gentlemen, and all the friends:At this special time of wonderful September, in this grand hall of the beautiful city, our respectable guests are here getting together. Jointly sponsored by the International Astronautical Federation (IAF), International Academy of Astronautics (IAA) and the International Institute of Space Law (IISL), undertaken by China National Convention Center at Beijing, the sixty-fourth session of the International Astronautical Congress will be open. Now, first of all, please allow me to give our hearty welcome to all of you present, and thank you, for your friendly coming. We feel so proud, and appreciated as well to be the host of the event.For this conference, we are following the agenda here. The meetingis supposed to last for five days，it is the first congress which covers the true sense of space science and exploration, space applications and operations, space infrastructure, space and society multidimensional fields. And it to be separated into two parts, to begin with, we’ll invite some representatives from our guests to give lectures about their latest researches and reports on the issue, and then we will have some symposiums. And finally I wish you an unforgettable and prefect experience here.Thank you!学术会议英语演讲稿 [篇2]Distinguished guests, distinguished delegates, ladies and gentlemen, and all the friends:At this special time of wonderful August, With a pleasantsubtropical climate in Xiamen, Our respectable guests are here getting together , undertaken by XMU , the 2015 10th International Conference on Natural Computation and the 2015 11th International Conference on Fuzzy Systems and Knowledge Discovery , will be open. Now, First of all, please allow me to give our hearty welcome to all of you present, andthank you , for your friendly coming. We feel so proud, and appreciated as well to be the host of the event.It is a great honor for us to have all you here to attend this conference, of which the theme is the academic exchange about the advanced technologies on Computer Science. Here I’d be delighted to introduce our conventioneers in brief. Apart from our faculty and students, Most of the delegates and guests are prestigious experts and scientists, who are related in these fields from all over the world. With many significant achievements, they are the most dynamic leaders in the movements of the science and technology.ICNC-FSKD is a premier international forum for scientists and researchers to present the state of the art of data mining andintelligent methods inspired from nature, particularly biological, linguistic, and physical systems, with applications to computers, circuits, systems, control, communications, and more. This is anexciting and emerging interdisciplinary area in which a wide range of theory and methodologies are being investigated and developed to tackle complex and challenging problems. As the host, I would like to take this opportunity to give you a general introduction about our school..Xiamen University(XMU), founded in 1921 ,is the first university in China founded by overseas Chinese. Before 1949, it was named University of Amoy. The school motto: "Pursue Excellence, Strive for Perfection (自强不息, 止于至善)". Now this university ranked the 13th in China, which is in the front rank in China and maintain the top 20 ranking in china. This university is one of the comprehensive universities directly affiliated with the Education Ministry, is located in the city of Xiamen in Fujian Province. In 1995 it was included in the list of the “211 Project” for the state key construction; in 2000 it became one of China’s higher-level universities designated for the state key construction of the “985 Project”.For this conference, we are following the agenda here. The meetingis supposed to last for three days，and to be separated into two parts. To begin with , we’ll invite some representatives from our guests to give lectures about their latest researches and reports on the issue, and then we will have some symposiums. During the conference we are pleased to be your guide to this city. If anything needed, don’t hesitate to contact us. We believe by our collaboration we are sure to make this gathering a consummation.And finally I wish you an unforgettable and prefect experience here.Thanks!学术会议英语演讲稿 [篇3]一、开题语Good morning, ladies and gentleman. Welcome to Chicago, a beautiful city of America. I’m^^^^^^^^^^^^^^^^, from*********** University of China.Its a very very great pleasure to participate in the 110TH Association of American Geographers Conference as the chairman,its my first time to do so.And I really enjoy being stay here with you this morning.The International Geography Conference has been held 110th times by the Association of American Geographers (AAG) institute since 1904. The purpose of the conferences have contributed to share our experiences and knowledge of the advancement of geography, frontier developments and reaserches, as well as possible applications of them in solvingpractical problems. A lot of current issues have been discussed, and some of them have been effectively soluted.Welcome to the Association of American Geographers' Annual Meetingin Los Angeles, California! You will be joined by fellow geographers, GIS specialists, environmental scientists, and other leaders for the latest in research and applications in geography, sustainability, and GIS science. The meeting will be held from December14 to December18, 2015, and will feature over 6,000 presentations, posters, workshops, and field trips by leading scholars, experts, and researchers.Today, as the first time of the conference debut in this city,we’ll have a unique session. The topic of prepared presentations is the application of quantitative methods in Geography , Today’s speakerswill share their thoughts on how to effectively run models in different issues and give a reasonable answer. Then, we’ll have a Question and Answer session, which allows the everyone to ask some questions you may be interested. I am sure that you will find some topics to be presented both interesting and informative.二、介绍第一个演讲者Now, Let me introduce the first speaker, who is very very rich, notin dollars, but in knowledge and experiences, She got her Ph.D in the natural geography***********University, followed by a series of teaching and research positions at Sun Yat-sen University. Please don’t hesitate to join mein welcoming our first speaker, Prof.********, whose topicis***************. Welcome.三、对第一个演讲者做总结Wow.What an innovative idea.Distinguishing the impact of climate change and human activities on runoff changes is a problem that has puzzled researchers for a long time. This study has developed a framework to separate the impacts of climate change and human activities to surf-ace runoff. The information from this study will assist with better use and management of water resources for residents and economicdevelopment in southern China. Thank you for the excellent presentations and ideas.四、介绍第二个演讲者Now, I’ll be very pleased and excited to introduce the next speaker, Prof.************, who is the Prof. of^^^^^^^^^^ University.To represent the sponsor host unit ,it’s the fifth time for him to be the final presenter. He breadth and depth of knowledge, profound discoveries and distinctive ideas always cause shock at the conference. Today, Mr He entitl is*****************五、对第二个演讲者做总结Thank you for the impressive speech . Prof. He. We are delighted to be able to share your new specific strategies and techniques. Prof.He’s speech is about frontier science, which is profound and predictive, greatly widen our horizon, as least my horizon. Prof SYC has given aneye opener as well as a very meaningful lesson. Thank you again, Prof^^^^^^^^^^六、进入提问环节Ladies and gentleman, our distinguished speakers have finished their presentations, we now enter into the question and answer session. Duringthis session, Prof. HYQ. Prof.LB. and I will be very happy to answer your questions.Are there any questions?七、对提问做总结Ok, Well,I’m sorry to say that this session will have to stop here. Thank you for your questions. I hope this was as good a session for you as it was for us.八、会议结束语Ladies and Gentlemen,I shall end here by thanking you for coming to the The 110th International geography Conference. I hope that you have benefited much from the conference and from discussions with colleagues.I would like to thank AAG institute for offering me the opportunity to be the Chairman. Thanks to everybody who has contributed to the conference and all other participants. Thank you for your time and attendance.Ladies and gentlemen, you have my best wishes for your still greater achievements in your career. Now, I declare the conference closed.Let’s meet again in New York 2016.。
学术报告的英文开场白
学术报告的英文开场白篇一：英文学术报告开场白、结束语問侯語或開場白的寒喧開場白很重要，最常用的問候是“Ladies and gentlemen”，但要視場合而定。
例如在會議討論會場合時，經由主席介紹上台時可先說,Honorable guest,Ladies and gentlemen,good morning ,It's very great pleasure indeed for me to be able to attend this meeting 主席先生，各位貴賓，各位女士，先生早安．非常榮幸能參加這次的會議。
或者你也可以說I'm hornored and proud to have the opportunity to speak at this meeting .禮貌性的問侯語這是對主持人和來賓的一種尊重。
開始簡報—提出簡報摘要在正式進入主題之前可先扼要說明簡報的內容與順序，幫助聽眾了解您的報告的大概內容。
例１．Today I would like to present my paper“The challenges of pharmacy practice in Taiwan”,In the first part of the report ,I'm going to begin with a few general comments concerning the Taiwan Medical care enviroment recently, and then discuss in more detail specific issue which concerned community pharmacy, and how theNational Health cave Insurance influence the future of pharmacist career例２．你亦可將要簡報的摘要條列式的依序說明。
英文学术演讲稿
英文学术演讲稿篇一：英语学术演讲稿Good morning everyone. Welcome to my presentation. My name is …My major is mechanical engineering. The research direction of my team is the robot, so I’ll talk something about applications of the teleoperator robot in our life with two examples. The main contents of my speech are the medical robot and the cooking robot.First of all, we should know what teleoperator robot is. Teleoperatorrobots are mainly used for various operations of non-industrial production, for example, the medical robot, the cooking robot and the cleaning robot. Let’s first see the medical robot. The main characteristics of the medical robot is remote control. The remote control lets people stride across the space-time barrier. It means that the doctor and the patient can be in different places, as is shown in the pictures. The patient is in Strasbourg while the surgeon is in New York. The display screenprovides surgery scene to the surgeon. By operating the main operation terminal and inputting commands, doctors can control the robot to have surgery.Robots can also serve our daily life. Most of us may already know that the robot cooks in the university cafeteria of Beijing Jiaotong University. We all think that it’s very interesting. These pictures show us the process of the robot cooking. First, the chef puts raw materials into the robot, then choses the dish to cook in the display screen. Next, the robot starts to cook. In the cooking process, the chef follows the robot’s voice prompts to add spices. Just three minutes later, the robot pours the cooked dish into the prepared basin. The robot cooking not only takes less time but also uses less gas. It can save fifty percent of gas.As the above examples allude, teleoperator robots provide service for mankind and make our life more convenient. Meanwhile they save us a lot of time and sources of energy. I believe in the future teleoperator robots will be more widely used and provide better service to our life. That’s all. Thank you.篇二：英语学术演讲稿建工Hello everyone. We are so pleased to stand here making oralpresentation. My name is .Our major is construction management. The research direction of our group is new-type concrete, so we’ll talk something about these new construction materials in our life . The main contents of my speech are the physical properties and the advantages of high-strength lightweight concrete.Concrete structure is one of the most widely used building styles in the modern world. The use of the concrete materials has become very popular since the invention of the Portland cement in 19th , a large number of the existing concrete structures are becoming older and can’t meet current requirement of construction any longer.So I think,we should know what high-strength lightweight concrete is. It is characterized by light weight, low cost, high seismic resistance, high crack resistance, high durability and high fire resistance,which can also be regarded as itslightweight concrete in construction projects to meet the strength and other performance’s requirements can dramatically reduce the weight of structures in the mean time, this feature allows the concrete has a very important use value.With the policy of the environment-protecting and sustainable development deepening and demand for building energy efficiency rising, the use of a variety of industrial waste to produce artificial lightweight aggregate is urged by more and more lightweight concrete’s theory and applications has important research value and practical significance.Next,ladies and gentlemen,welcome,he will continue our group presentation.Hello everyone,I will mainly talk about green high performance concrete here.The history of green high performance concrete is not long, but it has obvious advantages and is paid attention at home and has been used widely as structural material,appearance of green highperformance concrete will become the main building structure materials in the 21st century. Concrete strength in Chicago′s South-walker Building in America with 295m height and 71 layers was C95.The use of green high-performance concrete was started late in China, especially coming through serious defects of the overpass in the Beijing and Tianjin region. Therefore great concerns was arouse in the engineering and application of green high performance concrete are increasing little by high performance concrete are used in high-rise buildings and Jingan Center Building in Shanghai.The research of the green high-performance technology in China is still in primary stage and the current research is not enough to concludethe laws that guide production directly. So the research and development of green high-performance concrete should be increased greatly,consequently drawing up the quality standards and production specifications.As all the contents above stated,we should attachgreat importance to green issues of new-type concrete because these are related to our human survival and development. Through constant exploration and research, it is firmly believed that the green high-performance concrete is the only way for the sustainable development of the concrete materials. That’s all. Thank you.篇三：英文学术会议主持人发言稿Good morning,ladies and to Harbin,a beautiful northland ice city of ’m ABC,from school of economics and management of a very very great pleasure to participate in the 5TH International Finance Conference as the chairman,its my first time to do I really really enjoy being stay here with you this International Finance Conference has been held 4th times by CFA institute since 1998. The purpose of the conference is to share our experiences and knowledge in regard to the theory, frontier developments and reaserches, as well as possible applications of them in solving practical problems A lot of current issues have been discussed,and some of them have beeneffectively soluted..Today,as the first time of the conference debut in this city,we’ll have a unique topic of prepared presentations is the application of quantitative methods in Finance ,Today’s speakers will share their thoughts on how to effectively run models in different issues and give a reasonable ,we’ll have a Q&A session,which allows the everyone to ask some questions you may be interested. I am sure that you will find some topics to be presented both interesting and informative. Now,Let me introduce the first speaker,who is very very rich,not in dollars,but in knowledges and experiences,He got his in financial economics at the UCB,followed by a series of teaching and research positions at MIT and Harvard. Please dont hesitate to join me in welcoming our first speaker, , whose topic is entitled threshold effect between the scale of shadow banking and the stability of the banking system. Welcome.Thank you for the impressive speech .As far as we konw,shadow banking system played an important rolein the last Financial crisis mainly derived from its high leverage and asymmetric information produced a supervision lack of information, regulators were unable to measure the actual risk of the financial is crucial for to take a further knowledge of approaches to gauge the risk exposure more entirely and more SYC has given an eye opener as well as a very meaningful you again,Prof SYC.Plz alow me to introduce the next speaker, wusiqin,who is the corporate department manager of China construction bank in Harbin. She holds a Bachelor degree of Science in engineering of HIT,she also holds a master of business administration of Renmin university of topic today is Coordinated development trend of china’s Science-technology finance and economic growth welcome miss wu.Thank you for your speech,Miss wu. We are delighted to be able to share your new specific strategies and techniques. Miss wu’s speech is about frontier science,which is profound and predictive,greatly widen our horizon,as least my horizon. Anyway, I would liketo express to her the most sincere appreciation The next speaker,, has hosted a daily TV program with respect to economic issues on the and has appeared on CCTV,who is also the author of an upcoming book named .So to speak to you on iNNovation Capability of High tech Enterprises by Gray theory, please weclome Mr JXS with the warmest applause.Wow What an innovative idea,to quantify the Inonovation ability and classify into different categories. Try to think about it and you’ ll find its very enlightening. Thank you for the excellent presentations and ideas.Now,I ll be very pleased and excited to introduce the next speaker,Mrs Hujianjie,who is the vice president of CFA represent the sponsor host unit ,it’s the fifth time for her to be the final breadth and depth of knowledge,profound discoveries and distinctive ideas always cause shock at the ,Mrs Hu will address you on Relationship between stock liquidity and asset liquidity of listed companies,I cant wait to her inspiring ideas. WelcomeThank you very much for the extremely enlightening presentation. Generally,we wanna investigate the correlation of asset liquidity and stock liquidity, thereby linking stock liquidity to corporate finance the relationship between asset liquidity and stock liquidity is her speech, Mrs hu introduce a useful model to explore the ambiguous relationship,which may shed new light on the importance of firm’s investment and financing decisions.Ladies and gentleman,our distinguished speakers hv finished their presentations,we now enter into the question and answer this session,,,, and I will be very happy to answer as many of your questions as we could.Are there any questionsOk,Well,I m sorry to say that this session will have to stop you for your hope this was as good a session for you as it was for us.Ladies and Gentlemen,I shall end here by thanking you for coming to theThe 5th International finance Conference. I hope that you have benefited much from the conference and from discussions with colleagues.I would like to thank and the CFA institute for offering me the opportunity to be the Chairman.Thanks to everybody who has contributed to the conference and all other you for your time and attendance.Ladies and gentlemen, you have my best wishes for your still greater achievements in your career. Now, I declare the conference meet again in Beijing in 2018.篇四：英文国际学术会议开幕词演讲稿Distinguished guests, distinguished delegates, ladies and gentlemen, and all the friends: At this special time of wonderful August, With a pleasant subtropical climate in Xiamen, Our respectable guests are here getting together , undertaken by XMU , the XX 10th International Conference on Natural Computation and the XX 11thInternational Conference on Fuzzy Systems and Knowledge Discovery , will be open. Now, First of all, please allow me to give our hearty welcome to all of you present, and thank you , for your friendly coming. We feel so proud, and appreciated as well to be the host of the event.It is a great honor for us to have all you here to attend this conference, of which the theme is the academic exchange about the advanced technologies on Computer Science. Here I’d be delighted to introduce our conventioneers in brief. Apart from our faculty and students, Most of the delegates and guests are prestigious experts and scientists, who are related in these fields from all over the world. With many significant achievements, they are the most dynamic leaders in the movements of the science and technology.ICNC-FSKD is a premier international forum for scientists and researchers to present the state of the art of data mining and intelligent methods inspired from nature, particularly biological, linguistic, and physical systems, with applications to computers,circuits, systems, control, communications, and more. This is an exciting and emerging interdisciplinary area in which a wide range of theory and methodologies are being investigated and developed to tackle complex and challenging problems. As the host, I would like to take this opportunity to give you a general introduction about our school..Xiamen University(XMU), founded in 1921 ,is the first university in China founded by overseas Chinese. Before 1949, it was named University of Amoy. The school motto: "Pursue Excellence, Strive for Perfection (自强不息, 止于至善)". Now this university ranked the 13th in China, which is in the front rank in China and maintain the top 20 ranking in china. This university is one of the comprehensive universities directly affiliated with the Education Ministry, is located in the city of Xiamen in Fujian Province. In 1995 it was included in the list of the “211 Project” for the state key construction; in XX it became one of China’s higher-level universities designated for the state key construction of the “985 Project”.For this conference, we are following the agenda here. The meeting is supposed to last for three days，and to be separated into two parts. To begin with , we’ll invite some representatives from our guests to give lectures about their latest researches and reports on the issue, and then we will have some symposiums. During the conference we are pleased to be your guide to this city. If anything needed, don’t hesitate to contact us. We believe by our collaboration we are sure to make this gathering a consummation.And finally I wish you an unforgettable and prefect experience here.Thanks!。
(完整word版)英语学术演讲与写作4篇Summary
Summary of ‘scientists shouldn’t be surprised by the popularity of intelligent d esign’In his article ’’ which addresses many scientists , grumps over the persistence of ID(in telligent design), scott Lilienfeld postulates that many Americans, approval of ID cann ot be blamed on their lack of common sense but rather their dependence on their com mon sense or intuition in making judgments which turns them awayfrom the theory of natural selection. According to Lilienfeld ,the difficulty in intuiting how marvelous cr eatures and organisms have resulted from natural selection has prevented many Ameri cans from accepting Darwinian Theory while the same common sense has made ID ra ther tempting to them.As is indicated by a multitude of examples of wrong beliefs bas ed on common sense, intuition does not provide a reliable means of understanding the world. Unfortunately, scientists and science educators have failed to teach research m ethods and academic skills that can help debunk misconceptions compatible with peo ple,s common sense. Finally , Lilienfeld concludes that a radical shift in science educa tion has to be initiated so that scientists would not face a fiasco when confronting erro neous claims refuged by people,s common sense.Summary of ‘Empowerment and Restraint in Scientific Communication’In his article “”, Philip Campbell highlights a dire likely consequence of biologists ” increased ability to obtain and distribute scientific information that such informatio n may be exploited by people with heinous intentions. Scientific communication, acco rding to Campbell, has seen significant development due to the invention of powerful software and hardware that facilitate scientists” acquisition of information and reduc e the trouble they may otherwise have to take in order to publicize their research. Ho wever, the resulting plethora of biological information spawns a hazard that the infor mation may be used to build biological weapons, and this hazard has come to peoples attention with synthetic biologys recent development. Campbell points out that it is rel atively easy to abuse biological knowledge while biological studies often bring about unexpected results.People using biological information for malicious purpose may be whoever have learnt to exploit simple biological technologies and are not necessarily committed to terrorist agendas. Campbell believes that the decisions made by funding agencies and scientific journals who are the gatekeepers of biological research will be crucial in reducing the risks of information abuse and what proactive measure should be taken has to be considered by all related parties.Summary of ‘ethical, legal and social implications of autonomous systems’In his article“”Austin Modine highlights that robot driver will control the vehicles whi ch raises problems in different social levels.Autonomous robots will deprive people of their control.For Modines assume that human interaction is necessary,but human will make mistakes because of their wrong decision.Autonomous systems also have a tend ency to make mistake.And there is a problem that who will be responsible for the failu re.A concern that autonomous systems are held back until they dont make mistakes an y more.The reaction to failures between autonomous systems and manned systems sh ould be chosen if it make less mistakes than human-operators and technical systems.F inally,Austine Modine conclude that many questions should be solved in order to mak e autonomous systems accept legally and socially.Summary of ‘why do things become more complex’In his article “Why Do Things Become More Complex” Carrington highlights a ph enomenon that simplicity becomes more complex, and people are interested in the co mplexity. In the history, the turbojet engine invented by Frank Whittle just use a simpl e compressor-turbine combination as the motivation. After many years, the jet engine changed more complicated as the pressure of commercial and military interests, usuall y by adding a subsystem. Modern engines have a vastly complex array of interconnect ed subsystems subassemblyes. The jet engines work like a cheetah both in the outside and inside, sleekly and complicatedly. In the process of growing complexity, it has ma ny obstacle for people to overcome, such as new bureaucratic offices and departments . The complexity brings a mass of problems to keep the performance like maintenance repairs, et.al.. And functions and modifications tends to increase complexity through overcoming limitations, abnormal circumstances and adapting to the complex world. The renewable simplicity often emerges slowly after the growing complication. Finall y, Carrington concludes that complexity should be checked so that it can evolves natur ally and deliver powerful performance. And also need to final things to bring renewab le simplicity after the complexity.。
学术英语演讲
17
Body wave resistance
Slender body theory:
IB
Among them: I---moment of inertia,J---rotary inertia.
18
Pillar wave resistance
Thin ship theory:
19
Interference drag between body and pillar
Disadvantages
1.Greater frictional resistance 2.The larger radius of gyration at high speed 3.The layout of the ship main engine 4.Bad longitudinal stability at high speed 5.Draft and beam of SWATH are larger than those of the ship of same displacement
三、Researches on the speed of the SWATH ship
Comparison of resistance performance of various ship forms
13
Speed loss of various ship forms in waves
14
四、Relationships between ship form and performance of SWATH
二、The advantages and disadvantages of the SWATH ship
Advantages
1.Good calm water resistance and wave resistance performance 2.High propulsion efficiency 3.Good seakeeping performance rger deck area 5.Low cost and short period of construction
学术英语如何做演讲How to do a presentation PPT
5. Visual aids a. Are the visual aids clear? b. Do they support his message? c. Does he use the equipment professionally?
Organization of a presentation:
II. The elements of a presentation
The three elements: information, speaker, audiance
Information Information can be shared by speaker and audiance. information in a presentation is language information.
To demonstrate: a service, product, system. To create: an image, strategy. To entertain: colleagues, outside people. To sell: a concept, product, idea. To promote: an attitude, a way of working. To suggest: a solution, a new concept.
audiance
◆ Who is your audiance?
Are the audiance familiar with your topic and the specil terms you might use? what background knowlede do they have about your topic? Do they have any particular interest ? How are you going to involve them in your presentation? A knowledge of the audiance's academic background and interest will help you decide the choice of details. ◆ What is your purpose?
英语学术演讲稿
Good morning everyone. Welcome to my presentation. My name is …My major is mechanical engineering. The research direction of my team is the robot, so I’ll talk something about applications of the teleoperator robot in our life with two examples.The main contents of my speech are the medical robot and the cooking robot.First of all, we should know what teleoperator robot is. Teleoperator robots are mainly used for various operations of non-industrial production, for example, the medical robot, the cooking robot and the cleaning robot. Let’s first see the medical robot. The main characteristics of the medical robot is remote control. The remote control lets people stride across the space-time barrier. It means that the doctor and the patient can be in different places, as is shown in the pictures. The patient is in Strasbourg while the surgeon is in New York. The display screen provides surgery scene to the surgeon. By operating the main operation terminal and inputting commands, doctors can control the robot to have surgery.Robots can also serve our daily life. Most of us may already know that the robot cooks in the university cafeteria of Beijing Jiaotong University. We all think that it’s very interesting. These pictures show us the process of the robot cooking. First, the chef puts raw materials into the robot, then choses the dish to cook in the display screen. Next, the robot starts tocook. In the cooking process, the chef follows the robot’s voice prompts to add spices. Just three minutes later, the robot pours the cooked dish into the prepared basin. The robot cooking not only takes less time but also uses less gas.It can save fifty percent of gas.As the above examples allude, teleoperator robots provide service for mankind and make our life more convenient. Meanwhile they save us a lot of time and sources of energy. I believe in the future teleoperator robots will be more widely used and provide better service to our life. That’s all. Thank you.。
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Part Two
Effective branding begins with the name
Good branding starts with the name—the representation of the brand,conjuring images,concepts,and experiences.The
done;natural stone also beautifies the building.
Effective branding begins with the name
cedes-Benz
Rolex
CONTENTS
03
Part Three
The 3 Ms of taglines
The 3 Ms of taglines
Great taglines instantly creat meaning around a brand.Pepsi’s “Generation Next”,Michelin’s “Because so
much is riding on your tires”,and Visa’s “Life takes Visa” all
A brand is a combination of differentiating attributes .
A brand is a relationship. A brand creats value.
CONTENTS
02
Effective branding begins with the name
CONTENTS
01
Part One
What is brand
What is brand
A brand affects the thought process and the emotional responses of an audience.
A brand touches the core emotions and values of its constituents.
nicely capture something special about those brands— Pepsi’s association with youth, Michelin’s emphasis on
safety and trust,and Visa’s connection to our day-to-daylives.
The 3 Ms of taglines
meaningful
motivating
memorable
tagline
THANK YOU
Keys to creating brands people love
CONTENTS
01 What is brand 02 Effective branding begins with the name 03 The 3 Ms of taglines
Part Two
Part Three
Part One
name is the foundarion for these perceptions.Foundations for
buildings can be purely functional or can actually enhance the esthetics of the structure.Poured cement gets the job