跨文化选择题
跨文化交际选择题

跨文化交际选择题 1. When you talk with your friends about Picasso, Beethoven, you are talking about culture from ____ perspective. a. anthropologic b. intellectual c. social d. psychological 2. The dialogues at the United Nations, for example, would be termed _____. a. interracial communication b. interethnic communication c. international communication d. interpersonal communication 3. ____ is the process of putting an idea into a symbol. a. Decoding b. Channel c. Encoding d.
20. An American company that operates in Japan almost caused a disaster in the United States---Japanese relations by addressing 500 red Christmas cars to its Japanese Jointventure partner, since funeral notices are red in Japan. This case has reflected that each country has its art for ____. a. tipping b. greeting c. card exchange d. giving gift 21. In ____, the handshake is accompanied with a light kiss; even males kiss both cheeks after a handshake. a. the United States b. Saudi Arabia c. Russia d. France 22. ____ style focuses on the speaker and role relationships. People with such communication style stress high power distance. This style is popular in collectivist and highcontext culture. a. Contextual b. Personal c. Succinct d. Elaborate
跨文化管理期末考试试题

跨文化管理期末考试试题# 跨文化管理期末考试试题## 一、选择题(每题2分,共20分)1. 跨文化管理的核心目标是什么?A. 提高员工满意度B. 增强组织效率C. 促进文化融合D. 降低管理成本2. 下列哪项不是跨文化沟通的障碍?A. 语言差异B. 非语言差异C. 个人偏见D. 技术发展3. 在跨文化管理中,以下哪个概念与“文化适应”最为接近?A. 同化B. 适应C. 隔离D. 冲突4. 根据霍夫斯泰德的文化维度理论,以下哪个维度与个人主义和集体主义相关?A. 权力距离B. 个人主义与集体主义C. 男性化与女性化D. 长期导向与短期导向5. 在全球化背景下,企业如何有效管理多元文化团队?A. 强调统一的企业文化B. 忽略文化差异C. 尊重并利用文化多样性D. 强制员工适应公司文化## 二、简答题(每题10分,共30分)1. 简述跨文化管理的重要性及其对企业国际化的影响。
2. 描述跨文化沟通中的“文化休克”现象,并提出应对策略。
3. 举例说明如何通过跨文化培训提高团队的多元文化协作能力。
## 三、案例分析题(共30分)案例背景:中国某大型制造企业计划在欧洲设立分公司,管理层决定派遣中国本土员工前往欧洲工作。
然而,由于文化差异,中国员工与当地员工在工作方式、沟通习惯等方面存在显著差异,导致工作效率低下。
问题:1. 分析上述案例中可能存在的跨文化管理问题。
(10分)2. 提出解决这些问题的策略和建议。
(10分)3. 讨论跨文化管理在企业国际化过程中的作用和挑战。
(10分)## 四、论述题(共20分)论述跨文化领导力的重要性,并结合实际案例说明如何培养和提升跨文化领导力。
请注意,以上内容仅为示例,实际考试题目可能会有所不同。
考试时应仔细阅读题目要求,结合所学知识进行作答。
跨文化管理试题及答案

跨文化管理试题及答案一、选择题1. 跨文化管理是指:A. 一种管理方法B. 管理跨国企业的方法C. 在多元文化环境中管理的方法D. 跨越不同行业界限的管理方法答案:C2. 跨文化管理的目标是:A. 提高团队的文化素养B. 促进员工的沟通和协作C. 有效处理跨文化冲突D. 扩大企业的国际影响力答案:C3. 跨文化管理中的文化智力是指:A. 对不同文化的认知和理解能力B. 对语言的掌握和运用能力C. 对团队管理的经验和技巧D. 对国际业务的专业知识和技能答案:A4. 在跨文化团队中,有效的沟通和协作可以通过以下哪些方式实现?A. 增加面对面交流的机会B. 提供多种沟通渠道和工具C. 鼓励员工学习外语D. 开展文化交流活动答案:A、B、D5. 跨文化管理中,以下哪种方法可以帮助企业了解不同文化的价值观和行为规范?A. 跨文化培训B. 聘请跨国背景的人才C. 参观当地企业和社区D. 进行市场调研和竞争分析答案:A、B、C二、问答题1. 请简要解释什么是文化冲突,并提供一种应对策略。
答:文化冲突是指在跨文化环境中,由于不同文化之间的差异而产生的矛盾和摩擦。
一种应对策略是通过开展跨文化培训,帮助员工了解并尊重不同文化的差异,增强文化智力,提高沟通和协作能力。
2. 请列举三个跨文化管理中面临的挑战,并提供相应的解决方法。
答:挑战一:语言和沟通障碍。
解决方法:提供多种沟通渠道和工具,鼓励员工学习外语,增加面对面交流的机会;挑战二:文化差异带来的价值观冲突。
解决方法:开展文化交流活动,增进团队的文化理解和认知;挑战三:多元文化团队的协调和管理。
解决方法:建立有效的团队沟通渠道和机制,培养团队合作意识,加强领导力和人际关系管理能力。
3. 请解释什么是文化适应,并提供一个实际案例。
答:文化适应是指在跨文化环境中,个体或组织通过改变自身的行为、价值观和思维方式以适应不同文化的过程。
例如,一家跨国企业进入中国市场后,为适应中国文化,调整了产品包装和广告策略,将产品的颜色和形象与中国文化相符合,从而提高了产品的市场竞争力。
导游服务与跨文化交流测试 选择题 60题

1. 导游在接待外国游客时,首先应该做什么?A. 介绍旅游景点B. 了解游客的文化背景C. 提供餐饮信息D. 安排住宿2. 跨文化交流中,以下哪项不是有效的沟通技巧?A. 使用肢体语言B. 避免使用专业术语C. 坚持自己的文化习惯D. 倾听对方3. 导游在解释当地风俗时,应避免哪种行为?A. 详细解释B. 尊重差异C. 嘲笑或贬低D. 提供相关历史背景4. 在处理游客投诉时,导游应采取的首要步骤是什么?A. 立即道歉B. 听取游客的完整投诉C. 提供解决方案D. 记录投诉内容5. 导游在介绍历史文化时,应如何处理敏感话题?A. 完全避免B. 详细解释C. 以中立态度简述D. 强调本国观点6. 在跨文化交流中,以下哪种行为最能体现尊重?A. 坚持自己的观点B. 学习对方的语言C. 忽视文化差异D. 快速做出判断7. 导游在带领团队参观宗教场所时,应如何指导游客?A. 随意拍照B. 遵守场所规定C. 大声交谈D. 穿着随意8. 在解释当地饮食习惯时,导游应如何处理食物禁忌?A. 忽略游客的饮食限制B. 提供多样化的餐饮选择C. 强制游客尝试当地食物D. 嘲笑游客的饮食习惯9. 导游在处理紧急情况时,应首先做什么?A. 联系旅行社B. 安抚游客情绪C. 寻求专业帮助D. 记录事件详情10. 在跨文化交流中,以下哪种情况最可能导致误解?A. 使用同一种语言B. 了解对方文化C. 忽视非语言信号D. 保持开放态度11. 导游在介绍当地节日时,应如何处理不同文化的庆祝方式?A. 只介绍本国方式B. 尊重并介绍多种方式C. 嘲笑其他文化方式D. 忽略其他文化方式12. 在处理游客之间的冲突时,导游应采取的首要步骤是什么?A. 立即介入B. 听取双方意见C. 偏向一方D. 忽视冲突13. 导游在介绍当地法律时,应如何处理敏感法律问题?A. 完全避免B. 详细解释C. 以中立态度简述D. 强调本国观点14. 在跨文化交流中,以下哪种行为最能体现专业性?A. 坚持自己的观点B. 学习对方的语言C. 忽视文化差异D. 快速做出判断15. 导游在带领团队参观历史遗迹时,应如何指导游客?A. 随意触摸B. 遵守参观规定C. 大声交谈D. 穿着随意16. 在解释当地交通规则时,导游应如何处理不同文化的驾驶习惯?A. 忽略游客的驾驶习惯B. 提供详细的交通规则解释C. 强制游客遵守当地习惯D. 嘲笑游客的驾驶习惯17. 导游在处理游客丢失物品时,应首先做什么?A. 联系旅行社B. 安抚游客情绪C. 寻求专业帮助D. 记录丢失物品详情18. 在跨文化交流中,以下哪种情况最可能导致冲突?A. 使用同一种语言B. 了解对方文化C. 忽视非语言信号D. 保持开放态度19. 导游在介绍当地艺术时,应如何处理不同文化的艺术表达?A. 只介绍本国方式B. 尊重并介绍多种方式C. 嘲笑其他文化方式D. 忽略其他文化方式20. 在处理游客的特殊需求时,导游应采取的首要步骤是什么?A. 立即满足B. 听取游客的完整需求C. 提供解决方案D. 记录需求内容21. 导游在介绍当地医疗设施时,应如何处理不同文化的医疗习惯?A. 忽略游客的医疗习惯B. 提供详细的医疗设施信息C. 强制游客遵守当地习惯D. 嘲笑游客的医疗习惯22. 在跨文化交流中,以下哪种行为最能体现耐心?A. 坚持自己的观点B. 学习对方的语言C. 忽视文化差异D. 快速做出判断23. 导游在带领团队参观自然保护区时,应如何指导游客?A. 随意采摘B. 遵守保护规定C. 大声交谈D. 穿着随意24. 在解释当地购物习惯时,导游应如何处理不同文化的购物方式?A. 忽略游客的购物习惯B. 提供详细的购物信息C. 强制游客遵守当地习惯D. 嘲笑游客的购物习惯25. 导游在处理游客的紧急医疗需求时,应首先做什么?A. 联系旅行社B. 安抚游客情绪C. 寻求专业帮助D. 记录医疗需求详情26. 在跨文化交流中,以下哪种情况最可能导致不信任?A. 使用同一种语言B. 了解对方文化C. 忽视非语言信号D. 保持开放态度27. 导游在介绍当地教育体系时,应如何处理不同文化的教育观念?A. 只介绍本国方式B. 尊重并介绍多种方式C. 嘲笑其他文化方式D. 忽略其他文化方式28. 在处理游客的特殊饮食需求时,导游应采取的首要步骤是什么?A. 立即满足B. 听取游客的完整需求C. 提供解决方案D. 记录需求内容29. 导游在介绍当地交通设施时,应如何处理不同文化的交通习惯?A. 忽略游客的交通习惯B. 提供详细的交通设施信息C. 强制游客遵守当地习惯D. 嘲笑游客的交通习惯30. 在跨文化交流中,以下哪种行为最能体现灵活性?A. 坚持自己的观点B. 学习对方的语言C. 忽视文化差异D. 快速做出判断31. 导游在带领团队参观博物馆时,应如何指导游客?A. 随意触摸展品B. 遵守参观规定C. 大声交谈D. 穿着随意32. 在解释当地娱乐活动时,导游应如何处理不同文化的娱乐方式?A. 忽略游客的娱乐习惯B. 提供详细的娱乐活动信息C. 强制游客遵守当地习惯D. 嘲笑游客的娱乐习惯33. 导游在处理游客的紧急安全需求时,应首先做什么?A. 联系旅行社B. 安抚游客情绪C. 寻求专业帮助D. 记录安全需求详情34. 在跨文化交流中,以下哪种情况最可能导致不理解?A. 使用同一种语言B. 了解对方文化C. 忽视非语言信号D. 保持开放态度35. 导游在介绍当地体育活动时,应如何处理不同文化的体育观念?A. 只介绍本国方式B. 尊重并介绍多种方式C. 嘲笑其他文化方式D. 忽略其他文化方式36. 在处理游客的特殊交通需求时,导游应采取的首要步骤是什么?A. 立即满足B. 听取游客的完整需求C. 提供解决方案D. 记录需求内容37. 导游在介绍当地环境保护时,应如何处理不同文化的环保观念?A. 忽略游客的环保习惯B. 提供详细的环保信息C. 强制游客遵守当地习惯D. 嘲笑游客的环保习惯38. 在跨文化交流中,以下哪种行为最能体现尊重?A. 坚持自己的观点B. 学习对方的语言C. 忽视文化差异D. 快速做出判断39. 导游在带领团队参观动物园时,应如何指导游客?A. 随意喂食动物B. 遵守参观规定C. 大声交谈D. 穿着随意40. 在解释当地节日庆典时,导游应如何处理不同文化的庆典方式?A. 忽略游客的庆典习惯B. 提供详细的庆典活动信息C. 强制游客遵守当地习惯D. 嘲笑游客的庆典习惯41. 导游在处理游客的紧急医疗需求时,应首先做什么?A. 联系旅行社B. 安抚游客情绪C. 寻求专业帮助D. 记录医疗需求详情42. 在跨文化交流中,以下哪种情况最可能导致不信任?A. 使用同一种语言B. 了解对方文化C. 忽视非语言信号D. 保持开放态度43. 导游在介绍当地艺术展览时,应如何处理不同文化的艺术表达?A. 只介绍本国方式B. 尊重并介绍多种方式C. 嘲笑其他文化方式D. 忽略其他文化方式44. 在处理游客的特殊饮食需求时,导游应采取的首要步骤是什么?A. 立即满足B. 听取游客的完整需求C. 提供解决方案D. 记录需求内容45. 导游在介绍当地交通设施时,应如何处理不同文化的交通习惯?A. 忽略游客的交通习惯B. 提供详细的交通设施信息C. 强制游客遵守当地习惯D. 嘲笑游客的交通习惯46. 在跨文化交流中,以下哪种行为最能体现灵活性?A. 坚持自己的观点B. 学习对方的语言C. 忽视文化差异D. 快速做出判断47. 导游在带领团队参观博物馆时,应如何指导游客?A. 随意触摸展品B. 遵守参观规定C. 大声交谈D. 穿着随意48. 在解释当地娱乐活动时,导游应如何处理不同文化的娱乐方式?A. 忽略游客的娱乐习惯B. 提供详细的娱乐活动信息C. 强制游客遵守当地习惯D. 嘲笑游客的娱乐习惯49. 导游在处理游客的紧急安全需求时,应首先做什么?A. 联系旅行社B. 安抚游客情绪C. 寻求专业帮助D. 记录安全需求详情50. 在跨文化交流中,以下哪种情况最可能导致不理解?A. 使用同一种语言B. 了解对方文化C. 忽视非语言信号D. 保持开放态度51. 导游在介绍当地体育活动时,应如何处理不同文化的体育观念?A. 只介绍本国方式B. 尊重并介绍多种方式C. 嘲笑其他文化方式D. 忽略其他文化方式52. 在处理游客的特殊交通需求时,导游应采取的首要步骤是什么?A. 立即满足B. 听取游客的完整需求C. 提供解决方案D. 记录需求内容53. 导游在介绍当地环境保护时,应如何处理不同文化的环保观念?A. 忽略游客的环保习惯B. 提供详细的环保信息C. 强制游客遵守当地习惯D. 嘲笑游客的环保习惯54. 在跨文化交流中,以下哪种行为最能体现尊重?A. 坚持自己的观点B. 学习对方的语言C. 忽视文化差异D. 快速做出判断55. 导游在带领团队参观动物园时,应如何指导游客?A. 随意喂食动物B. 遵守参观规定C. 大声交谈D. 穿着随意56. 在解释当地节日庆典时,导游应如何处理不同文化的庆典方式?A. 忽略游客的庆典习惯B. 提供详细的庆典活动信息C. 强制游客遵守当地习惯D. 嘲笑游客的庆典习惯57. 导游在处理游客的紧急医疗需求时,应首先做什么?A. 联系旅行社B. 安抚游客情绪C. 寻求专业帮助D. 记录医疗需求详情58. 在跨文化交流中,以下哪种情况最可能导致不信任?A. 使用同一种语言B. 了解对方文化C. 忽视非语言信号D. 保持开放态度59. 导游在介绍当地艺术展览时,应如何处理不同文化的艺术表达?A. 只介绍本国方式B. 尊重并介绍多种方式C. 嘲笑其他文化方式D. 忽略其他文化方式60. 在处理游客的特殊饮食需求时,导游应采取的首要步骤是什么?A. 立即满足B. 听取游客的完整需求C. 提供解决方案D. 记录需求内容1. B2. C3. C4. B5. C6. B7. B8. B9. B10. C11. B12. B13. C14. B15. B16. B17. B18. C19. B20. B21. B22. B23. B24. B25. B26. C27. B28. B29. B30. B31. B32. B33. B34. C35. B36. B37. B38. B39. B40. B41. B42. C43. B44. B45. B46. B47. B48. B49. B51. B52. B53. B54. B55. B56. B57. B58. C59. B60. B。
跨文化交流与管理考试试题及答案

跨文化交流与管理考试试题及答案一、选择题1. 以下哪个是跨文化交流的定义?A. 不同文化之间的信息传递B. 跨越语言和文化差异的沟通C. 不同国家之间的商务交流D. 各种文化间的身体接触答案:B2. 跨文化管理的目标是什么?A. 实现文化的融合B. 解决文化冲突C. 提高企业竞争力D. 促进国际合作答案:C3. 以下哪个是有效的跨文化交流技巧?A. 推销自己的文化观念B. 强制他人接受自己的价值观C. 尊重并尝试理解他人的文化D. 将自己的文化强加给他人答案:C二、简答题1. 请简述跨文化交流的重要性及对个人和企业的影响。
答案:跨文化交流的重要性在于促进不同文化之间的相互理解和合作。
对个人而言,跨文化交流可以开阔视野,增强自我意识和文化敏感度,提高交际能力和解决问题的能力。
对企业而言,跨文化交流有助于拓展市场,提高员工的跨文化管理能力,增强企业的国际竞争力。
2. 跨文化管理中的文化冲突如何解决?答案:解决跨文化管理中的文化冲突需要采取以下措施:- 尊重他人文化差异,避免将自己的文化价值观强加给他人;- 建立有效的沟通渠道,加强信息传递和理解;- 通过培训和教育提高员工的跨文化意识和文化敏感度;- 寻求第三方的帮助,例如跨文化咨询公司或专业中介机构。
三、论述题论述:跨文化交流对企业的国际化发展有何重要意义?在当今全球化的背景下,企业的国际化发展已成为趋势。
跨文化交流对于企业的国际化发展具有重要意义。
首先,跨文化交流有助于企业拓展国际市场。
不同国家和地区有不同的文化和消费习惯,只有通过有效的跨文化交流,企业才能更好地了解当地的市场需求和文化背景,从而制定适应当地市场的营销策略和产品定位。
其次,跨文化交流能够提高企业员工的跨文化管理能力。
在国际化发展过程中,企业往往需要派遣员工到不同的国家工作,员工需要具备良好的跨文化交流能力才能适应当地的工作环境和与当地员工进行有效的合作。
通过跨文化交流的培训和教育,企业能够提高员工的跨文化意识和文化敏感度,使其更好地适应跨国工作环境。
《跨文化交际》题集

《跨文化交际》题集一、选择题(每题10分,共100分)1.跨文化交际主要研究的是:A. 不同国家之间的政治关系B. 不同文化背景的人们之间的交流与互动C. 国际经济的合作与发展D. 全球气候变化的影响2.在跨文化交际中,哪种行为可能被视为不尊重他人?A. 直视对方的眼睛以示真诚B. 在交谈中频繁点头表示赞同C. 在未经允许的情况下触摸他人的头部D. 礼貌地询问对方的个人生活3.“高语境文化”与“低语境文化”的区别在于:A. 沟通中直接信息的多少B. 人们使用语言的频率C. 社会习俗的复杂性D. 对时间的重视程度4.下列哪项不属于非言语交际的形式?A. 肢体语言B. 面部表情C. 语音语调D. 书面文字5.在一些文化中,沉默可能被视为:A. 同意的标志B. 思考的表示C. 不尊重的行为D. 沟通的一种方式6.“文化休克”通常发生在:A. 一个人长时间处于自己的文化中B. 一个人初次接触并适应新的文化环境时C. 一个人对某种文化有深入了解之后D. 一个人在不同文化之间频繁切换时7.下列哪项是跨文化交际中常见的挑战?A. 语言障碍B. 价值观差异C. 沟通风格的不同D. 以上都是8.在一些文化中,时间被视为一种:A. 可以随意支配的资源B. 必须严格遵守的规则C. 可以用来建立社会关系的工具D. 以上都有可能是,取决于具体的文化9.“面子”在跨文化交际中是一个重要的概念,它通常指的是:A. 一个人的社会地位B. 一个人的自尊心和荣誉感C. 一个人在外貌上的吸引力D. 一个人在经济上的实力10.下列哪项不是促进跨文化交际有效性的策略?A. 增强文化意识B. 发展跨文化沟通技巧C. 避免与不同文化背景的人交往D. 尊重并适应不同的文化习俗二、填空题(每题10分,共50分)1.在跨文化交际中,__________是指由于文化差异而导致的沟通障碍或误解。
2.__________文化强调直接、明确的沟通方式,而__________文化则更注重含蓄和间接的表达。
(完整word版)跨文化交际选择题

考试题型:1、Ture or False (15×1, 为课后练习题,会有改动)2、Multiple Choice (15×1, 为学过的分散在各个单元的知识点及课后练习中的重要内容)3、Cultural Puzzles (10×2, 阅读案例,选择最佳答案,部分案例是课本上的,其余是课外的)4、Filling in Blanks (10×2, 该题考察的是名词解释,四个选项下面配有两个句子,根据句子内容选择其中一个选项)5、Matching (10×1, 该题考察对跨文化理论的理解,在授课要点中的范围)6、In-Depth Reading (共20分,该题是拓展性阅读,主要考察对跨文化类文章的理解及跨文化知识的应用能力,分为Section A….选择题【5×2】;Section B….问答题【10】。
要求根据对文章的理解和掌握的跨文化知识回答问题,内容不会超出我们讲过的知识范围)选择题:Cultural Understanding of verbal and non-verbal communication1、American parents would ask their children’s opinion in family decision-making because___________.A) American parents like being told by their children what to doB) American children have much power in the familyC) American parents take their children as an equalD) American parents are unable to make decisions themselves2、What is the best expression of the following you can use when you meet an American friend at the airport?A) You must tired B) Did you have a good tripC) It is raining, isn’t it ? D) Thank you for coming3、What is a proper topic when you are talking with an American ?A) the price of an item B) religion C) marital status D) hobbies4、In English speaking countries, people tend to use all the greetings except_______________.A) how are you getting on? B) how are things?C) where have you been? D) how’s life?5、What is a proper response of the following to “Thank you. ” ?A) It is my duty to do so B) It doesn’t matter at allC) I quite understand it D) Don’t mention it6、Where a British friend is sick, you’d better say “__________” to your friend to show your concern.A) Drink plenty of water B) I do hope you’ll be feeling better soonC) put on more clothes D) Take medicine on time7、What is the Chinese equivalent of “reckless disregard for truth ” ?A) 躁动不安B)为非作歹C)实事求是D)信口雌黄8、What is the meaning of “gilding the lily” ?A) Avoiding something to make a good thing even better.B) Spoiling something already fine by attempting to make it betterC) Turning excellence into perfectionD) Putting the lily in a golden frame to make it last longer9、Which of the following expression is considered a verbal taboo in English?A) pass away B) powder one’s nose C) damn it D) go to heaven10、Which of the following is the typical American thought pattern?A) Factual-inductive style B) Axiomatic-deductive styleC) Intutive-affective style D) Associative uniting style11、Which of the following does not have the same function that “副” fulfills in Chinese?A) associate B) deputy C) lieutenant D) underline12、Which of the folling is not one of the social funcitons of compliments?A) greeting people B) starting a conversation C) criticizing people D) overcoming embarrassment13、What is the acceptable addressing of “Tom Smith” in American culture?A) Teacher Smith B) Mr. Tom C)Director Smith D) Professor Smith14、The word “dragon” is a word__________.A) with different associated meanings in Chinese B) without a counterpart in ChineseC) with the some primary meaning in Chinese D) with many more terms in Chinese15、When making an appointment with an American friend, which of the following expressions is the most appropriate one?A) I’m coming to see you this afternoon.B) You must stay at home waiting for me this afternoon.C) Could you come directly to my house this afternoon.D) I was wondering whether I could come round to visit you soemtime.16、Which of the following is not included in kinesics?A) posture B) stance C) body distance D) gesture17、Individualism has the following features except____________.A) strong family ties B)self-reliance C) freedom D) respect for individual rights18、M-time culture has the following features except__________.A) cutting time into bits B) taking dealines seriouslyC) scheduling one thing at a time D) more human-centered19、__________culture are typical P-time cultures.A) Latin American B) Northern American C) Western European D) Northern European20、In American culture, silence may be inerpreted as ___________.A) assertiveness B) thoughtfulness C) enthusiasm D)apathy21、Which culture tends to envelop each other in breath when talking?A) Arabian culture B) American culture C)British culture D) Chinese culture22、Which of the following is not included in chronemics?A) punctuality B) time orientation C) silence D) promptness23、What does the following gesture mean in some Latin American countries?A) money B) OK C) obscenity D) hostility24、Which of the following statement is untrue?A) The American “come here ” gesture could be seen as an insult in most Asian countries.B) In most Asian cultures, a gentle grip and an avoidance of direct eye contact is appropriate.C) Right hand is considered unclean in much of the Middle East and in parts of Indonesia.D) Pointing with the index finger is common in North American and Europe.25、When an American is parking his bicycle and the bicycle accidentally falls over, he feels embarrassed at his awkwardness, and his quite angered and humiliated when Chinese onlookers laugh.A) Don’t take it so seriously. B) It’s nothing.C) You are really clumsy. D) Such things can happen to any of us.。
广播电视节目的跨文化传播考核试卷

D.所有选项都正确
()
二、多选题(本题共20小题,每小题1.5分,共30分,在每小题给出的四个选项中,至少有一项是符合题目要求的)
1.广播电视节目跨文化传播的挑战包括哪些?()
A.语言差异
B.文化隔阂
C.法律法规限制
D.技术障碍
()
2.以下哪些是跨文化传播的有效策略?()
A.增强文化产品的国际通用性
A.节目的娱乐性
B.节目的教育性
C.受众的已有认知
D.受众的社交需求
()
17.以下哪些是跨文化传播中节目制作方需要关注的要点?()
A.目标市场的文化习俗
B.目标市场的法律法规
C.目标市场的技术标准
D.目标市场的经济状况
()
18.跨文化传播中,哪些做法可能会导致文化同质化?()
A.大量引进外国节目
B.忽视本土文化特色
四、判断题(本题共10小题,每题1分,共10分,正确的请在答题括号中画√,错误的画×)
1.跨文化传播会导致本土文化的丧失。()
2.任何广播电视节目都适合进行跨文化传播。()
3.在跨文化传播中,文化差异是不可避免的。(√)
4.跨文化传播只能单向进行,即从发达国家向发展中国家传播。(×)
5.语言是跨文化传播中最主要的障碍。(√)
广播电视节目的跨文化传播考核试卷
考生姓名:__________答题日期:__________得分:__________判卷人:__________
一、单项选择题(本题共20小题,每小题1分,共20分,在每小题给出的四个选项中,只有一项是符合题目要求的)
1.广播电视节目跨文化传播的首要目的是()
A.增加娱乐性
()
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I. Multiple Choice (2 points each)1. When you talk with your friends about Picasso, Beethoven, you are talking aboutculture from ______ perspective.A.anthropologicB. intellectualC. socialD. psychological2. The dialogues at the United Nations, for example, would be termed _________.A.interracial communicationB. interethnic communicationC.international communicationD. interpersonal communication3. _____ is the process of putting an idea into a symbol.A. DecodingB. ChannelC. EncodingD. Source4. _____ refers to anything that distorts the message the source encodes.A. NoiseB. MessageC. SourceD. Context5._____ refers to the response of a receiver to a sender’s message.A. ReceiverB. DecodingC. EncodingD. Feedback6. Definitions of communication from many Asian countries stress ________, whichis most notable in cultures with a Confucian tradition.A. harmonyB. exchanging informationC. respectD. instrumental function7. Communication does not occur in isolation or in a vacuum, but rather it takes placein a physical and a social context; both establish the rules that govern the interaction. It reflects _____.A. communication is symbolicB. communication is systematicC. communication is irreversibleD. communication is transactional8. In China, if a Tibetan communicates with a Han, it is _____.A. interracial communicationB. interethnic communicationC.internationalcommunicationD. interpersonal communication9. The _____ is the person with an idea he or she desires to communicate.A. messageB. contextC. sourceD. feedback10. _____ refers to the exchange of messages between members of the dominantculture within a country.A. Interethnic CommunicationB. Intercultural CommunicationC. international CommunicationD. Interregional Communication11._____ occurs when the sender and the receiver exchanging messages are fromdifferent races with different physical characteristics.A. Interethnic CommunicationB. Interracial CommunicationC. Intracultural communicationD. Intercultural communication12. _____ refers to one’s sense of belonging to a particular culture or ethnic group.A. Cultural identityB. Cultural valueC. Cultural normD. Subculture13. _____ is the environment in which the communication takes place and whichhelps define the communication.A. Receiver responseB. SourceC. ContextD. Feedback14. Mr. Wang, a Chinese immigrant in U.S, has adapted himself so well to Americanculture that he gradually lost his Chinese cultural identity. This process is called_____.A. separation and segregationB. integrationC. assimilationD. marginalization15. Liming, a Chinese student, just began his study in a university in the United States.In his first week in U.S, he thought everything was new and exciting, and he enjoyed himself a lot. Liming is in_____ stage of culture shock.A. honeymoonB. crisisC. reintegrationD. gradual adjustment16. _____ refers to maintaining one’s original culture and not participating in thenew culture.A. Separation and segregationB. AssimilationC. MarginalizationD. Integration17. _____ refers to an individual’s learning and adopting the norms and values ofthe new host culture.A. AcculturationB. DeculturationC. MarginalizationD. Assimilation18. _____ is the socialization process you go through to adapt to your society.A. DeculturationB. AcculturationC. AssimilationD. Enculturation19. _____ takes place when individuals become an integral part of the new culturewhile maintaining their cultural integrity.A. Culture shockB. IntegrationC. Cultural identityD. Acculturation20. An American company that operates in Japan almost caused a disaster in theUnited States—Japanese relations by addressing 500 red Christmas cars to its Japanese joint-venture partner, since funeral notices are red in Japan. This case has reflected that each country has its art for _____.A. tippingB. greetingC. card exchangeD. giving gift21. In______, the handshake is accompanied with a light kiss; even males kiss bothcheeks after a handshake.A. the United StatesB. Saudi ArabiaC. RussiaD. France22. _____ style focuses on the speaker and role relationships. People with suchcommunication style stress high power distance. This style is popular in collectivist and high-context culture.A. ContextualB. PersonalC. SuccinctD. Elaborate23. _____ refers to some words or actions that are avoided by a particular group ofpeople, or in certain culture for religious or social reasons.A. EuphemismB. TabooC. ArgotD. Dialect24. The _________ refers to the ability to understand and adapt to the target culture;in another word, it refers to the sensitivity to cultural diversity, i.e., the ability to behave in an appropriate way and to regulate one’s communication and interaction according to the context.A. intercultural competenceB. social competenceC. communication competenceD. cultural competence25. _________ refers to losing one’s cultural identity and not having anypsychological contact with the larger society.A. MarginalizationB. AcculturationC. Culture shockD. Separation and segregation26. _________ refers to the traumatic experience that an individual may encounterwhen entering a different society.A. DissimilationB. AssimilationC. IntegrationD. Culture shock27. _____ is behaviors such as gestures, body movements, facial expressions, and eyecontact.A.ChromaticsB.OlfacticsC. HapticsD. Kinesics28. While writing business messages, ______is usually the first step.A. predictionB. selectionC. analysisD. planning29. While the highest goal of communication in the Eastern Culture is to achieve ___,the highest goal of communication in the West is to achieve the practical cooperation from others.A. proprietyB. further relationshipC. practical purposeD. definite result30. _____ is the study of communications sent by the eyes.A. OculesicsB. HapticsC. KinesicsD. Chromatics31. Which of the following statements about intercultural communication is not true?A. It is communication between people of different cultures.B. We need understanding and acceptance in intercultural communication.C. During the process o f intercultural communication, one should turn one’s backon one’s own culture.D. We should develop tolerance and acceptance in intercultural communication.32. _____ is the socialization process you go through to adapt to your society.A. DeculturationB. AcculturationC. AssimilationD. Enculturation33. _____ is the study of how people perceive and use time.A. ChronemicsB. ProxemicsC. KinesicsD. Oculesics34. _____is the traditional way of greeting in Northeast Asian countries like Koreaand Japan.A. BowingB. Firm handshakeC. EmbracingD. Handshake35. _____ means the act of substituting a mild, indirect, or vague term for oneconsidered harsh, blunt, or offensive.A. EuphemismB. TabooC. ArgotD. Dialect36. _____ style focuses on the speaker and personal relationships. Such style can befound in individualistic and low-context culture.A. ContextualB. PersonalC. SuccinctD. Elaborate37. ______ refer to rules for appropriate behavior, which provide the expectationspeople have of one another and of others.A. BeliefsB. ValuesC. RolesD. Norms38. _____ refers to intentional use of nonspoken symbol to communicate a specificmessage.A. ProxemicsB. ChronemicsC. Nonverbal communicationD. Olfactics39. _____is considered inappropriate as a form of greeting in the United States andChina.A. EtiquetteB. BowingC. EmbracingD. Handshake40. In the _____ culture, the interest of the individual prevails over the interests of thegroup.A. masculinityB. femininityC. individualistD. collectivism41. ______ is assuming that a person has certain qualities (good or bad) just becausethe person is a member of a specific group.A. RacismB. PrejudiceC. SexismD. Stereotyping42. In the United States, the main meal is ______.A. in the morningB. at noonC. in the eveningD. B or C43. _______ refers to attaching meaning to sense data and is synonymous withdecoding.A. PerceptionB. InterpretationC. SensationD. Selection1. When you talk with your friends about Picasso, Beethoven, you are talking aboutculture from ______ perspective.A.anthropologicB. intellectualC. socialD. psychological2. The dialogues at the United Nations, for example, would be termed _________.A.interracialcommunicationB. interethnic communicationC.internationalcommunicationD. interpersonal communication3. _____ is the process of putting an idea into a symbol.A. DecodingB. ChannelC. EncodingD. Source4. _____ refers to anything that distorts the message the source encodes.A. NoiseB. MessageC. SourceD. Context5._____ refers to that portion of the receiver response of which the source hasknowledge and to which the source attends and assigns meaning.A. ReceiverB. DecodingC. EncodingD. Feedback6. Definitions of communication from many Asian countries stress ________, whichis most notable in cultures with a Confucian tradition.A.exchanginginformationB. harmonyC. respectD. instrumental function7. Communication does not occur in isolation or in a vacuum, but rather it takes placein a physical and a social context; both establish the rules that govern the interaction. It reflects _____.municationis symbolicB. communication is systematicmunicationisirreversibleD. communication is transactional8. In China, if a Tibetan communicates with a Han, it is _____.A.interracialcommunicationB. interethnic communicationC.internationalcommunicationD. interpersonal communication9. The _____ is the person with an idea he or she desires to communicate.A. messageB. sourceC. contextD. feedback10. _____ refers to the exchange of messages between members of the dominantculture within a country.A.InterethnicCommunicationB. Interregional CommunicationC.internationalcommunicationD. Intercultural communication11._____ occurs when the sender and the receiver exchanging messages are fromdifferent races with different physical characteristics.A. InterethnicCommunicationB. Interracial CommunicationC. IntraculturalcommunicationD. Intercultural communication12. _____ refers to one’s sense of belonging to a particular culture or et hnic group.A. Cultural identityB. Cultural valueC. Cultural normD. Subculture13. _____ is the environment in which the communication takes place and whichhelps define the communication.A. ContextB. SourceC. Receiver responseD. FeedbackII. Terms1. Cultural identity2. Co-culture3. Subculture4. Subgroup5. Communication6.Intercultural communication7.Intracultural communication8.Interethnic Communication9. Channel10. International Communication11. ContextIII. Short Answer1.What is culture from the intercultural perspective?2.What is the nature of culture?3.What are the characteristics of culture?4.How is culture learned?5.What is cultural identity and its characteristics?6.What are the components of communication?7.What are the characteristics of communication?8.What do you think that “communication is irreversible”?9. What are the forms of intercultural communication?10. What is the relationship between communication and culture?II. Short Answer Questions (5 points each)Directions: Please answer the following questions briefly.1.What is the nature of culture?2.What are the characteristics of culture?3. What are the components of communication?4.What are the characteristics of communication?5.What are the categories of nonverbal communication?6.What are the verbal communication styles?7.What are the components of cultural patterns?8.What are the business etiquette norms?9.What are the four modes of acculturation?10.What are the forms of culture shock?III. Short Answer5.What is culture from the intercultural perspectiv6.How is culture learned?5. What is cultural identity and its characteristics?8. What do you think that “communication is irreversible”?9. What are the forms of intercultural communication?10. What is the relationship between communication and culture? II. Terms1. Cultural identity2. Co-culture3. Subculture4. Subgroup5. Communication6.Intercultural communication7.Intracultural communication8.Interethnic Communication9. Channel10. International Communication11. Context1-5 BCCAD6-10 ABBCD11-15 BACCA16-20 CABBD21-25 BABAA26-30 DDDAA31-35 CDAAA36-40 BDCCC41-43 DCB1.The iceberg model of culture implies that it is very difficult to understand aculture thoroughly. T2.Culture is innate as soon as a person is born. F3.People may sometimes get confused about his or her cultural identity. T4.Scholars prefer the term subculture to co-culture in describing a culturewhich exists within a dominant culture. F5. A person could be a member of several different subgroups at the same time.Tmunication and culture are inseparable and strongly connected. T7.Intracultural communication occurs when the sender and the receiverexchanging messages are from different races. F8.The sender must choose certain words or nonverbal methods to send anintentional message. This activity is called decoding. F9.The process of communication has nine components: sender, encoding,message, channel, noise, receiver, decoding, feedback, and context. T10.An exacting style of communication can be found in Japan, China, and someNative American cultures. F11.The self-effacement verbal style emphasizes the importance of boastingabout one’s accomplishments and abilities. F12.Dialect refers to geographic variation, while sociolect refers to variation interms of social group. T13.An elaborate style of communication can be seen in Arab cultures. T14.Speaking is the only mode of effective communication. F15.The elaborate, exacting, or succinct communication style deals with thequantity and/or volume of talk that is preferred across cultural groups. T16.The Thais like to touch babies or small children, especially they like others topat their children’s head. F17.Saudi Arabs belong to touch cultures. F18.The appropriateness of eye contact varies with different cultures. T19.Paralanguage may imply the connotation of the actual words.20.In Finland, firm handshakes are the normal greeting for men and women.T21.Americans might regard gift giving as a form of bribery. T22.Similarity of culture does not affect acculturation. F23.Successful management of culture shock depends on an awareness of itssymptoms and the degree of its severity. T24.The second stage of intercultural adaptation is called honeymoon stage orinitial euphoria stage. F25.All the activities of learning one’s culture are called acculturation. F26.Insomnia can be one example of the physical symptoms of culture shock.F27.Financial matters can result in culture shock. T3.What is the nature of culture?4.What are the characteristics of culture?3.What are the components of communication?11.What are the characteristics of communication?12.What are the categories of nonverbal communication?13.What are the verbal communication styles?14.What are the differences between direct and indirect verbal communicationstyles?15.How to distinguish elaborate, exacting, and succinct styles?16.What are the components of cultural patterns?17.How to distinguish High context VS Low context and High context culture VS Lowcontext culture18.What are the business etiquette norms?19.What are the four modes of acculturation?20.What are the forms of culture shock?21.What are the reasons for culture shock?22.What are the four stages of the U-curve pattern intercultural adaptation?。