贵州财经大学商务学院试卷模板

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电子商务期末试卷及答案

电子商务期末试卷及答案

____ 班级:___12经济2班____ 学号: _124172233___ 姓名: _施政欢___ 阅卷教师: _____________ 成绩: ______________考试形式:综合大作业(开卷,每类题目都允许学生自行选择)考核时间:第16-18周一、分析应用题(每题20分,选做2题,共40分)(1)借助Alexa工具分析国内社区(人人网、开心网)和国外社区(Facebook、linkedin)的用户群体、客户服务、商务开发、网站粘度的差异。

(2)比较京东商城、高鸿商城、苏宁易购三家主营家电的B2C电子商务网站,分析他们的品类定位、市场策略、产品价格和配送服务等方面的差异。

(3)分析支付宝、财付通、快钱、银联在线的使用差异。

二、综合运用题(题1、题2,题3,题4,每题20分,题5为60分,可以选做分值不同的题目,共需选做60分)1.亚马逊称电子书销量超过印刷书籍销量,国内电商转战电子书市场2011年5月20日,亚马逊宣布,自从2011年4月1日以来,电子书销量首次超过了印刷书籍的销量。

亚马逊网站于5年前开始销售电子书。

自4月1日开始,电子书与印刷书籍的销量比例为105:100。

亚马逊在统计电子书销量时没有计入免费电子书的下载量,统计印刷书籍的销量时包括了那些没有对应的电子版本的书籍。

亚马逊还表示,最新版Kindle电子书阅读器推出几周后成为最畅销的电子书阅读器产品。

相比之下,在国内,继当当、京东、淘宝之后,苏宁易购电子书在筹备半年后于2012年11月份正式上线,成为电子书市场的又一电商平台。

2012年2月20日,京东正式对外宣布启动电子书业务;4月中旬,电子出版市场将迎来又一位重量级选手———淘宝书城;11月14日,苏宁易购电子书项目正式上线。

随着电商们的加入,这让原本由内容商和运营商占有的几近饱和的市场更显拥挤。

专家表示,随着阅读碎片化时代的到来,电子媒介的图书愈发受到欢迎。

与此同时,从生态环境保护的角度来看,发展数字出版也有更大的意义,每年用于印刷的木材千万吨,而大量造纸对环境同样产生了较大的影响。

大学期末考试试卷模板

大学期末考试试卷模板

大学期末考试试卷模板一、单项选择题(每题2分,共20分)1. 以下哪个选项是正确的?A. 地球是平的B. 地球是圆的C. 地球是三角形的D. 地球是正方形的2. 牛顿的第三定律指的是什么?A. 作用力和反作用力B. 万有引力定律C. 能量守恒定律D. 动量守恒定律3. 以下哪个国家不是联合国安全理事会常任理事国?A. 中国B. 法国C. 德国D. 俄罗斯4. 计算机科学中的“算法”是指什么?A. 一种编程语言B. 一种数据结构C. 一种解决问题的步骤D. 一种计算机硬件5. 以下哪个选项是正确的?A. 光速是宇宙中最快的速度B. 光速是宇宙中第二快的速度C. 光速是宇宙中第三快的速度D. 光速是宇宙中第四快的速度6. 以下哪个选项是正确的?A. 氧气是可燃的B. 氧气是助燃的C. 氧气是不可燃的D. 氧气是自燃的7. 以下哪个选项是正确的?A. 细胞是所有生物的基本单位B. 细胞是所有植物的基本单位C. 细胞是所有动物的基本单位D. 细胞是所有微生物的基本单位8. 以下哪个选项是正确的?A. 人类是地球上唯一的智慧生物B. 人类是地球上唯一的生物C. 人类是地球上唯一的动物D. 人类是地球上唯一的哺乳动物9. 以下哪个选项是正确的?A. 地球的自转周期是24小时B. 地球的自转周期是48小时C. 地球的自转周期是72小时D. 地球的自转周期是96小时10. 以下哪个选项是正确的?A. 电子是最小的粒子B. 质子是最小的粒子C. 中子是最小的粒子D. 夸克是最小的粒子二、多项选择题(每题3分,共15分)1. 以下哪些选项是正确的?A. 光是一种电磁波B. 光是一种粒子C. 光是一种波D. 光是一种能量2. 以下哪些选项是正确的?A. DNA是遗传物质B. RNA是遗传物质C. 蛋白质是遗传物质D. 脂肪是遗传物质3. 以下哪些选项是正确的?A. 计算机可以进行数值计算B. 计算机可以进行逻辑推理C. 计算机可以进行图像处理D. 计算机可以进行自然语言处理4. 以下哪些选项是正确的?A. 氧气支持燃烧B. 氧气可以燃烧C. 氧气可以灭火D. 氧气可以支持呼吸5. 以下哪些选项是正确的?A. 地球是太阳系中的一颗行星B. 地球是太阳系中的一颗恒星C. 地球是银河系中的一颗行星D. 地球是银河系中的一颗恒星三、填空题(每空1分,共20分)1. 牛顿的第二定律可以用公式表示为:\[ F = ma \],其中F代表____,m代表____,a代表____。

标准考试试卷模板

标准考试试卷模板

标准考试试卷模板一、试卷标题[这里可以根据具体学科或考试内容命名,例如“大学英语期末测试卷”]二、考试说明这张试卷满分为100分,小伙伴们要加油哦。

三、题型与分值分布(一)选择题(30分,每题3分)1. 世界上面积最大的岛屿是()。

A. 台湾岛B. 格陵兰岛C. 海南岛D. 马达加斯加岛答案:B。

解析:格陵兰岛位于北美洲东北部,是世界上面积最大的岛屿,而台湾岛是中国第一大岛,海南岛是中国第二大岛,马达加斯加岛是非洲第一大岛。

2. 下列哪个函数是奇函数()。

A. y = x²B. y = sinxC. y = e^xD. y = x答案:B。

解析:对于函数y = f(x),如果f(-x)= - f(x),那么这个函数就是奇函数。

对于y = sinx,sin(-x)= - sinx,所以它是奇函数;y = x²是偶函数,y = e^x既不是奇函数也不是偶函数,y = x 是偶函数。

3. 李白的静夜思的创作地点最有可能是()。

A. 四川B. 湖北C. 安徽D. 陕西答案:C。

解析:李白在安徽当涂县的采石矶附近创作了静夜思的可能性较大,这里是他曾经游历和居住过的地方。

4. 以下哪种植物属于裸子植物()。

A. 杨树B. 柳树C. 银杏D. 月季答案:C。

解析:裸子植物的种子是裸露的,没有果皮包被。

银杏是裸子植物,而杨树、柳树、月季都属于被子植物,它们的种子有果皮包被。

5. 在计算机中,1KB等于()。

A. 1000BB. 1024BC. 8bitD. 100B答案:B。

解析:在计算机存储容量的单位换算中,1KB = 1024B,1B = 8bit。

6. 以下哪个国家不是联合国安理会常任理事国()。

A. 英国B. 德国C. 法国D. 中国答案:B。

解析:联合国安理会常任理事国包括中国、美国、俄罗斯、英国和法国,德国不是常任理事国。

7. 化学元素周期表中,原子序数为1的元素是()。

A. 氢B. 氦C. 锂D. 铍答案:A。

商务交际英语试题及参考答案

商务交际英语试题及参考答案

商务交际英语(1)试题及参考答案试卷代号:2139中央广播电视大学“开放专科”期末考试英语专业商务交际英语(1)试题注意事项一、将你的学号、姓名及分校(工作站)名称填写在答题纸的规定栏内。

考试结束后,把试卷和答题纸放在桌上。

试卷和答题纸均不得带出考场。

二、仔细读懂题目的说明,并按题目要求答题。

答案一定要写在答题纸的指定位置上,写在试卷上的答案无效。

三、用蓝、黑圆珠笔或钢笔答题,使用铅笔答题无效。

I . MULTIPLE CHOICE (10小题,每小题1分,共10分)Choose the letter indicating the best choice to complete each sentence or answer each question:1. Which of the following is an internal barrier to communication?a. the shyness of a person.b. a domineering bossc. a room that is so hot that everyone is impatient with each otherd. all of the above are internal barriers2. Which of the following is a message delivery medium that avoids the problem of "telephone tag"?a. a scannerb. a telephone callc. e-maild. a CPU3. What happens during the first stage of effective team development?a. Team members determine their group goals.b. Team members get acquainted and begin to exchange information.c. The team leader assigns roles to various team members.d. The team learns how to solve problems and overcome conflict.4. What is the main objective of a message that tells the receiver about a new product that wili soon be available in stores?a. To informb. To requestc. To recordd. To persuade5. Which of the following sentences contains a redundant expression?a. Currently we have an overstock of red and blue T-shirts, as of this week.b. As of last quarter, our sales projections were accurate.c. The trend is to underestimate the market value of existing properties.d. Quality is our primary concern, regardless of the impact on production schedules.6. Memos are ______________.a. harder to format and key than lettersb. used to send a message to a supervisor in another companyc. used to send a goodwill message to a coworkerd. usually more formal than business letters7. Abuses of e-mail message writing include ______________.a. spammingb. shoutingc. telecommutingd. both a and b8. Which type of letter is considered a goodwill letter?a. A letter of acknowledgmentb. A positive responsec. A routine requestd. All of the above would be considered a goodwill letter9. Which of the following would be part of an analytical report?a. problem statementb. conclusionsc. recommendationsd. all of the above10. Which of the following is a preliminary part of a formal report?a. bibliographyb. title pagec. both a and bd. neither a nor bII. TRUE/FALSE(10小题,每小题1分,共10分)Write a T in the space provided if the statement is true. Write an F in the space if the statement is false. Your judgment should be based on your understanding of the course book.T/F_______ 11. While computers are becoming smaller and more powerful, they arebecoming more expensive._______ 12. In some cultures, nodding the head means "no" instead of "yes"._______ 13. A heterogeneous group is one that includes people with a mixture ofbackgrounds, abilities, and strengths._______ 14. Only positive messages need to have a positive tone; negative messagescan only be negative in tone._______ 15. Minutes are sent only to the meeting participants._______ 16. Most bad-news messages should be written in the indirect order._______ 17. Letters with negative messages typically open with reasons for thenegative news._______ 18. For a blind copy, the initials be appear on the copy but not on an original._______ 19. Gathering data by talking with customers is called secondary research._______ 20. When writing in a personal style, use the pronouns you and 1.III. ERROR CORRECTION(10分)Rewrite the following short paragraph by identifying all errors and correcting them:Our four-persons committee has met several times to discuss the possibility of flexible scheduling. There has been some good arguments on both sides of the issue, but, unfortunately, we are deadlock in our voting. Would you agree appointing a fifth member to break the tie and help our resolve this important matter? Thank you. IV. READING COMPREHENSION(10小题,每小题2分,共20分)Read the following two passages and answer the questions. Passage One:In the past, the work day was from 9 to 5 and the work week went from Monday through Friday. Rush hour, both morning and evening,was a nightmare as roads became jammed with commuters going to and from the office. While rush hour seems to be here to stay, the traditional work day and work week are gradually becoming a thing of the past.Companies today are facing issues such as office overcrowding and employees" desires, which compel management to be creative in how and where work gets done. Many offices find it beneficial to have flexible working hours. For example, employees may put in their eight hours sometime between the 7:00 a. m. and 6:30 p. m. Others may choose to put in four ten-hour days a week instead of coming to the office five days.Flextime can also help save employers from the expense of expanding an office because of overcrowding. Desirable office space is at a premium in most urban markets, and opening a branch office takes time. Some companies may choose to outsource work, but others do not want to lose creative control. With flextime, more employees can share office space because not everyone is thereat the same time. Whatever a company"s situation, it takes creativity, patience and teamwork to have a pleasant and productive working environment.26. What causes rush hour?a. Commuters not planning well enough.b. Too many people heading for work at one time.c. People"s desire to drive too fast.27. On the whole, employees seem to _____________.a. be reluctant to get involved in deciding when they workb. resent not always working from 9 to 5c. take advantageof creative working arrangements28. What is one advantage of flexible working hours?a. More employees will be at work at the same time.b. Employees will work longer hours.c. Flexibility is cheaper than office expansion.29. According to the passage, desirable office space is _____________.a. expensiveb. hard to findc. very crowded30. Opening a branch office _____________.a. will not help overcrowding problemsb. does not happen overnightc. is bad for businessPassage Two:Most nations of the world export goods to other countries.Likewise, many import goods from other nations. Why do countries engage in international trade?Firstly, some countries of the world have certain conditions that provide them with a basis for international trade. For example,Columbia and Brazil have just the right climate for growing coffee.They export the surplus to earn foreign exchange to pay for the goods they import.Secondly, if a country has an abundance of natural resources, it generally exports some of them. Rubber from Malaysia and oil from the Middle East countries are examples.Thirdly, if a nation is advanced in science and technology, it can produce sophisticated machinery and equipment, such as computers, jet airplanes and electric generators. Their manufactured goods are usually sold at high prices in the international market. So they enjoy favorable conditions in the international trade.In addition to trade in goods, there is another form of trade, i. e.trade in services. The former is called visible trade, and the latter, invisible trade. Transportation, insurance, financing and tourism are some of the forms of invisible trade. Trade in these forms can be as important to some nations as the exchange of goods is to others.31. According to the passage, international trade means_____________.a. exporting goods to other countriesb. exporting goods to and import goods from other countriesc. exchanging not only goods but also service with othercountries32. The reason for countries of the world to engage in international tradeis _____________.a. to build up friendship with people in other countriesb. to exchange what one has for what one needsc. to provide assistance to poor countries33. Saudi Arabia usually exports _____________ to other countries.a. oilb. coffeec. computer34. Who suffer from unfavorable conditions in international trade?a. The developed countries.b. The developing countries.c. The countries in West Europe.35. 10. Which of the following are viewed as invisible trade?a. Coffee, rubber and oil.b. Computers, airplanes and electric generators.c. Transportation, insurance, financing and tourism.V . TRANSLATION (3段短文,每段5分,共15分)Translate the following passages into Chinese:36. successful teams are made up of individuals who have differentbackgrounds. In an organization, effective work teams have to bebased on function, purpose, or individual expertise rather than onpersonality.37. To cut down in wordiness, use the active voice rather than thepassive voice. Using the active voice helps you be direct and keeps your sentences from being too wordy.38. Formal reports are more complex and longer than informal reports.Because of this complexity, you may spend more time organizing and writing a formal report than you would prepare an informal report.Formal reports may be used when writing to the top management of an organization.VI. WRITING (35分)39. According to the given facts, format a business envelope: (5分)The sender:Kang Zhuang, General Manager of FORWARD BICYCLE CO. LTD.987 Jiangnan Road, Kunshan, Jiangsu, China, 215300Tel; (0520)5000000Fax; (0520)5000001The receiver:Mr. Fred Johns, Chief Buyer of Kiddie Komer, Inc.# 202-418 Richards Street, Vancouver, B. C. Canada V6S 3A740. Write a correctly laid out memo according to the following. (10分)Jane Simmons, Personnel Manager of Alpha Electronics,80 - 90 Zeus Street, Manchester GG73 6LP, says to you, "Will youwrite a memo for me to Simon Clark, my deputy, please?When he returns from holiday next Monday I shall be starting a three-day conference at Harogate. Ask him to interview the four candidates for the clerical vacancy in the Mailing Section on Monday, starting at 2 :30 p. m. He should make an appointment if there is a suitable candidate. The candidates have been invited for interview and their application forms and references are in the middle drawer of my desk. I" 11 leave my desk keys with you. On Tuesday at 10 a. m. Gerry Rhodes, the Union Rep, has an appointment to see me. If Simon I can deal with whatever he wants, I shall be grateful. If not, I"ll make another appointment to see Gerry when I"m back on Tuesday. "41. Write a letter according to the situation below, using the block format and open punctuation. (20分)Situation: Two months ago you contacted a Scottish company, the Organisers of Scottish Exhibitions (OSE), based at 9 Rider Street, Charlestown, CH3 MN1, to organize a 3-day exhibition of your products in Glasgow. The exhibition took place last week andyou have heard from your staff and customers that it was a disaster because of the inefficient planning of the deputy director of OSE, Barbara Minter.Write a letter to Mrs. Minter, describing what went wrong, the consequences for your company and what you want. Make up any necessary details.参考答案及评分标准I. MULTIPLE CHOICE (10小题,每小题1分,共10分)Choose the letter indicating the best choice to complete each sentence or answer each question:1. a2. c3. b4. d5. a6. c7. d8. a9.d 10. bII. TRUE/FALSE (10小题,每小题1分,共10分)Write a T in the space provided if the statement is true. Write anF in the space if the statement is false.11. F 12. T 13. T 14. F 15. F16. T 17. F 18. T 19.F 20. TIII. ERROR CORRECTION (10分)Rewrite the following short paragraph by identifying all errors and correcting them:Our four-person committee has met several times to discuss the possibility of flexible scheduling. There have been some good arguments on both sides of the issue, but, unfortunately, we are deadlocked in our voting. Would you agree to appointing a fifth member to break the tie and help us resolve this important matter? Thank you.评分标准:短文中有5个错,找出错误5分;改正错误5分。

高校(大学)期末考试试题(卷)模版

高校(大学)期末考试试题(卷)模版

----------------------上---------------------装-----------------订------------------------线--------------------------- 某某某某大学20 ——20 学年度第 学期 课程重修考试试题(卷) 课程代码 任课教师 适用专业 层次 年级第 页(共 页)----------------------上---------------------装-----------------订------------------------线--------------------------- 某某某某大学20 ——20 学年度第 学期 课程重修考试试题(卷) 课程代码任课教师适用专业层次 年级 班级 学号姓名考试日期 试场---------------------下---------------------装-------------------订-------------------------线------------------------ 特别提示:考试作弊者,不授予学士学位,情节严重者开除学籍;严禁携带手机及其他通讯工具进入考场。

第 页(共 页)某某某某大学20 —20 学年度第学期专业(本、专科)级课程重修课程试题参考答案及评分标准。

徽商职业学院试卷模板

徽商职业学院试卷模板
1.是是是是是是是是是是是是是是是是是是是是是是是是是是是【】
A.B.
C.D.
ቤተ መጻሕፍቲ ባይዱ得分
评卷人
二、多项选择题(本大题共10小题,每小题1分,共10分)
在每小题列出的五个备选项中只至少有两个是符合题目要求的,请将其代码填写在题后的括号内。错选、多选、少选或未选均无分。
1.是是是是是是是是是是是是是是是是是是是是【】
题号







总分
核分人
题满分
得分
得分
评卷人
一、(本大题共小题,每小题分,共分);
A.B.
C.D.
得分
评卷人
三、判断说明题(本大题共2小题,每小题5分,共10分)
判断下列各题正误,正确的在题后括号内打“√”,错误的打“×”,并说明其正确或错误的理由。
1.是是是是是是是是是是是是是是【】
201—201学年第学期(卷)
课程专业班级
本试卷共页,满分分;考试时间:分钟;考试方式:(开/闭卷)
本试卷共6页,满分:100分;考试时间:120分钟;考试方式:(闭卷)
题号







总分
核分人
题满分
10
10
10
15
15
20
20
100
得分
得分
评卷人
一、单项选择题(本大题共10小题,每小题1分,共10分)
在每小题列出的四个备选项中只有一个是最符合题目要求的,请将其代码填写在题后的括号内。错选、多选或未选均无分。
得分评卷人二多项选择题本大题共10小题每小题1分共10在每小题列出的五个备选项中只至少有两个是符合题目要求的请将其代码填写在题后的括号内

山东财经大学 商务统计期末试题

山东财经大学 商务统计期末试题

一、英译汉(每个1分,共15分)1.stem-and-leaf diagram(茎叶图)2.Standard deviation(标准偏差)3.discrete variables(离散变量)4.cumulative relative frequency distribution (累积相对频数分布)5.inferential statistics (演绎统计学)6.contingency table(列联表)7.coefficient of correlation (相关系数)8.Maximum likely sampling error(最大可能抽样误差)9.conditional probability (条件概率) 10.signed rank test(符号秩检验) 11.continuous probability density function (连续概率密度函数)12.binomial probability distribution (二项式概率分布)13.degrees of freedom (自由度)14.region of rejection (区域排斥)15.Confidence coefficient(置信系数) 16.Scatter Diagram (散点图) 17.Quantitative Variables(定量变量) 18.continuous variables (连续变量)19. Relative frequency distribution (相对频率分布)20.decision tree(决策树) 21.Interval estimates (区间估计) 22.Factor analysis (因子分析)23.Characteristic root(特征根) 24. Normal distribution (正态分布)25.Lower limit (下限) 26.Marginal density function (边缘密度函数)27. Significance test (显著性检验)28.Absolute deviation (绝对离差)29. The interquartile range(四分位距)二、汉译英1参数估计Parameter estimation2回归系数Regression coefficient3中心极限定理Central Limit Theorem4散点图Scatter diagram5简单随机抽样Simple Random Samples6正态分布Normal Distribution7被择假设alternative hypothesis8无偏估计the original estimate/Unbiased estimation 9四分数间距Interquartile Range10显著水平level of significance11决策树decision trees12样本空间sample space13独立事件independent event14大数法则law of large numbers15最小二乘法Least Squares Method16.茎叶图:Stem-and-Leaf Diagram17.互斥事件:Mutually exclusive events18.加权平均数:weighted average19.自由度:degrees of freedom20推断统计:Inferential statistics:21.条件概率:Conditional probability22原假设:Null Hypothesis23.有偏估计:Biased estimate24.置信区间:Confidence interval25. 点估计:point estimate26.列联表:Contingency tables27.抽样误差:Sampling error28.上限: upper confidence limite29.经验法则:empirical rule三,名词解释1. Probability distribution for a discrete random variable2. Coefficient of variationMeasures relative variationAlways in percentage (%)Shows variation relative to meanCan be used to compare two or more sets of data measured in different units3. Joint eventInvolves two or more characteristics simultaneously4. Type I errorReject a true null hypothesisConsidered a serious type of error5. Type II errorFail to reject a false null hypothesis6. MedianIn an ordered array, the median is the “middle” number (50% above, 50% below)Not affected by extreme values7. P-valueThe p-value is the probability of getting a test statistic equal to or more extreme than the sample result ,given that the null hypothesis H。

贵州财经大学2017年《211翻译硕士英语(B卷)》考研专业课真题试卷

贵州财经大学2017年《211翻译硕士英语(B卷)》考研专业课真题试卷

2017BI. Vocabulary and Grammar (30 points)Directions: Beneath each sentence, there are four words and phrases marked A, B, C and D. Choose the answer that best completes the sentence. Write your answers on your answer sheet.1. The moon, being much nearer to the earth than the sun, is the _______ cause ofthe tides.A) principal B) primaryC) principle D) preliminary2. You would be _______ a risk to let your child go to school by himself.A) committing B) attachingC) affording D) running3. Sadly, as spending on private gardens has ________, spending on public parkshas generally declined.A) highlighted B) soaredC) heightened D) roared4. Britain has the highest ________of road traffic in the world ---over 60 cars forevery mile of road.A) facility B) intensityC) density D) faculty5. His wife is constantly finding ________ with him, which makes him very angry.A) errors B) shortcomingsC) fault D) flaw6. Though _________ in a big city, Peter always prefers to paint the primitivescenes of country life.A) raised B) tendedC) brought D) grown7. During the process, great care has to be taken to protect the ________ silk fromdamage.A) sensitive B) tenderC) delicate D) crisp8. Many women still feel that they are being ________ by a male culture,particularly in the professional services sector.A) held out B) held onC. held forth D) held back9. ________ the help of their group, we would not have succeeded in theinvestigation.17。

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