Business Letters Part 2
BUSINESSLETTERS商务信函
三、运用套译的翻译方法
1）称呼语的套译 英文信函中常用的是Dear Sir/Madam, Gentlemen, Ladies 等，此处的Dear 只是一 种表示对收信人的尊称，是一种礼貌的习惯 性表达方法，不等同于汉语中的“亲爱的”， 因此，根据汉语习惯我们可以套译为：尊敬 的阁下/先生（女士/夫人），有时也可以套译 为：敬启者、谨启者、执事先生、尊鉴、台 鉴等。
2）结尾敬语的套译 结尾敬语的表达方式有很多，例如：Yours faithfully， Faithfully yours，Yours truly， Best regard， Sincerely， Best wishes， Yours sincerely， Kind regards等等。它们 可以直接套译为：谨上、敬上、谨启、顺致 敬意等，而不能直接按照字面意思进行翻译。
商业书信有以下一些自身的特点： 1）在格式上具有程式性的特点。商业 信函和普通社交信函一样，有一定的格 式规范要求，内容上英文商务信函由要 受、发信人的地址，写信的日期，称谓 语，正文，结束语和签名等几部分组成， 而且地址的排列规律及其各部分的排放 位置等都有严格的规范要求。在格式上 有缩行式、平头式和混合式。
2）内容上比较简明。鉴于商业信函 的习惯和要求，商务信函力求简洁 明了，一方面直入主题，开门见山， 往往免却通礼寒暄的客套，直接入 题，就事论事；另一方面，要长话 短说，行文简短，切忌长篇大论， 避免罗嗦和重复。
3）语言使用上讲求准确性，且富于格 式化的套语和专业词汇。商业信函对重 要的信息强调完整具体，尤其是涉及到 双方的利益和责任的内容，更要准确； 注意句子语法结构、逻辑结构、谦词甚 至是标点符号的准确性；由于商业信函 是与商业贸易有关的书信，就不可避免 地涉及到很多商业与贸易领域的术语， 包括很多缩略词、套语等。
外贸信函(英文版)Business Letters
英文商务信函格式1.信端（Heading）信端即信头，一般包括写信人的地址和写信日期。
一些正式信函的信端还包括发信人或单位的电话号码、电报挂号、电传、传真和邮政编码等。
西方国家中有些信端甚至还有单位负责人的姓名、职务和职称等。
信端的目的是使收信人一看便知道书信来自何处，何时发出，便于复信和查阅。
用一般的信纸写信时，信端应写在信纸的右上角，若字数较多，可从信纸中间或偏右的地方写起。
若字数较少，可适当多向右移一些，使整个信端的重心落在右上角。
信端的写法主要有齐头式(block style) 和斜列式(indented style) 两种。
从目前情况来看，前者更为常用。
采用并列式时，每行开头要左对齐；采用斜列式时，每行开头逐次向右移二三个字母的距离。
例如（1）齐头式(block style)16 Fuxing StreetHaidian DistrictBeijingPost Code: 100035People’s Republic of ChinaTel: 63211234Aug. 20, 2004（2）斜列式（Indented Form）16 Fuxing StreetHaidian DistrictBeijingPost Code: 100035People’s Republic of ChinaTel: 63211234Aug. 20, 2004写信端时，先写发信人的地址，地点的名称按由小到大的顺序排列，然后与其它项目和发信日期。
具体次序是：第一行写门牌号和街名；第二行写区名、市（县）名、省（州、邦）名，往国外寄的信，还要写上国家的名称；国家名称的前面加上邮政编码，其后可写上电话号码，最后一行写发信日期。
如果写信人的地址是机关单位的名称，则将其作为第一行。
如果写信人的单位没有门牌号码和街名，则第一行可写上所在班级或专业组的名称；第二行写系、科、室名称；第三行写学校名称；第四行写市（县）、省（州）名称；然后再写邮政编码、国名、电话号码、发信日期等项。
英文商务邮件总结-Business-LettersPPT课件
hearing from you soon. meeting you next Tuesday
15
POLITE CLOSING
Your sincerely Best regards, All the best, Best wishes, Cheers,
Time) with you and Brown. Please let me know if the time is okay for you and Ben.
8
SEEKING FOR MORE INFORMATION/FEEDBACKS/SUGGESTIONS
Thank you and look forward to having your opinion on the estimation and schedule
May Concern:“ Dear all
6
REFERENCE FOR BEGINNING
With reference to your released order post on the internet system,
Regarding your letter on May 10th, About your phone call today Thank you for your letter of April 5 Please kindly review the…
At your convenience, I would really appreciate you looking into this matter/issue.
It would be nice if you could provide a bit more information on the …
外贸英文函电课件T2.2外贸英文函电的格式
Yours faithfully, Jim Smith
……………………Complementary close ……………………Signature
Attention: Import Dept. Dear Mr. Adams,
……………………Attention line ……………………Salutation
Encl: a price list C.C.: our Branch Offices. P.S.: L/C No.13477 has been opened and sent to you.
……………………Enclosure ……………………Carbon Copies
……………………Postscript
Looking forward to your early reply.
Peking Xing Trading Co. Ltd. 12 East Street, Haidian District Peking, China
……………………Inside address
Kindly regards,
……………………Body of the letter
Your Ref: PX127 Our Ref: MC132 May 15, 2012
Michigan Chemical Company Ltd. 34 Eve Ave. Michigan, USA Tel: 2129981133 E-mail: pfoa@
……………………Letterhead
Our Ref: MC132
May 15, 2012
……………………Date and reference
Modified Block Style or Semi-indented 教学环节二：知识讲解
外贸邮件 class 1 格式
• • • •
When the receiver is known to the writer personally: Dear Mr. Smith, Dear Ms. Brown, Dear Prof. Green, Dear Dr. Walter, Back
Complimentary Close
Part 2: Importance of Business Letters
1. How does supplier answer customers’ mail? 2. How does supplier answer customers’ inquiries? 3. How does suppliers’ credit standing? 4. How does suppliers’ credit in business? 5. ISO (International Organization for Standardization)
Salutation
• • • • • • Queen’s English: Dear Sir, Dear Sirs, Dear Madam(s), Mr. Miss. Mrs. • • • • • American English Dear Sir: Gentlemen: Dear Madam(s) Mr. Ms.
Concreteness
Use specific facts and figures Put action in your verbs Prefer active verbs to passive verbs or words in which action is hidden Choose vivid, image-building words Pay attention to word orders Put modifiers in right place
商务信函翻译2
3
商务信函惯用语句
1. We are pleased to inform you… 特此奉告… 2. Notice is hereby given… 特此函告… 3. We acknowledge the receipt of your letter… 贵 函敬悉… 4. We hereby offer… 兹报盘… 5. In reply to your letter 贵函收悉
to refuse/reject/decline an order
to deliver an order to cancel an order
2013-9-22
谢绝订货
交货 取消订单 取消订货
Business English Translation
10
订单函句子翻译练习
1 Please find enclosed our order, No. D353 for men’s and boys’ sweaters. 2 We find your terms satisfactory and now send you our order for 20 sets of the airconditioner. 3 We place this order based on the understanding that the discount is 10%.
商务英语函电第二版 Unit 1 Business Letter-writing
1. Consideration 体谅
It means： Take the “You-attitude” instead of “I/We-attitude”; Emphasize the positive rather than the negative approach; Get to the point immediately.
3.What should a business letter be like? It should be business-like. 1) Don’t use the language in literature; 2) Don’t use the language in private letters. Why? The business letter plays a very important role in a
1) Good English 2) Good knowledge of international trade business
II. The Principles of Business Letterwriting
The seven C’s :
Consideration Courtesy Clarity Conciseness Concreteness Correctness Completeness
I write to send my congratulations. Congratulations to you on your success!
We do not permit outside groups to use our equipment except on a cash rental basis.
business letters英文范文
business letters英文范文Dear Mr./Ms. [Recipient's Last Name],。
I hope this letter finds you well. I am writing to discuss the importance and structure of business letters. In today's fast-paced world, effective communication is crucial for success in business. Whether it is for making inquiries, submitting proposals, or addressing concerns, a well-written business letter can make a lasting impression on the recipient.Firstly, let us discuss the format of a business letter. A typical business letter consists of six key elements: the sender's address, date, recipient's address, salutation, body, and closing. The sender's address, including the street name, city, state, and zip code, should be placed at the top right corner of the page. The date should be written below the sender's address. The recipient's address, including their name, title, company, address, and contact details, should be aligned to the left, a few lines below the date.After the recipient's address, a salutation is used to address the recipient. Common salutations include "Dear Mr./Ms. [Last Name]" or "To Whom It May Concern" if the recipient's name is unknown. It is important to use the correct title and spelling of the recipient's name to show respect and professionalism.Moving on to the body of the letter, it is essential to maintain a clear and concise writing style. The first paragraph should introduce the purpose of the letter and provide a brief overview. Subsequent paragraphs should provide detailed information, supporting evidence, or arguments related to the main topic. Each paragraph should focus on a specific point and be logically connected to the previous and following paragraphs.To ensure clarity, it is advisable to use short sentences and simple language. Avoid using jargon or technical terms that may confuse the reader. If necessary, provide explanations or definitions to ensure understanding. Additionally, it is important to use a professional tone throughout the letter. Avoid using emotional or informal language that may undermine the credibility of the message.Furthermore, it is crucial to pay attention to the closing of the letter. Common closing phrases include "Sincerely," "Yours faithfully," or "Best regards." The chosen closing should match the level of formality of the letter and the relationship with the recipient. After the closing, leave a few lines for the sender's signature, followed by the sender's typed name and title.In conclusion, business letters play a significant role in effective communication within the business world. By following the proper format and using clear and concise language, business letters can convey professionalism and credibility. Remember to proofread the letter for grammar and spelling errors before sending it. With the right approach, business letters can be powerful tools for achieving success in the corporate arena.Thank you for your time and attention. I hope this information proves helpful in your future business correspondence.Yours sincerely,。
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What to write if you don’t know the name?
If you have no name and cannot find the information, then it is…
• Dear Sir or Madam, • To whom it may concern,
Practise
• You are writing to a company to ask for prices and information. What subject line would you choose?
For example…
• • • • • • • Enquire prices Enquire information Enquire product information Request prices Request information Enquire prices and information Request prices and information
• What comes after the Salutation?
Subject line
• What does it look like?
• Choose a subject line that is simple and straightforward • A subject line is no sentence! • Subject lines need to be underlined • No punctuation mark in the end of the line
• How bizarre that in America the colon is considered a formal piece of punctuation! Is it because it's two dots instead of one and therefore more respectful of your audience? Or perhaps the the curliness of the comma conveys a business-inappropriate insouciance to the American executive? • If you were to put a colon after the greeting in a letter to someone in the UK, the recipient would regard you as illiterate. • In the UK, use a comma, please (or none at all if you're using "open punctuation"). • Posted by: Clare | August 04, 2009 at 01:44 AM
Lexington Road Shanghai Happy Toys Trading 54326 12 45695 National Trade Ltd. 40 CA Los Anry
• • • • • • • • attachment block format certified mail coherent concise confidential double space formal
• Powell (men) • Mackenzie (women) • Frederick Hanson (not sure or you are having the full name)
Examples
• Dear Mr. Powell, • Dear Ms. Mackenzie, • Dear Frederick Hanson,
Salutation
• What is it and what is important?
• • • •
Spell the recipient’s name correctly Confirm the gender and proper title Comma after salutation Salutation starts with “Dear…,”
Business Letters Part 2
By Markus Fazel
123456 New York ABC Company NY Central Road 13 West Street ABC Consultancy London 32 W1A 1AE Today’s date
Sender’s address
Let’s have a try…
You are working for National Trade Ltd. and are interested to see the latest products and receive information in form of a catalogue from Happy Toys Trading. Your contact person is Smith (man). Please use today’s date in your letter.
• • • • • • • • • •
format indent inside address margin postage justified margins salutation sensitive information single spaced spacing
Why a comma?
• It is standard to use a comma (colon (:) in North America) after the salutation. • It is also possible to use no punctuation mark at all • We are using a comma (,) in class!
Gender and Title
• Ms. • Mr. • Mrs. for… for… for…
• Ms. • Mr. • Mrs.
for for for
women men married women
Use Mrs. only if you are 100% sure that a women is married!!!
Recipient’s address
ABC Company 13 Central Road New York, NY 123456 USA 12 March, 2012 ABC Consultancy 32 West Street London, W1A 1AE UK
What comes next?