英语四级改革后新题型 长篇阅读
英语四级改革后新题型--长篇阅读
英语四级改革后新题型--长篇阅读A: Pizza Hut was started in 1958, by two brothers in Wichita, Kansas. Frank and Dan Carney had the idea to open a pizza parlor. They borrowed $600 from their mother, and opened the very first Pizza Hut. In 1959, the first franchise unit opened in Topeka, Kansas. Almost a decade later, Pizza Hut would be serving one million customers a week in their 310 locations. In 1970, Pizza Hut was put on the New York Stock Exchange under the ticker symbol PIZ.B: In 1986, Pizza Hut introduced delivery service, something no other restaurant was doing. By the 1990's Pizza Hut sales had reached $4 billion worldwide. In 1998, Pizza Hut celebrated their 40th anniversary, and launched their famous campaign "The Best Pizzas Under One Roof." In 1996, Pizza Hut sales in the United States were over $5 million. Out of all the existing pizza chains, Pizza Hut had the largest market share, 46.4%. However, Pizza Hut's market share has slowly eroded because of intense competition from their rivals Domino's, Little Caesar's and newcomer Papa John's. Home delivery was a driving force for success, especially for Pizza Hut and Domino's.C: However, this forced competitors to look for new methods of increasing their customer bases. Many pizza chains decided to diversify and offer new non-pizza items such as buffalo wings, and Italian cheese bread. The current trend in pizza chains today is the same. They all try to come up with some newer, bigger, better, pizza for a low price. Offering special promotions and new pizza variations are popular today as well. For example, chicken is now a common topping found on pizzas.D: In the past, Pizza Hut has always had the first mover advantage. Their marketing strategy in the past has always been to be first. One of their main strategies that they still follow today is the diversification of the products they offer. Pizza Hut is always adding something new to their menu, trying to reach new markets. For example, in 1992 the famous buffet was launched in Pizza Hut restaurants worldwide. They were trying to offer many different food items for customers who didn't necessarily want pizza.E: Another strategy they used in the past and are still using is the diversification of their pizzas. Pizza Hut isalways trying to come up with some innovative way to make a pizza into something slightly different - different enough that customers will think it’s a whole new product. For example, let's look at some of the pizzas Pizza Hut has marketed in the past. In 1983, Pizza Hut introduced their Pan Pizza, which had a guarantee of being ready to eat in 5 minutes when dining at Pizza Hut restaurants. In 1993, they introduced the "BigFoot," which was two square feet of pizza cut into 21 slices. In 1995, they introduced "Stuffed Crust Pizza," where the crust would be filled with cheese. In 1997, they marketed "The Edge," which had cheese and toppings all the way to the edge of the pizza. Currently, they are marketing "The Big NewYorker," trying to bring the famous New York style pizza to the whole country.F: Another opportunity that Pizza Hut has is their new ordering online system. Anyone with Internet access can order whatever they wish and get it delivered to their house without even speaking to someone. This program has just been started, so we do not have any numbers to support whether or not it will be a success.G: Lastly, Pizza Hut has always valued customer service and satisfaction. In 1995, Pizza Hut began two customer satisfaction programs: a 1-800 number customer hotline, and a customer call-back program. These were implemented to make sure their customers were happy, and always wanted to return. In our plan, we will first give a situation analysis of current and relevant environmental conditions that affect our plan. Next, we will give a brief analysis of the current fast food industry, and any trends or changes that might occur in the future.H: However, the fact that Pizza Hut does have a restaurant to run is also a weakness. Pizza Hut has higher overhead costs, due to the restaurant that other competitors don't have to deal with. Another result of higher overhead costs is higher prices Pizza Hut must charge. Obviously, Pizza Hut is not the low cost producer. They rely on their quality pizza and good service to account for their higher prices.I: An indirect weakness that Pizza Hut has is that they have lost a lot of their customers and market share due tosuch intense competition with competitors. Pizza Hut's opportunities are almost endless. They can increase revenue with their new innovative pizzas, and increase brand loyalty with good customer service.J: Pizza Hut's number one threats are from their competitors. Currently, their closest competitor is Domino's Pizza. Domino's main competitive advantage over Pizza Hut is their price. It is generally lower than Pizza Hut. Also, Domino's was very profitable when they ran the promotional deal of delivering a pizza within 30 minutes. However, many lawsuits have been filed against Domino's in the past for reckless driving by their drivers, so Domino's withdrew the promotion. Little Caesar's is another one of Pizza Hut's competitors, right behind Domino's in market share. Little Caesar's is famous for offering large quantities of pizza for less money. Other competitors include Papa John's, Sbarro, and Pizza Inn.K: A problem facing all of the pizza chains is that each of their individual competitive advantages are pretty much everyone's competitive advantages. Most if not all the top pizza chains offer free delivery, and always have some sortof promotional deal offering large pizzas at reduced prices. Other competitors to take into consideration are frozen pizzas and make-it-yourself pizzas that are purchased in grocery stores. Some examples of these are Tombstone Pizzas, Boboli, and Di'Gornio pizzas.1. Pizza Hut expanded its business into many parts of the country by the time of 1969.2. Pizza Hut has not always dominated the market.3. buffalo wings, and Italian cheese bread are now commonly served at pizza restaurants.4. The diversification strategy is not to be the first mover.5. In Pizza Hut, a Pan Pizza was guaranteed to serve in 5 minutes.6. If you want a pizza from Pizza Hut delivered directly to your house, you have to have Internet access in the first place.7. In order to make sure their customers were happy, Pizza Hut introduced two customer satisfaction programs.8. The higher overhead costs of Pizza Hut obviously accounted for higher prices of their pizzas.9. The reason why Domino’s withdrew their promotionwas that they suffered legally from reckless driving by their drivers.10. Major pizza makers have to face the problem that their competitive advantages are the same.答案：1. A2. B3. C4. D5. E6. F7. G8. H9. J10. K。
英语四级改革后新题型 长篇阅读9
Hate Your Job? Here’s How to Reshape ItA)Once upon a time, if you hated your job, you either quit or bit your lip. These days, a group of researchers is trumpeting a third option: shape your job so ifs more fruitful than futile.B) "We often get trapped into thinking about our job as a list of things to do and a list of responsibilities," says Amy Wrzesniewski, an associate professor at the Yale School of Management. "But what if you set aside that mind-set?" If you could adjust what you do, she says, "who would you start talking to, what other tasks would you take on, and who would you work with?"C)To make livelihoods more lively, Wrzesniewski and her colleagues Jane Dutton and Justin Berg have developed a methodology they call job-crafting. They’re working with Fortune 500 companies, smaller firms and business schools to change the way Americans think about work. The idea is to make all jobs--even mundane (平凡的) ones---more meaningful by empowering employees to brainstorm and implement subtle but significant workplace adjustments. Step 1: Rethink Your Job--CreativelyD)"The default some people wake up to is dragging themselves to work and facing a list of things they have to do,"says Wrzesniewski. So in the job-crafting process, the first step is to think about your job holistically. You first analyze how much time, energy and attention you devote to your various tasks. Then you reflect on that allocation( 分配). See I0 perfect jobs for the recession--and after.E) Take, for example, a maintenance technician at Burt’s Bees, which makes personal-care products. He was interested in process engineering, though that wasn’t part of his job description. To alter the scope of his day-to-day activities, the technician asked a supervisor if he could spend some time studying an idea he had for making the firm’s manufacturing procedures more energy-efficient. His ideas proved helpful, and now process engineering is part of the scope of his work.F) Barbara Fredrickson, author of Positivity and a professor of psychology at the University of North Carolina at Chapel Hill, says it’s crucial for people to pay attention to their workday emotions. "Doing so," she says, "will help you discover which aspects of your work are most life-giving-and most life-draining."G) Many of us get stuck in ruts (惯例). Berg, a Ph.D. student at the Wharton School at the University of Pennsylvania who helped develop the job-crafting methodology, says we allbenefit from periodically rethinking what we do. "Even in the most constraining jobs, people have a certain amount of wiggle room," he says. "Small changes can have a real impact on life at work."Step 2: Diagram Your DayH) To lay the groundwork for change, job-crafting participants assemble diagrams detailing their workday activities. The first objective is to develop new insights about what you actually do at work. Then you can dream up fresh ways to integrate what the job-crafting exercise calls your "strengths, motives and passions" into your daily routine. You convert task lists into flexible building blocks. The end result is an "after" diagram that can serve as a map for specific changes.I)lna Lockau-Vogel, a management consultant who participated in a recent job-crafting workshop, says the exercise helped her adjust her priorities. "Before, 1 would spend so much time reacting to requests and focusing on urgent tasks that I never had time to address the real important issues." As part of the job-crafting process, she decided on a strategy for delegating and outsourcing (外包) more of her administrative responsibilities.J)In contrast to business books that counsel, managers to influence workers through incentives, job-crafting focuses on what employees themselves can do to re-envision and adjust what they do every day. Given that according to the Bureau of Labor Statistics, it now takes the average job seeker more than six months to find a new position, it’s crucial to make the most of the job you’ve got.Step 3: Identify Job Loves and HatesK) By reorienting (使适应) how you think about your job, you free yourself up for new ideas about how to restructure your workday time and energy. T ake an IT worker who hates dealing with technologically incompetent callers. He might enjoy teaching more than customer service. By spending more time instructing colleagues--and treating help-line callers as curious students of tech--the disgruntled IT person can make the most of his 9-to-5 position.L)Dutton, a professor at the University of Michigan’s Ross School of Business, says she has seen local auto-industry workers benefit from the job-crafting process. "They come in looking worn down, but after spending two hours on this exercise, they come away thinking about three or four things they can do differently."M) "They start to recognize they have more control over their work than they realized," says Dutton, who parmered with Wrzesniewski on the original job-crafting research.Step 4: Put Your Ideas into ActionN)To conclude the job-crafting process, participants list specific follow-up steps: Many plan a one-0n-one meeting with a supervisor to propose new project ideas. Others connect with colleagues to talk about trading certain tasks. Berg says as long as their goals are met, many managers are happy to let employees adjust how they work.O) Job-crafting isn’t about revenue, per se, but juicing up ( 活跃) employee engagement may end up beefing up the bottom line. Amid salary, job and benefit cuts, more and more workers are disgruntled. Surveys show that more than 50% aren’t happy with what they do. Dutton, Berg and Wrzesniewski argue that emphasizing enjoyment can boost efficiency by lowering turnover rates and jacking up productivity. Job-crafting won’t rid you of a lousy boss or a subpar salary, but it does offer some remedies for job dissatisfaction. If you can’t ditch or switch a job, at least make it more likable.1. A long time ago when a person hated his/her job, he/she will resign or bear it.2. Amy Wrzesniewski think job could be adjusted.3. Your first thing to do in the job-crafting process is to think about your job wholly .4. The idea of a maintenance technician at Burt’s Bees turned out to be helpful and energy-efficient.5. Berg’s suggestion about work is to rethink and make small changes.6. According to Ina Lockau-Vogel, the benefit from job-crafting is that it helps her set priorities properly.7. According to the Bureau of Labor Statistics, the situation in job market is ---it is difficult to find a job.8. Dutton has seen that local auto-industry workersprofit from the job-crafting process.9. According to Berg, if the job-crafting process is successful, the supervisors are willing to let employees adjust what to do.10. If you can’t quit your job, using job-crafting may at least offer some remedies for job dissatisfaction.答案：文章精要日常生活中，人们往往认为工作是一些不得不做的任务、不得不承担的责任。
2023年专四阅读真题改革后
PART V READING COMPREHENSION [35 MIN] SECTION A MULTIPLE CHOICE QUESTIONSIn this section there are three passages followed by ten multiple choice questions. For each multiple choice question, there are four suggested answer marked A, B, C and D. Choose the one that you think is the best answer and mark your answers on ANSWER SHEET TWO. PASSAGE ONE(1) When I was twenty-seven years old, I was a mining-broker’s clerk in San Francisco, and an expert in all the details of stock traffic. I was alone in the world, and had nothing to depend upon but my wits and a clean reputation; but these were setting my feet in the road to eventual fortune, and I was content with the prospect. My time was my own after the afternoon board, Saturdays, and I was accustomed to putting it in on a little sail-boat on the bay. One day I ventured too far, and was carried out to sea. Just at nightfall, when hope was about gone, I was picked up by a small ship which was bound for London. It was a long and stormy voyage, and they made me work my passage without pay, as a common sailor. When I stepped ashore in London my clothes were ragged and shabby, and I had only a dollar in my pocket. This money fed and sheltered me twenty-four hours. During the next twenty-four I went without food and shelter.(2) About ten o’clock on the following morning, dirty and hungry, I was dragging myself along Portland Place, when a child that was passing, towed by a nurse-maid, tossed a big pear –minus one bite – into the gutter. I stopped, of course, and fastened my desiring eye on that muddy treasure. My mouth watered for it, my stomach craved it, my whole being begged for it. But every time I made a move to get it some passing eye detected my purpose, and of course I straightened up then, and looked indifferent and pretended that I hadn’t been thinking about the pear at all. This same think kept happening and happening, and I couldn’t get the pear.(3) I was just getting desperate enough to brave all the shame, and to seize it, when a window behind me was raised, and a gentleman spoke out of it, saying: “Step in here, please.”(4) I was admitted by a man servant, and shown into a sumptuous room where a couple of elderly gentlemen were sitting. They sent away the servant, and made me sit down. They had just finished their breakfast, and the sight of the remains of it almost overpowered me. I could hardly keep my wits together in the presence of that food, but as I was not asked to sample it, I had to bear my trouble as best as I could.(5) Now, something had been happening there a little before, which I did not know anything about until a good many days afterwards, but I will tell you about it now. Those two old brothers had been having a pretty hot argument a couple of days before, and had ended by agreeing to decide it by a bet, which is the English way of settling everything.(6) You will remember that the Bank of England once issued two notes of a million pounds each, to be used for a special purpose connected with some public transaction with a foreign country. For some reason or other only one of these had been used and canceled; the other still lay in the vaults of the Bank. Well, the brothers, chatting along, happened to get to wondering what might be the fate of a perfectly honest and intelligent stranger who should be turned adrift in London without a friend, and with no money but that million-pound bank-note, and no way to account for his being in possession of it. Brother A said he would starve to death; Brother B said he wouldn’t. Brother A said he couldn’t offer it at a bank or anywhere else, because he would be arrested on the spot. So they went on disputing till Brother B said he would bet twenty thousand pounds that the man would live thirty days, anyway, on that million, and keep out of jail, too. Brother A took him up. Brother B went down to the Bank and bought that note. Then he dictated a letter, which one of his clerks wrote out in a beautiful round hand, and then the two brothers sat at the window a whole day watching for the right man to give it to.(7) I finally became the pick of them.41. In Para. 1, the phrase “set my feet” probably means ____.A. put me asideB. prepare meC. let me walkD. start my journey42. It can be concluded from Para. 2 that ____.A. the man wanted to maintain dignity though starvedB. the man could not get a proper chance to eat the pear.C. the man did not really want the pear since it was dirtyD. it was very difficult for the man to get the pear43. Compared with Brother A, Brother B was more ____ towards the effect of the one-million-pound bank-note on a total stranger.A. neutralB. negativeC. reservedD. positivePASSAGE TWO(1) The concept of peace is a very important one in cultures all over the world. Think about how we greet people. In some languages, the phrases for greetings contain the word for peace. In some cultures we greet people by shaking hands or with another gesture to show that we are not carrying weapons – that we come in peace. And there are certain symbols which people in very different cultures recognize as representing peace. Let’s look at a few of them.The dove(2) The dove has been a symbol of peace and innocence for thousands of years in many different cultures. In ancient Greek mythology it was a symbol of love and the renewal of life. In ancient Japan a dove carrying a sword symbolized the end of war.(3) There was a tradition in Europe that if a dove flew around a house where someone wasdying then their soul would be at peace. And there are legends which say that the devil can turn himself into any bird except for a dove. In Christian are, the dove was used to symbolize the Holy Ghost and was often painted above Christ’s head.(4) But it was Pablo Picasso who made the dove a modern symbol of peace when he used it on a poster for the World Peace Congress in 1949.The rainbow(5) The rainbow is another ancient and universal symbol, often representing the connection between human beings and their gods. In Greek mythology it was associated with Iris, the goddess who brought messages from the gods on Mount Olympus. In Scandinavian mythology the rainbow was a bridge between the gods and the earth. In the Bible a rainbow showed Noah that the Biblical flood was finally over, and that God had forgiven his people. In the Chinese tradition, the rainbow is a common symbol for marriage because the colours represent the union of yin and yang. Nowadays the rainbow is used by many popular movements for peace and the environment, representing the possibility of a better world in the future and promising sunshine after the rain.Mistletoe(6) This plant was sacred in many cultures, generally representing peace and love. Most people know of the tradition of kissing under the mistletoe at Christmas time, which probably comes from Scandinavian mythology. The goddess Freya’s son was killed by an arrow made of mistletoe, so, in honour of him, she declared that it would always be a symbol of peace. It was often hung in doorways as a sign of friendship.(7) The ancient Druids believed that hanging mistletoe in your doorway protected you from evil spirits. Tribes would stop fighting for a period of time if they found a tree with mistletoe. But you will never see mistletoe in a Christian church – it is banned because of its associations with pagan religion and superstition.The olive branch(8) The olive tree has always been a valuable source of food and oil. In Greek mythology, the goddess Athena gave the olive tree to the people of Athens, who showed their gratitude by naming the city after her. But no one knows for sure when or why it began to symbolize peace. There is probably a connection with ancient Greece. Wars between states were suspended during the Olympic Games, and the winners were given crowns of olive branches. The symbolism may come from the fact that the olive tree takes a long time to produce fruit, so olives could only be cultivated successfully in long periods of peace. Whatever the history, the olive branch is a part of many modern flags symbolizing peace and unity. One well-known example is the United Nations symbol.The ankh(9) The ankh is an ancient symbol which was adopted by the hippie movement in the 1960s to represent peace and love. It was found in many Asian cultures, but is generally associated with ancient Egypt. It represented life and immortality. Egyptians were buried with an ankh, so that they could continue to live in the “afterworld”. The symbol was also found along the sides of the Nile, which gave life to the people. They believed that the ankh could control the flow of the river and make sure that there was always enough water.44. Which of the following is the best title for the passage?A. Concept of Peace.B. Popular Peace Symbols.C. Origin of Peace Symbols.D. Cultural Difference of Peace.45. The rainbow represents the connection between human beings and their gods in all the following countries EXCEPT _____.A. SwedenB. GreeceC. FinlandD. China46. In North Europe mistletoe was often hung in doorways to indicate_____.A. friendshipB. loveC. kinshipD. honour47. The origin of the ankh can date back to_____.A. the NileB. the “afterworld”C. the hippie movementD. ancient EgyptPASSAGE THREE(1)Two sides almost never change: That you can manipulate people into self-sufficiency and that you can punish them good citizenship.(2)The first manifests itself in our tireless search for the magical level at which welfare grants are big enough to meet basic needs but small enough to make low-paid work attractive. The second has us looking to the criminal justice system to cure behavior that is as much as anything the result of despair.(3)The welfare example is well known. We don’t want poor people to live in squalor or their children to be malnourished. But we also don’t want to subsidize the indolenc e of people who are too lazy to work. The first impulse leads us to provide housing, food stamps, medical care and a cash stipend for families in need. The second gets us to think about “workforce”.(4)We’ve been thinking about it for two reasons: the “nanny” problems of two high-ranking government officials (who hired undocumented foreigners as household helpers, presumablybecause they couldn’t find Americans to do the work) and President Clinton’s proposal to put a two-year limit on welfare.(5) Maybe so mething useful will come of Clinton’s idea, but I’m not all that hopeful. It looks to me like one more example of trying to manipulate people into taking care of themselves.(6) On the criminal justice side, we hope to make punishment tough enough to discourage crime bud not so tough as to clog our prisons with relatively minor offenders. Too short a sentence, we fear, will create contempt for the law. Too long a sentence will take up costly space better used for the violent and unremorseful.(7) Not only c an we never find the “perfect” punishment, our search for optimum penalties is complicated by our desire for fairness: to let the punishment fit the crime. The problem is that almost any punishment-even the disgrace of being charged with a crime - is sufficient to deter the middle class, while for members of the underclass, probation may be translated as “I beat it.”(8) So how can you use the system - welfare or criminal justice- to produce the behavior we want? The answer. I suspect is: You can’t.(9) We keep trying to use welfare and prison to change people - to make them think and behave the way we do - when the truth is the incentives work only for those who already think the way we do: who view today’s action with an eye on the future.(10) We will tak e lowly work (if that is all that’s available) because we believe we can make bad jobs work for us. We avoid crime not because we are better people but because we see getting caught as a future-wrecking disaster. We are guided by a belief that good things will happen for us in the future if we lake proper care of the present. Even under the worst of circumstances we believe we are in control of our lives.(11) And we have trouble understanding that not everybody believes as we believe. The welfare rolls, the prisons and the mean streets of our cities are full of people who have given up on their future. Without hope for the future, hard work at a low-paid job makes no sense. Workinghard in school, or pleasing a boss, or avoiding pregnancy makes no sense. The deadly disease is hopelessness. The lawlessness and poverty arc only the obvious symptoms.(12) I’m not advocating that we stop looking for incentives to move poor people toward self-sufficiency or that we stop punishing people for criminal behavior. There will always be some people who need help and some who deserve to be in jail.(13) All I’m saying is that the long-term answer both to welfare and the crime that plagues our communities is not to fine tune the welfare and criminal justice systems but to prevent our children from getting the disease of despair.(14) If we encourage our young people to believe in the future, and give them solid evidence for believing, we’ll find both crime and poverty shrinking to manageable proportions.48. What is the aut hor’s attitude towards Clinton’s proposal to welfare?A. Pessimistic.B. Optimistic.C. Suspicious.D. Sarcastic.49. It can be inferred from Para. 7 that optimum penalties are _____to the underclass.A. hopelessB. uselessC. frighteningD. humiliating50. Which of the following is the most appropriate title for the passage?A. Lawlessness and Poverty.B. Criminal Justice System.C. Welfare Grants.D. Disease of Despair.SECTION B SHORT ANSWER QUESTIONSIn this section there are five short answer questions based on the passages in Section A. Answer the questions with NO more than TEN words in the space provided on ANSWER SHEET TWO.PASSAGE ONE51. In Para. 4, what does the man mean by saying “I had to bear my trouble”?52. What can be inferred from the last sentence of the passage?PASSAGE TWO53. Why does the UN use the olive branch in its symbol?PASSAGE THREE54. According to the author, what balance should we keep in welfare?55. What does the author mean by saying “Even under the worst of circumstances, we believe we are in control of our lives” (Para. 10)?。
英语四级改革后新题型 长篇阅读8
How to Make Attractive and Effective PowerPoint PresentationsA) Microsoft PowerPoint has dramatically changed the way in which academic and business presentations are made. This article outlines few tips on making more effective and attractive PowerPoint presentations.The TextB) Keep the wording clear and simple. Use active, visual language. Cut unnecessary words—a good rule of thumb is to cut paragraphs down to sentences, sentences into phrases, and phrases into key words.Limit the number of words and lines per slide. Try the Rule of Five-five words per line, five lines per slide. If too much text appears on one slide, use the AutoFit feature to split it between two slides. Click within the placeholder to display the AutoFit Options button (its symbol is two horizontal lines with arrows above and below), then click on the button and choose Split Text between Two Slides from the submenu.C) Font size for titles should be at least 36 to 40, while the text body should not be smaller than e only two font styles per slide—one for the title and the other for the text. Choose two fonts that visually contrast with each other. Garamond Medium Condensed and Impact are good for titles, whileGaramond or Tempus Sans can be used for the text body.D) Embed the fonts in your presentation, if you are not sure whether the fonts used in the presentation are present in the computer that will be used for the presentation. To embed the fonts: (1) On the File menu, click Save As. (2) On the toolbar, click Tools, click Save Options, select the Embed TrueType Fonts check box, and then select Embed characters in use only.E) Use colors sparingly; two to three at most. You may use one color for all the titles and another for the text body. Be consistent from slide to slide. Choose a font color that contrasts well with the background.F) Capitalizing the first letter of each word is good for the title of slides and suggests a more formal situation than having just the first letter of the first word capitalized. In bullet point lines, capitalize the first word and no other words unless they normally appear capped. Upper and lower case lettering is more readable than all capital letters. Moreover, current styles indicate that using all capital letters means you are shouting. If you have text that is in the wrong case, select the text, and then click Shift+F3 until it changes to the case style that you like. Clicking Shift+F3 toggles thetext case between ALL CAPS, lower case, and Initial Capital styles.G) Use bold or italic typeface for emphasis. Avoid underlining, it clutters up the presentation.Don’t center bulleted lists or text. It is confusing to read. Left align unless you have a good reason not to. Run “spell check” on your show when finished.The BackgroundH) Keep the background consistent. Simple, light textured backgrounds work well. Complicated textures make the content hard to read. If you are planning to use many clips in your slides, select a white background. If the venue of your presentation is not adequately light-proof, select a dark-colored background and use any light color for text. Minimize the use of “bells and whistles” such as sound effects, “flying words” and multiple transitions. Don’t use red in any fonts or backgrounds. It is an emotionally overwhelming color that is difficult to see and read.The ClipsI) Animations are best used subtly; too much flash and motion can distract and annoy viewers. Do not rely too heavily on those images that were originally loaded on your computerwith the rest of Office. You can easily find appropriate clips on any topic through Google Images. While searching for images, do not use long search phrases as is usually done while searching the web-use specific words.J) When importing pictures, make sure that they are smaller than two megabytes and are in a .jpg format. Larger files can slow down your show. Keep graphs, charts and diagrams simple, if possible. Use bar graphs and pie charts instead of tables of data. The audience can then immediately pick up the relationships.The PresentationK) If you want your presentation to directly open in the slide show view, save it as a slide show file using the following steps. Open the presentation you want to save as a slide show. On the File menu, click Save As. In the Save as type list, click PowerPoint Show. Your slide show file will be saved with a ppt file extension. When you double-click on this file, it will automatically start your presentation in slide show view. When you’re done, PowerPoint automatically closes and you return to the desktop. If you want to edit the slide show file, you can always open it from PowerPoint by clicking Open on the File menu.L) Look at the audience, not at the slides, whenever possible. If using a laser pointer, don’t move it too fast. For example, if circling a number on the slide, do it slowly. Never point the laser at the audience. Black out the screen (use “B” on the keyboard) after the point has been made, to put the focus on you. Press the key again to continue your presentation.M) You can use the shortcut command [Ctrl]P to access the Pen tool during a slide show. Click with your mouse and drag to use the Pen tool to draw during your slide show. To erase everything you’ve drawn, press the E key. To turn off the Pen tool, press [Esc] once.MiscellaneousN) Master Slide Set-Up: The “master slide” will allow you to make changes that are reflected on every slide in your presentation. You can change fonts, colors, backgrounds, headers, and footers at the “master slide” level. First, go to the “View” menu. Pull down the “Master” menu. Select the “slide master” menu. You may now make changes at this level that meet your presentation needs.1. The ways in which academic and business presentationsare made have been changed by Microsoft PowerPoint.2. When making the PowerPoint, the wording of the text should not be complicated.3. In each slide, the font styles for the title and the text should contrast with each other.4. A more formal situation is capitalizing the first letter of the first word.5. Centering bulleted lists or text can not help to read.6. Sound effects should be used as less frequently as possible.7. When importing pictures, make sure that they are smaller than two megabytes.8. When making the presentation, you should look at the audience as possible as you can.9. Pressing the E key can help you to erase everything you've drawn.10. In order to meet your presentation needs, you can make changes at the “slide master” level.答案：1.AA段讲到了微软的PowerPoint对学术及商业陈述形式的改变，可以直接定位到文章的首段。
英语四级改革后新题型 长篇阅读2
A:What do we mean by being ‘talented or gifted’? The most obvious way is to look at the work someone does and if they are capable of significant success, label them as talented. The purely quantitative route —‘percentage definition’—looks not at individuals, but at simple percentages, such as the top five percent of the population, and labels them —by definition — as gifted. This definition has fallen from favor, eclipsed by the advent of IQ tests, favored by luminaries such as Professor Hans Eysenck, where a series of written or verbal tests of general intelligence leads to a score of intelligence.B:The IQ test has been eclipsed in turn. Most people studying intelligence and creativity in the new millennium now prefer a broader definition, using a multifaceted approach where talents in many areas are recognized rather than purely concentrating on academic achievement. If we are therefore assuming that talented, creative or gifted individuals may need to be assessed across a range of abilities, does this mean intelligence can run in families as genetic or inherited tendency? Mental dysfunction — such as schizophrenia — can, so is an efficient mental capacity passed on from parent to child?C:Animal experiments throw some light on this question, and on the whole area of whether it is genetics, the environment or a combination of the two that allows for intelligence and creative ability. Different strains of rats show great differences in intelligence or ‘rat reasoning’. If these are brought up in normal conditions and then run through a maze to reach a food goal, the ‘bright-strain make far fewer wrong turns that the ‘dull-ones’. But if the environment is made dull and boring the number of errors becomes equal. Return the rats to an exciting maze and the discrepancy returns as before — but is much smaller. In other words, a dull rat in a stimulating environment will almost do as well as bright rat who is bored in a normal one. This principle applies to humans too — someone may be born with innate intelligence, but their environment probably has the final say over whether they become creative or even a genius.D:Evidence now exists that most young children, if given enough opportunities and encouragement, are able to achieve significant and sustainable levels of academic or sporting prowess. Bright or creative children are often physically very active at the same time, and so many receive more parental attention as a result — almost by default — in order toensure their safety. They may also talk earlier, and this, in turn, breeds parental interest. This can sometimes cause problems with other siblings who may feel jealous even though they themselves may be bright. Their creative talents may be undervalued and so never come to fruition. Two themes seem to run through famously creative families as a result. The first is that the parents were able to identify the talents of each child, and nurture and encourage these accordingly but in an even handed manner. Individual differences were encouraged, and friendly sibling rivalry was not seen as particular problem. If the father is, say, a famous actor, there is no undue pressure for his children to follow him onto the boards, but instead their chosen interests are encouraged. There need not even by any obvious talent in such a family since there always needs to be someone who sets the family career in motion, as in the case of the Sheen acting dynasty. E:Martin Sheen was the seventh of ten children born to a Spanish immigrant father and an Irish mother. Despite intense parental disapproval he turned his back on entrance exams to university and borrowed cash from a local priest to start a fledgling acting career. His acting successes in films such as Badlands and Apocalypse Now made him one of the most highly-regardedactors of the 1970s. Three sons —Emilio Estevez, Ramon Estevez and Charlie Sheen —have followed him into the profession as a consequence of being inspired by his motivation and enthusiasm.F: A stream seems to run through creative families. Such children are not necessarily smothered with love by their parents. They feel loved and wanted, and are secure in their home, but are often more surrounded by an atmosphere of work and where following a calling appears to be important. They may see from their parents that it takes time and dedication to be master of a craft, and so are in less of a hurry to achieve for themselves once they start to work.G:The generation of creativity is complex: it is a mixture of genetics, the environment, parental teaching and luck that determines how successful or talented family members are. This last point — luck — is often not mentioned where talent is concerned but plays an undoubted part. Mozart, considered by many to be the finest composer of all time, was lucky to be living in an age that encouraged the writing of music. He was brought up surrounded by it, his father was a musician who encouraged him to the point of giving up his job to promote his child genius. Mozart himself simply wanted to create thefinest music ever written but did not necessarily view himself as a genius — he could write sublime music at will, and so often preferred to lead a hedonistic lifestyle that he found more exciting than writing music to order.H: Albert Einstein and Bill Gates are two more examples of people whose talents have blossomed by virtue of the times they were living in. Einstein was a solitary, somewhat slow child who had affection at home but whose phenomenal intelligence emerged without any obvious parental input. This may have been partly due to the fact that at the start of the 20th century a lot of the Newtonian laws of physics were being questioned, leaving a fertile ground for ideas such as his to be developed. Bill Gates may have had the creative vision to develop Microsoft, but without the new computer age dawning at the same time he may never have achieved the position on the world stage he now occupies.1. We can label someone who are capable of significant success as talented.2. Most people studying intelligence and creativity in the new millennium now prefer a broader definition.3. Animal experiments are contributed to whether it is genetics,the environment or a combination of the two that allows for intelligence and creative ability.4. Bright or creative children are often physically very active at the same time.5. Children in creative families feel loved and wanted, and are secure in their home.6. The generation of creativity is not simple.7. Bill Gates is an example of people whose talents have blossomed by virtue of the times they were living in.8. Evidence shows that bright or creative children are often physically very active and thus receive more parental attention to ensure their safety.9. Luck is often not mentioned but an undoubted part of a person how creative or talented.10. Albert Einstein’s and Bill Gates’ significant success may be due to thetimes they were living in答案：1. A2. B3. C4. D5. F6. G7. H8. D9. G10.H。
【VIP专享】英语四级改革后新题型 长篇阅读4
Definitions of Obesity
A: How does one define when a person is considered to be obese and not just somewhat overweight? Height-weight tables give an approximate guideline as to whether one is simply overweight or has passed into the obese stage.
C: However, it is recognized that this definition is limited as it does not take into account such variables as age, gender and ethnic origin, the latter being important as different ethnic groups have very different fat distributions. Another shortcoming is that it is not applicable to certain very muscular people such as athletes and bodybuilders, who can also have artificially high BMIs. Agencies such as the National Cholesterol Education Program (NCEP) in the USA and the Interational Diabetes
改革后英语四级新题型总结一览
改革后英语四级新题型总结一览大学英语四级考试大纲(Syllabus for College English Test —Band Four(CET-4)— )由全国大学四、六级考试组委会制定。
从2013年12月起，大学英语四级考试将以前的快速阅读改编成为信息匹配也就是新题型。
文章后附有10个句子，每句所含的信息均出自文章的某一段落，要求大家找出与每句话所含信息相匹配的段落。
有的段落可能对应两题，有的段落可能与任何一题都不对应。
这就考察大家是否能够快速定位到文中的关键信息并进行信息匹配。
总的来说，新题型的难度不大，只要大家掌握相应的做题技巧，这个题是可以得满分的。
对于这个题型大家在考前进行少量练习就可以了，但是要注重掌握方法。
用的巨微英语《四级真题/逐句精解》，就总结了新题型的做题方法，很有助于做题。
第一部分：写作(PartⅤ：Writing)：共1题，考试时间30分钟。
要求考生写出一篇100-120词的短文，试卷上可能给出题目，或规定情景，或要求看图作文，或给出段首句要求续写;或给出关键词要求写成短文。
要求能够正确表达思想，意义连贯，无重大语法错误。
写作的内容包括日常生活和一般常识。
短文写作部分的目的是测试学生运用英语书面表达思想的初步能力。
不会写作的话就先多背一些模板，套用模板先进行练习，然后再背一些好的句型，套用句型练习，再最后将想写的作文写成中文进行英文翻译都是非常好的方法。
第二部分：听力理解为了适应新的形势下社会对大学生英语听力能力需求的变化，进一步提高听力测试的效度，全国大学英语四、六级考试委员会自2016年6月考试起将对四、六级考试的听力试题作局部调整。
调整的相关内容说明如下。
四级听力试题的调整1、取消短对话2、取消短文听写3、增短篇新闻(3段)其余测试内容不变。
调整后四级听力部分的试题结构见下表：很多同学都会选择去听VOA、BBC和CNN新闻，这些材料主要有两种来源：一是各类英语学习网，比如“中国雅思网”；另一种就是各类听力app，比如沪江听力，朗思易听等等，可以下载到手机或者ipad上，随时可以听。
大学英语四级改革适用(长篇阅读)模拟试卷1(题后含答案及解析)
大学英语四级改革适用（长篇阅读）模拟试卷1(题后含答案及解析)题型有：1.9 motor vehicles for every household in America, and just to illustrate how many cars this is, consider that the average American household has only 1.8 drivers; America has more vehicles than it has drivers to drive them. By the time a middle-class American reaches 35 years of age, he or she has likely owned 3 cars in his or her life.B)The Unites States’lawmakers have done little to undermine the romance between their citizens and their automobiles. Taxes on gasoline have been kept low, while massive highway building projects allow more and more cars to take to the road. Public transportation, on the other hand, has traditionally suffered from neglect. From the 1970s, since Americans have more than doubled their reliance on cars for long-distance rides, train and bus usage has largely stopped developing. Inner city transit systems in most cities were either deteriorating or crime-ridden, as in New York, or dysfunctional(机能不良的), as in Los Angeles.C)There are, however, signs that U.S. drivers are quietly looking for alternatives to car usage—with growing backing from legislators. Throughout the country a record number of commuters are taking buses and transit to work. In Washington DC, city officials say this summer has been the busiest in the history of the Metro rail system, with trains often carrying more than 600,000 passengers a day. In Cincinnati, transit authorities say there have been up to 50 percent more users this summer on some commuter routes. The Atlanta and Portland transit systems are also recording heavy usage. Nationwide, public transportation systems have recorded a 4.8 percent increase for the first quarter of 2003 over the same period in 2002, according to the American Public Transportation Association(APTA).D)Transit officials say the main reason is the recent rise in gasoline prices. Feeling the impact of cuts in production by oil-exporting countries, gasoline prices in the US shot up from a national average of $1.30 dollars a gallon(nearly 3.8 litres)late last year to high of $1.68 a gallon in June this year. In parts of the country, prices even reached $2 a gallon for the first time.E)While the price rise angered car drivers, many transportation experts feel it has turned attention to America’s meager(不景气的)public transport. “The public transport system has been better now than in the past decades,”says Delon Lowas, an urban planning analyst at the Sierra Club, the environmental group. According to APTA, a person commuting 10 miles to work every day by train instead of by car could save as much as 314 gallons(1193 liters)of gasoline annually —thus reducing emissions of hydrocarbon gases and other pollutants.F)The oil price rise might just have been the induction to result in a new revolution in the travel habits of US commuters, say environmentalists. As evidence, they point to the popularity of new light-rail systems in cities such as Portland. Even Los Angeles, whose residents are famous for their infatuation(迷恋)with cars, recently installed 17 miles of subway tracks. Now, US politicians are also warming to public transport. Federal and state governments are toying with some initiatives, such as tax breaks for people who use trains or buses.G)But public transportation continues to have its ideological critics. “It shouldn’t be encouraged at the expense of private ownership of vehicles,” says BenLieberman of the Competitive Enterprise Institute(CEI). He asserts that the government’s priority should be to make owning and driving a car more affordable by reducing environmental restrictions that push up the price of gasoline.H)The expansion of public transportation systems also draws opposition from those who are worried about the immense costs involved. They cite Los Angeles’ subway expansion, which cost a record $4.7 billion, as an instance of how expensive public transport can be.I)Citing costs of construction, Tome DeLay,the powerful Republican Whip of the House of Representatives, have moved to block funds for a proposed light-rail system in Houston. Mr. DeLay argues that the city should conduct a referendum(公民投票)before investing taxpayer’s money. The result: the Houston authorities might well have to manage without federal funds —or scrap the light-rail project entirely. Given the strong political pressure against it, some observers think the flirtation(对......的一时兴趣)with public transport will pass, not least because there are signs already that gas prices have started to fall. Mr. Lovaas, however, thinks that there has been “genuine grass-roots change” as people understand the environmental and social need for cutting down on automobile use. But he admitted that political opposition could take a long time to overcome. “The people at the top will be the last to get it.”11．One factor for the sharp rising price of gasoline in the US this year was oil production cuts by oil-exporting countries.正确答案：D解析：根据题干中的线索词price of gasoline和production cuts by oil—exporting countries将本题出处定位于D)段第2句Feeling the impact of cuts in production by oil—exporting countries，gasoline prices in the US shot up from anational average of $1．30 dollars a gallon(nearly 3．8 litres)late last year to high of $1．68 a gallon in June this year．(受到石油出口国削减产量的影响，美国的石油价格从去年年底每加仑(约3．8升)1．30美元的全国平均价格猛涨到今年6月份的每加仑1．68美元。
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How to Make Attractive and Effective PowerPoint PresentationsA) Microsoft PowerPoint has dramatically changed the way in which academic and business presentations are made. This article outlines few tips on making more effective and attractive PowerPoint presentations.The TextB) Keep the wording clear and simple. Use active, visual language. Cut unnecessary words—a good rule of thumb is to cut paragraphs down to sentences, sentences into phrases, and phrases into key words.Limit the number of words and lines per slide. Try the Rule of Five-five words per line, five lines per slide. If too much text appears on one slide, use the AutoFit feature to split it between two slides. Click within the placeholder to display the AutoFit Options button (its symbol is two horizontal lines with arrows above and below), then click on the button and choose Split Text between Two Slides from the submenu.C) Font size for titles should be at least 36 to 40, while the text body should not be smaller than e only two font styles per slide—one for the title and the other for the text. Choose two fonts that visually contrast with each other.Garamond Medium Condensed and Impact are good for titles, while Garamond or Tempus Sans can be used for the text body.D) Embed the fonts in your presentation, if you are not sure whether the fonts used in the presentation are present in the computer that will be used for the presentation. To embed the fonts: (1) On the File menu, click Save As. (2) On the toolbar, click Tools, click Save Options, select the Embed TrueType Fonts check box, and then select Embed characters in use only.E) Use colors sparingly; two to three at most. You may use one color for all the titles and another for the text body. Be consistent from slide to slide. Choose a font color that contrasts well with the background.F) Capitalizing the first letter of each word is good for the title of slides and suggests a more formal situation than having just the first letter of the first word capitalized. In bullet point lines, capitalize the first word and no other words unless they normally appear capped. Upper and lower case lettering is more readable than all capital letters. Moreover, current styles indicate that using all capital letters means you are shouting. If you have text that is in the wrong case, select the text, and then click Shift+F3 until it changes to the case style that you like. Clicking Shift+F3 toggles the text case betweenALL CAPS, lower case, and Initial Capital styles.G) Use bold or italic typeface for emphasis. Avoid underlining, it clutters up the presentation.Don’t center bulleted lists or text. It is confusing to read. Left align unless you have a good reason not to. Run “spell check”on your show when finished.The BackgroundH) Keep the background consistent. Simple, light textured backgrounds work well. Complicated textures make the content hard to read. If you are planning to use many clips in your slides, select a white background. If the venue of your presentation is not adequately light-proof, select a dark-colored background and use any light color for text. Minimize the use of “bells and whistles”such as sound effects, “flying words”and multiple transitions. Don’t use red in any fonts or backgrounds. It is an emotionally overwhelming color that is difficult to see and read.The ClipsI) Animations are best used subtly; too much flash and motion can distract and annoy viewers. Do not rely too heavily on those images that were originally loaded on your computer with the rest of Office. You can easily find appropriate clips onany topic through Google Images. While searching for images, do not use long search phrases as is usually done while searching the web-use specific words.J) When importing pictures, make sure that they are smaller than two megabytes and are in a .jpg format. Larger files can slow down your show. Keep graphs, charts and diagrams simple, if possible. Use bar graphs and pie charts instead of tables of data. The audience can then immediately pick up the relationships.The PresentationK) If you want your presentation to directly open in the slide show view, save it as a slide show file using the following steps. Open the presentation you want to save as a slide show. On the File menu, click Save As. In the Save as type list, click PowerPoint Show. Your slide show file will be saved with a ppt file extension. When you double-click on this file, it will automatically start your presentation in slide show view. When you’re done, PowerPoint automatically closes and you return to the desktop. If you want to edit the slide show file, you can always open it from PowerPoint by clicking Open on the File menu.L) Look at the audience, not at the slides, wheneverpossible. If using a laser pointer, don’t move it too fast. For example, if circling a number on the slide, do it slowly. Never point the laser at the audience. Black out the screen (use “B”on the keyboard) after the point has been made, to put the focus on you. Press the key again to continue your presentation.M) You can use the shortcut command [Ctrl]P to access the Pen tool during a slide show. Click with your mouse and drag to use the Pen tool to draw during your slide show. To erase everything you’ve drawn, press the E key. To turn off the Pen tool, press [Esc] once.MiscellaneousN) Master Slide Set-Up: The “master slide”will allow you to make changes that are reflected on every slide in your presentation. You can change fonts, colors, backgrounds, headers, and footers at the “master slide”level. First, go to the “View”menu. Pull down the “Master”menu. Select the “slide master”menu. You may now make changes at this level that meet your presentation needs.1. The ways in which academic and business presentations are made have been changed by Microsoft PowerPoint.2. When making the PowerPoint, the wording of the text should not be complicated.3. In each slide, the font styles for the title and the text should contrast with each other.4. A more formal situation is capitalizing the first letter of the first word.5. Centering bulleted lists or text can not help to read.6. Sound effects should be used as less frequently as possible.7. When importing pictures, make sure that they are smaller than two megabytes.8. When making the presentation, you should look at the audience as possible as you can.9. Pressing the E key can help you to erase everything you've drawn.10. In order to meet your presentation needs, you can make changes at the “slide master”level.答案：1.AA段讲到了微软的PowerPoint对学术及商业陈述形式的改变，可以直接定位到文章的首段。