商务英语书信写作ppt课件
商务E-mail写作PPT课件
英文商务邮件总结-Business-LettersPPT课件
hearing from you soon. meeting you next Tuesday
15
POLITE CLOSING
Your sincerely Best regards, All the best, Best wishes, Cheers,
Time) with you and Brown. Please let me know if the time is okay for you and Ben.
8
SEEKING FOR MORE INFORMATION/FEEDBACKS/SUGGESTIONS
Thank you and look forward to having your opinion on the estimation and schedule
May Concern:“ Dear all
6
REFERENCE FOR BEGINNING
With reference to your released order post on the internet system,
Regarding your letter on May 10th, About your phone call today Thank you for your letter of April 5 Please kindly review the…
At your convenience, I would really appreciate you looking into this matter/issue.
It would be nice if you could provide a bit more information on the …
BEC商务报告写作 ppt课件
3. The table/chart above tells us that… 4. From the chart shown, we
find/learn/notice that…
BEC商务报告写作 ppt课件 2021/3/26
16
BEC商务报告写作
1. The following are the recommendations… 2. It is recommended that.. 3. Based on the conclusion/analysis above, we
recommend that 4. With reference to the advantages/facts stated
BEC商务报告写作 ppt课件 2021/3/26
14
BEC商务报告写作
7. As you （某人/某部门） requested on November 12, I am submitting the following report on …
8. Here is the report concerning… 9. We have done a survey showing that…
Use language that is simple, concrete, and familiar.
BEC商务报告写作 ppt课件 2021/3/26
10
BEC商务报告写作
1. Define the Problem 2. Analyze the Reader 3. Collect Information 4. Arrange and Interpret Information 5. Construct the Outline 6. Write the Draft 7. Revise the Draft
如何写英文商务信函(PPT)
Special care should be taken when you write the date. All-figure date, such as All04/03/03, is usually avoided in formal writing. In Britain, it refers to the fourth of March, 2003, and is written as 4 March, 2004 or 4th March, 2003. In America, 04/03/03 means the third of April,2003, and is written as April 3, 2003 or April 3rd, 2003.
3. The Salutation /Greeting
The greeting in a business letter is always formal. It normally begins with the word "Dear" and always includes the person's last name. It normally has a title. Use a first name only if the title is unclear--for example, unclear--for you are writing to someone named "Leslie," but do not know whether the person is male or female. There can be various types of honorific titles, such as Mr., Miss, Mrs., Ms., Dr., Prof., Pres. (President 大学校长、总统等), 大学校长、总统等), Rev. (Reverent 神职人员) and Hon. 神职人员) (Honourable 议员、大使、市长等) 议员、大使、市长等)
《商务写作商务信函》课件
语言简洁明了，避免使用复杂的句子和词汇 语气礼貌、尊重，避免使用过于强硬或过于随意的语言 结构清晰，段落分明，便于阅读和理解 注重细节，如称呼、日期、签名等，确保无误
明确主题：确定信函的目的和主题，确保内容与主题相关 结构清晰：使用清晰的段落和标题，使信函内容条理清晰 语言简洁：使用简洁、准确的语言，避免冗长和复杂的句子 逻辑连贯：确保信函内容逻辑连贯，避免跳跃和混乱 格式规范：使用标准的商务信函格式，包括称呼、正文、结尾和签
名等
字体选择：选择清晰、易读的字体，如 Times New Roman、Arial等
字号选择：根据阅读习惯和信函长度 选择合适的字号，如12pt、14pt等
页边距设置：根据信函内容长度和阅 读习惯设置合适的页边距，如1英寸、 1.5英寸等
页眉页脚：设置简洁、专业的页眉页 脚，如公司名称、日期等
段落格式：合理设置段落间距、行距， 使信函内容清晰、易读
添加标题
添加标题
信封封口：使用胶水或胶带封口， 确保信封密封完好
Part Five
邀请对象： 公司、组 织或个人
邀请目的： 会议、活 动、展览 等
邀请内容： 时间、地 点、主题、 议程等
邀请方式： 邮寄、电 子邮件、 电话等
回复方式： 确认参加、 拒绝参加 等
邀请礼仪： 礼貌用语、 尊重对方 等
投诉信
合同终止信：用于终 止与客户、合作伙伴
的合同
邀请信：用于邀请客 户、合作伙伴参加商
务活动
道歉信：用于向客户、 合作伙伴道歉并解释
原因
订单确认信：用于确 认客户、合作伙伴的
订单
合同信：用于与客户、 合作伙伴签订合同
投诉信：用于向客户、 合作伙伴投诉产品质
商务英语信函写作PPT课件
送给第三方“C.C. Ravi Gopal, General Manager” • （4）邮寄说明：航空By Air-Mail；挂号信Registered；快信
Express；Printed Matter 印刷品； Confidential 密件
• Thank you for your letter regarding shipment．
• We are glad to have got your business card and some of your samples．
• You kindly presented your business card and some
式
.
7
.
8
商务信函的格式
• 基本部分： • （1）信头 • （2）日期：英国12 July 2003；July 12,2003 • （3）信内地址 • （4）称呼语：Dear Sirs（写给某个机构而非具体某个人）；
Dear Sir or Madam（写给某个不知姓名的部门或机构负责人） • （5）正文 • （6）信尾客套语：置于信函正文空出2-4行处
称呼 Dear Sir (s) /Dear Madam Dear Sir or Madam Dear Miss Jones/ Dear Sam
结尾敬语 Yours faithfully
Yours sincerely
• （7）签名
.
9
英文商务信函的组成部分
• 其他部分： • （1）附件（Enclosure，Enc.） • （2）档号（Ref.） • （3）标题（Subject）：信函内容的简要提示，置于称呼语
商务介绍信英语作文优秀课件
商务介绍信英语作文优秀课件Dear [Recipient's Name],I am writing to introduce myself as the newly appointed Sales Manager at [Your Company Name]. With a decade of experience in the industry, I am eager to bring my expertise to our collaboration.Our company specializes in [specific products or services], which have been recognized for their [unique features or benefits]. We are committed to delivering exceptional quality and customer satisfaction.I am excited to explore potential business opportunities with your esteemed organization. Our innovative solutions have the potential to [describe how your products/services can benefit the recipient's company].In the coming weeks, I will be reaching out to schedule a meeting to discuss how our partnership can be mutually beneficial. Thank you for considering [Your Company Name] as a valuable addition to your business network.Warm regards,[Your Name]Sales Manager[Your Contact Information]Dear [Recipient's Name],I hope this message finds you well. As the Marketing Director at [Your Company Name], I am reaching out to present our latest product line, which we believe could be a perfect fit for your market needs.Our team has worked tirelessly to develop[product/service name], designed to [describe the purpose or benefit]. We are confident that it will add value to your portfolio and meet the demands of your clientele.We would be delighted to arrange a demonstration of our product/service at your earliest convenience. Our goal is to ensure that you have a comprehensive understanding of its features and benefits.Please let me know a suitable time for a call or meeting. We look forward to the possibility of a fruitful partnership.Best regards,[Your Name]Marketing Director[Your Contact Information]Dear [Recipient's Name],I am pleased to extend this letter of introduction as the General Manager of [Your Company Name]. Our company has arich history of [mention any achievements or milestones], and we are proud of our commitment to excellence.We are currently expanding our operations and are seeking to establish new business relationships. Our dedication to innovation and customer service makes us a strong contender in the [industry].I would like to propose a meeting to discuss how our company can support your business objectives. We have a range of [products/services] that are tailored to meet the specific needs of businesses like yours.I am confident that our collaboration will lead to success for both parties. Please feel free to contact me at your earliest convenience to set up a meeting.Sincerely,[Your Name]General Manager[Your Contact Information]Dear [Recipient's Name],As the CEO of [Your Company Name], I am reaching out to introduce our company and express our interest in forging a strategic alliance with your esteemed organization.Our company has a proven track record in [mentionindustry or field], and we are constantly striving to innovate and improve our offerings. We believe that our shared values and goals can pave the way for a successful partnership.We are particularly interested in [mention specific areas of collaboration or interest]. I am confident that our expertise in this area can complement your operations and contribute to your growth.I would be honored to discuss this further at a meeting at your convenience. Please let me know your availability, and I will ensure to schedule accordingly.Thank you for considering this introduction. I look forward to the prospect of working together.Kind regards,[Your Name]CEO[Your Contact Information]。
英语写作商务信函BUSINESSLETTER课件
BIG DATA EMPOWERS TO CREATE A NEWERA
目录
CONTENTS
Introduction to Business LettersThe Language Characteristics of Business LettersWriting Skills for Business LettersExample Analysis of Business Letters
Summary words: format and structure
BIG DATA EMPOWERS TO CREATE A NEWERA
The Language Characteristics of Business Letters
Stick to the point and avoid excessive wordiness or redundancy
Decline of an invitation
This letter is used to decline an invitation to attend a meeting or event It should express regression for being unable to attend and provide a reason for the recession, if applicable
Summary words: Type and purposeDetailed description: There are various types of business letters, including invitation letters, thank-you letters, confirmation letters, inquiry letters, quotation letters, order letters, delivery notification letters, etc. Each type of letter has a specific purpose, such as inviting customers to participate in events, thanking customers for their support, confirming transaction details, inquiring about product prices, providing product quotes, confirming order information, and notifying shipments.
商务英语写作概述ppt课件
The ability to write effectively is a valuable
business asset.
Three reasons: 1) business is transacted in writing; 2) writing effectively helps increase company sales and profit; 3) proficiency in writing gives a personal advantage
BUSINESS WRITING
商务英语写作
Course Outline
2023/11/10
.
1
Text Book
商务英语写作(修订版)
BUSINESS ENGLISH WRITING
胡英坤 车丽娟 主编 外语教学与研究出版社 2013.8
2023/11/10
.
2
Contents
1 An Overview of Business W商务ri写tin作g概述 2 Structure and Style of Bus商in务e信s函s 的Le结t构te与rs格式 3 Sales-related Inquiries and询R盘e与p回li复es 4 Orders and Confirmation L订e单tt与er确s认函 5 Letters about Shipment 装运函
The writer should have an acquaintance with the particular interest and, if possible, the emotions of the reader.
2023/11/10
.
《商务英语写作》课件Persuasive Letter
B
Formats of Persuasive
Letters
Formats of Persuasive Letters
First of all you need to get the attention of your reader.
A
(AIDA)
Next, you need to explain the advantages and benefits of your idea or product.
A Analyze the reader
B Know the product or service
C Emphasize benefits D Understate the price, unless
it is an obvious bargain E Enclose more details
to deliver knowledge and motivate the students to learn
to sale services and products
Politicians
Teachers
Businessmen
(purposes: political, educational and commercial)
Contents
A Definition
C Types of Sales Letters
B Formats
D Tips For Writing Sales Letters
A
Definition of Persuasive
Letters
Definition
• It is the use of written language to make a reader accept a message that the writer intends to deliver and then act according to the message.
- 1、下载文档前请自行甄别文档内容的完整性，平台不提供额外的编辑、内容补充、找答案等附加服务。
- 2、"仅部分预览"的文档,不可在线预览部分如存在完整性等问题,可反馈申请退款(可完整预览的文档不适用该条件!)。
- 3、如文档侵犯您的权益，请联系客服反馈,我们会尽快为您处理(人工客服工作时间：9:00-18:30)。
I am writing in connection with + n.p. 我来信是关于…
• … Judy’s request for a promotion.
• … the special offer you advertised in the newspaper yesterday.
I am writing on behalf of + n.p. 我是代表…来信
• Please note that we will be closed for four days during the Chinese New Year.
• … my clients to request immediate payment of the full amount owed.
• … Edgeford Insurance to let you know about a few of our exciting new policies.
• I am writing to ask about the possibility of postponing the dead line for the launch of Version 2.3.
(specification 规格)
• I am writing to inquire about the possibility of a job transfer.
• I am writing to inform you of our decision to close the department.
避免使用
• Sirs • Gentleman
结尾敬语 Complimentary Close
• Yours faithfully, • Faithfully yours, • Truly yours, • Yours respectfully,
• Yours sincerely, • Sincerely yours, • Cordially yours,
I’m writing in response to +n.p. 我来信是因为…
Hale Waihona Puke • I am writing in response to a phone call I received from your company this morning.
• I am writing in response to the misleading statements you made about our company on CNN this morning.
Business English Mail Writing
商务英语书信写作
称呼 salutation
• Dear Mr. X • Dear Ms. X • Dear Mrs. X • Dear Miss. X
• Dear Sir • Dear Madam • Dear Sir or Madam
• Dear Customer • Dear Clients • Dear Users
• I am writing to cancel an order I placed earlier today.
• I am writing to request a transfer to the Hong Kong branch.
• I am writing to clear up the misunderstanding about the product specs.
• Prof. John Baker • President John Baker • Doctor John Baker
• Dear Export Manager • Dear Project Director • Dear Mr. Chairman/President • To whom it/this may concern
• I am writing to tell you that Mary has left the company for personal reasons.
• I am writing to thank you for your help with the project.
• I am writing to thank you for recommending us to your friend.
• I am writing to inform you that we will be merging the marketing and sales departments next month.
• I am writing to let you know that I’ve resigned and will be leaving Edgeford at the end of this month.
• Please be informed that our warehouse has been experiencing stock control difficulties and that it may be some time before your receive your order.
I’m writing in regard to +n.p. 我来信是因为…
• … the warehouse supervisor position advertised on your website.
• … the problems we’ve been having with the photocopier we rent from you.
• Sincerely, • Cordially, • Best regards, • Take care, • Love,
发信的开场白 opening sentence
• 告知资讯 • 发布坏消息 • 提醒 • 确认 • 要求对方确认
告知资讯 Announcing
I’m writing … 我来信是…