微信公众平台使用说明书
南昌三三四呼吸科微信公众平台使用说明书
三：如何与机器人小E对话？
• 现在我们要返回到微 信对话窗口主界面和 小E进行对话，在这里， 请您随便记好一行关 键词。我们就以 COPD这个关键词为 例，来讲吧。点击返 回后，看下图
三：如何与机器人小E对话？
• 这是我们对话窗口的 主界面，绿色箭头所 指的是一个切换窗口 的界面。点击这里可 以从菜单界面切换到 对话界面。点击切换 键后，如下图所示。
六、如何进行客服转诊？
• 看，刘医生回复的信 息和头像即出现在当 咨询者的微信对话 框中了。并且其他未 接入的咨询者和其他 医生也是无法看到的， 这也是一个隐私的好 东西。
七、电脑版多客服更多功能
点击您的多客服聊天软件，点击消息记录，可以看到哪些用户关注了我 们，哪些咨询者所咨询的问题和所查询的关键词。
南昌三三四呼吸科微信公众平 台全功能使用指南
微信号：南昌三三四呼吸科 nc334hxk
说明使用目录
• • • • • • • • • • • 一、如何关注微信公众平台？ 二、如何使用菜单功能？ 三、如何与机器人小E对话？ 四、如何请求小E机器人的帮助？ 五、如何进行客服就诊、网上接诊、专家咨询以及人工回 自复？ 六、如何进行客服转诊？ 七、电脑版多客服更多功能 八、多客服回复与机器人小E回复会冲突吗？ 九、如何使用南昌三三四呼吸科职工专属论坛？ 十、如何把微信推广给你的朋友？ 附、微信公众平台未来概念版功能
一：如何关注微信公众平台？
• 首先，进入您的手机 微信聊天窗口看到右 上角有个+号的图标。 进行点击。
一：如何关注微信公众平台？
• 点击+号图标后，出现 以下三个菜单，点击： 添加朋友。
一：如何关注微信公众平台？
• 点击添加朋友后出现以下 界面。在搜索框中输入我 们的微信公众号进行搜索： 南昌三三四呼吸科或者输 入南昌三三四医院或输入 334医院、呼吸科等。我 们的微信搜索排名非常前。 在南昌三三四医院的公众 平台排名之上。
高校邦平台使用手册说明书
高校邦平台使用手册【老师PC端】目录目录 (2)一、平台概述 (3)二、课程中心 (5)1.新建课程 (5)2.课程信息 (5)3.课程资源库 (7)4.课程章节内容 (8)5.课程教学管理 (28)6.课程考试 (35)7.班级成员 (38)8.教学辅助工具 (39)9.成绩管理 (43)三、校管中心 (44)1.用户管理 (44)四、数据中心 (50)1.学校总览 (50)2.课程分析 (50)3.老师分析 (51)4.学生分析 (51)5.导学-学生分析 (52)五、云应用中心 (53)1.精益实训 (53)2.跟随式编程 (54)23一、 平台概述学生可通过首页浏览学校风采、名师风采、公告等咨询信息，通过课程广场浏览学校的所有课程，通过我的学习开始课程学习。
老师端需要管理员进行权限配置，如果管理员已经为您的账号配置了老师权限，在页面右上角可以看到“去老师端”按钮，点击即可切至老师端。
老师端主要包含三大子系统：“课程中心”、“数据中心”、“校管中心”，只有拥有相关权限的账号才能看到相应模块。
45 二、 课程中心1. 新建课程课程创建方式主要有两种，一种是点击“创建”按钮直接新建一门课程，一种是点击“复制”按钮复用一门已有的课程。
可根据自身需要自由选择建课的方式。
2. 课程信息点击编辑可修改课程信息，课程信息主要包括：课程的名称、封面、起止时间、介绍、授课老师、学分、可试学章节数量、成绩考核权重、课程授权设置等。
673. 课程资源库点击教学管理，点击左栏课程资源，即可进入该课程的资源库。
主要包括视频库、习题库、文档库、编程题库、幻灯库等。
其中视频库支持批量上传、断点续传等；文档库支持图片、文档等多种常见文件格式； 习题库支持批量管理，支持单选多选判断题。
84. 课程章节内容点击教学管理，点击左栏章节内容，即可进入该课程的章节内容建设。
还可在此修改教学模式，分开放学习、传统学习、顺序学习、条件闯关。
小程序使用指南说明书
小程序使用指南一份最最全面的小程序推广手册送给大家，助您成为企业赢家。
1. 发传单地推（传单、海报、易拉宝等）线下扫码是小程序最基础的获客方式之一，用户通过微信扫小程序码即可打开小程序。
商家可以将小程序码与营销活动相结合，比如发传单、印海报、在店面门口展示易拉宝等，以利益吸引用户主动扫码进入小程序。
2. 线下活动推广活动推广是营销的重要方式之一。
商家可以通过举办一些线下活动来推广自己的小程序，比如在商场、商业街等人流量多的地方举办活动，比如在店面举办「用小程序下单送XXX」等让利活动等。
3. 抢占小程序名称我们微信搜索是小程序一个很重要的入口，甚至在张小龙的计划中，搜索会成为微信小程序的主要入口，所以这么重要的“地方”我们不能不抢占啊。
而且小程序的名称具有唯一性，一个好用的名字被别人抢注了就没了。
所以，尽早注册符合自己的行业、用户习惯、产品特性的小程序很有必要。
4. 小程序名称搜索优化微信搜索支持关键词模糊匹配与搜索，所以自定义关键字也会影响到小程序的排名，在设置关键词时，可借鉴百度推广的投放技巧，结合微信指数进行考量，确保关键词符合微信使用场景。
关键词挑选：地域词、品牌词、人群词、产品词、行业词，且与主营业务相关等。
需要注意的是，关键词应尽量选择短词、热词等。
建议根据数据反馈每周进行关键词优化。
5. 附近的小程序入口我们都知道，微信小程序和支付宝小程序都有“附近的小程序”功能，当你的小程序展示在“附近的小程序”的时候，小程序自动展示给 5 公里范围内的所有微信用户。
还有，针对线下连锁门店，小程序支持 10 个地理位置展示，你想想看，10个地理位置，每个半径 5 公里，几乎整个城市都有你的小程序。
6. 卡券入口卡券是微信为线下商家推出的功能之一，在卡券界面中，我们可以点击相应的优惠券、会员卡等进入相应的小程序。
人具有贪小便宜的本性，所以我们在推广小程序的时候，不妨多送一些优惠券，以提高转化率。
7. 关联公众号公众号是最目前常规推广中涨粉最快、最稳定的一种方式。
微信公众号计划书
微信公众号计划书篇一：微信公众平台建设方案微信解决方案如今，随着移动客户端的普及，微信因着其简单，方便，有趣，良好的用户体验，成为现在聊天沟通的新宠，同时也被越来越多的应用到企业的宣传推广当中。
基于本公司在微信平台的推广，提出以下方案。
1、平台的搭建微信公众号主要面向名人、政府、媒体、企业等机构推出的合作推广业务。
在这里可以通过微信渠道将品牌推广给上亿的微信用户，减少宣传成本，提高品牌知名度，打造更具影响力的品牌形象。
微信公众号的口号是“再小的个体，也有自己品牌”，足以见得其对品牌推广的重要性。
开通微信公众平台认证可以获得免费的自定义菜单，菜单中可以自行添加企业的一些基本情况介绍，包括公司介绍，实施与服务，客户案例展示等模块。
2、客户的添加1、扫描二维码添加每个工作人员和服务人员在工作的过程中，让接触到我们系统的公司人员扫码关注我们，理由有二。
一是我们会在平台上发布一些行业或者产品的相关专业知识或者信息，简单的问题解决，可以让客户额外的更了解我们的产品。
二是我们会不定期的举办很多活动，客户可以得到很多优惠。
2、不定期的举办一些活动和会议，并让参会的人员扫码关注我们。
3、利用别人的数据库利用别人的数据库，就是在别人的池塘里面钓鱼。
在卖办公用品的大型连锁店，还有电脑城一些卖电脑和软件的商铺，他们的客户群体会跟我们的用户重叠，这部分客户资源是我们可取的，所以我们可以选择跟这些商家合作，他们推荐客户扫描我们的二维码，关注我们的公众平台，客户即可参加我们不定期举办的活动，同时也可以优惠购买我们的产品。
而推荐我们的商家，我们可以给到一些优惠，同时可以谈谈合作的事情。
3、内容的定位、活动的策划与客户的互动本着宣传公司实施和服务形象的态度，可以定期向客户推送软性文章。
主要包括的内容有：1.一些企业产品的相关操作技巧、简单的问题解决，还有一些行业信息；2.同时可以发一些与企业的合作项目；3.公司内部举办的活动，如“青岛三日游乐翻天””开展专业知识讲座”等等，让企业以“真诚、专业、责任、可信赖、激情”的鲜活的形象展现在用户的面前，让用户对公司有一个更全面、直观的认识。
居委会微信公众平台方案
居委会微信公众平台方案随着社交媒体的普及和发展，微信成为人们日常生活中最常用的社交工具之一。
为了更好地与社区居民沟通和交流，提高居民的参与度和满意度，居委会决定建立微信公众平台。
本文将详细介绍居委会微信公众平台的方案和运营策略。
一、平台设计与功能1. 平台设计居委会微信公众平台的整体风格应以简洁、亲切为主，颜色搭配以鲜艳、友好的色彩为宜。
页面布局应简洁明了，信息分类清晰，让用户能够快速找到所需内容。
2. 功能设置（1）公告通知：居委会发布重要公告事项和通知，提醒居民关注和参与。
（2）活动宣传：发布社区活动信息和报名方式，吸引居民积极参与。
（3）民生服务：提供居民常用服务，如水电缴费、报修等，并尽量提供在线解决方案，方便居民办理相关事务。
（4）意见反馈：设置意见反馈渠道，居民可以通过微信平台向居委会提出意见和建议，居委会会及时回复和处理。
二、内容策划与管理1. 内容策划（1）社区动态：发布社区新闻、政策解读等内容，让居民了解社区最新动态。
（2）居民故事：挖掘居民的优秀事迹和感人故事，鼓励分享和交流，增强居民之间的情感联系。
（3）健康知识：发布健康养生知识，提供家庭医疗健康小贴士，提高居民的健康素养。
（4）法律法规：发布相关法律法规宣传内容，增加居民的法律意识和法制观念。
2. 内容管理居委会应设立专人或小组负责微信公众平台内容的撰写和发布，保证信息的及时性和准确性。
发布内容前，要进行严格的审核和校对，确保文字正确、图片清晰。
三、宣传推广与运营1. 宣传推广（1）线上宣传：通过社区通告、小区公告栏等形式，宣传居委会微信公众平台的开通和功能特点。
（2）线下宣传：组织居民培训班、社区活动时，利用宣传材料、口头宣传等形式，推广微信公众平台的使用。
2. 运营维护（1）及时回复：居委会要设立专人负责微信平台的回复工作，确保居民提出的问题或建议能够得到及时解答和反馈。
（2）互动活动：定期组织线上、线下的互动活动，如抽奖、投票等，增加居民的参与度和粘性。
微信公众平台使用说明书(1).
微信公众平台使用说明书第一步:进行文本消息回复操作
1:“添加消息关键字”
先添加关键字“你好” ,针对“你好”这个关键字,可以有两种类型的回复,一种是图。
文,一种是文本,先选择“文本”
2:“添加文本回复”
下图是“你好”关键字的文本回复
3:关键字和文本回复的关联
在关键字“你好”这一行我们点击“去关联回复”如下图
然后选择刚刚添加的文本回复(前面复选框打勾,然后点击下面的“关联”按钮
这样一个关键字和文本回复就完成了。
第二步:进行文本消息回复操作
1:添加关键字跟第一步一样,我们选择“图文”
2:“添加图文消息”
这里要注意:如果下拉框选择“否” ,意思是用户点击这条图文是链接到你输入的这个网站地址,否则如下图:
您可以自定义编辑图文内容, 那么用户点击这条图文消息, 出来的就是一个显示这个内容的页面,如果要添加子图文消息,只需对“父节点”进行相应选择就可以了。
3:关键字和图文回复的关联,同第一步。
第三步:关联默认回复
1:进行默认回复的关联。
需要注意的是,这里的类型“发消息”是代表用户输入的关键字没有在后台添加
的关键字中,所回复的默认消息。
第四步:事件操作
这里的事件,后续的菜单会用到。
1:“添加事件”
下面的下拉框是与这个事件对应的图文回复。
第五步：菜单操作一级菜单是有限制的，只能有三个下图是“家纺用品”这个菜单的子菜单添加菜单这里的菜单类型有两种，一种是“VIEW”表示点击菜单链接
，表示与第四步添加的事件相对应，回复
到指定的网站地址，另一种是“CLICK”
一条图文消息。
公众微信平台商标授权书
兹有【授权方全称】，以下简称“授权方”，与【被授权方全称】，以下简称“被授权方”，就【商标名称】（以下简称“本商标”）的商标使用权达成如下协议：一、授权内容1. 授权方同意授予被授权方在中华人民共和国境内（以下简称“授权区域”）对【商标名称】进行合法使用的权利。
2. 被授权方在授权区域内可以使用本商标，并将其用于以下产品或服务上：（1）【产品/服务类别一】；（2）【产品/服务类别二】；（3）【产品/服务类别三】；（4）其他与授权方业务相关的产品或服务。
3. 被授权方在授权区域内有权将本商标用于广告、宣传、包装、标签、说明书、宣传册、网站、社交媒体等与产品或服务相关的材料和活动中。
二、授权期限1. 本授权书的授权期限为【授权期限】，自【授权日期】起至【终止日期】止。
2. 本授权书的授权期限届满后，如双方未就续期事宜达成一致，本授权书自动终止。
三、授权费用1. 被授权方应按照以下方式支付授权费用：（1）在签订本授权书之日起【支付时间】内，支付首期授权费用人民币【金额】元；（2）在授权期限届满前【支付时间】内，支付续期授权费用人民币【金额】元。
2. 授权费用支付方式为【支付方式】，包括但不限于银行转账、现金支付等。
四、知识产权保护1. 被授权方在授权区域内使用本商标时，应遵守国家有关知识产权保护的法律、法规和政策。
2. 被授权方在使用本商标时，不得侵犯授权方的知识产权，包括但不限于商标权、专利权、著作权等。
3. 如因被授权方在使用本商标过程中发生侵权行为，被授权方应承担相应的法律责任，并赔偿授权方因此遭受的损失。
五、保密条款1. 双方对本授权书的内容负有保密义务，未经对方同意，不得向任何第三方泄露。
2. 本保密义务在本授权书终止后仍有效，除非法律法规另有规定。
六、违约责任1. 如一方违反本授权书的规定，另一方有权要求其立即停止违约行为，并承担相应的违约责任。
2. 因一方违约导致本授权书无法继续履行，守约方有权解除本授权书，并要求违约方承担违约责任。
腾讯微信公众号应用说明说明书
University Library Internet WeChat Public Account Applicated for Student ValuesEducationYan ZhaoGeneral Education CenterXi’an Peihua UniversityXi’an, Chinae-mail:********************Abstract—With the popularization of intelligent mobile phoness, mobile phones instant messaging application has achieved rapid development, at the same time, along with the SNS (Social Network Service) development, combined with mobile phones instant messaging and SNS has become an important means of the current Internet environment for people to communicate, in this trend, the university library is constantly looking for every kind of platform the expansion of information service. WeChat is a public platform for multimedia service platform Tencent Inc launched in the WeChat foundation, since August 2012 officially launched, quickly applied to restaurants, hotels, banks and other industries, and achieved good development, University library also actively use WeChat public platform, a new method to create the information service. In September 4, 2012, Beihang University opened a WeChat public platform, the first university library and university library, China also launched WeChat service platform, designed for teachers and students to provide more convenient and fast, and various information services, among them, China"985" universities, public service platform of WeChat has 30 colleges and universities the library opened the official certification, the "985" university libraries provide public service platform of WeChat earlier, in the function of the platform construction experience is relatively rich, ahead of other colleges and universities in china. Investigation and analysis of the public use of the WeChat, and on the construction of college students, some university libraries in Xi'an city to carry out the use of WeChat, the public number, in order to understand the Xi'an City University library with the WeChat platform opened the public service teaching situation through research, especially the university library using the WeChat public number of value education, to some experience through investigation of University library in this aspect, also hope to find some problems, and put forward the Countermeasures of university library with the educational values of college students network of new media services.Keywords-University Library; WeChat Public Account; Values EducationI.INTRODUCTIONWith China's entry into the new era of mobile Internet, WeChat and other new media technologies are developing rapidly. Social culture and consciousness show some new characteristics of multiple integration and changeable conflicts. Values education for college students are important. The university library may play an important role of university education. University culture and knowledge base of the harbor, the cultivation of college student values promotion has a natural advantage and responsibility. The university library by using new technology and new network digital network equipment is for students' value guidance, education is in line with the characteristics of practice.In this paper, WeChat public platform of University library were compared. Some colleges and universities on the library of Xi'an city by the WeChat platform launched a public account for the status quo and the values education of college students using the WeChat public situation of investigation and analysis, I hope some experience through summing up the University library in this aspect, also hope to find some problems in thus, this paper proposes that university libraries in the use of new media network services in the education of values of college students countermeasures.Based on a comprehensive survey method, combined with questionnaire survey, this paper investigates and statistics the opening, accreditation, service function, number of tweets, tweets, publicity and promotion mode, and the use of WeChat public account of more than 10 public libraries in Xi'an.2nd International Conference on Sensor Network and Computer Engineering (ICSNCE 2018)II.ANALYSIS OF WECHAT PUBLIC ACCOUNT OFUNIVERSITY LIBRARY IN XI’ANA.Xi'an University library WeChat public accountconstruction and development statusBy the end of 2017, all the university libraries in Xi'an had opened the WeChat public account, including Northwestern Polytechnical University library, Shaanxi Normal University library and Chang'an University library as subscription numbers, and others as service numbers. The library of Xi'an Jiao Tong University was opened in July 2013. It is the first university in Xi'an to open WeChat public account. Northwestern Polytechnical University, Northwestern University and Xi'an Electronic and Science University were launched in March 2015, July and 11, accounting for 42.8%. The opening time of Northwest Agriculture and Forestry University, Shaanxi Normal University and Xi'an Peihua University was in June 2016, October and November, accounting for 28.6% of the proportion.1)Analysis of the service content of the WeChat public account in the university library of Xi'anAccording to the author's investigation, the WeChat public account in most university libraries provides a custom content service. The public library WeChat set custom menu options according to their own characteristics, custom content retrieval service covers the lending service to provide a collection of query, retrieval, borrow, and continued (borrow), booking books and other services; information push service, including the announcement of the news, switching time and other services; reading promotion service including the book recommendation, collection, distribution, online bookstore, book recommendation; the library service, including training room / seat reservation, borrowing rules, common problems, card services, contact us. Chang'an University library, WeChat public provide extension services to the lost and found; WeChat Public Library of Northwestern University, the China Institute Library will also guide new service in the custom menu, easy to understand the use of new library services and resources.In the library of WeChat public service mode, Xi'an Jiao Tong University, Northwest Agriculture and Forestry University, Northwestern Polytechnical University, Northwestern University, 4 university libraries provide self-service WeChat public consultation, including Northwest Agriculture and Forestry University, Northwestern Polytechnical University library for the user, the system reply all numbers with the keywords, users need to reply system provided by the number or keyword library related service regulations. The library system of Xi'an Jiao Tong University and Northwestern University reverted to the way of searching and querying, WeChat binding and other contents. The library also provided QQ and telephones contact. Xi'an Electronic and Science University library provides similar real-time interactive consultation, according to user questions to extract keywords, keyword answer system based on user consultation, the content of the answer is still several digital options or search keywords, only on the relatively detailed answer, targeted and relatively higher specificity. However, there is a response deviation caused by inaccurate keyword extraction, which is still unable to meet the user's personalized consultation demand. The WeChat public account of the Shaanxi Normal University and the Chang'an University library has not provided consulting services. The Xi'an Peihua University is more specific to push the new book appreciation.2)Analysis of the service content of the WeChat public account in the university libraryAccording to the author's investigation, the WeChat public account in most university libraries provides a custom content service. The public library WeChat set custom menu options according to their own characteristics, custom content retrieval service covers the lending service to provide a collection of query, retrieval, borrow, and continued (borrow), booking books and other services; information push service, including the announcement of the news, switching time and other services; reading promotion service including the book recommendation, collection, distribution, online bookstore, book recommendation; the library service, including training room / seat reservation, borrowing rules, common problems, card services, contact us. Chang'an University library, WeChat public provideextension services to the lost and found; WeChat Public Library of Northwestern University, the China Institute Library will also guide new service in the custom menu, easy to understand the use of new library services and resources.In the library of WeChat public service mode, Xi'an Jiao Tong University, Northwest Agriculture and Forestry University, Northwestern Polytechnical University, Northwestern University, 4 university libraries provide self-service WeChat public consultation, including Northwest Agriculture and Forestry University, Northwestern Polytechnical University library for the user, the system reply all numbers with the keywords, users need to reply system provided by the number or keyword library related service regulations. The library system of Xi'an Jiao Tong University and Northwestern University reverted to the way of searching and querying, WeChat binding and other contents. The library also provided QQ and telephones contact. Xi'an Electronic and Science University library provides similar real-time interactive consultation, according to user questions to extract keywords, keyword answer system based on user consultation, the content of the answer is still several digital options or search keywords, only on the relatively detailed answer, targeted and relatively higher specificity. However, there is a response deviation caused by inaccurate keyword extraction, which is still unable to meet the user's personalized consultation demand. The WeChat public account of the Shaanxi Normal University and the Chang'an University library has not provided consulting services. The Xi'an Peihua University is more specific to push the new book appreciation.B.Analysis use of university library WeChat publicaccount in Xi'anIn 2017 10-12, the author conducted a survey of 10 colleges in Xi'an City, mainly adopts the simple random sampling method, the questionnaire and the use of the public library, WeChat exchange students from 10 universities, mainly college students basic information, the use of WeChat, WeChat, the public library and the public library on WeChat push the contents of investigation on College Students' values influence. A total of 460 questionnaires, 448 valid questionnaires, the questionnaire response rate was 97.39%, analysis of the survey results can be seen the basic characteristics of the subjects of this research, the professional grade, a relatively balanced ratio of respondents mainly to undergraduate students (90.8), the use of WeChat for more than a year accounted for 87.5% of the respondents, compared with a representative sample.According to the survey can be found in the library using the WeChat platform, students use the library to understand the WeChat public school/library events accounted for 67.9%, accounted for 60.9% of the educational resources, access to bibliography, broaden the vision of college students accounted for 37.3% and 36.8% using the library WeChat platform, and 20.5% of students choose entertainment / send time. More than half of the college students used the library WeChat platform to pay attention to 68.1%, 67.4% and 62.7% of leisure, education and social life respectively. Through the library WeChat platform, concerned about current affairs politics, literature education, science and technology experiment, the number of college students who want to be enlightened is also a few, accounting for 43.8%, 40.4% and 32.1% respectively.If the Reading Library WeChat platform push on values to enhance bibliographies and tweets, 48% of respondents choose around here, choose carefully accounted for 10.5%, 29.2% of respondents said they would see the mood at that time, only 3.6 of respondents said they would not read. To evaluate the function of WeChat library platform,72% person feels it is useful; 17% feels it is just common and 11% feels it is lack of information, shown as Figure 1..Figure 1.Evaluate of the function of WeChat platform in universitylibraryIII.SOME ISSUES NEED TO BE SOLVEDA.The university library is not enough to push the WeChatpublic account.“How to get the WeChat public platform information” in the school library, the teachers and students to recommend the most, accounting for 46%, accounting for 44.2% of the school website, the library publicity activities and library websites / micro-blog recommended were accounted for 43.1% and 36.2%, issued a notice on the counselor accounted for 13.8%.B.The service content of the university library's WeChatpublic is not rich.Library's use of public account tweets content is also mainly based on database / resource usage instructions, lecture announcements and bulletin boards. The publicity of values is done more through the aspects of "good books to read" and other columns. At present, the WeChat public account of the university library is very few in the ideological and political education.C.The role of the WeChat public in values education is notoutstanding.College students are willing to read and accept the library WeChat push bibliography and information; at the same time the push type indirect spread of values such as education, practice on paper than direct Indoctrination Theory on the propaganda more easily lead to college students' interest; subject of humor use network language more tweets get relatively more praise.IV.COUNTERMEASURES OF WECHAT PUBLIC ACCOUNT FOR COLLEGE STUDENTS VALUES EDUCATIONA.Tobuild the public account of the university librarywith the characteristic brandMake full use of the advantages of WeChat university library, tap their own resources to develop new forms of the carrier, the use of written language expression, affinity rich content, the integration of existing services and tweets, build long-term push has a certain reputation tweets than columns, such as to improve the integration of the existing WeChat public account in various "recommended read" column, launched 1-2 columns, the number of monthly / weekly push without too much, with the tweets of high quality, the cultivation of College Students' values imperceptibly.B.Integrate the existing resources of the WeChatpublic accountAt present, the WeChat public account of the university library has very little content to carry out the ideological and political education propaganda values. Can fully tap the school history, famous expert deeds red resources, the integration of the existing school characteristic resources, strengthen propaganda guidance will dig out late, the red school history, advanced people inside and outside the school to fully display the true story, making the core values of the mainstream display platform, so that students in the true story of people around the infection through the positive publicity, enhance the value of deeper understanding.C.Set up a professional WeChat operation team toimprove the quality of serviceThe routine work of University library in the guarantee of quality of service at the same time, can build up a professional operations team in the WeChat Museum, invited the expert teachers of Humanities and Social Sciences, psychology guidance for students' reading psychology, tweets from the form, title, text, content and other aspects of design, will Chinese excellent traditional culture classics, humanities and Social Sciences classics, Chinese characteristic socialism theory system and so on, has positive energy culture beneficial things for transformation of the values of college students, can attract readers in content and form.D.Ensure line and line coordinationIn the WeChat online promotion at the same time, the relevant line museum activities cannot be a mere formality, WeChat promotion is just the first step, the library should be more careful to do online follow-up activities, and will continue to carry out follow-up posted on the WeChat public account, do detailed introduction to launch activities, release moments, released a wonderful message the activity, knowledge contest, increase the positive ideological and political education interest, improve students through the activities of attention participation, so that WeChat canachieve promotion effectively, improve college students' values.V.CONCLUSIONIn conclusion, the current Shaanxi university library is developing the library's traditional business on the platform of WeChat public. Meanwhile, it has opened various uses of WeChat public number, such as publicizing good books, communication between teachers and students, and values education for college students. From the current application and development situation, the overall service situation is optimistic, but based on the University library in the school environment and humanistic values of college students in the cultivation of special status, and the current WeChat is still in continuous development, technology also change rapidly, more powerful, so that university library should adapt to the development trend of the times, change under the new media environment of the service concept, make full use of WeChat to improve its service, strengthen the propaganda, improve the content, enhance students' sense of identity for the school, improve the school connotation and visibility, the public library, WeChat really serve in the mainstream platform of values education.REFERENCES[1]Liu Jing, China's University library certification user micro-bloginvestigation and analysis - Sina micro-blog as the platform [J], the library Study, 2012 (01):90-95[2]Hu Xuanzhen university library, micro-blog fine service of [J],library work and study, 2014 (04): 36-38[3]Kong Yun, Library Mobile Information Service Research Based onWeChat public account [J], information magazine, 2013 (9): 167-171 [4]Ye Haizhi, and [J], mobile information service of the library basedon the design of the WeChat software guide, 2013 (11): 88-90[5]Han adorable, development of information service by WeChat publicplatform of University library on [J], Library Journal, 2014(10):111-115[6]Shayne Bowman, Chris Willis, We Media-How audience are shapingthe future of News and information[M], The Media Center, 2003, 6 [7]Zhang Yihan. University library to carry out WeChat serviceexploration [J]. modern business industry, 2015 (7): 92-93[8]Qiu Y ubing. Micro media era college library resources promotion --a case study of WeChat [J]. service as an example of Henan LibraryJournal, 2015 (4): 38-40[9]Yang Rongrong. The investigation and analysis of the digitalreference service in University library and Its Development Countermeasures -- taking 100 national exemplary university libraries as an example, [J]. library research, 2015 (2): 97-101。
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JAVA项目开发设计说明书
题目公众平台开发说明书专业计算机科学与技术
班级计科01班
学号************
学生姓名郭瑞
组员郭瑞
指导教师王振铎田新志
完成时间2016 年9月
西安思源学院电子信息工程分院
二〇一六年九月
目录
_Toc376186234
一、登录微信公众平台 (1)
二、管理订阅用户 (1)
三、编辑图文素材 (3)
四、发布消息 (5)
五、高级功能 (6)
A.被订阅时的自动回复设置 (6)
B.收到消息自动回复设置 (7)
C.关键词自动回复设置 (8)
D.账号信息设置 (8)
一、登录微信公众平台
1.打开浏览器，输入网址https://
2.输入用户名和密码，点击“登录”：
二、管理订阅用户
1.点击左侧的管理菜单中的“管理”—>“用户管理”
2.进入“用户管理后”可以进行相关管理
●修改备注：修改关注用户的备注名称，同QQ备注一样用法，起到备忘的作用
●新建分组：建立新的用户分组，发送消息的时候可以限定分组指定发送
●分组的编辑和删除：鼠标移动至分组，即显示该图标，点击即可编辑。
为分组删除按钮，点击删除该分组，分组删除后分组内用户自动移动至“未分
组”分组。
●选择用户后（可以多选），点击“添加到”即可将用户移动至指定分组当中
●注意：用户不可以由平台添加，只能由用户自己主动添加关注。
3.推荐用户关注公众平台
用户关注公众平台的方式有2种：
●通过“账号”或“账号名称”查找添加关注
选择“通讯录”点击右上角的“+”号
输入公众号账号（微信号）或者微信号名称：
DXQPS
点击“关注”即可添加关注
添加关注后，点击“通讯录”—>“服务号”即看到添加的公众号和收听消息。
通过扫描“二维码”添加关注
手机打开微信，点击“发现”—>“扫一扫”
使用手机照相机对着上面的二维码扫一扫，结果出来后点击账号图标，点击关注即可。
添加关注后，点击“通讯录”—>“服务号”即看到添加的公众号和收听消息。
三、编辑图文素材
1.点击公众平台的“管理”—>“素材管理”
2.将鼠标移动至“图文消息”里面的“+”，“+”变成“单图文消息、多图文消息”
●单图文消息和多图文消息：简单地讲就是单图文消息指一条消息只包含一篇文
章，多图文消息一条消息可以包含一篇以上的文章
3.编辑“多图文消息”素材（单图文消息同样的道理，不在赘述）
●标题：消息的总标题
●作者：发布人名称，选填选项，可以不用填写
●封面：图文消息显示的封面图片，点击“上传”即可上传封面，封面建议上传
宽带360像素，高度200像素的图片，勾选“封面图片显示在正文中”后封面
图片会在消息顶部作为文章的一部分显示出来
●正文：即文章的正文内容，可以一次性插入多张图片，编辑器使用与QQ日志
正文发布时类似的用法，不在赘述
●：多图文消息的其他图片页编辑和删除按钮，进入编辑后同封面页相同
●：添加新的图文页面。
多图文页面可以在一条消息中插入多篇文章。
4.点击“保存”按钮，保存图文素材，以供发布时使用
四、发布消息
1.点击公众平台“功能”—>“群发功能”
2.编辑消息
●群发对象：按分组限定可以收到该消息的人
●性别：按性别限定可以收到该消息的人
●群发地区：按关注人所在地区限定可以收到该消息的人
●文字：发送的消息为纯文字和QQ表情，最多可以输入600个字
●图片：发送的消息为一张图片
●语音：发送的消息为一段声音，可以上传：大小不超过5M，长度不超过60
秒，格式为mp3或wma,或wav或amr的一段声音和音乐文件
●视频：发送的消息为一段视频，可以上传：大小: 不超过20M，格式为rm, rmvb,
wmv, avi, mpg, mpeg, mp4的一段视频或添加来至“微视”网站的视频
●图文消息：发送最多的消息类型，可以发送前面“编辑图文消息”部分保存好
的图文消息，当然也可以现编辑
3.点击“群发”按钮即可发送出去
4.点击“已发送”可查看群发的历史记录和消息的发送状态
五、高级功能
A.被订阅时的自动回复设置
1.点击公众平台的“功能”—>“高级功能”，然后点击右边“编辑模式”的“进入”
2.确保状态为“开启”（如果为关闭点击一下即可打开），点击“设置”按钮
3.点击右边菜单列表里面的“被添加自动回复”：
4.编辑即可，编辑完成点击“保存”，如果要取消自动回复点击“删除”按钮即可：
5.保存后，当有用户添加关注后第一时间即可收到一条该消息。
该消息支持：文字，
图片，语音，视频类型
B.收到消息自动回复设置
1.点击公众平台的“功能”—>“高级功能”，然后点击右边“编辑模式”的“进入”
2.确保状态为“开启”（如果为关闭点击一下即可打开），点击“设置”按钮
3.点击右边菜单列表里面的“消息自动回复”：
4.编辑即可，编辑完成点击“保存”，如果要取消自动回复点击“删除”按钮即可：
5.保存后，当有用户向公众号发送一条消息时即可收到一条该消息。
该消息支持：文
字，图片，语音，视频类型
C.关键词自动回复设置
1.点击公众平台的“功能”—>“高级功能”，然后点击右边“编辑模式”的“进入”
2.确保状态为“开启”（如果为关闭点击一下即可打开），点击“设置”按钮
3.点击右边菜单列表里面的“关键词自动回复”：
4.“关键词自动回复”为当用户向公众账号发送包含所设置的关键词的时候系统自动
向该用户发送该消息。
该消息支持：文字，图片，语音，视频和图文消息类型。
D.账号信息设置
1.点击公众平台“设置”—>“账号信息”即可修改和查看账号相关信息
2.进入账号信息管理后，可以修改和查看如下信息：
●头像
●登录邮箱
●功能介绍
●二维码等
9。