2016年双十一的反思 英语小讲 PPT

Reflections
How to perfect the environment of online shopping? ernment:
Improve relevant laws and regulations.
Strengthen the supervision and management.
too many fakes in the online retailers which damage the interests of consumers.
Many of the customers didn't make rational consumptions. They often buy something they don't really need which results in family conflicts and social problems.
We should be more rational
This is conducive to the expansion of China's economic consumption. But we should think about the process, identify and resolve problems, and to create a more positive and healthier form.
Singles' Day began as a day for unmarried or uncoupled people to celebrate their lives. Single students, looking for an excuse to buy themselves presents, started it on November 11, 1993, reported The Guardian.It is symbolized by the four number ones in the date of November 11 – 11.11— and is also called Double Eleven, in reference to the day it was started。
Reflections
How to perfect the environment of online shopping? 2. E-commerce players:
Strengthen the construction of security.
Make honest, civilized and legitimate management
• Valentine's Day 情人节 • Cyber Monday 网购星期一 • usher in 引领；引进
The Biggest Online Shopping Day
Double Eleven: 3 minutes 1 billion and 1 hours over 12 billion at 00:03，Tmall double eleven shopping Carnival Alipay turnover exceeded 1 billion yuan; after just 75 seconds, Ali mobile terminal turnover exceeded 100 million yuan, mobile online shopping transaction in the shortest time to refresh the world record breaking 100! Opening 30 minutes, more than 170 countries and regions of the world participate in a shopping spree.
【1111 Shopping Carnival】
Have you bought
?
another miracle Shopping
1111 shopping carnival creates
Carnival
Ali Baba's T-mall obtains 120.7 billion Yuan of transactions within 24 hours, and this event has caused the Chinese people's great concern for ecommerce.
Annual November and December ，most of the sellers would have a clearance sale to empty the warehouse and get the money back . So November is an important sale period. For the reason , Many businesses have come up with many marketing methods, such as discount coupons. Price discount attract more people to pay attention to 1111 carnival, and ultimately to choose shopping, to go crazy shopping. The T-mall has already been the bellwether of the B2C market. Most of us would think about the T-mall when we have to buy something online.
Shopaholics
Shopaholics who are addicted to shopping usually can't help buying goods whether they nee think that core value is inspired equality consumption demand, demand and power together promoted the domestic demand ,and they have a positive attitude to the event . But after a burst of hot sales, merchandise sales will gradually become depressed, it will bring a lot of negative effects, and the negative effects will continue to spread quite a while. In addition, many businesses will give much false information, to the detriment of the interests of consumers, and thus produce many negative social effects
• Not Valentine's Day. • Not Cyber Monday or Black Friday. They are the days that follow Thanksgiving in the U.S. and usher in the start of the holiday shopping season. • The winner is China's Singles' Day, celebrated November 11, or 11.11.
On November 11 each year , T-mall just seems to bring passion to people to create a retail miracle, this day seems crazy for shopping.
1111 shopping carnival have been particularly popular
THANKS
-THE END-
Why?
• The huge success of T-mall also arouse great interest on ecommerce, more people are ready to participate in the ecommerce team, and compete with each other. And November 11 is not just the shopping festival of Alibaba , it is becoming our online shopping section of the Chinese people , just like the United States Shopping Festival on Monday. I think this pattern is very conducive to the development of China's ecommerce platform.
• Why does people shop crazily?
consumption of herd mentality 从众心理
• Conformity of thought refers to individuals who are consistent with the majority of people in a social group of invisible pressure ,unknowingly or involuntarily. • TMall publicize itself through the Internet, television and other multimedia in order to make promotions and create a very festive atmosphere. • Under the influence of a lot of the original TMall loyal consumer groups, many consumers who do not often use the online shopping will participate in the activities. The power of conformity will help Tmall to win more consumer groups and improves the sales of TMall.