BEC中级大作文
剑桥商务英语中级作文
剑桥商务英语中级作文题目， Exploring Market Expansion Strategies for XYZ Company。
Introduction:In today’s dynamic business landscape, the quest for market expansion remains a paramount objective for companies seeking sustained growth and competitiveness. This essay delves into strategic considerations and approaches for XYZ Company to explore and penetrate new markets effectively.Understanding Market Dynamics:Before delving into expansion strategies, it is imperative for XYZ Company to conduct comprehensive market research. Understanding market dynamics involves analyzing consumer preferences, socio-economic factors, regulatory frameworks, and competitor landscapes. By discerning marketintricacies, XYZ can tailor its strategies to capitalize on emerging opportunities while mitigating potential risks.Identifying Target Markets:Having gained insights into market dynamics, XYZ Company should identify target markets that align with its product offerings and organizational objectives. This entails evaluating factors such as market size, growth potential, purchasing power, and cultural nuances. By prioritizing target markets based on strategic relevance, XYZ can allocate resources efficiently and maximize returns on investment.Market Entry Strategies:XYZ Company can adopt various market entry strategies depending on the nature of target markets and competitive dynamics. For instance, in mature markets with established competitors, a strategic partnership or acquisition may facilitate market entry and expedite growth. Conversely, in emerging markets characterized by regulatory complexities,a joint venture or franchising arrangement could provide local expertise and mitigate entry barriers. Additionally, leveraging digital platforms and e-commerce channels can enhance market accessibility and enable rapid scalability across diverse geographies.Building Strategic Alliances:Strategic alliances play a pivotal role in facilitating market expansion for XYZ Company. By forging partnerships with distributors, suppliers, or local businesses, XYZ can leverage existing networks and tap into market insights. Collaborative ventures enable cost-sharing, risk mitigation, and accelerated market penetration. Moreover, alliances foster synergies and innovation through knowledge exchange and resource pooling, thereby enhancing XY Z’s competitive positioning in target markets.Localization and Adaptation:Successful market expansion hinges on the ability to localize products, services, and marketing strategies toresonate with target audiences. XYZ Company must demonstrate cultural sensitivity and adaptability by tailoring offerings to meet local preferences, languages, and regulatory requirements. Localization efforts encompass product customization, branding strategies, and customer engagement initiatives aimed at fostering brand loyalty and affinity within diverse market segments.Continuous Evaluation and Adaptation:Market expansion is an iterative process that necessitates continuous evaluation and adaptation. XYZ Company should establish key performance indicators (KPIs) to monitor the effectiveness of expansion strategies and identify areas for improvement. By soliciting feedback from customers, partners, and internal stakeholders, XYZ can glean valuable insights to refine its approach and optimize resource allocation. Agility and flexibility are imperative in responding to evolving market dynamics and competitive pressures.Conclusion:In conclusion, market expansion presents both opportunities and challenges for XYZ Company. Byundertaking thorough market research, identifying target markets, and deploying appropriate entry strategies, XYZcan unlock growth potential and enhance its globalfootprint. Strategic alliances, localization efforts, and continuous evaluation are essential pillars of a successful expansion strategy. With prudent planning and execution, XYZ Company can navigate market complexities and achieve sustainable growth in an increasingly competitive landscape.。
英语作文模板bec
英语作文模板bec英文回答：Introduction。
The Business English Certificate (BEC) is a suite of English language tests that are designed to assess the English language skills of non-native speakers who work ina business environment. The BEC tests are available atthree levels: Vantage (B1), Higher (B2), and Advantage (C1). Test Format。
The BEC tests consist of four parts:Reading (50 minutes)。
Writing (60 minutes)。
Listening (40 minutes)。
Speaking (15 minutes)。
The Reading and Writing sections are combined into a single paper, and the Listening and Speaking sections are separate papers.Content。
The BEC tests cover a wide range of business-related topics, including:General business。
Finance。
Marketing。
Operations。
Human resources。
Scoring。
The BEC tests are scored on a scale of 1 to 5. A score of 5 is the highest possible score, and a score of 1 is the lowest possible score. Candidates who achieve a score of 3 or higher are considered to have passed the test.Benefits of Taking the BEC。
第三版新编剑桥BEC中级写作参考范文
第三版新编剑桥BEC中级写作参考范文以下是第三版新编剑桥BEC中级写作参考范文：在商业领域中，有效的沟通和书面交流至关重要。
一篇优秀的商务英语文档必须满足关键的标准，包括准确的用语、可读性、以及格式的正确性。
本文将提供一个实用的参考范文，以供商业人士参考。
第一部分：简介在商务领域接触到的日常文档有很多种，包括报告、备忘录、电子邮件等等。
每种文档都有其独特的形式和特点。
本文的参考文档是一份业务报告。
这种文档常需要陈述实际情况，并向对方提供可行的解决方案。
第二部分：格式业务报告一般分为以下几个部分：1. 标题页。
标题页应该包括报告名称、作者、日期等相关信息。
2. 概述。
概述是报告的开篇，要简明扼要地介绍报告内容和结论。
3. 正文。
正文应包含报告的主要内容，可以根据需要分成多个部分。
4. 结论。
在结论中，要再次说明报告的主旨和解决方案。
5. 建议。
建议是对应对方或者团队的一个提醒，对下一步的决策起到至关重要的作用。
在具体的正文部分，要注意逐个说明每个问题，并给出相应的建议。
同时，建议应该贴近事实，并且能够清楚地说明如何解决问题。
精确的数据和确凿的事实能够使报告更加可信。
第三部分：语言和用词好的商务英语文档必须用准确的措辞传递信息。
需要特别注意已经广泛运用的缩略语和行话，以保证对方能够清楚理解你的意思。
过多的行话可能会在对方中产生困惑或者不必要的误解。
另一方面，通顺的语言会使文档更易于阅读和理解。
第四部分：参考资料和附带文件如果报告涉及数据的展示和分析，则需要提供相应的附带文件以支持报告。
这些文件可能包括表格和图表等。
同时，如果引用了其他的资料，则必须在文档中提供相应的参考资料，以供后续参考。
结论建议商业人士阅读本文档作为参考，以便在编写业务英语文档时更加得心应手。
有了正确的格式、准确的语言，以及准确的参考资料和附件，就能够轻松地写出优秀的商务英语文档，满足不同情况下的商务需求。
剑桥商务英语中级写作范文
剑桥商务英语中级写作范文剑桥商务英语中级（BEC Vantage）是一种流行的商务英语考试，是许多国家的企业、学校和机构选择的一种认可的英语语言技能测试。
BEC Vantage 要求 Test takers 完成听力、阅读、写作任务和口语任务四项能力，针对商务实践中的实际应用，考验学生的商务英语水平。
下面，我们将分享几篇商务英语中级写作范文，以帮助那些正在准备BEC Vantage考试的学生提高他们的写作技巧。
1. 商务报告题目：如何解决部门间的沟通及协调问题由于每个团队都有独立的目标和分工，企业中的部门之间存在沟通和协调的问题。
下面的商务报告提供了一些有针对性的解决方案。
尊敬的总经理，这是有关如何解决部门间沟通协调问题的报告，为此我们对公司内的不同部门进行了调查。
以下是我们提出的解决方案：1. 采用线上沟通工具。
公司可以投入更多的资金来购买顶尖的在线工具，与此同时也需要给员工提供更好的网络学习资源，引导他们熟练使用这些工具。
这将极大地改善部门间的沟通效果。
2. 加强部门间的协调。
建议企业设立一个协调员，次要任务是在所有部门之间协调与促进沟通。
这位协调员将负责收集所有部门之间的信息，并与相关部门进行沟通，从而更好地协调业务。
3. 资源共享。
每个部门通常都有自己的资源，需要考虑是否可以共享这些资源，以节约成本和提高效率。
每个部门的领导人必须确定资源共享的准则，以确保共享的资源不与部门的其他职责冲突。
通过采用这些方法和策略，我们可以解决企业中部门间的沟通和协调问题，提高公司的商业运营效率，减轻压力并改善员工效率。
2. 商务信函题目：感谢信在商业领域，感谢信是非常常见的一种信函，通常用于表达谢意，或者展示感恩之心。
下面是一封感谢客户的信，可以作为商务信函范文学习。
尊敬的XXX：感谢您对我们商业改进的帮助和支持。
正是由于您的信任和支持，我们的公司在过去的几年里得以茁壮成长，获得了良好的市场份额，并将业务延伸到了全球多个国家和地区。
bec中级 作文 真题与答案
WRITINGPART ONEYou work for a company which is going to buy a set of equipment from China. You are asked to translate a lot of specifications and instructions within four months, which is impossible. Therefor you decide to advertise for two experienced translators as soon as possible.. Write a short note to Mr. Max Remington ,the Public Relation‘s manager. Ask for an advertisement for two translators.. Explain the reason.. Mention your urgency.. Write 30-40 words on your Answer Sheet.PART TWOYou work in the Market Survey institute. After careful research ,you receive four charts.Read the following charts which show , the trend of consumer confidence, real hourly wages, employment and credit development. The years are given ,while the other numbers are not presented. But the lines in the charts clearly show , the directions of development.. Use the information in the charts to write a report (about 100- 120 words) analyzing the reason why the consumer confidence increases.. Write on your Answer Sheet.写作部分参考答案(Sample for reference)PART ONE .Dear Mr. Max Remington ,As our company is purchasing a set of equipment ,a lot of materials -have to be translated, which is impossible to do within four months. Could you advertise for two experienced translators in the newspapers? It is urgent.PART TWONear the end of 1994, people suddenly become "rich‘’, buying a lot of things. We have received the report that the real hourly wages of workers become even less ,so they do not have enough money to buy so many things. Although the employment is rising towards the end of 1994 ,the growth is very slow. Therefore ,not many people find jobs to earn enough money to buy goods. Then where does the big consumer confidence come from? We have discovered that people overspend with various credit cards ,buying goods. And they are not worried about returning the borrowed money. This it is our turn to be concerned about this kind of consumer confidence.WRITINGPART ONEMr. Lee is going to buy a large amount of electronic componentsfrom your company. He also shows an interest in your company‘s PCX phone machine, which is in the charge of Mr. Angus Beard, your colleague. Mr. Lee would like to bring 10 samples and some brochures back home to make a trial sale.. Write a short note to Mr. Angus Beard ,one of your colleagues.. Tell him the fact that Mr. Lee is interested in PCX phone.. Mention the number he wants to have.. suggest their direct contact.. Write 30-40 words on your Answer Sheet.PART TWOYou are a clerk in Lucky Tourism Company. You are responsible for arranging travelling lines. One day ,you received the data as follows :Read the following table which shows the changes in the way people spend their holidays. The table divides the tourism business into four parts ,telling the different percentages in 1980 and in 1990 ,from which you will notice the trend of current tourism business.. Use the information in the table to write a short report (about 100-120 words) emphasizing changes of the main business for your company.. Write on your Answer Sheet.WHERE PEOPLE SPEND THEIR HOLIDAYS1980 1990Travelling abroad 12% 23%Going to seaside 38% 32%Camping 9% 35%Staying at home 41% 10%Total 100% 100%写作部分参考答案(Sample for reference)PART ONEDear Mr Beard,Mr. Lee ,one of my old clients ,has interest in our PCX phone machine. He would like to bring 10 samples and some brochures back home to make a trial sale. You may contact him directly on Tel 3108881.PART TWONowadays, less people like to spend their holidays at home. More people go camping outside or even travel abroad. The changes are caused mainly by three factors. First ,people become more open. Instead of staying at home, they visit foreign countries to know the different races. Secondly ,in the 1990s , house wives are more free from the heavy housework with more and more household utensils. Families are very happy to spend holidays outside with mothers or wives. Thirdly, travelling abroad can also mean enjoying comfortable weather in another country. Therefore less people go to crowdedseaside ,they turn to other ways.WRITINGPART ONEYou have received a fax from a customer who in the fax complained that he had received 100 green colour bicycles instead of 50 green and 50 blue colour bicycles. In order to solve the problem and find out the facts ,you write a short note to the warehouse.. Write a short note to Mr. Randy Simon ,who is in charge of delivering goods from warehouse.. Tell him about the claim.. Mention the date of delivery.. Ask for the duplicate invoice. .. Write 30-40 words on your Answer Sheet.PART TWOyou work for Alla ,a shop which sells upmarket clothing. You are asked to find a way to increase the profits of your shop.Read the following figure showing the results of a survey of two upmarket specialty shops.Point A refers to your shop. Point B refers to Betty Fashion shop ,your main competitor, near your shop. . Use the figure to write a report (about 100- 120 words)recommending ways of improving the quality and pricing of your shop.. Write on your Answer Sheet.写作部分参考答案(Sample for reference)PART ONEDear Mr. Simon,A customer complained that he had received 100 green coloured bicycles instead of 50 green and 50 blue colour bicycles ,which had been shipped on 11th May. Could you please send me the immediate invoice under contract No. TXI 2- 1 in duplicate?PART TWOBoth Betty Fashion Shop and our shop are in city centre ,therefore ,we have almost the same customers. But there exists a fact that customers are more likely to spend their money in Betty shop. After careful research ,we notice that ,although Betty shop has higher prices ,they also have more fashionable clothes. Compared with Betty Shop, our real prices are not high, but the comparative prices to fashion are high. Therefore ,if our shop decides to increase the profits, we`should purchase highly fashionable clothes ,at least as fashionable as Betty Shop ,with the prices lower than Betty Shop's. As .customers hate increasing prices ,it is better to do this gradually.WRITINGPART ONEThe staff in your office decided to spend holidays together this year. While reading the new you are attracted by the advertisement of the Grand Palazzo Hotel in Italy. No one in your office has ever been to Italy. So you want your secratary to contact the hotel through telephone.. Write a short message to Ms. Emily Malan ,your secretary.. Suggest the Visit to Italy.. Give the hotel telephone number to her.. Ask her to contact with that hotel.. write 30-40 words on your Answer Sheet.PART TWOYou work for Global institute inc. , which produces softwares. You are responsible for Quality Management System.Study the following graph which shows the effort taken by your company and IBI Inc , your main competitor. In the graph ,the Quality Management is divided into five parts.. Use the information in the graph to write a short report (about 100 120 wards) suggesting ways of improving the quality management of your company.. Write on your Answer Sheet.写作部分参考答案(Sample for reference)PART ONETo : EmilyAs on one in the office has been to Italy, it will be a good idea to visit it. We may stay in the Grand Palazzo Hotel and the telephone is 809. 775. 3333. Please contact them to get further information.PART TWOHow to improve Quality Management System with limited capitals? That is the key to success. After careful study of IBI Inc 'our main competitor ,we find that they spend some money in Customer Service and Vender inspections which are vital to Quality Management. As we know, softwares are developed quickly. Customers and venders know clearly what they need. Therefore, we should develop programmes based on information through Customer Service and Vender inspections. Another fact with our attention is that although IBI Inc.’s Plant productivity is not high, they can sell out their new, high-quality softwares quickly as they have a very good Quality Control System. Therefore, we should adjust the capitals.WRITINGPART ONE考试大论坛You work for a company which is going to buy a set of equipment from China. You are asked to translate a lot of specifications and instructions within four months, which is impossible. Therefor you decide to advertise for two experienced translators as soon aspossible.. Write a short note to Mr. Max Remington ,the Public Relation's manager. Ask for an advertisement for two translators.. Explain the reason.. Mention your urgency.. Write 30-40 words on your Answer Sheet.PART TWOYou work in the Market Survey institute. After careful research ,you receive four charts.Read the following charts which show , the trend of consumer confidence, real hourly wages, employment and credit development. The years are given ,while the other numbers are not presented. But the lines in the charts clearly show , the directions of development.. Use the information in the charts to write a report (about 100- 120 words) analyzing the reason why the consumer confidence increases.. Write on your Answer Sheet.写作部分参考答案(Sample for reference)PART ONEDear Mr. Max Remington ,As our company is purchasing a set of equipment ,a lot of materials -have to be translated, which is impossible to do within four months. Could you advertise for two experienced translators inthe newspapers? It is urgent.PART TWONear the end of 1994, people suddenly become "rich'’, buying a lot of things. We have received the report that the real hourly wages of workers become even less ,so they do not have enough money to buy so many things. Although the employment is rising towards the end of 1994 ,the growth is very slow. Therefore ,not many people find jobs to earn enough money to buy goods. Then where does the big consumer confidence come from? We have discovered that people overspend with various credit cards ,buying goods. And they are not worried about returning the borrowed money. This it is our turn to be concerned about this kind of consumer confidence.。
BEC剑桥商务英语中级作文模板、例题超全解析
BEC 中级作文模板、例题超全解析题型：1．商务书信类；2．商务便条便函类；3．商务信函类； 4. 商务报告类商务书信类这一题型要求考生根据所提供的短文，如书信、传真、便函、留言条(电话留言条 )等，起草一封书信，字数要求达到120 —140 词左右。
题目结构：Input: 1 situation description 2 task 3 target readerReading: texts in note, letter, fax, memo + content points (handwritten notes; second letter)Write: business letter (120-140 words)【例题】You have organised a production conference for your company which will be held on 10 October 2005. The following is the letter of confirmation you received from the Conference Centre.Read the letter and fax below, which gives details of the conference.Then, using all information from the fax, write your letter to John Smith at the Nuffield Conference Centre, explaining the changes to the arrangements.Do not include postal addresses.Write 120-140 words on separate sheet.Dear Conference Organiser,I am writing to confirm the arrangements for the conference.DATE AND TIME: NUMBER OF GUESTS: ROOMS RESERVED CATERING:10th October-10 a.m. to 5 p.m. 5010 a. m. to 12: 30 p.m. CONFERENCE HALL 32 p.m. to 5 p.m.SEMINAR ROOMS 1, 2, and 3 Coffee--11 a.m. to 11:30 a.m. Lunch-12:30p.m. to 2p.m. Conference Centre Restaurant Tea-4 p.m.We look forward to welcoming your company to the Nuffield Conference Centre.Yours faithfully,John SmithToday your Production Manager has sent you the fax below with changes he would like to make to the conference arrangementsFAXI ’ m afraid we have to make some last-minute changes to the arrangements for our production conference.1.Ten more guests have accepted.2.The President wants only one hour for lunch, and just a simple buffet-not seated in the restaurant.The Conference Speaker（ Tom Moors ）can’ t come until 2 pm. So he will give his presentation in the afternoon.Can we move the seminars to the morning?Sorry about this!Sam2.商务便函与便条审题：Mr Smith, your boss, told you to ask Ms Liu to attend a sales presentation on a new product.Write a note to Ms Liu:*saying who wants her to attend the sales presentation;*informing her when and where the sales presentation will be held（一）商务便函一般公司企业往往都印有按照自己公司风格的商业便函，请看下列例子：MemoTo：( 收信人 )From:（发信人）Date:（日期）Subject:（事由）Message:（正文）商务便函一般由以下几个部分组成：1、Memo： Memo 是 Memorandum 缩写，因此也可以用Memorandum 备忘录2、To：这一标题后面应写收信人的姓名与职衔，姓名前可以用尊称或不用，如：To：Mr. John Smith ，Sales Manager3、From：这一标题后应写发信人的姓名与职衔：职衔可根据需要决定写或不写，但姓名前不要用尊称。
bec中级求职信模板
bec中级求职信模板
[你的名字]
[你的地址]
[城市，州，邮编]
[你的邮箱地址]
[你的电话号码]
[日期]
[公司名称]
[公司地址]
[城市，州，邮编]
尊敬的招聘经理，
我是[你的名字]，我写信给您表达我对贵公司[公司名称]的浓厚兴趣，并表达我对[职位名称]一职的渴望和热情。
我坚信我的技能和经验使我成为这个职位的理想人选。
我拥有[相关学历]，并且有[相关工作经验]年的工作经验。
在过去的几年里，我一直在不同领域从事[相关工作]工作，并取得了较好的成绩。
我熟练掌握了[相关技能]等技能，并能灵活运用于工作之中。
在我之前的工作中，我展现出了出色的沟通能力和团队合作精神。
我的主要责任是[列举你的主要工作职责和成就]。
这些经历锻炼了我的领导能力和解决问题的能力，让我对面对挑战和解决问题有信心。
我对[公司名称]的产品和服务深表钦佩，我相信这个职位将是我在这个领域实现个人和职业目标的理想发展机会。
我渴望能在贵公司工作，并且相信我会为公司带来价值和贡献。
我期待着有机会面对面与您进行更详细的讨论。
我相信通过这次交流，您将更加了解我的能力和潜力。
我真诚地希望能成为贵公司团队的一员。
再次感谢您考虑我的申请。
期待能收到您的回复。
真诚地，
[你的名字]。
2020剑桥商务英语中级精选写作范文
一、2020BEC中级写作范文：经济危机The jobs crisis 失业危机It’s coming, whatever governments do; but they can make it better or worse不论政府如何努力，失业危机已经到来。
不过政府可以在这场危机中起到关键作用Illustration by Belle MellorNOTHING evokes the misery of mass unemployment more than the photographs of the Depression. You can see it in the drawn faces of the men, in their shabby clothes, in their eyes. Their despair spawned political extremism that left a stain on society; but it also taught subsequent generations that public policy has a vital part inalleviating the suffering of those who cannot get work. Thanks to welfare schemes and unemployment benefits, many of which have their origin those dark days, joblessness no longer plunges people into destitution, at least in the developed worldins再没有什么比关于经济大萧条的照片更能让人体会大量失业的痛苦。
这种痛苦显见于人们紧绷的面容，褴褛的衣衫，还有他们的眼神。
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大作文真题一: 题目讲解及范文
首先我们来看商务报告的写作要求：
◇You work in the Customer Services Department of a mail-order company. You have been asked to prepare a short report for your line manager about complaints.
◇Look at the information below, on which you have already made some handwritten notes.
◇Then, using all your handwritten notes, write your report.
◇Write 120~140 words.
题目解读
根据商务信函中提到的“1事2人1材料5要点”提示信息归纳，我们可分析出该题中的“1事”为报告顾客投诉情况；“2人”：“你”是邮购公司客服部的员工，阅读者是“你”的顶头上司，即line manager，直译为“直线经理”；“1材料”是1月至3月的顾客投诉统计图表和对三个月投诉原因的百分比分析。
内容与形式
内容方面，商务报告强调材料和手写要点缺一不可，比如报告中应当包括图表数据变化的特征，如2月投诉锐增，3月投诉减少，对应的手写要点１和２是对图表数据变化原因的分析，如2月投诉锐增是因为计算机系统崩溃，而3月投诉减少的原因是引入新的订货系统。
又如报告中应提到顾客抱怨的主要原因是投递时间过长，占总投诉的56%，而要点3、4和5是提出减少投诉的方法，如3
月误投的减少；降低投递时间，内容可展开为增加投递员工或者更好地划分投递区域等；改进所投递产品的质量，重新选择产品生产公司等，这里需要一定的商务背景知识。
其实读者不难发现，BEC写作题目体现了提出问题、分析问题、解决问题的思路，在潜移默化地传递着解决商业实际问题的思考过程。
形式方面，商务报告一般需要标题，本题可采用Report on Customer Complaints (2002 Jan.～Mar.)作为标题。
主体部分通常采用大写的小标题理清结构：介绍(INTRODUCTION)，概括写报告的目的，比如汇报顾客投诉情况，分析原因，并提出解决办法。
发现(FINDINGS)，发现部分应根据内容进行分段，比如按照月份投诉情况和三个月投诉原因分析分成两大部分：首先概括图表特征，包括１和２两个要点，接下来整体分析1月到3月投诉原因的百分比并提出解决办法，包括３、４和５三个要点。
段落内部也可以采用商业报告中常用的项目符号标记要点。
结论(CONCLUSIONS)，对投诉情况和解决办法进行概括，比如针对顾客投诉问题，已经采取了有效的对策。
范文：
Report on Customer Complaints (2002 Jan.～Mar.)
INTRODUCTION
This report has the purpose of presenting the reasons for customer complaints in 2002.
FINDINGS
The customer complaints received in 2002 were 300 in January. Then they increased to 540 in February because of the computer system’s breakdown. In March they fell to 230 because an improved order system was introduced.
The reasons for complaints from January to March were analyzed:
●First, the company received complaints for incorrect o rders delivered. Such errors were fewer in March.
●Second, the delivering time is too long, and the company has planned to recruit new agents.
●Finally, customers complained about the poor product quality. In order to solve this problem more quality controls have been introduced.
CONCLUSIONS
At the moment not all the customers are satisfied but some measures have been taken to improve their satisfaction.。