剑桥商务英语BEC中级写作

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剑桥商务英语中级作文

剑桥商务英语中级作文

剑桥商务英语中级作文题目, Exploring Market Expansion Strategies for XYZ Company。

Introduction:In today’s dynamic business landscape, the quest for market expansion remains a paramount objective for companies seeking sustained growth and competitiveness. This essay delves into strategic considerations and approaches for XYZ Company to explore and penetrate new markets effectively.Understanding Market Dynamics:Before delving into expansion strategies, it is imperative for XYZ Company to conduct comprehensive market research. Understanding market dynamics involves analyzing consumer preferences, socio-economic factors, regulatory frameworks, and competitor landscapes. By discerning marketintricacies, XYZ can tailor its strategies to capitalize on emerging opportunities while mitigating potential risks.Identifying Target Markets:Having gained insights into market dynamics, XYZ Company should identify target markets that align with its product offerings and organizational objectives. This entails evaluating factors such as market size, growth potential, purchasing power, and cultural nuances. By prioritizing target markets based on strategic relevance, XYZ can allocate resources efficiently and maximize returns on investment.Market Entry Strategies:XYZ Company can adopt various market entry strategies depending on the nature of target markets and competitive dynamics. For instance, in mature markets with established competitors, a strategic partnership or acquisition may facilitate market entry and expedite growth. Conversely, in emerging markets characterized by regulatory complexities,a joint venture or franchising arrangement could provide local expertise and mitigate entry barriers. Additionally, leveraging digital platforms and e-commerce channels can enhance market accessibility and enable rapid scalability across diverse geographies.Building Strategic Alliances:Strategic alliances play a pivotal role in facilitating market expansion for XYZ Company. By forging partnerships with distributors, suppliers, or local businesses, XYZ can leverage existing networks and tap into market insights. Collaborative ventures enable cost-sharing, risk mitigation, and accelerated market penetration. Moreover, alliances foster synergies and innovation through knowledge exchange and resource pooling, thereby enhancing XY Z’s competitive positioning in target markets.Localization and Adaptation:Successful market expansion hinges on the ability to localize products, services, and marketing strategies toresonate with target audiences. XYZ Company must demonstrate cultural sensitivity and adaptability by tailoring offerings to meet local preferences, languages, and regulatory requirements. Localization efforts encompass product customization, branding strategies, and customer engagement initiatives aimed at fostering brand loyalty and affinity within diverse market segments.Continuous Evaluation and Adaptation:Market expansion is an iterative process that necessitates continuous evaluation and adaptation. XYZ Company should establish key performance indicators (KPIs) to monitor the effectiveness of expansion strategies and identify areas for improvement. By soliciting feedback from customers, partners, and internal stakeholders, XYZ can glean valuable insights to refine its approach and optimize resource allocation. Agility and flexibility are imperative in responding to evolving market dynamics and competitive pressures.Conclusion:In conclusion, market expansion presents both opportunities and challenges for XYZ Company. Byundertaking thorough market research, identifying target markets, and deploying appropriate entry strategies, XYZcan unlock growth potential and enhance its globalfootprint. Strategic alliances, localization efforts, and continuous evaluation are essential pillars of a successful expansion strategy. With prudent planning and execution, XYZ Company can navigate market complexities and achieve sustainable growth in an increasingly competitive landscape.。

BEC商务英语(中级)写作模拟试卷161(题后含答案及解析)

BEC商务英语(中级)写作模拟试卷161(题后含答案及解析)

BEC商务英语(中级)写作模拟试卷161(题后含答案及解析)题型有:1. PART ONE 2. PART TWOPART ONE1.Mr. Lee is going to buy a large amount of electronic components from your company. He also shows an interest in your company’s PCX phone machine, which is in the charge of Mr. Angus Beard, your colleague. Mr. Lee would like to bring 10 samples and some brochures back home to make a trial sale. Write a short note to Mr. Angus Beard, one of your colleagues. Tell him the fact that Mr. Lee is interested in PCX phone machine. Mention the number he wants to have. Suggest their direct contact. Write 30~40 words on your Answer Sheet.正确答案:Dear Mr. Beard, Mr. Lee, one of my old clients, has interest in our PCX phone machine, he would like to bring 10 samples and some brochures back home to make a trial sale. You may contact him directly on Tel 3108881.PART TWO2.?You work for a company that sells electrical good. You have recently visited a potential supplier in Slovakia. Look at the memo and your handwritten notes.?Write a 120-140 words report recommending whether your company should deal with the supplier or not.正确答案:Report on suitability of Ludova Technologies Slovensko (LTS)Introduction This report aims to assess whether the Slovakian company Ludova Technologies would be a suitable supplier of electrical goods.Findings A recent visit to the company showed that its facilities are quite old, resulting in a limited production capacity. Despite this, LTS produces an extensive range of high-quality products including radios, cassette recorders and CD players.However, out-of-date machinery means delivery times of up to three months. This may change when the planned modernization takes place.Conclusion LTS would not be suitable for large orders that require quick deliveryRecommendations It is recommended that we remain in contact with LTS and reconsider a supply contract once the factory modernization is completed.。

商务英语(BEC)中级写作中级教程

商务英语(BEC)中级写作中级教程

相关词汇:laser, inkjet, projector (Barco), photocopier (Xerox), fax machine, scanner, computer, monitor
相关词汇:company literature; brochure; leaflet; flyer; white book; data sheet; prospectus
【例题】 l You have organised a production conference for your company which will be held on 10 October
2005. The following is the letter of confirmation you received from the Conference Centre. l Read the letter and fax below, which gives details of the conference. l Then, using all information from the fax, write your letter to John Smith at the Nuffield Conference
may be letter, fax or e-mail), or proposal (medium may
Report:
internal communication be memo or e-mail)
describing, summarising (medium may be note, (120-140 words)
注意:格式;发挥部分要确切
评分标准 BEC 写作评分方法
级别 5 全部完成答题要求 l 所有内容点都已包括在内并在答题要求允许的 情况下加以发挥 l 语言规范、自然;错误最少,均属小错。

第三版新编剑桥BEC中级写作参考范文

第三版新编剑桥BEC中级写作参考范文

第三版新编剑桥BEC中级写作参考范文以下是第三版新编剑桥BEC中级写作参考范文:在商业领域中,有效的沟通和书面交流至关重要。

一篇优秀的商务英语文档必须满足关键的标准,包括准确的用语、可读性、以及格式的正确性。

本文将提供一个实用的参考范文,以供商业人士参考。

第一部分:简介在商务领域接触到的日常文档有很多种,包括报告、备忘录、电子邮件等等。

每种文档都有其独特的形式和特点。

本文的参考文档是一份业务报告。

这种文档常需要陈述实际情况,并向对方提供可行的解决方案。

第二部分:格式业务报告一般分为以下几个部分:1. 标题页。

标题页应该包括报告名称、作者、日期等相关信息。

2. 概述。

概述是报告的开篇,要简明扼要地介绍报告内容和结论。

3. 正文。

正文应包含报告的主要内容,可以根据需要分成多个部分。

4. 结论。

在结论中,要再次说明报告的主旨和解决方案。

5. 建议。

建议是对应对方或者团队的一个提醒,对下一步的决策起到至关重要的作用。

在具体的正文部分,要注意逐个说明每个问题,并给出相应的建议。

同时,建议应该贴近事实,并且能够清楚地说明如何解决问题。

精确的数据和确凿的事实能够使报告更加可信。

第三部分:语言和用词好的商务英语文档必须用准确的措辞传递信息。

需要特别注意已经广泛运用的缩略语和行话,以保证对方能够清楚理解你的意思。

过多的行话可能会在对方中产生困惑或者不必要的误解。

另一方面,通顺的语言会使文档更易于阅读和理解。

第四部分:参考资料和附带文件如果报告涉及数据的展示和分析,则需要提供相应的附带文件以支持报告。

这些文件可能包括表格和图表等。

同时,如果引用了其他的资料,则必须在文档中提供相应的参考资料,以供后续参考。

结论建议商业人士阅读本文档作为参考,以便在编写业务英语文档时更加得心应手。

有了正确的格式、准确的语言,以及准确的参考资料和附件,就能够轻松地写出优秀的商务英语文档,满足不同情况下的商务需求。

bec剑桥商务英语中级

bec剑桥商务英语中级

bec剑桥商务英语中级bec剑桥商务英语中级第一篇bec剑桥商务英语中级第四篇介绍:BEC2的难度介于大学英语四级和六级之间,考试时间为阅读60分钟、写作45分钟、听力约40分钟(含填写答题卡时间)、口试14分钟。

预备阶段第一天第1天买齐教材、同步辅导和真题集,然后讨论一套真题,了解每个部分的考点类型,最终找一个语言水平和自己差不多的partner。

学习阶段第2天到第12天阶段开始学习教材,教材的课文是依据考试而出的,所以不管是风格类型、文章长度还是模式都是必需要熟识把握的。

每天学习1到2单元,分别从词汇、句法和内容背景下手,做到牢记每个商务词汇并能运用自如,商业学问背景和文章架构了然于心,因为BEC2已经不光考你的英语,而且还考你的商务学问。

这个过程可以伴随课后练习得以进行,在学完一课后,尽量用自己的话对这课进行复述,这个过程能提高你的语言水平和记忆能力。

而且通过对上下文背景的熟知,你也可以增加商务学问,这样即使在考场阅读中偶尔碰到几个词、句不懂,也能应付自如。

晚上时间可以收听BBC,尽量听两遍就能听懂,因为考试听力只播放2遍。

实战阶段第12天到第26天阶段开始进行真题演练,每天根据考试规定的时间做一套真题,这里的做不光是做完题就可以,更需要你去把题吃透。

这个和初级备考一样,需要预备一本错题集,把每道题的出题用意都弄明白。

另外,从真题上的每篇文章中摘录一些经典句子,尽量试着应用到写作中去,顺便也拓宽商务学问面。

文章中不懂的词汇也必需一个个去查阅,做到运用自如。

真题是很具有参考性的,许多商务词汇反复出现,全部词汇句型的把握乃重中之重。

最终,利用晚上的时间练习口语,你可以看一下商业英文报,对自己感兴趣的模块做个小结,或者和你的partner用英文探讨几句,借此积累素材、培育默契,锻炼口语。

缓冲阶段第27天到第30天阶段中级备考一样,暂停做真题,回顾总结自己做过的真题和错题集,上网搜寻商务写作模板句型。

BEC商务英语(中级)写作模拟试卷96(题后含答案及解析)

BEC商务英语(中级)写作模拟试卷96(题后含答案及解析)

BEC商务英语(中级)写作模拟试卷96(题后含答案及解析)题型有:1. PART ONE 2. PART TWOPART ONE1.You are the Head of Research for an international car manufacturer. You have to make an urgent trip tomorrow to Pierre Blanco, a colleague who works for a subsidiary.Write a memo to your secretary:telling her who you are going to see and whenasking her to book flight tickets and accommodationtelling her what work you would like her to do in your absence.Write 40-50 words.正确答案:I am going to see Pierre Blanco, a colleague who works for a subsidiary tomorrow. It is very urgent. Would you please book the flight tickets and the accommodation for me? During my absence , please take the phone messages for me, and inform me promptly if there is any urgent thing to deal with.PART TWO2.You work for a company that sells electrical goods. You have recently visited a potential supplier in Slovakia.Read the following memo below on which you have made some handwritten e the information in the memo to write a short report discussing whether your company should deal with the supplier or not.Write 120-140 words.正确答案:Dear Catrin, This report is to recommend that Landis Technologies be the supplier of our company. I have recently visited Landis Technologies in the south west of Slovakia. This is a company which makes electrical goods. The production capacity is quite low due to its old facilities. In spite of this, this company produces a wide range of products with good quality, such as pocket radios. However, because of its old equipment, the delivery time is up to two months. The delivery time will be shortened with more modernized machines. It is recommended that we keep in touch with Landis Technologies as a potential supplier.。

新编剑桥商务英语(bec)学生用书中级第3版

新编剑桥商务英语(bec)学生用书中级第3版

新编剑桥商务英语(bec)学生用书中级第3版全文共10篇示例,供读者参考篇1Hi there! Today I'm gonna tell you about the new Cambridge Business English Certificate (BEC) Student Book for Intermediate level 3rd edition. It's super cool and helpful for learning English for business.In this book, you'll learn lots of useful phrases and vocabulary for different situations in the business world. For example, how to give a presentation, how to negotiate a deal, or how to write a formal email. It's gonna make you feel like a real pro in no time!There are also lots of fun activities and exercises to help you practice your English skills. You can do role plays, group discussions, and even play games to test your knowledge. It's like learning while having fun!The best part is that this book is designed to help you pass the BEC exam with flying colors. It covers all the topics and skills you need to know, so you'll be well-prepared when the timecomes to take the test. Plus, there are practice exams and tips to help you ace it!So if you wanna improve your English for business and get that fancy certificate, the new Cambridge BEC Student Book is the way to go. Trust me, you won't regret it! Happy learning!篇2Title: My Adventures in Learning Business EnglishHi everyone! My name is Amy, and I want to tell you all about my exciting journey learning Business English with the new edition of the Cambridge Business English Certificate (BEC) Intermediate book.First of all, let me tell you a bit about what Business English is all about. It's a special kind of English that's used in workplaces and business settings. I think it's really cool to learn because it can help you communicate better with people from all around the world!In the BEC book, we learned all kinds of useful things like how to write professional emails, make phone calls, and hold meetings in English. There are also lots of vocabulary words related to business like "company, customer, and profit". It's likelearning a secret language that only people working in business know!One of my favorite parts of the book is the speaking exercises. We get to practice talking about different business topics with our classmates, and it's so much fun trying to sound like a real business person. Sometimes we even have pretend interviews where we have to talk about our work experience and skills – it's like acting in a play!Another cool thing about the book is that it has lots ofreal-life business situations that we can learn from. For example, there was a story about a company that had to deal with a difficult customer, and we had to figure out how to solve the problem. It's like being a detective and using our English skills to crack the case!Overall, learning Business English with the new BEC book has been a fantastic adventure. I feel more confident speaking English, and I know that I'll be ready to take on any business challenge that comes my way. I can't wait to keep learning and growing with my classmates – who knows what exciting opportunities await us in the business world!篇3Hello everyone! Today I want to talk about the new edition of the Cambridge Business English Certificate (BEC) textbook for intermediate students. It's super cool and I can't wait to tell you all about it!First of all, the new edition of the textbook is packed with more interesting and relevant topics for us to learn. There are lots of fun activities and exercises that help us practice our listening, speaking, reading, and writing skills. It's like playing games while learning English!The textbook also has a great new layout with colorful pictures and illustrations that make it more fun to read and study. It's like a comic book, but with English learning inside!What I love most about the new textbook is that it covers all aspects of business English, from writing emails to making presentations. We can learn how to communicate effectively in meetings, negotiate deals, and even talk about global business trends. It's like getting a crash course in business English!I also really like the new vocabulary and grammar sections in the textbook. They are easy to understand and remember, and they help me improve my English skills quickly. I can now impress my teachers and classmates with my knowledge of business English terms and phrases.Overall, I think the new edition of the Cambridge BEC textbook is awesome and I'm excited to continue using it to improve my English skills. I hope you guys will enjoy it as much as I do! Happy studying!篇4Hey guys, have you heard about the new Cambridge Business English Certificate (BEC) book for intermediate level? It's super cool and full of interesting stuff to help us learn English for business! Let me tell you all about it.First of all, the book is really easy to follow and understand. It's got lots of pictures and examples to help us learn new words and phrases. The topics are all about business, like meetings, negotiations, and presentations. This will really help us when we grow up and have jobs!The best part is that there are lots of fun exercises to do in the book. We can practice speaking, writing, listening, and reading in English. There are even some games and puzzles to help us remember what we learn. It's way better than just studying from a boring old textbook!And guess what? The book also comes with a CD so we can listen to native English speakers talking. This will help us improveour listening skills and understand different accents. Plus, there are practice tests at the end of each unit to see how much we've learned. It's like a little challenge for us!I can't wait to start using this book with my friends. We're going to have so much fun learning English for business together. Who knows, maybe we'll even become super successful entrepreneurs one day! I'm so excited to get started, are you guys ready too? Let's do this!篇5Hi guys! Today I want to talk about the new edition of the Cambridge Business English Certificate (BEC) textbook for intermediate level students.The new book is super cool because it has lots of fun and interesting activities to help you learn English for business. There are games, puzzles, and even role-plays that make studying English more fun and engaging.One of the best things about this book is that it covers all the important topics you need to know for business English, like meetings, negotiations, presentations, and emails. You'll learn how to communicate effectively in different business situations and improve your vocabulary and grammar at the same time.Another awesome thing about the new BEC textbook is that it comes with a CD-ROM full of audio and video materials to help you practice listening and speaking skills. You can listen to native speakers and imitate their pronunciation, which is super helpful for improving your English.Overall, I really love the new edition of the Cambridge Business English Certificate textbook for intermediate students. It's fun, interactive, and most importantly, it will help you become more confident in using English for business purposes. So, grab a copy of the book and start improving your business English skills today! Good luck!篇6Once upon a time, there was a student named Lily who wanted to learn Business English because she heard it could help her find a good job when she grew up. So she got a book called "Cambridge Business English Certificate (BEC) Student's Book Intermediate 3rd Edition" from the library and started studying.The book had lots of fun activities and exercises to help her learn. There were listening exercises where Lily had to listen to conversations between people in a business setting and answer questions about what they said. There were also readingpassages about different business topics like marketing, finance, and international trade.Lily's favorite part of the book was the speaking activities. She got to practice speaking English with her friends and classmates, pretending to be in a meeting or negotiating a deal. It was so much fun and it helped her feel more confident in her English speaking skills.As Lily worked her way through the book, she learned lots of new vocabulary and grammar rules that she could use in a business setting. She also practiced writing emails and reports, which she knew would be important skills to have in the future.After a few months of studying with the book, Lily felt more confident in her abilities to speak English in a business setting. She even decided to take the BEC exam to get a certificate to show future employers that she was fluent in Business English.Thanks to the "Cambridge Business English Certificate (BEC) Student's Book Intermediate 3rd Edition," Lily was well on her way to achieving her dream of finding a great job in the business world.篇7Hi guys, today I want to tell you about the new edition of the Cambridge Business English Certificate (BEC) textbook for intermediate students. It's super cool and has a lot of fun and useful stuff in it!First of all, the book is really colorful and full of pictures, which makes it easy to understand. The chapters are divided into different topics like meetings, negotiations, and telephoning, so you can learn all the important business English skills step by step.There are also lots of activities and exercises in the book to help you practice what you've learned. You can listen to dialogues, answer questions, and even role-play different business situations with your friends. It's like playing a game while learning English!One of the best things about this book is that it includes real-life business examples and case studies. You can read about successful companies and how they use English in their daily operations. It's really inspiring and makes you feel like you can do anything with your English skills!And don't forget about the online resources that come with the book. You can access extra practice exercises, quizzes, andeven videos to improve your listening skills. Plus, there are interactive games and activities to make learning even more fun!So, if you want to boost your English and get ready for a future career in business, check out the new edition of the Cambridge BEC textbook. It's the perfect way to learn English while having a great time!篇8Hello everyone, I'm so excited to tell you about the new edition of the Cambridge Business English Certificate (BEC) student book for intermediate level! It's super cool and I can't wait to share all the awesome stuff with you.First of all, let me introduce you to the new features in this edition. There are fun and interactive exercises to help you practice your English skills, like listening, speaking, reading, and writing. Plus, there are lots of real-life business scenarios to help you understand how to use English in the workplace. It's like a real adventure!One of my favorite parts of the new edition is the vocabulary section. It's full of cool words and phrases that you can use in meetings, presentations, and emails. You'll sound like aprofessional in no time! And don't worry, there are lots of practice activities to help you remember everything.Another cool thing about this book is the grammar section. It makes learning grammar fun and easy, with clear explanations and lots of examples. You'll be a grammar guru in no time!And last but not least, there are lots of tips and tricks to help you prepare for the exam. You'll learn how to manage your time, stay calm under pressure, and show off your English skills with confidence. It's like having a superpower!So, if you're ready to level up your English and become a business superstar, check out the new edition of the Cambridge BEC student book for intermediate level. It's awesome, it's fun, and it's perfect for you! Let's do this!篇9Hey guys, have you ever heard of the Cambridge Business English Certificate (BEC)? It's like a super cool test that shows your English skills for work. And guess what? I just got the newest edition of the intermediate level book!In this book, you'll learn all kinds of helpful stuff for doing business in English. Like how to write emails, make phone calls,and have meetings with people from all over the world. It's so important to be able to communicate well in English when you're working, right?One of the things I really like about this book is that it has lots of fun activities and games to help you practice your English. There are also tips and tricks for improving your speaking, listening, reading, and writing skills. It's like a fun English adventure!I also learned about different types of businesses and how they work. Did you know there are big companies called multinationals that do business in lots of countries? And there are also small businesses run by just a few people. It's really interesting to learn about all the different ways people do business.So if you want to level up your English and be a pro at doing business in English, you should totally check out the new edition of the Cambridge BEC book. It's awesome and super helpful. Let's rock our English skills together!篇10Hey guys, today let's talk about the Cambridge Business English Certificate (BEC) Intermediate 3rd Edition book! It's supercool and can help us learn lots of useful English for business. So let's dive in and explore what this book is all about!First of all, the BEC Intermediate 3rd Edition book is designed for students who already have a good grasp of English, but want to improve their skills specifically for business situations. It covers topics like meetings, negotiations, presentations, and writing business emails. By studying this book, we can become more confident and effective communicators in the workplace.One of the best things about this book is that it includes lots of practical exercises and examples that are relevant to real-life business scenarios. This helps us see how the English we learn in the book can be applied in the workplace. Plus, there are lots of quizzes and activities to test our understanding and help us remember what we've learned.Another cool feature of the BEC Intermediate 3rd Edition book is that it provides opportunities for us to practice our speaking skills through role-plays and group discussions. This can be a fun way to improve our fluency and confidence when speaking English in a business setting.In conclusion, the Cambridge Business English Certificate (BEC) Intermediate 3rd Edition book is a great resource forstudents who want to take their English language skills to the next level in a business context. With its practical exercises, relevant examples, and opportunities for speaking practice, it can help us become more proficient and successful communicators in the workplace. Let's study hard and make the most of this awesome book!。

BEC新编剑桥商务英语中级(第三版)Module2Writing

BEC新编剑桥商务英语中级(第三版)Module2Writing

BEC新编剑桥商务英语中级(第三版)Module2WritingEx1. A manager has sent this memo. Answer the following.⼀位经理发来了这份备忘录。

回答下列问题:1. who is the memo to?备忘录是写给谁的?2. who will be interested in the information?谁会对该信息感兴趣?3. what has happened?发⽣了什么事?4. what is happening as a result?事情的结果怎样?5. what action is needed?需要采取什么⾏动?To: All staffFrom: James ShepherdDate: 23 JuneSubject: Presentation on changes to pension schemeDue to recent changes in government pension laws, the Head of Finance will give a presentation on Tuesday 1 July at 5.30 pm in the canteen to outline any effect on the current company-based pension scheme. Staff with this policy are welcome to attend.Answers1 All staff.2 Any staff with a company-based pension scheme.3 There have been changes in the government pension laws4 This will affect the current company-based pension scheme5 A presentation will be given by the Head of Finance on the changes and any effects.Ex2. Read three more memos. Underline any key words and use them to write the subject lines.再读三份备忘录。

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