大学生追求名牌

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大学生追求名牌现象的调查分析

大学生追求名牌现象的调查分析

大学生追求名牌现象的调查分析大学生作为初步步入社会的个体,消费观念很容易受到外界的影响,这使得他们的消费观念和消费形式都在不知不觉中发生着变化.。

然而到了现在,大学生追求时尚和追求名牌已经成为社会中普遍存在的现象,这使得大学生脱离了原本的正常的消费模式,产生了不理性的消费心理,这严重影响着当代大学生正确价值观的形成以及社会的发展.。

本组成员通过对大学生非理性消费行为进行分析,最后提出引导大学生健康消费行为的建议,力求减少此现象的产生.。

大学生追求名牌现象成为大学校园的一种普遍现象,一种已形成的引导大学生消费观的必然趋势.。

名牌的不断涌现也成为全球经济领域下的一种趋势,然而名牌的创立是为了利用名牌,希望通过对名牌的研究使人们充分意识到名牌的作用,形成名牌意识.。

1、问卷方案设计以新疆五所高校为例,对在校大学生购买名牌现象进行调查.。

通过设计调查问卷,对新疆五所高校中在校大学生购买名牌物品的现象进行调查研究.。

调查内容有:大学生一个月的生活费数量、买名牌物品的频率、买名牌物品的原因、从什么时候开始购买名牌物品、有没有过度消费情况以及买名牌所消耗的支出占总支出的比例.。

以新疆五所高校为例,对在校大学生购买名牌的原因进行探讨分析.。

探讨时不能带有主观情感,要以调查结果为出发点.。

充分考虑各种因素从各个方面入手,最终综合讨论结果,得出结论,做最充分的总结工作.。

以新疆五所高校为例,对在校大学生购买名牌这一现象提出合理化建议.。

从正反两面合理认识购买名牌这一现象,针对不同的原因给予不同的建议.。

给出建议的方法有:①联系学校共同努力,展开校报等各种活动抵制非理性下的畸形消费.。

②联系父母,因为父母对孩子具有引导作用,是孩子的第一任老师.。

所以呼吁家长共同教育孩子,树立求实心理,理性消费.。

③在社会上,倡导全体公民共同努力,抵制非理智消费行为.。

2、在校大学生追求名牌现象对其影响的调查2.1大学生家庭生活层面对长期追求名牌的大学生的影响调查研究,经调查显示,喜欢在平日穿名牌的大学生占所有人数的55%,而不喜欢在平日穿名牌的大学生占所有人数的45%,我们可以得知,實际上,大学生对于名牌是较为喜爱的,对于名牌本身也是可以接受的.。

大学生追求名牌英语作文

大学生追求名牌英语作文

大学生追求名牌英语作文I am a college student who loves chasing after big brands. The feeling of owning a designer bag or wearing a luxury watch gives me a sense of confidence and status.It's like a way of showing the world that I have made it, that I am successful and stylish.When I walk into a room wearing a designer outfit, I can feel the eyes of others on me. People notice me, they admire me, and they respect me. It's a powerful feelingthat boosts my self-esteem and makes me feel like I am on top of the world.Some may say that chasing after big brands is shallow and materialistic, but to me, it's a way of expressing myself and my personality. I have always been drawn to beautiful things, and owning designer items is a way for me to surround myself with beauty and elegance.Of course, chasing after big brands can be expensive. Ihave to save up for months to afford that designer bag or that pair of shoes I have been eyeing. But to me, it's worth it. The satisfaction and joy I get from owning a luxury item far outweigh the temporary pain of an empty wallet.In the end, chasing after big brands is not just about the material possessions. It's about the feeling of confidence, the sense of accomplishment, and the expression of my personal style. It's a way for me to stand out in a crowd and make a statement about who I am. And for that, I will continue to pursue big brands with passion and determination.。

大学生喜欢追求名牌英语作文

大学生喜欢追求名牌英语作文

大学生喜欢追求名牌英语作文1)现在很多大学生都喜欢追求名牌2)产生这种现象的原因是什么3)你如何看待这一现象Students’ Pursuit for Famous BrandsNowadays many college students like to pursue famous brands. From clothes to mobile phones, even study articles like electronic dictionaries and pens, they [1]are inclined to buy famous brands. [2]Moreover, many students from poor families begin to [3]follow this consumption trend as well. This phenomenon has aroused wide attention.[4]T he following reasons can account for college students’ preference for famous brands. [2]Above all, in many college students’ eyes, a famous brand is a symbol of sophistication and taste. They expect others to admire their high class and good taste. [2]What’s more, in modern society, famous brands to some extent are equal to fashion, [5]which has a great attraction to young college students. [2]Besides, parents’ spoiling their children helps form their bad consumption habit.[2]As far as I am concerned, [6]it is irrational for college students to pursue famous brands. [3]After all, most of famous brands are [7]far beyond their consumption ability. [3]Besides, [8]it is not famous brands but a person’s noble character that really makes him high class. [3]Therefore, college students should attach more importance to cultivating a good character [9]rather than pursuing famous brands.【亮点点评】[1]“有…倾向”。

浅析当代大学生的消费观

浅析当代大学生的消费观

浅析当代大学生的消费观
当代大学生是消费市场中的主要消费群体之一,他们消费观念的形成和发展,影响着
整个社会的消费趋势和消费产业的发展方向。

本文就当代大学生的消费观进行浅析。

一、追求个性化和品质化消费
当代大学生在消费时,往往追求个性化和品质化消费。

他们追求独特的消费体验,注
重个性化定制,不同于传统的批量消费。

同时,他们对商品的品质有极高的要求,对于价
格相对高一些的品牌和商品并不排斥。

二、追求时尚与潮流
当代大学生具有强烈的时尚和潮流意识,他们注重穿着、打扮和化妆,对于潮牌、名
牌等时尚品牌有着较高的认知和追求。

此外,他们对科技产品的追求也日益高涨,例如高
端手机、智能家居等。

三、注重消费体验和服务
除了商品本身的价值和品质,当代大学生也注重对产品的消费体验和消费服务的质量。

例如各类线上商城、美食餐饮平台等,都需要提供更优质的消费体验和服务吸引年轻一代
消费者。

四、节制消费和理财意识
随着经济情况的变化和社会环境的转变,当代大学生的消费观念已经发生了一些变化,他们更加注重理性消费和节制消费,时刻关注自己的消费行为和消费习惯,保持合理的财
务管理。

总之,当代大学生不再只是被动地接受市场营销和消费文化的影响,他们有着自己独
特的消费观念,对于不良消费行为抵制和拒绝。

同时,受到经济形势和社会环境的影响,他们更加注重消费的理性和节制,重视产品的品质和服务以及消费体验。

社会应该从多个
方面提高对大学生的消费引导和教育,引导大学生形成积极健康的消费观念。

大学生追求名牌的英语作文

大学生追求名牌的英语作文

In contemporary society,the pursuit of branded goods has become a prevalent trend, especially among college students.This essay aims to explore the reasons behind this phenomenon and its potential implications.Reasons for the Pursuit of Branded Goods1.Social Status Symbol:One of the primary reasons college students are drawn to branded items is the perception that these products signify social status.Owning a branded item is often seen as a symbol of wealth and sophistication.2.Peer Influence:The influence of peers plays a significant role in shaping the preferences of college students.If their friends or classmates own branded goods,they may feel the need to keep up with the trend to fit in or be accepted by their social circle.3.Marketing Strategies:Brands employ various marketing strategies,such as celebrity endorsements and social media campaigns,which can be highly persuasive.These tactics often target the younger demographic,including college students,who are more susceptible to such influences.4.Quality Perception:Many students believe that branded goods offer superior quality and durability compared to nonbranded alternatives.This perception drives them to invest in products they believe will last longer and perform better.5.SelfExpression:For some,branded items are a means of selfexpression.They use these products to showcase their personality,taste,and individuality.Implications of the Trend1.Financial Strain:The pursuit of branded goods can lead to financial strain,especially for students who may not have the means to afford such items.This can result in debt or a reliance on credit.2.Materialism:An excessive focus on material possessions can lead to a culture of materialism,where the value of nonmaterial aspects of life,such as relationships and personal growth,may be overlooked.3.Environmental Impact:The production and consumption of branded goods can have a significant environmental impact,including increased waste and resource depletion.4.Impact on SelfEsteem:Relying on material possessions for selfesteem can bedetrimental.It can lead to a fragile sense of selfworth that is contingent on external validation.5.Cultural Homogenization:The widespread adoption of branded goods can lead to a loss of cultural diversity,as local and unique products may be overshadowed by global brands.ConclusionWhile the allure of branded goods is understandable,it is essential for college students to be mindful of the reasons behind their consumption choices.They should consider the longterm implications of their purchasing decisions and strive for a balanced approach that values quality,sustainability,and personal fulfillment over mere brand names.。

大学生消费观

大学生消费观

大学生消费观:现状、问题与引导策略一、引言随着我国经济的快速发展,大学生消费观逐渐成为社会关注的焦点。

大学生作为社会的新生力量,其消费行为和消费观念对社会经济发展具有重要影响。

本文旨在分析当前大学生消费观的现状,探讨存在的问题,并提出相应的引导策略,以促进大学生树立正确的消费观。

二、大学生消费观现状1.消费观念多元化:在市场经济和互联网的背景下,大学生的消费观念呈现出多元化趋势。

他们追求个性化、时尚化和品牌化,注重产品品质和消费体验。

2.消费能力提高:随着家庭经济条件的改善和消费信贷的普及,大学生的消费能力不断提高。

他们在学习、生活、娱乐等方面消费支出逐年增加。

3.网络消费成为主流:互联网的普及和电子商务的发展,使得网络消费成为大学生的重要消费方式。

网购、团购、海淘等新型消费模式在大学生中广泛流行。

4.绿色消费意识增强:在国家政策和社会舆论的引导下,大学生的绿色消费意识逐渐增强。

他们关注环保、节能和可持续发展,倡导绿色消费理念。

三、大学生消费观存在的问题1.盲目追求名牌和奢侈品:部分大学生存在盲目追求名牌和奢侈品的现象,导致消费过度和消费结构不合理。

2.消费信贷风险:部分大学生过度依赖消费信贷,容易陷入“校园贷”等金融陷阱,导致个人信用和财产损失。

3.网络消费安全问题:网络消费的普及使得大学生面临个人信息泄露、网络诈骗等安全问题。

4.消费心理不成熟:部分大学生消费心理不成熟,容易受到广告和同伴的影响,导致冲动消费和攀比消费。

四、大学生消费观引导策略1.家庭教育引导:家长要树立正确的消费观念,培养子女的独立消费能力,引导子女合理消费。

2.学校教育引导:学校要加强消费教育,开展消费知识普及和消费心理辅导,引导大学生树立正确的消费观。

3.社会舆论引导:媒体要加强消费宣传,倡导绿色消费、理性消费,营造良好的消费氛围。

4.政策法规引导:政府要完善消费政策法规,加强对校园贷等消费信贷的监管,保障大学生消费权益。

大学生消费情况发言稿范文

大家好!今天我站在这里,想和大家分享一下关于大学生消费情况的几点思考。

首先,让我们来了解一下当前大学生消费的现状。

近年来,随着我国高等教育的普及,大学生数量逐年攀升,大学生消费市场也日益壮大。

然而,在享受丰富物质生活的同时,我们也应该关注到大学生消费中存在的一些问题。

一、消费观念复杂,感性消费占上风大学生没有经济来源,经济独立性差,消费没有基础。

这使得他们在面对琳琅满目的商品时,往往难以理性消费,容易受到感性消费的驱使。

一方面,大学生消费追求时尚,追求名牌,攀比心理严重;另一方面,一些大学生缺乏理财观念,对消费缺乏规划和节制。

二、消费结构不合理在大学生消费中,餐饮、娱乐、购物等消费项目占据较大比重,而用于学习、锻炼等方面的消费相对较少。

这种不合理的消费结构,不仅影响了大学生的身心健康,还可能导致学业成绩下降。

三、消费行为盲目部分大学生在消费过程中,缺乏对商品的了解和辨别能力,容易受到虚假广告、虚假宣传的误导。

同时,一些大学生盲目跟风,盲目追求名牌、奢侈品,导致消费行为失去理性。

针对以上问题,我认为可以从以下几个方面着手改善:一、加强消费观念教育学校应加强对大学生的消费观念教育,引导他们树立正确的消费观,培养理性消费、绿色消费的意识。

同时,加强金融知识普及,提高大学生的理财能力。

二、优化消费结构大学生应合理安排自己的消费,将更多资金用于学习、锻炼等方面,提高自身综合素质。

同时,关注环保,选择绿色消费,为可持续发展做出贡献。

三、提高消费意识大学生要增强自我保护意识,提高对商品质量和服务的辨别能力。

在消费过程中,要理性对待广告宣传,避免盲目跟风,以免上当受骗。

总之,大学生消费问题关系到我们每个人的未来。

让我们共同努力,树立正确的消费观念,养成良好的消费习惯,为实现美好人生奠定坚实基础。

谢谢大家!。

英语作文大学生追求品牌用名牌

Title: The Pursuit of Brands Among CollegeStudentsIn today's consumer-driven society, the influence of brands and名牌 has become increasingly prominent, especially among college students. This trend is notlimited to a particular region or culture; it's a global phenomenon. College students, often regarded as the bellwethers of future trends, are often seen sporting the latest fashion, electronics, and accessories from high-end brands.**The Role of Social Media**Social media platforms play a pivotal role in fueling this desire for brands and名牌. With constant streams of carefully curated posts and advertisements, social media has become a powerful tool for marketing and branding. College students, who are highly active on social media, are constantly bombarded with images of their peers wearing or using expensive branded products. This constant exposure creates a perception that owning these brands equates to success, popularity, and status.**Peer Pressure and Status Symbol**Peer pressure is another significant factor driving the pursuit of brands among college students. In many cases, students feel the need to fit in and be accepted by their peers. Wearing or using a particular brand can become a status symbol, indicating one's economic status, taste, and social circle. This desire to belong and be accepted can lead to students sacrificing their financial well-being to keep up with the latest trends and branded products.**The Impact on Financial Health**The pursuit of brands and名牌 can have a significant impact on college students' financial health. Many students end up taking on debt, either through credit cards or loans, to finance their branded purchases. This debt can accumulate quickly, leading to financial difficulties and even long-term financial problems. Additionally, the constant quest for the latest and greatest can lead to alack of savings and financial planning, which can be problematic in the long run.**Alternative Perspectives**However, it's important to note that not all college students are caught up in the brand mania. Many students choose to focus on other aspects of their lives, such as education, extracurricular activities, and developing meaningful relationships. They prioritize their financial well-being and future goals, rather than succumbing to the pressures of social media and peer influence.**Conclusion**In conclusion, the pursuit of brands and名牌 among college students is a complex issue that involves multiple factors. While social media, peer pressure, and the desire for status play a role, it's crucial for students to maintain a balanced perspective. They should prioritize their financial well-being, educational goals, and personal growth, rather than getting caught up in the never-ending cycle of branded purchases. By doing so, they can avoid the financial pitfalls and focus on building a solid foundation for their future.**大学生对品牌的追求**在当今的消费驱动型社会中,品牌和名牌的影响力日益增强,特别是在大学生群体中。

大学生追求名牌的看法的英语作文120词

大学生追求名牌的看法的英语作文120词全文共6篇示例,供读者参考篇1My Big Sister Wants Brand Names for Everything!My big sister Kaylee just started college this year and all she talks about are brand names! It's crazy. She's always going on and on about needing the latest iPhone, Prada backpack, Gucci sunglasses, and I'm just like "Whoa, calm down sis!"I don't really get what the big deal is. Aren't brand names just labels? They're just words printed on clothing and electronics and stuff. I like my stuff to be comfy and fun, not because it has some fancy name on it. My favorite t-shirt has a picture of a cute puppy on it that I drew myself. No brand name needed!When we go shopping, Kaylee spends forever in the mall looking at the expensive brand name stores. She tries on a million outfits, checks the labels, and then says "Ew, this is just a knockoff!" I'm like "Who cares? It looks nice!" But she just rolls her eyes at me.Once we were in the food court and I got a plain cheese pizza because that's my favorite. Kaylee got some tiny salad and was bragging that the dressing was from some brand name company I'd never heard of. She let me try a bite and it honestly just tasted like regular ranch to me. Not worth the extra couple bucks if you ask me!I guess I can kinda understand wanting brand names for technology stuff like phones and computers. You want them to work well and last a long time. But for clothes, accessories, and food? I think it's just a waste of money. Who cares if your shirt has a little alligator or uppercase letters on it? It's still just a shirt!Maybe I'll understand the appeal more when I'm older. But for now, I'm happy with my puppy shirt, no-brand sneakers, and cheese pizza. I save my money for video games and Lego sets anyway. Now those are worthwhile splurges!My friends and I did ask Kaylee once what the big brand name obsession is all about. She gave us this long-winded answer about "status" and "quality" and "resale value." I zoned out halfway through. Sounded like a lot of nonsense justifications to me.I think people just get caught up in wanting what's popular and hyped up, even if it doesn't really make sense. Maybe ifyou're an adult with a lot of money to burn, ok, go ahead and buy all the Versace you want. But for normal people like college kids, isn't it smarter to spend your money more carefully?Kaylee claims she "has" to have brand names because everybody else does and she'll get mocked if she doesn't. That seems silly to me. If somebody is going to make fun of you for wearing non-brand clothes or using a phone that works just fine, they're the ones with the problem, not you!I try to tell my sister that true friends don't care about that superficial stuff. Real friends like you for who you are, not what brands you're covered in head-to-toe. But she doesn't listen. She says I'm "just a kid" and don't understand how important image is.Well, maybe I don't fully understand it. But I think my kid perspective has some value here! To me, obsessing over brand names just seems shallow, wasteful, and boring. There's so much cool stuff in the world - why get hung up on logos and labels?In conclusion, I think my big sister and her college friends are spending way too much time and money chasing brand names. Unless we're talking about technology that needs to be higher quality, brand names are mostly about showing off, not actual value. I prefer to buy based on what I genuinely like, no matterwhat random word or little picture is on the label. Call me cheap, but I'd rather save my money for fun experiences, not overpriced clothing. Maybe I'll understand the hype someday, but for now, brand names just aren't my thing!篇2Hi there! My name is Timmy and I'm in 4th grade. Today, I want to tell you about what I think of university kids wanting fancy brands for everything. It's kind of a grown-up topic, butI've seen it a lot and have some thoughts!First of all, what even are "prestigious brands"? From what I can tell, they're clothes, bags, shoes, and other stuff that costs a ton of money and has a certain label or logo on it. The popular kids at my school are always showing off the latest jackets, sneakers, or backpacks from brands like Supreme, Gucci, Louis Vuitton, and things like that. Their parents must be millionaires!I don't really get the big deal. Sure, some of that branded stuff looks kind of cool, I guess. But it's just clothes and accessories. It's not like having a Supreme hoodie is going to make you better at math or help you run faster during gym class. Yet some of the university students seem to go crazy over this stuff!A few weeks ago, I was at the mall with my mom and there was a huge line of college-aged kids camping outside one of the fancy brand stores. They had been waiting overnight just to get a new collection of t-shirts or something! That's just wild to me. I'd way rather sleep in my cozy bed than freeze outside for some logo tees.From what I can see, a big reason university kids want prestigious brands so badly is because they think it makes them look rich, popular, and stylish. Maybe that's true to an extent and it helps them fit in with a certain crowd. But in my mind, it's just a big waste of money that could go towards better things. College is already stupid expensive, so why spend thousands more just to have a backpack with a certain pattern on it?I know some students get jobs or financial help to pay for the fancy brands. But it just seems like an unnecessary cost and hassle to me. Like, you're really going to work your butt off all summer selling ice cream or waiting tables just to cop some new kicks? Respect for having that job hustle, but couldn't that money go towards more important things?Don't get me wrong, I'm not saying people can't treat themselves from time to time or shouldn't care about fashion at all. But the university brand obsession just feels a bitover-the-top to this 4th grader. Wouldn't it be better to save up that money for studying abroad, paying off student loans, starting a business, or even just having fun experiences instead? There's more to life than owning stuff with logos on it.Maybe I'll understand the appeal of prestigious brands more when I'm older. But for now, I think university students should focus more on learning, making friends, and enjoying their youth. Chasing after the latest trends just to look rich and cool seems pretty silly. In my opinion, you're better off rocking ahand-me-down t-shirt and spending your time and cash more meaningfully.Those are just my thoughts, though! I know lots of university kids who go wild over brands like Vineyard Vines, Canada Goose, and stuff like that. I'd be curious to hear their perspectives. Do you think prestigious brands are worth it or not? Let me know!Anywho, thanks for reading my essay. I'm gonna go bounce on my pogo stick now and not worry about what brand it is. See ya!篇3Why Do College Students Like Expensive Brand Names?Hi there! My name is Timmy and I'm 9 years old. I've been seeing a lot of college students around campus lately carrying really fancy bags and wearing super cool clothes with those famous brand logos. It got me wondering - why do they like those expensive brands so much?I asked my big sister Jessica about it since she's in college too. She said it's because those luxury brands have a certain "status" and make people feel more confident and successful when they wear them. Huh? I don't really get it. Aren't clothes and bags just supposed to, you know, cover you up and carry your stuff?Jessica tried to explain it better. She said the expensive brands cost a lot because they use really high-quality materials and have a reputation for excellent craftsmanship. The logos let everyone know you paid a pretty penny for that handbag or those sneakers. I guess it's kind of like showing off that you have enough money to afford those fancy things.But doesn't that seem a little snobbish and materialistic to just want to flaunt how rich you are? Jessica said it's more about the brand representing a luxury lifestyle that college kids aspire to once they start making good money after graduating. Theclothes make them feel like they've already achieved that affluent status.I still think it's kind of silly to obsess so much over a logo though. Wouldn't it be better to save that money for more important things? Like maybe a new laptop for schoolwork or putting it towards paying off student loans faster? Jessica claims the quality and styles of the expensive brands are worth the high prices to students with disposable income.To me, it just seems like a way for the companies to get people to spend way more money than necessary on ordinary things like t-shirts and purses. It's almost like they're brainwashing young people to convince themselves that they absolutely need these brand names to be fashionable and successful. Crazy!Then again, I'm just a kid. What do I know about the superficial need for status symbols and fitting into the collegiate "luxury brand" culture? Maybe once I get to college, I'll understand the appeal of designer labels better. But for now, I'm perfectly happy rocking my Captain Underpants t-shirt and Velcro sneakers!I'm not saying there's anything wrong with enjoying nice quality clothes. It's just the snooty obsession with flashingspecific branded logos that confuses me. But hey, to each their own style preferences I suppose. Jennifer says I'll "get it" when I'm older. We'll see about that!篇4Do You Know What the Big Kids Think About Fancy Brands?You know those really really cool brands that everyone wants? The ones with the funky logos and super bright colors? Like Supreme, Gucci, Louis Vuitton and all those? Well, the big kids in college have some very interesting thoughts about them! Let me tell you all about it.First of all, a lot of the college kids love those fancy brands. They think they are the coolest things ever! They like how sleek and stylish the products look. The clothes have such unique designs and the bags and shoes are just so trendy. A lot of them save up their money to buy things from those brands because they want to look fresh and stand out.However, some of the college kids think it's kind of silly to spend so much money on those luxury items. They say the quality isn't actually that much better than normal brands. And they think people only buy them to show off their wealth and tryto look superior to others. Those kids would rather spend their money on more practical things.There's also a group of college students who understand why people like luxury brands for the design and quality, but they think the prices are just way too high. They feel like the brands jack up the costs simply because of the brand name and hype around them. These students wish the prices were more reasonable so they could afford a few items too.Now get this - there are even some college kids who boycott all luxury brands! They think the brands exploit workers in other countries who make the products for very low pay. They also don't like how the brands promote materialism and make people feel inferior if they can't afford the pricey items. These students prefer to shop for ethical brands instead.Personally, I think those fancy luxury brands are really cool looking. But I probably wouldn't spend a bunch of money on them myself when I'm older. I'd rather save up for more important stuff, like video games or going to Disneyland! But I can see why the college kids have such different views - some love them, some hate them, and some are in the middle.Isn't it fascinating how people can have such varied opinions, even on something as simple as clothing and accessory brands?The college kids put a lot of thought into deciding whether those luxury brands are worth it or not. I'll have to think more about it myself when I'm older and can finally buy some of that cool stuff!篇5My Big Sister Wants a Fancy BagMy big sister Sarah is going to college next year and she's been talking about getting a really fancy bag to take with her. She keeps looking at pictures of these expensive purses online from brands like Coach, Michael Kors, and Louis Vuitton. I don't really get what the big deal is - they're just bags. But Sarah says they're a status symbol and having one will make her look cool and fashionable on campus.I asked her why she cares so much about what bag she carries. She said "Ugh, you're too young to understand, squirt. The brand you wear says a lot about your social standing and style." I still didn't really follow, so she tried to explain it to me."OK, think of it this way - you know how you like to wear that Spider-Man t-shirt all the time because you think it's awesome? Well, designer bags are kind of the grown-up version of that for girls my age. We like to have the trendy, expensive items to show that we have good taste and come from families with money."I nodded, sort of getting it, but then I asked "But why does having an expensive bag make you have good taste? Couldn't you just buy a bag you really like, even if it's not an famous brand?"Sarah sighed. "Daniel, you're missing the point. The brand IS what makes it tasteful and stylish. If you buy a cheap, no-name bag, you're basically saying you don't care about fashion or putting effort into your appearance. Luxury brands are desirable because they're exclusive and expensive."That still didn't make complete sense to me. "But what if you spent that money on something really useful instead, like books or a computer or something? Wouldn't that be better than just blowing hundreds of dollars on a bag?""Oh my god, you are so naive!" Sarah groaned, rolling her eyes. "Yes, from a practical standpoint, spending a bunch of money on a purse doesn't make total sense. But it's about more than just the bag itself - it's a status symbol. If I show up on campus carrying a hot designer bag, people will automatically assume I'm wealthy and fashionable. It's a signal of my social standing."I wrinkled up my nose. "That sounds kind of snobbish to me. Who cares if you look rich? Shouldn't you want people to like you for who you are, not what expensive junk you own?"Now Sarah looked really annoyed with me. "You're just too young to get it, Daniel. There's a lot of emphasis in college on brands, image, and social status. Having the "it" bag or clothing from upscale labels lets people know you're in with the right crowds. It's not shallow, it's part of the culture."She went back to scrolling through purse listings, shaking her head at me. I still didn't fully comprehend her obsession with these fancy logo bags. To me, a bag is just to carry your stuff in, not make a statement about how much money you can spend. But I guess for college kids, appearing wealthy and stylish is really important.Part of me thinks it's silly to place so much importance on material possessions like purses. But another part of me gets that fitting in with the cool, upscale crowd at college is a big deal for someone like Sarah. I just hope she doesn't go totally broke buying loads of designer everything once she gets on campus! At the end of the day, she should want people to like her for her personality, not her ability to own pricey accessories.Well, those are just some thoughts from a 10-year-old kid. What do I know anyway? I'm just happy carrying my stuff around in an old backpack covered with stickers and keychains. Maybe once I get to college myself, I'll understand the allure of the must-have bag a little better. But for now, I'll just be over here admiring Sarah's Spider-Man shirt instead.篇6My Big Sis Always Wants the Cool BrandsMy big sister Jessie is in college now and she's always talking about all the cool brand name things she wants. I don't really get it. Why does the name on the shirt or bag or whatever matter so much?Jessie is majoring in fashion marketing, so I guess that's part of why she cares about brands. But it seems like all her friends care just as much, no matter what they're studying. They're always showing off their new Prada sunglasses or Yeezy sneakers or Supreme hoodies and gossiping about who has what.I remember when Jessie was getting ready to go to college, she was obsessed with getting the really expensive Longchamp backpack instead of a regular jansport one. She saved up her money from her job at the mall for months to buy it. I thought itwas just a plain black backpack, but I guess the tiny horse logo on it made it way cooler than a regular backpack.Now every time Jessie comes home, she has like ten new brand name things - shirts, hats, purses, you name it. And they all have these weird logos and stuff. She has a plain white t-shirt that cost like 50 just because it has some design on it from some skater brand. That's crazy to me! Why would you pay so much extra just for a logo?The funny thing is, when I ask Jessie about it, she gets all defensive. She's like "It's not just about the brand, it's about the quality and style!" But then she admits a lot of it is just because of how it looks and what brands are popular.I don't know, it all just seems kind of silly and materialistic to me. Sure, I can understand wanting cool stuff sometimes. But spending your whole paycheck from your part-time job just to get a brand name backpack or shirt seems a little extreme. Aren't college kids supposed to be broke and not care about that kind of stuff?Maybe I'll understand it more when I'm older. But for now, I'm happy with my plain old jansport backpack and t-shirts without any fancy logos. As long as they're comfortable and get the job done, who cares what brand they are? I'd rather save mymoney for fun stuff like video games and ice cream, not overpriced clothes.I guess Jessie and her friends think designer brands make them look stylish and popular. And maybe for fashion students like her it makes more sense. But I still think it's just a way for companies to get people to spend way more than they need to. They slap a cool logo on a plain shirt and suddenly it's worth 80 instead of 10? Sounds like a scam if you ask me!Then again, maybe I'm just too young and uncool to really get it yet. I'm sure when I'm a teenager I'll be way more interested in having all the must-have brands too. It's just hard for me to imagine caring that much about what brands I wear at this age. As long as my clothes fit and let me run around and play, I'm happy!Jessie laughs at me for not understanding her passion for fashion and says I'll get it someday. Maybe she's right and this is just one of those things that seems silly to kids but makes way more sense as a teenager and adult. Or maybe some of us will just never really see the big deal about brand names. Only time will tell!For now though, gimme that cheap, un-branded apparel any day. I'll save my money for something way cooler, like the latestvideo game or some ice cream sundaes. No expensive logos needed to enjoy the good things in life as a kid!。

大学生追求名牌

大学生追求名牌记得在网上看到有人曾开玩笑说过,如果把馒头加肉片放进麦当劳的包装,也一定会有不少大学生啧啧称赞,“麦当劳的馒头就是好吃”,这虽然是句玩笑话,却道出了生活中一个常见的现象,任何物品只要贴上了名牌标签,就会受到人们的追捧,特别是我们大学生,甚至没有人会去追究它的真伪。

“一月五百贫困户,千儿八百刚够用,两三千元才算酷,四千五千真大户!”这个流行于大学校园的顺口溜,是很多大学生金钱观的真实写照。

就我目前所看到的,大部分学生的手机都是牌子的,像Nokia中价格不菲的型号,市价也要5000多元。

不仅如此,胸前也是琳琅满目,Mp4、Mp3摆来摆去,嘴里还哼着小曲,数码相机挂在脖子上,时不时对着路人来个特写。

即使没有笔记本电脑的,也买了液晶电脑。

大学生都差不多具备了大部分的新进的高科技产品,而且购买的也多数是新潮的、价格偏贵的产品。

还有大部分大学生都喜欢时尚,唯恐落后于潮流,名牌永远是他们的最爱,追“新”是他们不变的话题,穿名牌衣服、穿名牌鞋子、挎名牌包、买名牌化妆品,这些已经成为他们日常生活中必不可少的一部分了,已导致他们对名牌产生了过度的依赖,进而开始盲目追求名牌。

越来越多的大学生对“名牌”表现出极大的热情,这是什么原因呢?我个人认为是攀比心理在主导着。

一部分大学生追逐名牌的消费或者是出于自己纯粹的虚荣心,为了向别人展现自己的富有,体现出自己的优越感而进行的炫耀性消费;特别是一些女大学生为了拥有一款名牌的包,情愿自己节衣缩食,甚至牺牲自己的其他必要性的开支;男孩子们为了一双名牌运动鞋,女同学为了一套名牌化妆品或者一件名牌衣服,不惜向别人借钱甚至偷钱去满足自己的欲望等,都可以反映出这些学生不懂得适度花钱,在永不满足虚荣心的驱使下又极易形成永无休止的攀比心理,不知道什么时候是个头。

目前,大学生名牌崇拜已经达到了一个很严重的程度。

这种虚荣的名牌崇拜不但影响到了学业,而且还很可能影响到其良好的信仰以及他们正确的世界观、价值观的形成。

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大学生追求名牌
Students’ Pursuit for Famous Brands Nowadays many college students like to pursue famous bra nds. From clothes to mobile phones, even study articles lik e electronic dictionaries and pens, they [1]are inclined to buy famous brands. [2]Moreover, many students from poor fa milies begin to [3]follow this consumption trend as well. T his phenomenon has aroused wide attention.
[4]The following reasons can account for college studen ts’ preference for famous brands. [2]Above all, in many co llege students’ eyes, a famous brand is a symbol of sophis tication and taste. They expect others to admire their high class and good taste. [2]What’s more, in modern society, famous brands to some extent are equal to fashion, [5]which has a great attraction to young college students. [2]Besid es, parents’ spoiling their children helps form their bad consumption habit.
[2]As far as I am concerned, [6]it is irrational for co llege students to pursue famous brands. [3]After all, most of famous brands are [7]far beyond their consumption abilit y. [3]Besides, [8]it is not famous brands but a person’s n oble character that really makes him high class. [3]Therefo
re, college students should attach more importance to culti vating a good character [9]rather than pursuing famous bran ds.。

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