商务谈判中由于文化差异导致失败的案例_英语
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跨文化商务 交际失败案 例分析
h
1
Culture diversity in words Cultural difference on manners culture difference on time
h
2
Cultural difference on manners
Hejun is a successful engineer , Mike is his best friend from Canada. When Mike come to China , Hejun made an carefully arrangement for him . However, when Hejun went to Canada for an business trip , Mike just made an simple arrangement for him and ignored him after he sent Hejun to hotel. Hejun was very disappointed , and he thought Mike was very impolite for this.
Brazil party’s late into their heart, which made
the Brazil negotiators lost their head ,and
didn’t want to bargain with the American party.
They signed the contract without considered
h
3
Culture diversity in words
The General Motors
Corporation named
NAVO in Mexico.
In Spanish the
NAVO means it
doesn’t go, so the
Mexicans will not
buy their cars, at
clearly . At last , the Brazil suffered a great loss.
h
5
组员分工：
罗婷、何剑锋-----搜集资料
谭茂玲---- 整理、校对资料
柳红阳----PPT制作
蒲秋雯、王惠----PPT讲解
h
6
was late for 45 minutes, because of their
shopping . The American company was very
dissatisfied for their late. During the
negotiation the American company take the
last The GM suffer
a crushing defeat
h in Mexico.
4ቤተ መጻሕፍቲ ባይዱ
Cultural difference on time
A Brazil company went to American to
purchase equipment , their negotiate group
h
1
Culture diversity in words Cultural difference on manners culture difference on time
h
2
Cultural difference on manners
Hejun is a successful engineer , Mike is his best friend from Canada. When Mike come to China , Hejun made an carefully arrangement for him . However, when Hejun went to Canada for an business trip , Mike just made an simple arrangement for him and ignored him after he sent Hejun to hotel. Hejun was very disappointed , and he thought Mike was very impolite for this.
Brazil party’s late into their heart, which made
the Brazil negotiators lost their head ,and
didn’t want to bargain with the American party.
They signed the contract without considered
h
3
Culture diversity in words
The General Motors
Corporation named
NAVO in Mexico.
In Spanish the
NAVO means it
doesn’t go, so the
Mexicans will not
buy their cars, at
clearly . At last , the Brazil suffered a great loss.
h
5
组员分工：
罗婷、何剑锋-----搜集资料
谭茂玲---- 整理、校对资料
柳红阳----PPT制作
蒲秋雯、王惠----PPT讲解
h
6
was late for 45 minutes, because of their
shopping . The American company was very
dissatisfied for their late. During the
negotiation the American company take the
last The GM suffer
a crushing defeat
h in Mexico.
4ቤተ መጻሕፍቲ ባይዱ
Cultural difference on time
A Brazil company went to American to
purchase equipment , their negotiate group