商务英语试卷及参考答案
★绝密·考试前严禁任何人翻阅
全国外经贸从业人员考试
国际商务英语等级考试（中级）
试题册
考试时间:2013年12月7日 09:30-11:30
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考生姓名：
准考证号：
考点（考区）：
注意事项
一、考生将姓名、身份证号、考试项目、考点（考区）、准考证号填涂在试题册及答题卡（答
题纸）相应位置。
二、考生在规定考试时间内做完试题册上的试题，并将答案填涂在答题卡（答题纸）相应
位置，写在试题册上的答案一律无效。全部答题时间为120分钟。
三、考生在答题卡上作答时，切忌超出答题区域。如因超出区域作答导致答题卡失效，由
考生个人负责。客观题按题号顺序进行填涂，主观题在每题左上角写清题号按顺序作答。凡因题号不清导致考试成绩有误，由考生个人负责。
四、考生不得将试题册、答题卡（答题纸）带出考场。考试结束，监考员收卷后考生方可
离开考场。
五、考生注意对自己的答案保密。若被抄袭，一经发现，后果自负。
★请将答案写在答题卡上，答案写在试卷上无效。
一、客观题（本大题有60小题，每小题1分，共60分）
[1-20] Listening: 20%（听力，20分）
Section A
Directions:In this section you will hear 5 questions. After you hear each question, read the four choices in your paper and decide which is the correct answer to the question you have heard. Each question will be read twice.
1. A. Over there. B. You are right.
C. Be careful.
D. Fine, thank you.
2. A. It’s almost done. B. You said it.
C. It was a little bit bumpy as we landed.
D. Please go a head.
3. A. I’m fine. B. I’ll be here all week.
C. Yes, the very first.
D. I’m sorry I don’t know.
4. A. Ask my assistant for it. B. I don’t mind.
C. I don’t care.
D. No, I don’t. Will it be a problem?
5. A. Large quantity. B. Good quality and reasonable price.
C. Made in China.
D. Very competitive.
SectionB
Directions:In this section you will hear 10 statements. After you hear each statement, read the four choices in your paper and decide which one’s meaning is similarly to the statement you have heard. The sections will be read twice.
6. A. People can’t bargain in the expensive stores, since the quality of the goods is good.
B. The goods in middle-priced shops are expensive, but they are of good quality.
C. Many department stores sell only middle-priced products.
D. Middle-priced shops only sell cheap goods.
7. A. I sent them an order by fax.
B. I sent them an order by email.
C. I sent the information by fax so that it could reach them quickly.
D. I sent them an order immediately so that they could ship without delay.
8. A. You gave me the wrong financial report, Mr Smith.
B. Sorry, Mr Smith. I put the financial report in the wrong place.
C. Excuse me, Mr Smith. Did you give me the financial report?
D. Sorry, Mr Smith. I misread the financial report.
9. A. The project was approved in spite of the high budget.
B. The project was not approved because the budget was high.
C. The budget for the project was approved.
D. The project was approved without a budget.
10. A. Please send us a sample of your product.
B. We would like to receive your product soon.
C. We don’t know you have sent us your sample.
D. We will send you a sample of this product upon your request.
11. A. Even if you work harder, you can’t get a promotion.
B. You should work harder to get a promotion.
C. You didn’t work hard, so you didn’t get good results.
D. You needn’t work hard to get a promotion.
12. A. He remembered to buy a lock.
B. He forgot to lock the door when he left.
C. He didn’t remember where his key was.
D. He remembered to lock the door when leaving.
13. A. The machine cannot be used.
B. The machine is used less.
C. The machine will be used a lot.
D. The machine has been sold.
14. A. I don’t have enough money to buy a house now.
B. I will buy a Ford.
C. I can buy a new house now.
D. I have bought a new house.
15. A. She studied Economics at Beijing University for four years.
B. She graduated from Beijing University in 2000.
C. She was 20 when she went to university.
D. She studied for four years at Beijing University.
Section C
Directions:In this section you will hear 5 short conversations between two speakers. At the end of each conversation, there will be a question about what was said. After you hear a conversation and question about it, read the four choices in your paper and decide which is the correct answer to the question you have heard. Both the conversations and the questions will be read twice.
16. A. Driver and customer. B. Employer and employee.
C. Seller and buyer.
D. Seller and insurance agent.
17. A. D/P. B. D/A.
C. T/T.
D. L/C.
18. A. The restaurant. B. The hotel.
C. The school.
D. The office.
19. A.L/C amendment. B.L/C extention.
C. L/C negotiation.
D.L/C application.
20. A.No, she won’t. B.No one knows.
C. Yes, she will.
D. She didn’t say Yes or No.
[21-60] Reading Comprehension: 40%（阅读理解，40分）
Section A
Directions: There are ten incomplete sentences in this section. For each sentence there are four choices marked A, B, C, and D. Choose the ONE that best completes the sentence. This section totals 10 points, one point for each sentence.
21. We have instructed our bank, Bank of China, Beijing Branch, to open a confirmed,
irrevocable letter of credit USD108,000 your favor.
A. for; for
B. for; in
C. in; in
D. to; for
22. Your order will be ready for shipment by February 28 and be packed seaworthy containers.
A. by
B. through
C. in
D. within
23. Our raincoats are now packed in a polythene bag each and then in a cardboard box, 12 dozen
a carton.
A. in
B. at
C. by
D. to
24. Meanwhile please give special care to the packing, lest the goods in transit.
A. damage
B. should be damaged
C. to be damaged
D. should damage
25. We are sending you our quotation sheet and a copy of our latest catalogue giving the details
you .
A. ask for
B. asked for
C. asking for
D. are asking for
26. You now wish to advance the date of shipment one month.
A. by
B. to
C. for
D. at
27. We always deal payment by sight L/C.
A. with
B. in
C. at
D. on
28. Pleasethat the L/C stipulations are in strict conformity with those of the Confirmation to avoid
subsequent amendments.
A. see to
B. see to it
C. see the fact
D. see it
29. Your letter of September 10 to Fujian Foreign Trade Corp. has been passed on to us for
attention and reply.
A. addresses
B. addressing
C. addressed
D. being addressed
30. We hereby authorize you to on us at 60 days after sight to the extent of USD20,000.00.
A. open
B. establish
C. draw
D. build
Section B
Directions: There are ten blanks in the following letter. You are required to choose the best one from the given four choices marked A, B, C, and D. This section totals 10 points, one point for each blank.
Dear Sir
With 31 to Our S/C no.7904 of August 8, we 32 to say that your L/C has not reached us up to now. This has caused us much 33 as the goods have been 34 for quite some time and we have already made preparations for shipment according to the 35 of the said S/C.
The demand of late has been so great that we find it hard to 36 them for you any longer. However, in 37 of our friendly business relations, we are prepared to wait for your L/C, which must reach us 38 October 5, 2006. If we again fail to receive your L/C in time, we shall 39 our S/C and ask you to refund to us the storage charges we have paid on your behalf.
Your cooperation in this respect will be 40 .
Sincerely yours
31. A. refer B. reference C. regards D. regarding
32. A. regret B. regretted C. regretting D. regrettable
33. A. inconvenience B. issues C. problem D. question
34. A. made B. open C. ready D. produced
35. A. regulation B. stipulation C. rule D. specification
36.A. remain B. sell C. supply D. keep
37. A. regard B. respect C. view D. term
38. A. not later than B. later than C. no more than D. none later than
39. A. call B. reject C. refuse D. cancel
40. A. grateful B. thankful C. appreciated D. obliged
Section C
Directions: There are two passages in this section. Each passage is followed by some questions or unfinished statements. For each of them there are four choices marked A, B, C, and D. You should decide on the best choice. This section totals 20 points, two points for each question.
Questions 41 to 50 are based on the following passage.
1Ivester, a factory foreman’s son and former accountant, stepped in smoothly to run Coca-Cola as CEO following the death of champion wealth creator Roberto Goizueta. Early in his job as Coke’s chief, Goizueta had recognized Ivester’s drive, commenting that he was the hardest-working man he had ever met. Together the two changed the company’s operations and capital structure to maximize shareholder value.
2Both of Ivester’s parents were factory workers from a tiny mill town in Georgia. His parents were children of the depression, he recalls, ‘strong savers, very strong religious values,’ and had very high expectations for their only son. If he got an A, his father would say, ‘They give
A pluses, don’t they?’
3Dough Ivester is the guy who for nearly two years worked constantly to provide essential support to Roberto Goizueta as he not only turned Coca-Cola around but made it into a powerhouse. If you want to know just how driven Ivester is, know that more than a decade ago he set himself the goal of becoming the CEO and chairman of Coca-Cola. Then he put on paper the dates by which he intended to do that.
4By comparison with Goizueta, Ivester is an accountant by training, an introvert by nature. He worked systematically to obtain the breadth needed to be a modern chief executive – getting media coaching and spending three year’s worth of Saturdays, six hours at a time, being tutored in marketing.
5He is big on discipline, which to him means: be where you’re supposed to be. Dress the part (he is opposed to casual Fridays). Return phone calls promptly (employees know never to get too far away from their office voice-mail, even on weekends). Still, when directing his troops, he asks them to set ‘aspirations’ (difficult targets).
6Hierarchy is out –it slows everything down; he communicates freely with people at all levels. The ‘conventional’desk job is also out. Ivester prefers that employees think of themselves as knowledge workers –their office is the information they carry around with them, supported by technology that allows them to work anywhere. This really matters when your business is as large as Coke’s, which gets 80% of its profit from overseas.
7At Coke, business planning is no longer an annual ritual but a continual discussion –sometimes via voice-mail – among top executives. Technology is not just nice; it’s crucial.
Huge volumes of information don’t frighten Ivester; he insists that they are necessary for ‘real time’decision-making. With past-generation executives, their style was more ‘don’t bring me your problems, bring me your solutions,’ says Tim Haas, Senior Vice President and Head of Latin America. ‘Dough thrives on finding the solutions.’‘In a world this complicated and fast-moving, a CEO can’t afford to sit in the executive suite and guess,’ Ivester says. He believes that many of America’s executives ‘are getting terribly isolated.’
41. The writer says that ‘Goizueta had recognized Ivester’s drive’ (Paragraph 1). What does drive
mean?
A. Talent.
B. Genius.
C. Energy.
D. Mind.
42. What is Dough Ivester’s previous job?
A. Foreman.
B. Accountant.
C. Teacher.
D. CEO.
43. ‘They give A pluses, don’t they?’ (Paragraph 2) Who is Ivester’s father referring to when he
says they?
A. Ivester’s teachers.
B. Ivester’s parents.
C. Ivester’s classmates.
D. Ivester’s colleagues.
44. Which of the following words refers to a time of high unemployment and poverty?
(Paragraph 2)
A. Mill.
B. Religion.
C. Saver.
D. Depression.
45. Which of the following words means ‘very determined to succeed’? (Paragraph 3)
A. Powerhouse.
B. Constantly.
C. Driven.
D. Set.
46. What does the sentence ‘Dress the part (he is opposed to casual Fridays)’? (Paragraph 5)
A. Always wear uniforms at work.
B. Always wear casually at work.
C. Always dress properly for work.
D. Always dress the way you like.
47. Where does Coca-Cola’s most profits come from?
A. Americas.
B. Europe.
C. Asia.
D. Overseas.
48. Ivester believes that many American executives ‘are getting terribly isolated.’W hat is Ivester
doing to avoid becoming cut off from his staff?
A. Considering everything in terms of people at all levels.
B. Satisfying what people at all levels require.
C. Working with people at all levels.
D. Communicating freely with people at all levels.
49. Which of the following words means ‘Get a feeling of satisfaction from doing something’?
(Paragraph 7)
A. Afford.
B. Thrive.
C. Isolate.
D. Insist.
50. The most suitable title for this passage may be _______.
A. President of Coca-Cola
B. Chief Executives of Coca-Cola
C. The Real Douglas Ivester
D. Focus on Douglas Ivester
Questions 51 to 60 are based on the following passage.
1Steve Redwood, a London-based management consultant with Price Waterhouse, tells of a client who had brought together a team from eight different countries to work on a project.
‘T he national stereotypes applied,’ he says. ‘The people from Switzerland and Germany were mainly interested in the way the project organized. The people from Spain took a much more intuitive approach. The British had a high level of skepticism about whether the whole thing really mattered. Language was not the issue. It was more basic than that.’
2Behind this lies the most fundamental problem of all: the fact that outside a handful of companies – Lowell Bryan, a senior partner with McKinsey in New York puts it at between a dozen and 20 worldwide – even the biggest corporations are dominated by the culture of the home country.
3‘Outside that handful,’ Mr Bryan says, ‘companies are very German, or very British, or very American. One big difference with American companies is they think globalization means Americanizing the world. Others don’t have that arrogance.’
4If top management all come from the home country, that makes it much more difficult to attract and keep a global pool of talent. ‘People know when they fit in and when they don’t,’Mr Bryan says. ‘That’s true even of national companies: there’s a tendency for people to have gone to the same school, or all have trained as engineers. It’s even more true when it comes to where you grew up.’
5The problem lies not in attracting people – a talented Indian or Korean manager will typically want early experience with a multinational –but in keeping them. ‘People will join the company to learn,’ Mr Bryan says, ‘but unless they feel they’re part of the company, they’re going to leave, and exploit the brand status of the company in their next job.’
6Given the importance of local cultures within the global company, an obvious question is how to appraise and identify talent around the world on a consistent basis. Richard Greenhalgh, head of management development and training at Unilever, says that the company has been working on this for the past four years. ‘We’ve been developing a set of
11 management competencies we can use worldwide,’ he says.
7‘The aim is to have a clear objective measure of potential. We measure such things as entrepreneurial drive, the ability to lead and develop others, and integrity. That makes up a common core of behaviors. We’ve tested it, and so far it seems to be culturally transferable.’
51. Which expression in Paragraph 1 matches the meaning ‘someone whose job is to give advice
to companies’?
A. Corporate leader.
B. Top manager.
C. Management consultant.
D. Corporate management.
52. Which expression in Paragraph 2 matches the meaning ‘a basic difficulty’?
A. Home country.
B. fundamental problem.
C. Management consultant.
D. Intuitive approach.
53. In Paragraph 3, ‘globalization’ means _______.
A. operation in America
B. operation in the home country
C. operation in many places
D. operation all around the world
54. According to Paragraphs 1-4, which of the following statements is true?
A. Managers from different countries approach tasks in different ways.
B. Lots of companies worldwide are truly international.
C. American companies think that globalization means developing an international culture.
D. In national companies, it’s common for people to come from different backgrounds.
55. In Paragraph 5, the problem with employing people with different national backgrounds is
_______.
A. recruiting them
B. motivating them
C. developing them
D. making them stay
56. In Paragraph 5, if they don’t feel part of the company, they will _______.
A. stay
B. leave
C. cause trouble
D. beat employers
57. In Paragraph 5, in applying for their next job, they will _______.
A. mention the company they have left so that people know where they have worked
B. not mention the company they have left
C. criticize the company they have left
D. explore the company they have left
58. In Paragraph 6,if you do something on a _______ basis, you use the same standards and rules
in every situation.
A. given
B. local
C. worldwide
D. consistent
59. In Paragraph 6, if something that is used in one culture can be used in another, it is culturally
_______.
A. made
B. entrepreneurial
C. transferable
D. potential
60. The most suitable title for this passage may be _______.
A. Corporate Culture
B. National Characteristics
C. International Integrity
D. Corporate Culture and National Characteristics ★答题卡空间有限，以下部分请注意控制答题篇幅。
二、主观题（本大题有6小题，其中第61-65每小题4分，第66小题20分，共40分）
[61-65] Business Translation: 20%（商务翻译，20分）
Directions: In this section, you are required to write on your ANSWER SHEET the English version of the following statements. Be sure that your grammar, punctuation, capitalization, and spelling are correct. Don’t use the so-called “simplified”words or expressions, such as bk for bank, or asap for as soon as possible. This section totals 20 points, four points for each statement.
61. 兹附上第175号售货确认书一式两份，请签署并退回一份供我方存档。
62. 待双方建立起牢固的贸易关系后，可重新考虑付款条件。
63. 若到货赶不上圣诞节采购高峰，什么价廉物美就毫无意义。
64. 请指示你方银行尽快修改信用证，以便我方能按时装运货物。
65. 如果你方能寄来最新的商品目录及价格表，我方将不甚感激。
[66] Business Writing: 20%（商函写作，20分）
Directions: In this section, you are required to write on your ANSWER SHEET an English letter in the full correct layout based on the information given below. This section totals 20 points.
①对方公司名称和地址：Shanghai Foreign Trading Company Ltd.
688 Gubei Road Shanghai 200336, China
收件人姓名和头衔：Mr. Dave Wong, Export Manager
②写信日期：2013年12月7日
③此函是关于你方11月15日第129号订单项下的激光打印机事宜。
④请对方马上空运该订单的第一批货，你方顾客急需这批货。你方建议使用带折合盖的纸
板箱，以方便海关开箱检验。
⑤对于剩下货物要求对方还是继续海运安排。请将每一盒用防水袋密封（建议用塑料袋），
然后装入大箱。在上一批货中你方不得不清除一定量的铁锈，你方认为铁锈在运输途中就已形成。
⑥请航空邮寄海运货箱内的装箱单复印件一份及原产地证书副本和商业发票，这将使你方
在货物抵达时能加快办理海关手续。
⑦写信人：Antonin Crajicek Import Manager
公司名称和地址：Vltava Trading Company Ltd.
18 Dvorak Street Prague, Czech Republic
（请将答案写在答题卡上，答案写在卷上无效）
国际商务英语等级考试（中级）参考答案
（考试编号：201302）
一、客观题（本大题有60小题，每小题1分，共60分）
[1-5]ACCDB [6-10]BCBBD [11-15]BBAAD [16-20]CDBAC [21-25]BCDBB [26-30]ADBCC [31-35]BAACB [36-40]DCADC
[41-45]CBADC [46-50]CDDBD [51-55]CBDAD [56-60]BADCD
二、主观题（本大题有6小题。其中第61-65小题，每小题4分，第66小题20分，共40分）
61.We are enclosing our Sales Confirmation No 175 in duplicate. Please sign and return one copy
for our file.
62. We may reconsider the terms of payment once we have established firm business relations
with you.
63. If the goods could not arrive in time for the Christmas rush, good quality and competitive
price would mean nothing at all.
64. Please instruct your bank to amend the L/C as soon as possible so that we can ship the goods
as scheduled.
65. We would appreciate it if you could send us your latest catalogue and pricelist.
66．
Vltava Trading Company Ltd.
18 Dvorak Street Prague, Czech Republic (1分)
7 December 2013 (1分)
Mr. Dave Wong
Export Manager
Shanghai Foreign Trading Company Ltd.
688 Gubei Road Shanghai 200336
China (1分)
Dear Mr. Wong (1分)
We would refer to our order No. 129 of Nov 15th for laser printers. (2分)
Please now dispatch the first part of this order by air, as these are urgently required by our customers. We suggest the use of cartons with hinged lids to facilitate opening for Customs
examination. (4分)
You will no doubt proceed with your arrangements for transport for the remainder of the consignment, and we would ask you to be particularlycareful to seal each box into a watertight bag —we recommend plastic —before packing into cases. In your last consignment we were obliged to remove a certain amount of rust, which we think had formed during the voyage. (4分)
We should be grateful if you could send us by airmail a copy of the packing list included in each case to be sent, and also duplicates of the Certificate of Origin andthe Commercial Invoice. This will enable us to arrange speedy passage through Customs on arrival of the consignment. (4分)
Yours sincerely (1分)
Antonin Crajicek
Import Manager (1分)
商务英语函电 参考答案
Reference Keys Unit 2 Establishing Business Relations 学学练练 I. 1. d 2. c 3. a 4. b 5. h 6. f 7. e 8. g II. 1.供你方参考 2. 期望，盼望 3. 供应中 4. in the hope of/that 5. establish business relations 6. fall within the scope of III. 1. desirous to 2. in the line of 3.give you a general idea 4. covering 5. in the market 6.refer to 7.be informed IV. 1. appreciate 2. in, for 3.upon 4. to 5. informed 6. with 7.enclosed 8. in 9. desire 10. for 实操练习 I. 1.Through the courtesy of ABC company, we have your name and address. 2. We would like to inform you that we could supply various types of men’s leather shoes. 3. We have established business relations with more than 50 countries in the world, on the basis of equality, mutual benefit and exchange of needed goods。 4. Specializing in the export of Chinese bicycles, we express our desire to trade with you in this line. 5. In order to promote business between us, we shall airmail you some samples for your reference. 6. We enclose a copy of catalog and a sampl e and are sure that you will be satisfied
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商务英语函电课后答案
Dear Sirs, We obtain your name and address from the internet, and we are writing you in the hope of establishing direct business relations with you. We’re one of the importers of Beddings with years’of experience in this line. At present, we’ll be pleased to get the samples for your bed-sheets. Thank you for your cooperation. Yours sincerely, \\ 2 Dear Sirs, Your company has been introduced to us by FMC Company, Sydney, Australia, who has informend us that you are interested in electric goods . As we have been in this line for years, we are writing you in the hope of establishing business relations with you. In order to give you a rough idea of our products available for export at present, we are sending you under separate cover the latest catalogues. Looking forward to your early reply. Yours faithfully Dear Sirs, We learn from the internet that you are in urgent need of a large quantity of Children’s Sport Shoes. We’re writing you in the hope of entering into long-term business relations with you. We have been handling the export of various kinds of textiles and shoes for many years, and our products are very popular in the American and European markets for their good quality and reasonable prices. We also have kept close connections with the local shoe manufacturers, and can ensure the steady source and quality. In order to give you a rough idea of our products, we are sending you our latest catalogues and price lists for Children’s Sport Shoes for your reference. If you are interested in any of the items, please let us know. We await your early reply. Yours faithfully,
商务英语试题及答案
商务英语试题 I.Translate the following terms into English (30%): 1) 兼并 2) 商业周期 3) 上市公司 4) 泡沫经济 5) 股份 6) 欧洲债券市场 7) 审计 8) 贸易壁垒 9) 进口（贸易中） 10)出口（贸易中） II.Translate the following terms into Chinese(30%): 1) EU 2) VC 3) promotion policy 4) marketing environment 5) bank statement 6) venture capital 7) buyer behavior 8) market segment 9) liquid investment 10) trade union
III.Read the article and choose one best answer to each of the following multiple choice questions according to the article ( 40%): New Economy As America emerges from what may be the shortest economic slump in memory, there is increasing evidence that New Economy factors---- including high productivity rates, better inventory management, more flexible labor markets, and a greater share of jobs in the service sector ---- were in fact responsible for the brevity of the slowdown. As the remarkable US expansion of the 1990s appears to be continuing, the New Economy seems to have passed the first real test of its resiliency. And the structural changes being driven by the New Economy have not receded or been impeded by the changes of the last year; rather, they are as strong as ever. As these structural changes continue to sweep through our national economy, they are restructuring and reshaping the 50 state economies. In 1999, at the height of the New Economy euphoria, PPI released its first State New Economy Index, which included 17 indicators to measure the degree to which state economies were structured and operated according to the tenets of the New Economy. In 2002, after the New Economy has proved itself and is being viewed by most with a more careful and realistic eye, PPI’s 2002 State index uses 21 economic indicators to measure these differences and ass ess states’ progress as they adapt to the new economic order. With these indicators as a frame of reference, the report then outlines a state-level public policy framework aimed at boosting the incomes of all Americans. While in 1999 many thought that the New Economy changed everything (including the need for companies to make a profit), in 2001 many scoffed at it as simply a flash in the pan or, worse, a myth spun by an over-imaginative media. Many questioned if after the superb economic performance of the 1990s we were doomed to return to the dismal days of the later 1970s and 1980s. The reality is that the New Economy was neither an epochal and dizzying transformation nor a slogan generated by some dot-com companies looking to inflate their IPO prices. Rather it was and is the kind of profound transformation of all industries that happens perhaps twice ina century. Such a change is equivalent in scope and depth to the rise of the manufacturing economy in the 1890s and the emergence of the mass-production, corporate economy in the 1940s and 1950s. As we pass through one of those groundswells that regularly but infrequently reshape the economy (and society) from top to bottom, there will be occasional bumps along the way---- like the recent economic downturn---- but these are the negative phrases within what we can expect to be a much longer growth period.
商务英语函电复习题
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商务英语函电 王维平 Chapter 8参考译文及课后答案
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Letter 2 Letter 3 Letter 4
Letter 5 Letter 6
Exercises I．Fill in the following blanks. 1. importance; urgent; advance; co-operation 2. circumstances; compelled; an alternative/alternatives; 3. extended; expired 4. pleasure; informing 5. in duplicate II．Translate the following sentences into Chinese. 1．我们很高兴在此通知，贵方所订的车灯模具已由“魅力”号货轮发出，将于5月15号抵达宁波。 2．我们很奇怪至今尚未收到于8月1号所订的螺钉，我方客户要求予以解释，因为他们急需此批货物。 3．由于交货长期延误，给我们带来不便。我们要求立即发货，否则，我们将不得不按合同规定取消订单。 4．请尽快安排装运我方所订的货物。 5．这艘货船将于7月20号左右驶往上海。 III．Translate the following sentences into English. 1. Upon receipt of the L/C, please effect shipment of the goods booked by us as soon as possible. 2. We are informed by ABC shipping company that S.S. “Beauty” is due to sail from your city to our port on or about 6th this month. 3. We are very much obliged for your kind cooperation. 4. We hope that these goods will reach you in time and turn out to your entire satisfaction. 5. We are in urgent need of the goods and have to request you to ship them without any further delay.
商务英语试题及答案春
2014 春 1．What do you think globalization means What global companies can you think of What industries are they in Do global companies do more harm than good In my opinion,globalization means a company set up subsidiaries in the other countries and make them into local companies.And setting up new companies means the transferring of technology and capital.When referring to global companies ,we may easy to think of P&G,KFC,AIRBUS,NOKIA and so on.These companies are in different industries,some in instant food industries,some in heavy industries,some in aviation industries.It may difficult to say absolutely global companies do more harm or do more good.It obviously that global companies give us much cheaper and higher quality products which make us enjoy a more comfortable life.Also global companies introduced more advanced technology and management skills.But on the other hand,with the strong competition,some national companies is eliminating and our national culture is also disappear with the step of globalization. 2．Are you influenced by brands when you choose products or services (Why or why not) Would you consider buying a new brand of product newly introduced to the market (Why or why not) What do you think a company should do to create brand awareness for a new brand I think whether I influenced by the brands depend on different kinds of things.When I choose something I use everyday such as shampoo,I will firstly take brands into consideration.Because I think shampoo is a kind of chemical product,some small companies may put some unhealthy addition ,which may have a bad influence on my health.But when I choose cloths ,I think style and quality are important than brands.Generally I don’t want to have a try to a new brand of product,because I think it is not worthy for me to try a product with uncertainty.But if there are some discount or free-trying,I’d like to have a try. For a company which wants to create brand awareness,I have some suggestions.Firstly it’s necessary to make a product recognise. Secondly,the company should associate with specific quality with his brand.Thirdly,forming a customer loyalty is important for a company. 3．What is important when arranging a business trip abroad ?Type of transport ?Accommodation ?Contact person I think when arranging a business trip abroad there are three things to consider. First, you must choose the type of transport. As overseas travels involve long distances, the plane is the best choice for reaching your destination rapidly. Secondly, you should also consider what accommodation best suits your purposes. Choosing a hotel with all modern conveniences and communication facilities will help you accomplish your tasks much better. Lastly, you should have a contact person who has important local connections and up-to-date local business information. 4．Do you think that the advertising practices described below are acceptable Why ?Using children in advertisements ?Using film stars in advertisements ?Promoting alcohol on TV ?Comparing your products to your competitors’ products 孩子：When the children's minds are not fully mature, parents are keen to cultivate children's talent ,practicing courage to help them grow better. But sometimes the situation is that kids do not necessarily very keen on this, some children may not have extraordinary talent. And also in the growth process, the psychological gap can not be avoided. 名人：弊端Celebrity endorsement ads make compelling product.Celebrity endorsement advertising can deepen people's perception of the brand. Increase sales by star.好处:Star negative information affects the consumers for the product choice; celebrity endorsements make false advertising for fame and wealth; Celebrity endorsements misled consumers, make consumers los when choosing goods. 电视宣传酒精：On behalf of the Chinese splendid culture. Chinese wine has a long history of wine as a special drink which witnessed the rise and fall of a dynasty.Moderate amounts of wine is beneficial to the health of the body, but drinking too much can lead to serious consequences, such as drunk driving.
商务英语函电考试大纲(小自考)-CCY
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★绝密·考试前严禁任何人翻阅 全国外经贸从业人员考试 国际商务英语等级考试（初级） 试题册 考试时间： 2014 年 5 月 31 日09:30-11:30 ※※※※※※※※※※※※※※※※※※※※※※※※※※※※※※※※※※※※※※※※※※※※※※ 考生姓名： 准考证号： 考点（考区）： 注意事项 （答一、考生将姓名、身份证号、考试项目、考点（考区）、准考证号填涂在试题册及答题卡 题纸）相应位置。 二、考生在规定考试时间内做完试题册上的试题，并将答案填涂在答题卡（答题纸）相应 位置，写在试题册上的答案一律无效。全部答题时间为120 分钟。 三、考生在答题卡上作答时，切忌超出答题区域。如因超出区域作答导致答题卡失效，由 考生个人负责。客观题按题号顺序进行填涂，主观题在每题左上角写清题号按顺序作 答。凡因题号不清导致考试成绩有误，由考生个人负责。 四、考生不得将试题册、答题卡（答题纸）带出考场。考试结束，监考员收卷后考生方可 离开考场。 五、考生注意对自己的答案保密。若被抄袭，一经发现，后果自负。
★ 请将答案写在答题卡上，答案写在试卷上无效。 一、客观题（本大题有60 小题，每小题 1 分，共 60 分） [1-20] Listening: 20%（听力，20分） Section A Directions: Listen to the following dialogue and choose the correct word or words to fill each gap from A,B,C or D. This section accounts for 5 points. Each question will be read twice. Mike: It would be nice to see you again, Mary. Are you free on Sunday evening? Mary: I ’m sorry, I ’m not. I ’ve got to visit my aunt1. Mike: Oh, that s’a pity. Monday ’s difficult for me. What about Tuesday evening? Mart: Tuesday ’s bad for me as well. I ’ve got to go to a meeting. Mike: Wednesday then? Mary: No, Wednesday’s out for me, I’m afraid. I ’ve got to 2 and do some work. I really must. Mike: Oh, that ’s a shame. Well, I can’t 3Thursday. What about Friday? Mary: I ’m4sorry. I’ve got to go out for dinner on Friday. Mike: Have you got to? Can ’tyou get out of it? Mary: I ’m afraid not. I ’ve simply got to go. Mike: Well, it looks as if we’ll have to wait till next week then. Mary: Yes, I ’m sorry, Mike. Look, I must go now. I have to meet Lisa in ten minutes. Ring me next week 5 . Mike: Fine. Try and keep an evening free for me. 1． A. in the hospital B. in hospital C. in hotel D. in hostel 2． A. stay in B. staying C. stay D. sleep 3． A. make that B. make this C. make D. make it 4． A. outright B. awfully C. really D. totally 5． A. some time B. sometimes C. sometime D. some times Section B Directions: Listen to the following passage and choose the correct word or words to fill each gap from A,B,C or D. This section accounts for 5 points. Each question will be read twice. For international investors, the decision to invest in a foreign country, whether to establish or 6 a plant or a sales network, or to purchase stocks or bonds, is a difficult one. Before they make the decision to invest abroad, international investors will have to make sure that the