media-training媒体管理培训文件
文件管理规定
文件夹序号文件夹名称包含单据附件单据营运手册SOP零售学院培训资料RetailAcademy Training Documents 各部门陈列图（按部门顺序摆放）POG ( Rank by department)店铺陈列图（整套）The whole set of POG店铺所有部门的陈列图按部门用分页纸隔开放置，必须同员工手中的分部门存档的陈列图保持一致，按最近的更新内容存档店铺降价控制表 store markdown control log 降价标签近期采购部回复Feedback from buyer 折扣报表 Discount report (normal)店铺陈列图缺货原因分析汇总表《库存短缺》报表，按周装订047报表 047report存货更新清单 stock adjustment form负库存报表(只限上了库存管理项目的店铺打印）零库存报表包括陈列图和促销货（上了库存管理项目的店铺按库存管理项目文件夹（此文件夹可在周刊系统中找到）中的要求操作；其他店铺每次系统收货后次日打印）高库存报告 stock coverage report(每周二打印）订货失败报表（在订单批核第二天打印，手工写上订单号码备查，店铺值班经理签字存档）仓库来货单MN 单（当期） 不打印CM 单店铺收货汇总表（BTS 打印出的）存货更新清单 stock adjustment form索赔回复（原件）Feedback of claim team (original documents)索赔对比表收供应商街货（如量较大可单独放档案袋保存）PO ( can save in file bag)退货公告 Return Bulletin 退货单 Return退货汇总表（过板纸）Hand over documents 退仓单（RAC 单）、已批核状态的RAC 单店铺收货汇总表（BTS 打印出的）店铺退货出货单汇总表+明细表店铺退货出货单明细（按单号）店铺物流箱出货单汇总报表退供应商（RTV 单）RTV 5货品转出 货品转入 IST & OL 货品转出单 货品转入单 IST OL转货申请单064报表 064report每月寄售专柜销售对账表 Monthly consignment sales check list店铺水电费备忘录Store water and electricity feememo店铺备用金报销单 Expense report Form文具签收单 Receiving confirmation of stationery 维修单 Maintain list店铺物料签收单 Receiving confirmation of materiel 财务部其他文件 Others finance documents新日销售报表 Daily sales report附现金送款单复印件Bank-in Record (hard copy)普通化妆品销售 Cosmetic sales report (normal)寄售化妆品销售 Cosmetic sales report (consignment)化妆品销售概述 Overview of cosmetic sales 退款报表 Refund report 附件：inclosure退款单第二联、原始收银小票、退款小票签字齐全后附在退款报表后面，按日期顺序存档；价目更正报表 Price override report员工折扣 Discount report (staff) 附件：inclosure 员工购物登记（日结后）staff purchase log book (after end of day)交易作废汇总表 Void report 附件：inclosure VOID 单复印件 VOID hard copy取消商品/交易报表附件：inclosure行存档。
公关广告英文术语
接下来，让我们了解一些，公关及公关活动涉及到的专业英语术语。
策划(plan)：公关活动PR activity公关公司PR partner投标书tender book提案proposal公司介绍pany profile公关策略PR Strategy传播策略munication strategyxx新闻宣传News munication about xx公关公司职责Responsibility of PR Agency传播目标Objective目标受众Target Audience传播现状分析Corporate munication SWOT Analysis优势Strength (S)劣势Weakness (W)机遇Opportunity (O)威胁Threat (T)负责人Stakeholder新闻宣传News munication媒体沟通Media munication新媒体开拓New Media Exploited最少12名来自业或公司的具有领导地位的资深公共关系实践者组成的小组a panel of at least 12 leading senior PR practitioners from agency and in-house environmentsxx上市后新闻宣传News munication after xx launch危机公关Crisis PR根据实际情况进行跟进处理Crisis management according to actual situationxx 舆论环境Public environment for xx核心媒体群策略Strategy of Key Media group结合实际需求进行新媒体开拓To exploited new media according to actual need强化媒体的掌控Strengthen the control of mediaxx 新闻资料准备News files preparation for xxxx 后续宣传munication after xx区域性in local areas本月重点工作To-do list of this month其他工作 Others日常新闻宣传Daily news munication媒体分析Analysis of Media重点监测The key point monitor list媒体监测总结Monitor Conclusion意见领袖opinion Leader中坚力量core group传统核心团队Traditional Group新锐团队New core group出发点Basic point建立品牌形象 Set up the image今年的促销活动Promotional Activity of the Year吸引注意力的促销活动attention-grabbing promotional event 2008年公关环境PR circumstance 2008活动(event):合作项目cooperation project圆桌会议roundtable meeting会场布置Venue Arrangement设计方案Design proposal地面设计floorplan贵宾室VIP room签到处reception透视图perspective drawing指引牌设计directional signage design邀请函invitation单独插页a separate page inside折叠线folding line胸卡breast-card备选设计方案alternative design背景设计backdrop designxx 后期维护工作(相册制作等)Maintenance work after xx(picture files made ) 活动前期沟通宣传Pre-event munication活动过程跟踪沟通During-event munication and follow-up活动容和细节建议Event Detail Remend活动(形式)策划Event Plan活动(线下：会展、路演、促销等)Eventsxx 成员小型媒体沙龙xx member media salon华南媒体沙龙活动Huanan media salon event媒体食宿安排Acmodation Arrangement参加规则Rules of entry礼物建议Gift Remend颁奖时间Awards Presentation相关网页的设计制作 Homepages Design and Production颁奖仪式场地安排Awarding Ceremony Venue Arrangement现场活动执行支持On-Site Support支持材料/辅助材料Support material活动后分析总结报告After-Event Summary Report访问日程Visit Agenda日程Agenda地点Venue现场制作物设计制作Decoration Design and production设计作品制作并完成Design work finalizationlogo的设计制作Designing and making the the logo of xxxx 项目展厅布置VI设计制作 Exhibition hall display and VI design on xx Project电子杂志的设计制作并提交The on-line journal design and pletionxx 前期准备工作Preparation work for xxxx 跟进工作Some following work about xxxx vi设计制作 The VI design about xx执行(exect):中国国媒体Chinese domestic media业、商贸媒体Industry/trade media大众媒体General media国际媒体中国通讯员China based international correspondents中国主流媒体China key media核心媒体拜访Visit Key Media政府Government主要传播信息Key Message摘除网络负面声音，BBS，Blog灌水Drop negative information in internet and information release on BBS and Blog媒体邀请(待定)Media Invitation(Suspending)媒体邀请(邀请媒体建议、邀请函撰写发送跟踪)Media Invitation(Media list remend/invitation letter/invite follow up)活动前期沟通宣传Pre-event munication活动过程跟踪沟通During-event munication and follow-up媒体食宿安排Acmodation Arrangementxx 项目，发布频次7篇，传播量字14000字xx,the releasing frequency are 7 pieces, munication volume are 14000 wordsxx项目，发布频次25篇，传播量38837字xx, the releasing frequency are 25 pieces, munication volume are 38837 words费用预算(budget):合同contract税费 tax入场费entry fee基础公关费用明细表Budget List on Basic PR Expenses媒体维护费用expense on media relations maintenace危机公关费用expense on crisis management政府公关费用 expense on government relations公关培训费用expense on public relations training新闻稿撰写费用expense on news articles writing月服务费用 expense on PR.service费用总计total expenses序号order项目program费用预算budget项目说明explanations服务费用service fee其他相关：窄播Narrowcasting新闻发布News release有新闻价值的Newsworthy在线沟通On-line munications在线媒体关系On-line media relations在线监测On-line monitoring在线宣传Online publicity评论文章Op-Ed说服 Persuasion产品宣传信 Pitch letter专题报告Position paper新闻发布会Press conferences媒体监测Press monitoring媒体关系Press relations新闻界Press印刷媒体Print media印刷出版物Print publications产品促销Product promotion产品宣传Product publicity项目小组Project team公众抱负Public aspiration公众态度Public attitudes公众意识Public awareness公共事务管理 Public issues management公众情绪Public mood公众需要 Public need舆论Public opinion公共政策预测Public policy forecasting公关广告Public relations advertising公关公司 Public relations agency公关咨询与调研 Public relations counseling and research 公关部 Public relations department公关目标/战略 Public relations objectives/strategies公关计划Public relations plan公关方案Public relations programs公关策略Public relations tactics公众意见Public sentiment公益宣传广告Public service announcement宣传Publicity问卷 Questionnaire监管当局Regulatory authorities调研Research危机沟通Risk munication摘要文章Round-up article促销Sales promotion样本 Sample卫星连线访谈Satellite media tours 轰动手法Sensationalism形势分析Situational analysis社会预期Societal expectations软性新闻Soft news特殊利益团体Special interest groups 演讲 Speech演讲稿写作Speech-writing扭曲事实Spin代言人 Spokesperson备用声明Standby statement股东Stockholders托词Subterfuge上下级沟通Supervisory munications 供应商Suppliers调查Surveys电台访谈节目Talk radio目标受众Target audience沟通Telephone munication第三方认可Third-party endorsement 高层管理Top management行业协会Trade associations行业展览Trade show真相Truth电视访谈TV interviews双向沟通Two-way munication价值观Value视讯会议Video conferences视讯发行Video news releases网络公关Web relations网上新闻室Web site newsroomWeb site国际互联网World Wide Web写作Writing。
媒体需要建立制度英语作文
媒体需要建立制度英语作文Title: Establishing Institutional English in Media。
In today's interconnected world, the role of media is paramount in shaping public opinion, disseminating information, and holding power to account. With the global prevalence of English as a lingua franca, there's a growing need for media institutions to establish a robust systemfor English usage. This essay explores the importance of institutional English in media and suggests strategies for its implementation.Firstly, adopting institutional English ensures clarity and consistency in communication. In a multicultural environment where diverse audiences consume media content, using standardized English facilitates comprehension and reduces misinterpretation. Whether it's news reports, editorials, or documentaries, a uniform language standard enhances the effectiveness of conveying messages to a wider audience base.Moreover, institutional English fosters professionalism and credibility. Journalistic integrity relies on accurate reporting and adherence to ethical standards. A well-defined language policy reinforces the commitment to accuracy and impartiality, thereby enhancing the trustworthiness of media organizations. By upholding linguistic standards, media outlets demonstrate their dedication to quality journalism and earn the respect of their audience.Furthermore, institutional English promotes inclusivity and accessibility. In regions where English serves as a second or foreign language, providing content in a consistent and comprehensible manner ensures that non-native speakers can access information without barriers. This inclusivity aligns with the principles of diversity and equity, empowering individuals from diverse linguistic backgrounds to engage with media content effectively.To establish institutional English in media, several strategies can be implemented. Firstly, media organizationsshould develop style guides or language manuals outlining grammar, punctuation, and vocabulary standards specific to their context. These guides serve as reference materialsfor journalists and editors, ensuring uniformity across various content formats.Secondly, training programs and workshops can be conducted to enhance journalists' language proficiency and familiarity with institutional English guidelines. Investing in professional development not only improves individual skills but also strengthens the overalllinguistic competence of the media workforce.Additionally, technology can play a crucial role in supporting institutional English implementation. Automated language-checking tools can assist journalists in detecting grammatical errors, typos, and stylistic inconsistencies, thereby streamlining the editing process and maintaining language standards consistently.Furthermore, collaboration with language experts and linguists can provide valuable insights into linguistictrends and best practices. By engaging in dialogue with language professionals, media organizations can refinetheir language policies and adapt to evolving communication norms effectively.In conclusion, establishing institutional English in media is essential for promoting clarity, professionalism, and inclusivity. By implementing standardized language practices, media outlets can enhance their communication effectiveness, uphold journalistic integrity, and cater to diverse audience needs. Through strategic planning, training, and technological support, media organizations can successfully navigate the linguistic landscape andfulfill their role as purveyors of information in the global arena.。
网络与新媒体专业人才培养方案
网络与新媒体专业人才培养方案学科门类新闻传播学类专业代码050301 授予学位文学学士（2017级本科生执行）一、培养目标本专业培养德、智、体、美全面发展，知识基础扎实，知识结构合理，具备互联网思维，系统掌握信息传播基础理论，深刻领会网络与新媒体传播基本规律，熟悉网络与新媒体传播相关专业技能，能够适应政府机关、企事业单位、新闻媒体、新媒体内容公司、电子商务公司、公关公司、调查咨询公司等机构需要的高层次应用型专门人才。
二、毕业生能力要求1、具有良好的政治修养，政治立场坚定；具备敬业爱岗、遵纪守法、团结合作的品质、良好的社会公德和职业道德以及健全的心理和健康的体魄，具有较强的专业审美能力。
2、了解新闻传播理论前沿及新媒体发展动态，掌握网络等新媒体传播的基本理论与基本知识。
熟悉新媒体特性，具备新媒体受众群分析能力，能从事新媒体策划，精准运用新媒体。
3、具有敏锐的洞察力，熟练掌握网络数据跟踪调查、分析、数据挖掘技术，擅长网络舆情分析与舆论引导，能从事网络资讯管理。
4、掌握并熟练新媒体传播技术，具备文字、图片、影视、动画等全媒体资讯采集、设计、制作、编辑、发布技能。
5、具备较强的市场分析与市场营销能力，能运用网络等新媒体工具制定网络营销计划，开展网络营销活动，促进企业、品牌、产品资讯实现网络传播，促成电子商务的有效实现。
6、普通话、英语和计算机水平达到国家规定的要求。
三、支撑学科一级学科：新闻传播学类二级学科：传播学五、专业核心课程1.传播学（48学时/3学分）2.广告学（56学时/3学分）3.新闻学概论（48学时/3学分）4.网络与新媒体概论（48学时/3学分）5.中国新闻事业史（48学时/3学分）6.新闻采访与写作（122学时/6学分）7.网络社会学（56学时/3学分） 8.新媒体营销（48学时/3学分）9.新媒体产品策划与创意（32学时/3学分） 10.多媒体数据分析与应用（40学时/2学分）11.新媒体艺术（56学时/3学分） 12.网络与多媒体技术（56学时/3学分）13.信息可视化（56学时/3学分） 14.媒体信息数据挖掘（40学时/2学分）六、专业特色课程1.跨文化传播研究（48学时/3学分）2.网络传播发展史（32学时/2学分）3.网络舆情分析与引导（32学时/2学分）4.数字出版学（32学时/2学分）5.游戏设计（40学时/2学分）6.非线性编辑（40学时/2学分）7.新媒体创意工作坊（40学时/2学分）七、实践环节（必修+选修）必修实践环节（30.125学分，包含在课程中的必修实践环节合计164课时）1.大学体育I-IV （128课时/4学分）2.军事训练（2周/1学分）3.广告学（16课时/0.5学分）4.网络社会学（16课时/0.5学分）5.新闻采访与写作（52课时/1.625学分）6.新媒体艺术（16课时/0.5学分）7.网络与多媒体技术（16课时/0.5学分）8.信息可视化（16课时/0.5学分）9.媒体信息数据挖掘（16课时/0.5学分）10.多媒体数据分析与应用（16课时/0.5学分）11.专业认识实习（6周/6学分）12.毕业实习（6周/6学分）13.毕业论文/设计（8周/8学分）选修实践环节（5.25学分，包含在课程中的选修实践环节合计168课时）1.电子商务概论（16课时/0.5学分）2.品牌传播学（16课时/0.5学分）3.广播电视学概论（16课时/0.5学分）4.社会科学研究方法（24课时/0.75学分）5.摄影与摄像（16课时/0.5学分）6.游戏设计（16课时/0.5学分）7.非线性编辑（16课时/0.5学分）8.动漫基础（16课时/0.5学分）9.网页设计与制作（16课时/0.5学分）10.新媒体创意工作坊（16课时/0.5学分）八、课程设置及修读要求（一）通识教育层面（二）专业教育层面注：加*号的课程为专业核心课九、指导性教学计划表十、有关说明创新创业教育学分为非课程学分，其申请和认定按照《中国海洋大学大学生创新创业教育学分认定办法》（海大教字［2013］132号）执行。
管理体系文件管理培训资料
▪如文件需要更新，各部门须先 向体系办索取文件旧版的WORD 档，在此基础上做出修改。不得 以自己保存的档案为模版进行修 改。
▪提交文件更新时需注明更新理 由及更新事项。
▪需在更新文件中将更新内容用 彩色标示。
文件作废
1.3 提交文件时需注明新增理由， 同时附表格电子档（WORD及 EXCEL）
文件打印
所有体系文件除体系办人员 外不得打印、复制，如有任 何需要，请向体系办申请.
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文件更新
综合要求
➢各文件负责人需定期检查自己 （每三月）所负责的文件是否与实 际运作一致；如不一致，需查明原 因并反馈给体系办。
二、表格管理--体系表格印刷流程
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三、文件管理要求是什么
三、文件管理要求（文件包括一、二、三阶文件）
文件新增
1.按文件标准的形式制作文件； 1.1 明确受控文件的受控范围： 1.1.1 属于公司哪一类文件 1.1.2 此份文件受控后需要分发至哪 些部门
1.2 提交体系办前需交主管确认其 制作的必要性及文件本身的完善性， 同时需考虑此文件与已有的文件合 并的可能性。
➢对于任何表格的新增、更新、印 刷、作废需以邮件形式向体系办提 出申请。
➢精简部门表格数量，尽可能对现 有表格进行整合。
表格更新
▪提交表格更新时需注明 更新理由及更新事项。 ▪需在更新表格中将更新 内容用彩色标示。
表格作废
▪对于不使用之表格应主 动提出作废申请。 ▪对于相同表格有多个编 号的，则需提交体系办进 行整合。
▪对于不使用之文件应主 动提出作废申请。
▪对于实际运作更改文件 被替代的，文件责任人应 提出将原文件作废的申请。
光线传媒管理流程创新
光线传媒管理流程创新英文回答：Innovation in Content Management Processes at Guang Media.Guang Media, a leading media company, has been embracing innovation to streamline and enhance its content management processes. Here are the key aspects of their innovative approach:1. Cloud-Based Infrastructure:Guang Media has migrated its content management system to the cloud, providing several advantages. The cloud offers scalability, flexibility, and reliability, allowing the company to manage vast amounts of content efficiently.2. Artificial Intelligence Integration:AI technologies have been integrated into Guang Media's content management processes. AI-powered algorithms automate tasks like content tagging, categorization, and recommendation. This reduces manual labor and improves the accuracy and speed of content processing.3. Metadata Enhancement:Guang Media recognizes the importance of rich and structured metadata for efficient content management. They have implemented a comprehensive metadata strategy that includes the creation of standardized taxonomies,controlled vocabularies, and automated metadata extraction.4. Content Workflow Optimization:Guang Media has optimized its content workflow to reduce redundancies and enhance efficiency. They have implemented a digital asset management system that streamlines the process of ingesting, editing, and distributing content.5. Collaboration Tools:Collaboration is crucial for effective content management. Guang Media has introduced collaboration tools that allow multiple stakeholders to work on content simultaneously. These tools enable seamless communication, version control, and document sharing.6. Data Analytics and Insights:Guang Media leverages data analytics to gain insights into content performance. They track metrics like viewership, engagement, and conversion rates to identify popular content and audience preferences. This data-driven approach informs content creation and distribution strategies.7. Training and Development:Guang Media invests in training and development programs for its content management team. They ensure that their staff has the necessary skills and knowledge tomanage content effectively in the evolving digital landscape.中文回答：光传媒内容管理流程创新。
媒介素养的重要性和提升媒介素养的方法作文
媒介素养的重要性和提升媒介素养的方法作文Media literacy refers to the ability to access, analyze, evaluate, and create media messages in various forms. In today's digital age, where information is readily available and constantly accessible through multiple channels, media literacy has become increasingly important. It is crucial for individuals to possess the skills necessary to effectively navigate and critically engage with media content.媒介素养是指能够以各种形式获取、分析、评估和创建媒体信息的能力。
在今天这个数字时代，信息通过多个渠道轻易地获得并持续可见，媒介素养变得日益重要。
个人拥有有效导航和批判参与媒体内容的能力是至关重要。
Firstly, media literacy plays a vital role in fostering informed citizenship. In order for individuals to fully participate in democratic societies, they must be able to discern between accurate information and misinformation. Media literacy equips people with the skills necessary toidentify bias, detect propaganda techniques, and recognize manipulation within media messages.媒介素养在培育知情公民方面起着至关重要的作用。
数字媒体技术专业本科人才培养方案
数字媒体技术专业本科人才培养方案一、培养目标培养能在互动媒体及移动媒体等领域从事数字媒体设计及开发应用工作，具有竞争能力的复合型应用技术人才。
本专业含多媒体设计和交互设计方向，两个方向相辅相成。
多媒体设计侧重数字媒体处理技术，交互设计侧重客户前端和移动终端的UI设计及游戏开发。
本专业课程体系设计与业界热门岗位密切相关，注重课程的实用性及前沿性，使学生具有在业界的竞争能力。
本专业培养模式采用CDIO国际工程教育与人才培养模式，以项目作品驱动教与学。
本专业与校内医学优势专业强强合作，将在医疗卫生领域开拓医学数字媒体的开发应用。
本专业作为一个跨学科的应用性强学科，强调“应用”，培养学生具有一定美术人文涵养，掌握计算机大类专业知识体系与方法的数字媒体技术专业人才。
二、培养规格和要求本专业以培养数字媒体技术和移动应用领域的高级应用型技术人才为主要目标，达到：1．系统掌握数字媒体技术领域的基本理论，基础知识和基本技能与方法，受到良好的科学思维和科学实验的基本训练；2．熟练掌握行业相关的工具软件，具有较强的多媒体设计和交互设计能力，关注本学科的理论前沿、应用前景；3．具有较强的应用开发和解决一般实际问题的能力，有一定的科学研究和创新能力；4．具有终生学习意识以及运用本学科技术获取相关新技术、新知识的能力；5．具有一定的组织管理能力、表达能力、独立工作能力以及团队合作精神；6．注重德、智、体、美、劳全面发展，掌握所必需的人文科学和自然科学的基本知识,并具有学习与运用这些知识的基本能力；7．掌握一门外语,能熟练查阅本专业有关外文资料；8．鼓励和帮助学生取得数字媒体技术专业水平证书。
三、授予学位按要求完成学业并符合学位条件要求者授予（工学）学士学位。
四、毕业总学分及课内总学时学制：4年；毕业总学分：154.5；课内总学时为2398必修课：101.5学分，其中公共必修课：50学分，占总学分约32%；专业必修课：51.5学分，占总学分约33%。
1.4 媒体基础术语
2010 Media Training 1.1 Powered by Aegis Academy China
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Copyright @2010. All rights reserved.
常用媒体术语
常用媒介术语 Media Brief Target Audience Rate Card/Discount/Net Rate Master Plan/Spot Plan/Post Buy SOS / SOV Media Coverage / Index 常用TV术语 Rating/GRP Channel Share CPRP/CPM Reach/ Reach Curve Average Frequency/Effective Frequency Effective Reach / Eff. Reach Curve
浙江钱江都市频道
电影套播(10次/天)
范大姐帮忙插播2/《电影都市》下集插播
4.1
90.2
28,080.00
82%
5,054.40
111,196.80
1233
新闻007插播（周六为《幸福双响炮》插播）/《大家》插播2
浙江青少年频道
音乐风云榜片头插
14 14 4
1
4
4
4 14 11 4
4
4
1
4 14 14 4
Copyright @2010. All rights reserved.
2. Target Audience
目标受众(Target Audience): 广告所要接触的对象，即那些对产品品牌最需要的人群
目标受众 ≠ 消费者 (购买者) 购买者) (使用者) (使用者)
dreamweaver所以属性翻译,方便入门者学习
dreamweaver翻译:file 文件new 新建open 打开open recent 打开最近文件open in frame...在框架种打开close 关闭close all 全部关闭save 保存save as...另存为save all 保存全部save to remote server...保存到远程服务器save as template...另存为模板revert 回复到上次的保存print code...打印代码Import 导入XML into template... XML到模板tabular data...表格式数据Word document...Word文档Excel document...Excel文档Export 导出template data as XML...做为XML的数据模板css styles...CSS样式Table...表格convert 转换preview in Browser 在浏览器种预览Check page 检查页compare with remote 与远端比较design notes...与远端比较设计备注Exit 退出edit 编辑undo 撤销redo typing 重做cut 裁剪copy 拷贝paste 粘贴paste special...选择性粘贴clear 清除select all 全选select parent tag 选择父标签select child 选择子标签find and replace...查找和替换find selection 查找所选find next 查找下一个go to line 转到行show code hints 显示代码提示code hint tools 代码提示工具color picker 颜色选择器url browser url浏览器font list 字体列表indent code 缩进代码outdent code 凸出代码balance braces 选取当前代码项repeating entries 重复项code collspse 代码折叠no repeating entry selected 未选定任何重复项collapse selection 折叠所选择collapse outside selection 折叠外部选择expand selection 扩展所选collapse full tag 折叠完整标签collapse outside full tag 折叠外部完整标签expand all 扩展全部edit with external editor 使用外部编辑器编辑tag libraries...标签库keyboard shortcuts...快捷键preferences...首选参数view 查看zoom In 放大zoom out 缩小magnification 缩放比率fit selectionfit all 符合全部fit width 符合宽度code 代码design 设计code and design 代码和设计switch views 切换视图refresh design view 刷新设计视图head content 文件头内容noscript content 无脚本内容table mode 表格模式visual aids 可视化助理style rendering 样式呈现code view options 代码视图选项word wrap 自动换行line numbers 行数hidden characters 隐藏字符highlight invalid code 高亮显示无效代码syntax coloring 语法颜色auto indent 自动缩进handheld media type 手持型媒体类型print media type 印刷媒体类型projection media type 投影媒体类型screen media type 屏幕媒体类型tty media type tty某体类型tv media type tv某体类型display styles 显示样式hide all 隐藏所有css layout backgrounds CSS布局背景css layout box model CSS布局框模型css layout outlines CSS布局外框layer outlines 层外框table widths 表格外框table borders 表格宽度frame borders 框架边框image maps 图象地图invisible elements 不可见元素standard mode 标准模式expanded tables mode 扩展表格模式layout mode 布局模式rulers 标尺grid 网格guides 辅助线tracing image 跟踪图象plugins 插件hide panels 隐藏面板toolbars 工具栏show Grid 显示网格snap to grid 靠齐到网格grid settings...网格设置show 显示reset origin 重设原点pixels 象素inches 英寸centimeters 厘米show guides 显示辅助线lock guides 锁定辅助线snap to guides 靠齐辅助线guides snap to elements 辅助线靠齐元素edit guides...编辑辅助线align with selection 对齐所选范围adjust position... 调整位置reset position... 重设位置load...载入play 播放stop 停止play All 播放全部stop ALL 停止全部insert 插入style rendering 样式呈现document 文档standard 标准insert 插入tag 标签image 图象image objects 图象对象media 某体image placeholder 图象占位符rollover image 鼠标经过图象navigation bar 导航条fireworks html 翻译:fireworks html flash viewer 图象查看器flash text flash文本flash button flash按钮flashpaper 无翻译flash video...flash视频shockwaveapplet 无翻译activex 无翻译plugin 插件table 表格table objects 表格对象layout objects 布局对象insert row above 在上面插入行insert row below 在下面插入行insert column to the left 在左边插入列insert column to the right 在右边插入列import tabular data 导入表格式数据table 表格trthtdcaption 标题div tag DIV标签layer 层layout table 布局表格layout cell 布局单元格form 表单text field 文本域textarea 文本区域button 按钮checkbox 复选框radio button 单选按钮list/menu 列表/菜单file field 文件域image field 图象域hidden field 隐藏域radio group 单选按钮组jump menu 跳转菜单fieldset 字段集label 标签hyperlink 超级连接email link 电子邮件连接named anchor 命名锚记date 日期server-side include 服务器端包括comment 注释template objects 模板对象recent snippets 最近的代码片段make temolate 创建模板make nested template 创建绿啄０editable region 可编辑区域optional region 可选区域repeating region 重复区域editable opetional region 可编辑的可选区域repeating table 重复表格customize favorites...自定义收藏家get more objects...获取更多对象modify 修改page properties..页面属性template properties.. 模板属性sekection properties 所选属性css styles CSS样式edit tag..编辑标签quick tag editor..快速标签编辑器make link 创建连接remove link 移出连接open linked page.. 打开连接界面link target 连接目标default target 默认没表_blank_parent_self_topset..设定table 表格Image 图象Frameset 框架页arrange 排列顺序convert 转换navigation bar 导航条select table 选择表格merge cells 合并单元格split cell..拆分单元格insert row 插入行insert column 插入列insert rows or columns.. 插入行或列delete row 删除行delete column 删除列increase row span 增加行宽increase column span 增加列宽decrease row span 减少行宽decrease column span 减少列宽clear cell heights 清除单元格高度clear cell widths 清除单元格宽度convert widths to pixels 转换宽度为象素convert widths to percent 转换宽度为百分比convert heights to pixels 将高度转换为象素convert heights to percent 将高度转换为百分比optimize image in fireworks... 在 fireworks优化图象crop 裁剪resample 重新取样brightness/contrast 亮度/对比度sharpen 锐化edit noframes content 编辑无框架内容split frame left 拆分左框架split frame right 拆分右框架split frame up 拆分上框架split frame down 拆分下框架bring to front 移动到最下层send to back 移动到最下层align left 左对齐align right 右对齐align top 对齐上缘align bottom 对齐下缘make same width 设为宽度相同make same height 设为高度相同prevent layer overlaps 防止层重叠tables to layers..表格到层layers to table..层到表格library 库templates 模板timeline 时间抽add object to library增加对象到库update current page 更新当前页update pages 更新页面apply template to page.. 套用模板到页datach from template 从模板中分离open attached templata 打开附加模板check template syntax 检查模板语法update current page 更新当前页update pages..更新页面export without markup..不带标记导入remove template markup 删除模板标记description..说明new entry after selection 加新项于选定内容之后new entry before selection 加新项于选定内容之前move entry up 向上移动项move entry down 向下移动项make attribute editable..令属性可编辑no editable regions 没有可编辑区域add object to timeline 增加对象到时间轴add behavior to timeline 添加行为到时间轴record path of layer 录制层路径add keyframe 添加关键帧remove keyframe 删除关键帧change object..改变对象remove object 移除关键帧reomve behavior 改变对象add frame 添加帧remove frame 移出帧add timeline 添加时间轴remove timeline 移出时间轴rename timeline..重命名时间轴text 文本indent 缩进outdent 凸出paragraph format 段落格式align 对齐list 列表none 没paragraph 段落heading 标题preformatted text 已编排格式left 左对齐center 居中对齐right 右对齐justify 右对齐unordered list 两端对齐ordered list 项目列表definition list 编号列表properties..项目列表font 字体style 样式css styles CSS样式size 大小size change 字体大小color 颜色default 默认edit font list..编辑字体列表bold 粗体italic 斜体underline 下划线strikethrougt 删除线teletype 打字型emphasis 强调strong 加强code 代码variable 变量sample 范例keyboard 键盘citation 引用definition 定义deleted 以删除inserted 以插入attach style sheet 附加样式列表export..导出design-time.. 设计时间check spelling 检查拼写commands 命令start recording 开始录制play recorded command 播放录制命令edit command list.. 编辑命令列表get more conmmands..获得更多命令manage extensions..扩展管理apply source formatting 套用源格式apply source formatting selection 将源格式应用于选定文件clean up xhtml.. 清理htmlclean up word html.. 清理word生成的HTMLadd/remove netscape resize pix..添加/移除netscpan 调整修复remove flash video datection 删除flash视频检测optimize image in fireworks..在fireworks中优化图象create web photo album..创建网站相册format table.. 格式化表格sort table.. 排序表格insert mark of the web 插入mark of the website 站点new site..新建站点manage sites..管理站点get 获取check out取出put 上传check in 存回undo check out 撤销取消show checked by..现实取出者locate in site 在站点定位reports..报告synchronize sitewide..同步站点范围check links sitewide 检测站点范围的连接change link sitewide..改变站点范围连接advanced 高级window 窗口insert 插入properties 属性css styles CSS样式layers 层behaviors 行为server behaviors 服务器行为components 组建files 文件assets 资源snippets 代码片段tag inspector 标签检查器results 结果refernce 参考history 历史纪录frames 框架code inspector 代码监查器timelines 时间轴workspace layout 工作区域hide panels 隐藏面板cascade 层叠tile horizontally 水平平铺tile vertically 垂直平铺dreamweaver help dreamweaver帮助getting started with dreamweaver dreamweaver 入门whatis new dreamweaver8 dreamweaver新增功能using dreamweaver 使用dreamweaverextending dreamweaver 扩展dreamweaverdreamweaver API reference dreamweaver API参考using coldfusion 使用coldfusionreference 参考dreamweaver exchange dreamweaver交流中心manage extensions... 扩展管理dreamweaver support center dreamweaver支持中心dreamweaver developer center dreamweaver开发人员中心dreamweaver documentation resource center dreamweaver文档资源中macromedia inline forums macromedia在线论坛macromedia training macromedia培训online registration 联机注册print registration 书面注册about dreamweaver 关于dreamweaverformat 格式font 字体preformatted 预先格式化的rename..重命名no css classes defined in the current document 当前文档中没有定义CSS add as 添加为browse...浏览you may also enter a comma-separated list of media types您可以输入逗号分隔的某体类型列表dreamweaver has smple style sheets to get you started dreamweaver的范例样式表可以帮助您起步screen 屏幕braille 盲文aural 声音handheld 手持型print 打印projection 投影ok 确定preview 预览cancel 取消larger 较大smaller 较小xx-large 极大x-large 特大large 大medium 中small 小x-small 特小xx-small 极小application 应用程序common 常用layout 布局forms 表单text 文本htmlapplication 应用程序flash elements flash元素favorites 收藏夹show as tabs 显示为制表符show as menu 显示为菜单group text with 将文本组合至close text 关闭文本timelines 时间轴history 历史记录frames 框架new panel group 新组合面板rename panel goup 重命名面板组maximize panel group 最大化面板组close panel group 关闭面板组split 拆分tag chooser 标签选择器make template 创建模板insert DIV tag 插入DIV标签draw rectangle hotspot 绘制矩形标点draw oval hotspot 绘制圆标点draw polygon hotspot 绘制多边形热点param 参数activex 插件expanded 扩展left frame 左侧框架right frame 右侧框架top frame 上方框架bottom frame 底部框架bottom and nested left frame 下面和绿椎淖罂蚣bottom and nested right frame 下方和绿椎挠也嗫蚣left and nested bottom frameright and nested bottom frametop and bottom frames 上方和下方框架left and nested top frames 左侧绿椎淖蟛靠蚣right and nested top frame 右侧和绿椎纳戏娇蚣top and nested left frames 顶部和绿椎淖蟛靠蚣top and nested right frame 上方和绿椎挠也嗫蚣tabular data 表格数据for each frame specify a title 为每一个框架制定一个标题if you don't want to enter this information when inserting objects, change the accessibility preferences.如果在插入对象时不想输入此信息,请更改辅助功能首选参数.文案编辑词条B 添加义项?文案，原指放书的桌子，后来指在桌子上写字的人。