高级商务英语写作考核说明
高校英语专业商务英语课程考核大纲解读
高校英语专业商务英语课程考核大纲解读商务英语是高校英语专业中的重要课程之一，旨在培养学生在商务领域中运用英语进行交流和沟通的能力。
为了明确学习目标和考核标准，学校制定了商务英语课程考核大纲。
本文将对该大纲进行解读，以帮助学生更好地了解考核要求。
一、考核范围商务英语课程考核大纲规定了考核的范围，包括听力、口语、阅读和写作四个方面。
学生需要通过这些考核来展示自己在商务英语中的能力。
1. 听力考核听力考核旨在测试学生对商务场景下的英语听力理解能力。
学生需要通过听取商务英语对话、新闻报道、演讲等材料，回答相应的问题。
这部分考核评估了学生的听力技巧和理解能力。
2. 口语考核口语考核主要测试学生在商务英语环境中的口语表达能力。
学生需要进行口头报告、商务谈判模拟、角色扮演等任务，以展示自己的口头表达、交流和沟通技巧。
3. 阅读考核阅读考核旨在测试学生对商务文本的阅读理解能力。
学生需要阅读商务英语材料，如报纸文章、商务信函、合同条款等，回答相关问题或写出摘要。
4. 写作考核写作考核主要测试学生的商务英语写作能力。
学生需要根据题目要求，写商务邮件、报告、备忘录等文本，并准确地表达观点和意见。
二、考核要求商务英语课程考核大纲对每个方面的考核都提出了具体的要求。
以下是其中的一些要点：1. 听力要求学生需要能够听懂商务英语材料中的关键信息，并理解其主旨和目的。
他们应该具备辨认词汇、理解语法结构和推断上下文意思的能力。
2. 口语要求学生应能够流利、准确地运用商务英语进行口头交流。
他们需要具备良好的语音语调、流畅的口语表达和适应不同场景的能力。
3. 阅读要求学生需要能够理解商务英语材料中的核心概念和主要观点。
他们应该能够提取关键信息、推断词义以及理解隐含意思。
4. 写作要求学生应具备撰写商务英语文本的能力，包括邮件、报告、备忘录等。
他们需要准确、清晰地表达自己的观点，注意语法、拼写和标点等方面的准确性。
三、考核评分标准商务英语课程考核大纲对不同方面的考核均设定了评分标准。
bec高级 写作题型
bec高级写作题型
以下是一些常见的BEPC (Business English Preliminary Certificate)高级写作题型：
1. 书面通知：写一封书面通知给员工/同事/客户，通知他们某项重要事项，如会议、培训、活动等。
2. 申请信：写一封申请信给某个职位/机构，说明你的背景、能力和目的，并请求对方考虑你的申请。
3. 投诉信：写一封投诉信给某个公司/机构，描述你遇到的问题和不满，并提出解决方案和要求。
4. 建议信：写一封建议信给某个公司/机构，提出自己对他们产品/服务的建议和改进意见。
5. 辩论/讨论文：写一篇辩论/讨论文，表达你对某个问题或观点的看法，并提供支持和反驳的证据和例子。
6. 分析报告：写一份分析报告，分析某个市场/行业的现状、趋势、竞争对手等，并提出可行的市场策略或经营建议。
7. 公司简介/描述：写一篇公司简介/公司产品的描述，介绍公司的背景、产品特点、市场竞争优势等。
8. 商务邮件/商务函函：用电子邮件或正式函函的形式，就某个商务事项（如订单、合同、交货延迟等）与合作伙伴或客户
进行沟通。
以上是一些常见的BEPC高级写作题型，可以根据实际情况进行实践，提高自己的写作水平。
剑桥商务英语高级写作
剑桥商务英语高级写作In the realm of business English, the Cambridge Business English Certificate (BEC) Higher exam stands as a prestigious milestone. The writing section, particularly, demands a high level of proficiency, encompassing both clarity and precision. This article aims to provide a comprehensive guide for candidates preparing for the BEC Higher writing section, focusing on key strategies, common pitfalls, and practical tips to ace this challenging component.**Understanding the Format**The BEC Higher writing section typically consists of three tasks: a letter writing task, a report writing task, and a proposal or essay writing task. Each task requires a distinct approach and attention to specific formatting and structural elements.**1. Letter Writing**Letters in a business context should be formal, direct, and concise. They should follow a standard business letter format, including a heading, date, address, salutation,body, closing, and signature. When writing a business letter, it is important to identify the purpose of the letter clearly and structure the content accordingly. Use appropriate language and tone, and ensure that all information is presented in a logical and organized manner. **2. Report Writing**Reports are a common form of communication in the business world. They are used to present information, analyze data, and make recommendations. When writing a report, it is essential to structure the content in a clear and logical manner, including an introduction, main body, and conclusion. Use tables, charts, and graphs to present data visually and make it easier to understand. Ensure that the language used is professional and objective, avoiding colloquialisms or informal expressions.**3. Proposal or Essay Writing**The proposal or essay writing task requires candidates to present an argument or solution to a given problem. This task demands critical thinking, analytical skills, and the ability to persuade the reader. When writing a proposal or essay, it is crucial to identify a clear position orargument and support it with evidence and examples. Use transitional words and phrases to connect ideas andmaintain a logical flow. Avoiding grammar and spellingerrors is also crucial to ensure a professional impression. **Common Pitfalls to Avoid**In the BEC Higher writing section, there are several common pitfalls that candidates should avoid. Firstly,failing to plan and organize the content can lead to a disjointed and incoherent text. Secondly, using informal language or colloquialisms can detract from the professionalism of the writing. Additionally, ignoring the specific requirements of each task can result in a poorly executed response. Lastly, not proofreading and editing the writing can lead to grammar and spelling errors, which can significantly impact the overall impression.**Practical Tips for Success**To excel in the BEC Higher writing section, candidates can follow these practical tips. Firstly, practice writing regularly to improve their fluency and confidence. Secondly, familiarize yourself with the different writing tasks and understand the specific requirements of each. Thirdly, readsample answers and learn from their structure, language,and tone. Fourthly, pay attention to grammar and spelling, and use tools like dictionaries and grammar checkers to ensure accuracy. Finally, allocate enough time for planning, writing, and proofreading to ensure a well-executed response.In conclusion, the BEC Higher writing section requiresa high level of proficiency and attention to detail. By understanding the format, avoiding common pitfalls, and following practical tips, candidates can ace this challenging component and achieve their desired results. With dedication and practice, success in the BEC Higher exam is achievable.。
【商务英语】情况说明报告英文范文
首先 ,总体介绍产品或服务的名称、用途及总体特征；然后 ,描述 产品或服务的详细特征及用途 ,这是说明报告的主要部分；最后 ,介绍 使用中的一些注意事项 .
情况说明报告英文范文
introductionreportonabcvideopepartment
from:lucyjoes,assistanttomarketingmanager
作者 : ibs,第一品牌 本文 ibs 版权所有 ,未经批准转载必究 . 珠海 ibs 学校为深圳、东莞、佛山、中山、珠海、佛山等地区 ,提 供、、、、和咨询服务 你可能感兴趣的 :
?aprivacymode:it ’ sanimportanttreatwhichmeansthatyoucanblocktheim agewhilekeepingthevoiceconnected.
howtouse:
seetheattachedproductintroduction.
attentions:
thisproductismarvelousandflamboyant,anditwillmakeyourbusinesstrip aparadiseinheaven.
(该产品是不可思议、绚丽多彩的 ,它将使你的商旅之行犹如人间 天堂 .）
it ’ ssmallandelegant,idealforthehomeorforthiecoefof rforthebusinesstri p.
使用方法
可参看附带的产品说明书 .
注意事项
?使用者要确保跟其通话的人也安装了该产品系列中的某一型号 的视频电话 .
?因为该产品没有外接视频输入设备 ,所以不要同外接视频相机一 起使用 .
情况说明报告英文范文写作提示 :
商务交际英语上考试题型说明
商务交际英语上考试题型说明商务交际英语上考试题型说明考试题型与复习资料的一致，共五大题，各大题分值说明如下：I.Choose the best answer，10题，每题2分，共20分II.True or False, 10题，每题2分，共20分III.Answer the questions, 4题，每题5分，共20分IV.Translation, 4题，每题5分，共20分V.写作题，1题，共20分商务交际英语上册2011复习资料I Choose the correct answer1. What five roles must team members fill in order to create an effective team?A. A leader, challenger, doer, supporter.B. A leader, challenger, doer, thinker.C. A leader, challenger, doer, thinker, supporter.D. A leader, challenger, doer, teacher.2. What does “heterogeneous” and “homogeneous” mean?A. Dissimilar and domestic.B. Dissimilar and creative.C. Dissimilar and similar.D. Dissimilar and harmonious.3. Virtual team means the one_____.A. Whose members share a physical work space.B. Whose members don’t share a team spirit and belong to different department.C. Whose members don’t share a physical work space but communicate with communication technology.D. Whose members do n’t have identity but communicatewith communication technology.4. What is the short term for memorandum?A. MemorB. MemorandC. MemorandumD. Memo5. What is the opposite phrase to “closed and authoritarian climate” ?A. Open climateB. Open and friendly climateC. Open and free climateD. Open and casual climate6. The note-book is ______.A. User-convenientB. User-kindC. User-friendlyD. User-useful7. Our _____ is located in Shanghai.A. HeadquartersB. HeadquarterC. QuarterD. Headquart8. Which country perceive OK sign as poor manners, and what does it mean there?A. France, obscene commentB. America, verbalC. America lewd commentD. France, worthless9. We will ____ the road tomorrow.A. GoC. HitD. Walk10. It is important not to patronize or _____ people who do not speak your language fluently.A. Look down onB. Talk down toC. Look intoD. Look up on11. What are gender biased words ?A. Actress, female vocalist; salesperson,; manpowerB. Actress, manmade, serverC. Actress, salesman, congressman, stewardessD. Actress, office workers, waiter, manmade12. What are words of disability bias?A. Crippling defect, condition, b. Afflicted with, hasC. Crippling defect, disease d. Afflicted with, condition13. What are the four standard components in a memo heading?A. To, from, enclosed, subjectB. To, from, date, subjectC. To, from, subject, enclosed, signatureD. To, from, enclosed, signature14. We intend to keep the _____.A. Status quoB. Status quoteC. Standard quoD. Status question15. Memos are messages that supervisors and peers will use to judge your ______.B. Job performanceC. On-the-jobC. On-the-job-performance16. Memos are less expensive, _____ and complex than conference calls or meetings.A. Time savingB. Time usingC. Time consumingD. Time honored17. What are the two most common internal documents with an organization?A. Memos and messagesB. Memorandums and e-mail messageC. Letters and memosD. Letters and e-mails18. Memos can be sent via _____ or _____.A. Hard copy, easilyB. Soft copy, electronicallyC. Hard copy, electronicallyD. Soft copy, easily19. When to use memos?A. Provide a record, advise, direct, or state policy, promote goodwillB. Provide a record, inform, promote goodwillC. Provide a record, inform, advise, direct,D. Provide a record, advise, direct, or state policy, inform, promote goodwill20. in _____, all lines begin at the left margin.A. Block formatB. Modified block formatC. Simplified block formatD. Simplified format21. What are the proper ways to imply the bad news and to avoid using negative-toned words?A. Use an negative voiceB. Use clausesC. Use an passive voice and use clausesD. Use an passive voice and “if” clause22. Primary research involves _____.A. Gathering useful dataB. Locating data that has been gatheredC. Gathering fresh dataD. Gathering data that has been reported23. How many parts are included in an informal report and what are they?A. Three, opening, introduction, closingB. Three, opening, body, introductionC. Three, opening, body, closingD. Two, opening, body24. Too many ____ spoil the broth.A. PeopleB. CooksC. CookersD. Students25. What are external barriers to communication process?A. Lighting, heat, personalityB. Lighting, comfort, statusC. Lighting, noise, closed climateD. Closed climate, humidity, educational background26. What are the responsibilities of the sender?A. Audience analysis, study message environment, readingB. Audience analysis, study message environment, listen, solicit feedbackC. Audience analysis, solicit feed back, study message environmentD. Audience analysis, listen, read27. What are the components of the communication process?A. The sender, the message, the receiver, the channel, goodwillB. The sender, the receiver, the message, the feedback, informationC. The sender, the message, the receiver, the channel, the feedbackD. The sender, the receiver, information, goodwill28. What are the purposes of communication?A. Persuade, obtain information, establish personal effectiveness, build self-esteem, build goodwillB. Persuade, share information, build up self-esteem, obtain benefitC. Persuade, obtain benefit, build up self-esteemD. Persuade, share information, build self-esteem, share benefit29. Specific facts and details should appear in ______.A. Developmental paragraphsB. Closing paragraphC. Opening paragraphD. Topic sentence30. Sentences written with courteous words should be ____.A. Bias-freeB. NegativeC. ObjectiveD. Passive31. Most American prefer to stand ____ when talking to others.A. Less than 18 inchesB. More than 3 feetC. 18 inches to 3 feetD. Closer than a couple of feet32. ____ is the oral version of e-mail and replace answering machine.A. TeleconferenceB. VideoconferenceC. PagerD. V oice mail33. ____ are two types of routine letter.A. Order and friendship letterB. Claims and orderC. Claims and friendship letterD. Claims and routine requestsII True of False1.All business messages should promote goodwill.2.Generally, business communications that contain positive messages are organizedin direct-indirect order.3.The supporting information contains the closing.4.Once you run your word processor’s spell checker, your writing will be free ofspelling errors./doc/2810429371.html,ing only short,simple sentences is best for business messages.6. A paragraph must have at least three sentences to be complete.7.The population of the united states is becoming culturally diverse.8.Even a simple gesture such as a smile or ok sign can have different meanings indifferent cultures.9.It is best to avoid drawing pictures for people whose first language is not english;they will more than likely be insulted.10. A multinational company simply sells products or purchases goods from anothercountry.11.Members of effective work teams have a strong group identity and fosterimprovement by reviewing both successes and failures.12.Cultural differences can be communication barriers.13.Ok sign has different meanings in different cultures.14.Japanese and American prefer less eye contact in communication.15.In most situations, office party would be a good place to conduct office business.16.Introverts are apt to express ideas and appear to be active.17.Motivation or interests of the receiver can be internal barrier to communication.18.Chinese people take business cards very seriously and exchange them after ameeting./doc/2810429371.html,n coworkersoffer you card at the beginning of the meeting.20.Most American prefer crowded elevators or center seats in buses or cars.21.When you plan a message, you should choose supporting information at first.22.Practice empathy means to put yourself in the place of the receiver when youadjust the content of a message to your receiver.23.Courteous words are passive, considerable and bias-free.24.“In all probability” is a concise phrase.25.Redundancies can add formality and meaning to sentences.26.Empty phrases clutter sentences without adding meaning.27.“In my opinion” is an example of empty phrase./doc/2810429371.html,munication overload is a physical condition that occurs when a person receives so many messages and fails to read them.29.Minutes are the official record of the proceedings of a meeting./doc/2810429371.html,ually the minutes begin with the time, location and the names of people present and absent.31. A nod always means yes.32. A smile is universal and means the same in any culture.33.Standing committee means permanent group that meets regularly.34.Agendas and schedules are two internal documents used in meetings.35.An agenda is the order of business to be discussed duringa particular meeting.36.In modified block format, all lines begin at the right margin except for thedateline, the signature block.37.The simplified block format omits the salutation and the complimentary close.38.The three basic letter formats are block, modified block and simplified block./doc/2810429371.html,munication is sender-oriented.40. A routine request is a request for an action that will be done reluctantly.III.Answer the following questions1.What are the four steps to planning a message?2.What are the four basic objectives of a business message?3.What is a receiver-oriented message?4.What are four types of biases to avoid in business communications?5.Why is it important for all business communications to promote goodwill?6.What are two basic questions to consider when selecting supporting information?7.What are the three ways to organize written communication?8.What are three ways to make a sentence concise?9.What is the purpose of a memo that tells an employee to make a specificpurchase?10.What is the purpose of an e-mail message in which a supervisor suggests anoption for handling a disciplinary problem?11.List six guidelines for writing effective memos and email messages.12.What are four common abuses of memos?13.What is cultural diversity?14.Why is the American workplace likely to become an increasingly multicultural?15.How will the continuing development of a global marketplace affect Americanworkers?16.How can cultural differences become communication barriers?IV. Translation/doc/2810429371.html,munication skills are especially important when you communicate with people of diverse backgrounds. In addition to just writing or speaking effectively, you need to add elements of sensitivity, understanding and tolerance in yourcommunication.2.Feedback is the response of a receiver to a message. Feedback may be nonverbalor it may be verbal. Any response – even no response – is feedback.3.Courteous words are positive, considerate, and bias-free. Courteous businesscommunications address receivers by their proper titles, capture the receiver s’attention, and encourage a positive response.4. Before writing a report, you must do some preliminary work. Even if you aresimply reporting facts, you must gather those facts and thenarrange them in an easy-to-follow, logical sequence.5. The two most common internal document—those written for use with anorganization--- are memos and email messages. The memo is a business document that has traditionally been the most common communication inside a co mpany’s walls. However, with the advent of internet technology, electronically sent email messages are quickly replacing the memo as the communication of choice.6. Memos are messages that supervisors and peers will use to judge your on-the-jobperformance; therefore, use them with care. Also, choose carefully the people to whom you send these internal documents. The content and tone of your memos must not be offensive to anyone. Knowing how and when to use memos is critical to success in your career.7. Business letters are used to communicate written messages to persons outside anorganization. Letters are also used to communicate formal written messages to employees within an organization. Business letters are considered to be more formal than memos.8. Communication is receiver-oriented, therefore, senders should view messagesfrom the receiver’s perspective. Perspective helps the sender obtain the desired response from the receiver. The four steps in planning letters that contain neutral or positive message are to identify the objective, identify the main idea, determine the supporting information, and adjust the content to the receiver.9. The tone of a letter that contains a negative messageshould reflect a sincereconcern for the receiver’s interests. Your aim is to present the un favorable news positively and in a manner the receiver will view as fair and, if possible, in the receiver’s best interests.10. Businesses and organizations need diverse sources of talent and information to besuccessful. Diverse groups are better at problem solving, decision making, and generating creative ideas.11. To cut down wordiness, use the active voice rather than the passive voice. Usingthe active voice helps you be direct and keeps your sentences from being too wordy.12．There are several advantages to sending email memos.Messages can be sent to several people simultaneouslyEmail can be sent readily to anyone listed in your address bookMessages are sent in real time--- information is exchanging instantaneously. 13. Communication skills are especially important when you communicate withpeople of diverse backgrounds. In addition to just writing or speaking effectively, you need to add elements of sensitivity, understanding and tolerance in your communication.14. Successful teams are made up of individuals who have different backgrounds. Inan organization, effective work teams have to be based on function, purpose, individual expertise rather than on personality.15. a virtual tem is one whose members don’t share a physical work space but worktogether on specific or long-term projects using communication technology.V. writing1. Write a letter to decline to supply the information requested.Situation: Andrew Ban has written to you, his supervisor---- the Vice President of Communication of Galson, and asked for names and addresses of 100 of your stockholders. Because of privacy laws and the lawsuits that followed, your company can’t do as he required. Write to him and deny his request. (his address: 567 North Road, Brand way Street, GD 51000)2. Write a memo to your supervisor, Mr. Bob Jill, managing director of informationsystems, using the following information.Subject: selection of Quick-Click Processing Software.As assistant manager of the word-processing department, you have to select new word-processing software. You choose a powerful, word-processing package. Although you have many reasons for choosing this kind, price and function are major factors in your decision. This software will cost just over $ 15,000 (the budget allocated $20,000). You will have to buy a site license for your company so that everyone in the company can legally use this package. A site license permits everyone in an organization to use the software. Consequently, an organization does not have to buy a copy of the software for each other.3. Edit the following message. Reformat the memo into a letter using the block format and open punctuation.From: Angela Gray, Purchasing Manager, Ile Manufacturing To: Daniel Scott, Sales manager, Soon Company, 49 Palm Place, Jacksonville, FL 3401-6741Date: May 21st, ____ Typed by: V. CollinSubject: Laser Printer PaperOur company has purchased six Printfast laser printer which will be delivered next month. We now need printer paper for use with these laser printers.Please send me price quote’s for buying one case, two cases, and higher quantities. For your ease and convenience, I am enclosing our company’s standard quote form. In addition, it would be especially helpful to see samples of the paper you may recommend.If possible, I would like to receive these samples and quotes by Monday, thank you for your help.4.Rewrite the following paragraph so that it has sentence variety and effectivetransitions.Electronically prepared letters are becoming commonplace in today’s society. Electronically prepared communications are an expected part of today’s society. A major challenge for communicators will be to make these electronically prepared communications successful. They can make them effective by using the same skill as those needed for preparing communications in the traditional manner.。
BEC高级写作写法指导
BEC高级写作写法指导2016年BEC高级写作写法指导预备参加bec考试的同学们由于缺乏商务写作的实际经验，对于写作部分都比较郁闷。
yjbys网店铺结合历年考试实际，为大家准备了15类共计50个经典的实战句型，供大家在考场上使用。
我们对每一个句型都模拟了一种环境：1. 信件的.开头：We are writing to enquire about…We are writing in connection with…We are interested in … and we would like to know…环境：You want to know the prices of some air conditioners.We are interested in your air conditioner and we would like to know the prices of some air conditioners.You saw an advertisement in the newspaper yesterday and you want further information.We are writing in connection with the advertisement in the newspaper yesterday.You want to know if the company you are writing to organizes holidays to Africa.We are writing to inquire about the holidays to Africa that your company organizes.2. 回信的开头：Thank you for your letter of (date)We have received your letter of (date)asking if …enquiring about …enclosing …concerning …环境：A company wrote to you on 23 July. They wanted to know if you sell photocopiers.Thank you for your letter of 23 July, asking if we sell photocopiers.A man wrote to you on 18 December. He wanted employment with your company. He also sent his curriculum vitae.We have received your letter of 18 December, enclosing your curriculum vitae.A company sent you a fax on 3 June. They wanted to know if you were going to the marketing conference in London.Thank you for your fax of 3 June, asking if I was going to the marketing conference in London.A woman telephoned you this morning. She wanted to know if her order No. 599 had arrived.Thank you for your telephone call this morning concerning the order No. 599.3. 信件的结尾：一般结尾：I look forward to receiving your reply/order/products/ect.Looking forward to hearing from you.如果你在信件中提供了信息：I hope that this information will help you.Please contact me if you need any further information.Please feel free to contact me if you have any further questions.Please let me know if you need any further information.4. 引入主题：With reference to …Further to …With regard to …I am writing in connection with …注：引入主题的句子可以被写在信件的开头，但with regard to 不能用于信件的开头。
《商务英语笔译》课程考核大纲
《商务英语笔译》课程考核大纲【考核目的】帮助学生认识自己在商务英语笔译方面的学习状况，进而反思自己的学习态度、学习方法、思维方法、意志品质等，同时对教学状况作出检查，为教学提供反馈信息，判断教学目标的达成度，为教师的教学评价提供依据。
【考核范围】本课程考核学生对商务英语翻译总论、商务英语翻译中的词法翻译、商务英语翻译中的句法翻译、商务语篇的翻译相关知识的掌握情况，以及运用所学商务英语翻译原则与方法进行商务英语翻译的能力。
【考核方法】《商务英语笔译》课程考核包括形成性考核和终结性考核两部分。
形成性性考核成绩占总成绩的40%，包括：学生出勤情况（10%）、课堂学习态度及回答问题情况（15%）、课后作业完成情况（15%）。
终结性考核成绩占总成绩的60%，主要是应用能力考核，考查学生的商务英语笔译能力。
【期末考试形式】笔试；闭卷【期末考试对试题的要求】主、客观试题的比例：主观性试题占60%，客观性试题占40%。
题型比例：单项选择20%，词类转换10%，术语翻译10%，单句翻译30%，段落翻译18%，信函翻译12%。
难度等级：分为较易、中等、较难三个等级，大致比例是40:40:20。
【期末考试的具体内容】第一部分关于商务英语知识点：1.商务英语的界定2.商务英语的特点3.商务英语专业词汇的含义考核目标：1.了解：（1）商务（2）商务英语2.理解：（1）商务英语的特点（2）商务英语的难点3.掌握：（1）商务英语专业词汇（2）商务英语专业词汇的用法4.运用：（1）综合有关商务英语理论知识（2）进行翻译实践第二部分关于商务英语翻译知识点：1.商务英语翻译的定义2.商务英语翻译的原则3.商务英语翻译的标准1. 了解：（1）商务英语翻译的定义（2）商务英语翻译的难点2. 理解：（1）商务英语翻译的原则（2）商务英语翻译的背景3. 掌握：（1）商务英语翻译的标准（2）商务英语翻译对译者的要求4. 运用：（1）综合商务英语翻译理论知识（2）进行翻译实践第三部分词义的选择知识点：1. 商务英语的专业词汇概念2. 商务英语词义选择的标准3. 商务英语词义选择的方法考核目标：1. 了解：（1）商务英语的专业词汇现象（2）商务英语的专业词汇概念2. 理解：（1）商务英语的专业词汇含义（2）商务英语的专业词汇用法3. 掌握：（1）商务英语词义选择的标准（2）商务英语词义选择的方法4. 运用：（1）综合商务英语词义选择理论知识（2）进行翻译实践第四部分增益翻译法知识点：1. 增益翻译法的概念2. 增益翻译法的必要性3. 增益翻译法的技巧考核目标：1. 了解：（1）增益翻译法的概念（2）增益翻译法的难点2. 理解：（1）增益翻译法的必要性（2）增益翻译法的原则3. 掌握：（1）增益翻译法的标准（2）增益翻译法的技巧4. 运用：（1）综合增益翻译法的理论知识（2）进行翻译实践第五部分凝练翻译法知识点：1. 凝练翻译法的概念2. 凝练翻译法的必要性3. 凝练翻译法的技巧考核目标：1. 了解：（1）凝练翻译法的概念（2）凝练翻译法的难点2. 理解：（1）凝练翻译法的必要性（2）凝练翻译法的原则3. 掌握：（1）凝练翻译法的标准（2）凝练翻译法的技巧4. 运用：（1）综合凝练翻译法的理论知识（2）进行翻译实践第六部分词类转换翻译法知识点：1. 词类转换翻译法的概念2. 词类转换翻译法的必要性3. 词类转换翻译法的技巧1.了解：（1）词类转换翻译法的概念（2）词类转换翻译法的难点2.理解：（1）词类转换翻译法的必要性（2）词类转换翻译法的原则3.掌握：（1）词类转换翻译法的标准（2）词类转换翻译法的技巧4.运用：（1）综合词类转换翻译法的理论知识（2）进行翻译实践第七部分词义引申翻译法知识点：1.词义引申翻译法的概念2.词义引申翻译法的必要性3.词义引申翻译法的技巧考核目标：1.了解：（1）词义引申翻译法的概念（2）词义引申翻译法的难点2.理解：（1）词义引申翻译法的必要性（2）词义引申翻译法的原则3.掌握：（1）词义引申翻译法的标准（2）词义引申翻译法的技巧4.运用：（1）综合词义引申翻译法的理论知识（2）进行翻译实践第八部分主语的翻译知识点：1.主语翻译的重要性2.英汉主语使用的差异3.商务英语翻译中主语翻译的技巧考核目标：1.了解：（1）主语翻译的重要性（2）主语翻译的难点2.理解：（1）英汉主语使用的差异（2）主语翻译的原则3.掌握：（1）商务英语翻译中主语翻译策略（2）商务英语翻译中主语翻译技巧4.运用：（1）综合主语翻译理论知识（2）进行翻译实践第九部分被动语态的翻译知识点：1.被动语态翻译的重要性2.英汉被动语态使用的差异3.商务英语翻译中被动语态的翻译技巧考核目标：1.了解：（1）被动语态翻译的重要性（2）被动语态翻译的难点2.理解：（1）英汉被动语态使用的差异（2）被动语态翻译的原则3.掌握：（1）商务英语翻译中被动语态翻译策略（2）商务英语翻译中被动语态翻译技巧4.运用：（1）综合被动语态翻译理论知识（2）进行翻译实践第十部分英语从句的翻译1.英语从句翻译的重要性2.英语从句翻译的差异性3.英语从句的翻译技巧考核目标：1.了解：（1）英语从句翻译的重要性（2）英语从句翻译的难点2.理解：（1）英语从句翻译的差异性（2）英语从句翻译的原则3.掌握：（1）英语从句的翻译策略（2）英语从句的翻译技巧4.运用：（1）综合英语从句的翻译理论知识（2）进行翻译实践第十一部分依据句意的变通翻译法知识点：1.变通翻译法的重要性2.变通翻译法的原则3.变通翻译法的翻译技巧考核目标：1.了解：（1）变通翻译法的重要性（2）变通翻译法的难点2.理解：（1）变通翻译法的差异性（2）变通翻译法的原则3.掌握：（1）变通翻译法的翻译策略（2）变通翻译法的翻译技巧4.运用：（1）综合变通翻译法的翻译理论知识（2）进行翻译实践第十二部分语序调整翻译法知识点：1.语序调整翻译法的重要性2.语序调整翻译法的原则3.语序调整翻译法的翻译技巧考核目标：1.了解：（1）语序调整翻译法的重要性（2）语序调整翻译法的难点2.理解：（1）语序调整翻译法的差异性（2）语序调整翻译法的原则3.掌握：（1）语序调整翻译法的翻译策略（2）语序调整翻译法的翻译技巧4.运用：（1）综合语序调整翻译法的翻译理论知识（2）进行翻译实践第十三部分商务语篇翻译中的衔接与连贯知识点：1.商务语篇翻译中衔接与连贯的重要性2.商务语篇翻译中衔接与连贯的内在关联3.商务语篇翻译中衔接与连贯的实现方法考核目标：1.了解：（1）商务语篇翻译中衔接与连贯的重要性（2）商务语篇翻译中衔接与连贯的难点2.理解：（1）商务语篇翻译中衔接与连贯的内在关联（2）商务语篇翻译中衔接与连贯的原则3.掌握：（1）商务语篇翻译中衔接与连贯的策略（2）商务语篇翻译中衔接与连贯的技巧4. 运用：（1）综合商务语篇翻译中衔接与连贯的理论知识（2）进行翻译实践第十四部分商务信函类语篇的翻译知识点：1. 商务信函类语篇翻译的重要性2. 商务信函类语篇翻译的原则3. 商务信函类语篇的翻译技巧考核目标：1. 了解：（1）商务信函类语篇翻译的重要性（2）商务信函类语篇翻译的难点2. 理解：（1）商务信函类语篇翻译的标准（2）商务信函类语篇翻译的原则3. 掌握：（1）商务信函类语篇的翻译策略（2）商务信函类语篇的翻译技巧4. 运用：（1）综合商务信函类语篇翻译的理论知识（2）进行翻译实践第十五部分商务广告类语篇的翻译知识点：1. 商务广告类语篇翻译的重要性2. 商务广告类语篇翻译的原则3. 商务广告类语篇的翻译技巧考核目标：1. 了解：（1）商务广告类语篇翻译的重要性（2）商务广告类语篇翻译的难点2. 理解：（1）商务广告类语篇翻译的标准（2）商务广告类语篇翻译的原则3. 掌握：（1）商务广告类语篇的翻译策略（2）商务广告类语篇的翻译技巧4. 运用：（1）综合商务广告类语篇翻译的理论知识（2）进行翻译实践第十六部分商品说明书类语篇的翻译知识点：1. 商品说明书类语篇翻译的重要性2. 商品说明书类语篇翻译的原则3. 商品说明书类语篇的翻译技巧考核目标：1. 了解：（1）商品说明书类语篇翻译的重要性（2）商品说明书类语篇翻译的难点2. 理解：（1）商品说明书类语篇翻译的标准（2）商品说明书类语篇翻译的原则3. 掌握：（1）商品说明书类语篇的翻译策略（2）商品说明书类语篇的翻译技巧4. 运用：（1）综合商品说明书类语篇翻译的理论知识（2）进行翻译实践【样题】I. Choose the most appropriate Chinese versions.(每小题2分，共20分)1. The major four banks view the reduction in capital as necessary to help prevent Daiei‘s stock price from plunging.A.这四家大银行认为，降低股本是非常必要的，它有助于阻止日本大荣公司的股价大幅下跌。
剑桥商务英语高级写作指导
剑桥商务英语高级写作指导Part Two写作(概述)200-250 words.All report to a higher rank officer (managing director, head of department).All questions have at least 3 requests.No more data三道题目选一A business report(商业报告)A business Letter(商业信函)A business proposal(商业方案)综合管理类(General Management)：主要涉及公司内部管理、协调、运作某组织、工程等多功能的综合学科，目标是使工程、企业、组织运转更高效。
题目一般包含制度建立、规章完善、部门建立扩展等内容，例题如Book2 Test1。
人力资源(Human Resources)：人所具有的脑力和体力劳动总合，包括管理和协调其相关内容。
题目一般包含公司内部员工情况、教育开展、晋级、士气等内容，例题如Book2 Test2。
市场类(Marketing)：主要指商业活动中商业交易中的各项行为，如交易、销售、营销、市场扩展等，目的在于增加企业收入。
题目一般包含市场销售、分公司建立、会展、开拓业务等内容，例题如Book2 Test4。
需要更加缜密的逻辑和商业思维，需要提出建议或者意见，并且可行。
同第一部分不同，模板只能运用于框架制订，详细需要考生自行完成。
Reading 读题，根据自己实际能力进展三选一，归纳问题要点。
Head&Feet First ................................根据模板或者问题归纳出的要点进展开头和结尾部分描写，简单框架或者中文即可。
Organizing ..........................................框架制定，根据问题进展“矩阵”列表，而后拓展矩阵中要点成为句子。
商务英语评分标准五篇
商务英语评分标准五篇第一篇：商务英语评分标准1．建立和保持商务联络1)向人表示问候和对问候的回答2)自我介绍3)询问对方或介绍自己的身份特征4)表达自己喜欢什么、不喜欢什么5)发出邀请、接受和拒绝邀请6)表示感谢和欣赏7)给别人提供方便，接受和拒绝帮助2．谈论工作1)询问和描述工作任务2)询问和介绍公司情况3)询问和简要介绍产品4)比较不同产品及价格5)询问和提出自己的观点6)表示同意或反对7)提出、接受和拒绝建议8)表达需要和要求3．制定计划和安排工作1）商务会议安排会议日程安排会议议程2）商务旅行预定饭店房间到饭店住宿和结账点菜进行了旅行咨询预定机票乘火车旅行根据指南行路 BEC口试形式及评分标准测试分两个阶段：第一阶段：采取考官与考生交流的方式，时间约为4-5分钟。
考生应对考官的问题做出回答或对考官提出的要求做出反应。
考官所题问题主要针对商务交往的具体内容。
第二阶段：采取考生与考生交流的方式，时间约为3-4分钟。
每组考生抽去两组卡片，每组卡片为两张，一张卡片上描述具体内容，另一张卡片是针对其内容的问题。
考生可得到一张卡片上描述具体内容和另一考生卡片相关问题卡片，有足够时间阅读卡片，交流的内容局限于这两组卡片。
评分标准：测试依据发音、准确性、流利程度以及交流能力四个部分判定3个等级。
分数分别为3分、2分、1分。
具体标准如下：1．发音（包括声音大小、重音、语调、语气）3分：尽管有些读音错误，并且有受母语影响的迹象，但比较容易听懂且抑扬顿挫较流畅。
2分：由于发音受母语影响，使某些词不易听懂，有一些读音错误，受母语影响严重。
1分：考生的发音很难听懂。
经常出现读音错误，受母语影响明显，语调不对且断断续续，给听者造成麻烦。
2．准确性（包括语法、用词及说话方式）3分：有错误，但基本上能把意思表达清楚。
所采用的句子结构规范，但处理复杂句子结果比较困难。
对所熟悉的话题词汇较充分，但表达有欠缺。
2分：有的意思表达不清。
高职商务英语专业写作测试的评分标准
文章编号 ：１７－４ ６（０ ９０ ．０ ４０ ６ １ ９ ． ０ ）２０ ８ ．３ ８ ２
高职商务 英语专业 写作测试 的评 分标 准
王 薇
（ 南 交通 职 业 技 术 学 院 ，湖 南 长 沙 ４ ０ ０ １ 湖 １０ ４
摘
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关键 词 ：评 分 方 法 ：评 分 量 化 表 ：分 项 评 分 法
中 图分 类 号 ：Ｇ １ ７２
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《高级商务英语写作》课程考核说明
一、有关说明
( 三) 考核目标本课程的考核目标分商务英语写作基础知识和写作技能要求两方面。
1. 知识要求:
1) 能结合语境准确和恰当地使用所学的语言和表示方式。
2) 了解并掌握商务英语中的英汉互译的方法。
3) 了解或掌握商务英语写作中的结构逻辑关系。
2. 写作要求:
1) 能以书面形式比较自如地表示个人观点;
2) 能在规定时间内根据作文题目、提纲或图表等完成写作任务;
3) 能写简短的求职应聘、企业对外宣传、商务社交、业务磋商、执行合同等场景有关的商务文件。
在完成上述任务时, 做到语句连贯, 条理清楚, 结构合理, 语言正确, 表示得体。
( 四) 考核方式及计分方法
本课程的考核采取两种形式: 形成性考核和课程终结考试。
课程总成绩为百分制, 形成性考核占30%, 课程终结性考试占70%。
形成性考核包括对”形成性考核及学习档案”中作业的完成情况以及参与教学活动情况的考核。
( 五) 考核依据本课程形成性考核的内容和课程终结考试
的命题依据”高级商务英语写作教学大纲”和《高级商务英语写作》( 中央广播电视大学出版社, )
二、考核方式具体要求
( 一) 形成性考核
1. 考核目的本课程形成性考核的目的旨在加强对学生平时自主学习过程的指导和监督, 重在对学生自主学习过程进行评价和检测, 引导学生按照教学要求和学习计划完成学习任务, 达到掌握知识、提高能力的目标。
2. 考核手段
形成性考核当前采用纸质形成性考核册。
与地方电大教师共同实现教学过程的引导、指导和管理。
3. 形成性考核各部分所占比重及计分方法
形成性考核由学习内容考核和学习过程考核构成。
学习内容考核以单元计分作业形式、由中央电大统一设计并发布。
形成性考核中, 学习内容考核占80分, 学习过程考核占20分。
学习过程考核的具体形式与评价方式由形成性考核指导教师确定。
4. 考核计分方法
教师随课程进度, 安排布置和提交学习内容考核任务的具体时间, 原则上可依照下表中的时间安排。
形成性考核任务与要求
( 二) 终结性考试
1.考试目的终结性考试是在形成性考核的基础上, 对学生学习情况和学习效果进行的一次全面检测。
本课程的终结性考试以考查写作技能为主, 写作基础知识为辅。
2.命题原则
1) 本课程的考试命题应严格控制在教学大纲规定的教学内容和教学要求的范围之内。
2) 考试命题应覆盖本课程教材的第一到第六单元内容, 既全面, 又重点突出。
3) 每份试卷的素材60% 以上选自教材。
4) 试题难易适中, 可分为: 容易、适中、较难三个程度, 所占比例大致为: 容易占20%, 适中占60%, 较难占20%。
3. 考试方式终结性考试采用闭卷、笔答形式。
4. 考试时限终结性考试时间长度是90分钟。
5. 特殊说明闭卷考试, 考生不得携带任何形式的参考资料和电子读物或工具。
三、终结性考试试题类型及规范解答举例
( 一) 题型
( 二) 试题举例与参考答案及评分标准
试题举例
Part 1 Matching Up (20 points)
Directions: Match the English words and phrases with their proper Chinese Meanings.
Part 2 Translation (20 points)
Directions: Translate the following sentences into Chinese (English).
11. I have enclosed a copy of my resume with detailed information about my qualifications.
12. Our products are widely recognized in the global market and can meet customers’ various needs.。