商务英语5
《商务英语综合教程》 Unit (5)
5. Hearing the news, she shook her hand in
.
6. Adverts must not create a
impression.
7. She
her dog with the finest steak and salmon.
8. The government was reluctant to
.
Additional Reading
Customer service mistakes (and how to avoid them)
Savvy companies understand and value the importance of customer service. They recognise that providing excellence in customer service is a sure-fire way of keeping customers loyal and getting them to buy from you again. And if you’ve got high customer retention, then that will also benefit your business’ bottom line.
Without customers, you would have no business. Therefore, organizations need to develop customer 4 and 5 to retain their customers.
Making the customers happy can give a 6 result to company. It is better to have proper communication with customers, stick to your 7 made, treat customers nicely, make innovations to attract new customers and 8 the old customers, properly deal with customer complaints and remember the golden rule.
商务英语Chapter 5
Three The Main Contents of Business Negotiation
Ⅰ.Etiquette and taboo in China 1.Appearance Conservative suits for men with subtle colors are the norm while women should avoid high heels and short sleeved blouses. The Chinese frown on women who display too much. Subtle， neutral colors should be worn by both men and women. Jeans are not acceptable for business meetings. Revealing clothing for women is considered offensive to Chinese businessmen.
Chapter Five The Etiquette and Taboo of Business Negotiation
Learning Focus学习要点
1 .Learn the conception of business etiquette and taboo. 记住商务礼仪和禁忌的概念。 2. Get to know deeply the importance of business etiquette and taboo. 加深对商务礼仪重要性的理解。 3. Master the main content of etiquette and taboo in business negotiation. 掌握商务英语谈判礼仪和禁忌的主要内容。 4. Comprehend correctly the differences of etiquette and taboo in different countries. 准确把握不同国家商务礼仪和禁忌的差异。 5. Read the text extension freely. 熟读拓展课文。
商务英语综合教程chapter (5)
但寡头卖主垄断与前面所提到的市场的主要区别在于， 卖主的数量有限，使得寡头卖主垄断者对产品的价格拥 有相当大的支配权。 1) 这个句子的主要结构是：the primary difference …is that … (……主要区别在于……) 2) between oligopoly and the previously mentioned markets作后置定语修饰difference 意为“但寡头卖主垄 断与前面所提到的市场的主要区别在于。 ” 3) that 引导的表语从句， the limited number of sellers gives the oligopolist substantial control over the product’s price.有限数量的卖主给了寡头垄断对产品价 格语言要点)
(Teachers should note that here we only give you some of the language points, you may add some by yourself.)
1. A basic principle of economies, the law of supply and demand states that market prices are set by the intersection of the supply and demand curves. 作为经济学的一条基本原则，供求规律指出市场价格是 由供应曲线 需求曲线的交叉点确定的。 1)That 引导的是主句谓语states的宾语从句，从句谓语are set (被确定) 2)By the intersection of the supply and demand curves 由供给线和需求线的交叉点确定（参见教材P60的图） 2. Monopolistic competition arises in an industry in which somewhat fewer firms than would exist in pure competition produce and sell products that are different from those of their competitors.
国际商务英语第5章
4
Ⅰ. Placing an Order for Men’s Shirts on the Basis of Samples
Name of Commodity Style No. Size Color Quantity (Dozen) Unit Price per Dozen CIF London ￡ XXX Men’s Shirts Men’s Shirts XXX S, M, L XL, XXL Equally Assorted White, Red, Blue, Yellow Green& Grey Equally Assorted 200 50 50 50 50 XXX S, M, L XL, XXL Equally Assorted White, Red, Blue, Yellow Green& Grey Equally Assorted 200 100 100 50 50 XXX S, M, L XL, XXL Equally Assorted White, Red, Blue, Yellow Green& Grey Equally Assorted 200 100 100 50 50 Total quantity: Say XXX Only 1400 ￡ XXX ￡ XXX
3
Ⅰ. Placing an Order for Men’s Shirts on the Basis of Samples
Dear Sirs, Re :Placing An Order for Men’s Shirts We thank for your quotation of April 15, together with a parcel containing some samples of men’s shirts. On perusal, we find the materials you use for making the shirts are of high quality and the workmanship is excellent, which we believe will make our customers satisfied. So we are pleased to place an order with you according to your terms and conditions for the follows:
实用商务英语Unit_5
Letter-1Dear Sirs,We write to introduce ourselves as one of the largest exporters, from China, of a wide range of Machinery and Equipments.We enclose a copy of our latest catalogue covering the details of all the items available at present, and hope some of these items will be of interest to you.It will be a great pleasure to receive your inquiries for any of the items against which we will send you our lowest quotations.Should, by chance, your corporation not deal with the import of the goods mentioned above, we would be most grateful if this letter could be forwarded to the correct import corporation.We are looking forward to your favorable and prompt reply.Letter-2Dear Sirs, Thank you fro your order of June 1. We enclose a catalogue and price list. Meanwhile, we have also sent a catalogue of our range of tinned vegetables under separate cover, which we trust will reach you very soon. We are sorry, however, that our tinned fruit products are in great demand at the moment, since it is in the middle of summer, which is our busiest season for fruit. Because of this, tinned peaches and grapefruit are in short supply, and we cannot sat isfy all our customers’ demands. In fact, our grapefruit products are almost out of supply. We can recommend apricots, which fortunately we have in stock at the moment. You may be interested to know that our new discounts for bulk purchase came into effect on June 1st. We would be please to receive your order very soon. Yours faithfully,Letter-3Dear Grane,Introducing CommodityThe Global Trading Co., Ltd has informed us that you are searching for high-grade Wool Sweaters to be shipped to De nmark. We’d like to offer you our Arrow lines that reach the standard sufficiently high to redound to you credit.Arrow Brand Wool Sweaters are exclusively made from quality export-grade Australian pure new wool, which has unique features giving natural warmth and comfort with proper elasticity and soft feeling. They are also ideal for those with rheumatism, arthritis and back suffering. Being moderate in price, superb in craftsmanship and novel in designs, our products are popular with customers in over 25 countries and regions.Dealers in this line have reaped gratifying profits and we have no doubt that you will also be able to share the success.We enclose a catalogue of the goods for your reference and look forward to your early reply. Sincerely yours,Letter -4Dear Sirs,Re: Stanelo-Thermatron LtdIndustrial Induction HeatersPlastic Welders Electron BeamWeldersWe have been requested by the above mentioned company to approach you and your main branches for introducing their manufacturing program, which is briefly outlined in the heading. The manufacturers and we feel that the best outlet in Denmark would be for the Industrial Induction Heating Equipment, for which we shall be sending you extensive literature. Regarding Plastic Welding Equipment it may well be that manufactures here will not be able to compete against Japan. However, we shall also send literature on this particular angle.As far as Beam Welders are concerned, we have sent only one set of literature to you, as we would first like to find out whether you are interested and then whether the export licensing position is favorable. Please let us have your enquires, to which we look forward with interest. Yours faithfully,Letter-5Dear Sirs,Looking through our records we note with regret that we have not had the pleasure of an order from you since last October. As you were one of our regular clients, we are very much concerned if you have been dissatisfied either with our goods or with the way in which we have handled your orders. Would you please fill out the enclosed reply card if you gave encountered some problems with us We will give your comments immediate attention. We think you may be interested to know that we have recently been appointed agents for the sales in this country of the computers of three of the leading American manufacturers. Our stocks now include a wide range of first-class personal computers at very attractive prices. You will see from the catalogue enclosed that our prices are very generous terms of payment. We look forward to the pleasure of your renewed order.Yours faithfully,Letter-6Dear Sirs,Great interest was aroused at the recent industry Exhibition in London by the new FLYING DEER Tubeless Tire. Numerous enquires and orders have also come- the new tire is the realization of every car-owner’s dream.You are of course well aware of the shortcomings of the ordinary tire- punctures, split outer covers under sudden stress and a tendency to skid on wet road surfaces, just to mention some of the motorists’ complaints. Our FLYING DEER Tubeless Tire enables you to offer your customers a type that is beyond criticism in those qualities of road-holding and competing reliability.We could tell you a lot more about these tires, but prefer you to read the enclosed copies of reports from racing drivers, test drivers, motor dealers and motor manufactures.You are already aware of our terms of business, but to encourage you to lay in a stock of the new tubelEss FLYING DEER, we will allow a special discount of 5% on any order received on or before 31 st Juanuary.Yours faithfully,Letter-7Dear Woodrow,Looking through our record we note with regret that from 19- to 20- you bought from us a large quantity of typewriters in Models OF-101 to 105, ST-201 and 202, but during the year 20- we did not have the pleasure of an order from you.We think you may be interested to know that we have a residue stock of 307 sets Model ST-202, which you bought from us in substantial quantity previously. It is just the next newest to the latest Model ST-203. You are well aware that it is efficient and durable, economical and practical in use for middle school students. We are prepared to clear the stock by allowing you a generous discount. Say9% for an order for 100 sets to 199 sets 12% for an order for 200 sets to 299 sets 15% for an order for 300 and aboveon the current price of AU $ 90-per set CIF Melbourne. This offer is subject to your reply reaching here on or before 20th June.We give you the first chance and hope you will take advantage of this exceptional offer. Your favorable response is awaited.Letter-8Dear Mr. Albert RainRe: NEVER WASH PANS AGAINWe said it and we mean it: NEVER WASH PANS AGAIN! You can now do all your cooking in beautiful Ceramic Ware- cook and serve food in the same lovely dishes! Boil, fry, roast, bake- do it all in Ceramic Ware. Freeze food in the same dishes, if you wish. These beautiful utensils, made of the same amazing ceramic used in missile cones, can go from freezer to stove to table. You then slip them into the dishwasher or the sink with the other dishes. Never slave at scouring pans again. Come and see Ceramic Cookware Demonstrated in Big Store’s Housewares Department. Wednesday Thursday Friday April 10th 11th and 12thHandle these Ceramic cook-and-serve pieces. Test and dry them yourself. You’ll be impressed by their practical and beautiful design, and more important of all the surprising reasonable prices. Yours truly,。
商务英语-Unit-5-business-meeting
Starting Point
Task 1 Work in pairs. Here are some characteristics of successful business meetings. First rank them in the order of importance. Then compare your list with your partner’s and explain why you rank them in this way.
Unit 5 Business Meeting
Understanding the Text
Task 2 Complete the passage that summarizes the text.
To hold successful business meetings, a few things should be taken care of. Before a meeting, 1. being prepared can ensure the better results. And the organizer can show the participants the list of topics to be covered by 2. s_e_t_tin_g__a_n_a_g_e_nd_a_. During a meeting, usually two things may largely affect the meeting process. Firstly, the participants won’t feel the meeting is a waste of time if they have good 3. __tim__e_k_e_e_p_in_g___. Secondly, everyone should 4. _m__a_in_ta_i_n_fo_c_u_s__ by sticking to the point. After a meeting, the 5. __m_i_nu_t_e_s__should be circulated to all the participants for affirmation.
新国际交互商务英语5答案
新国际交互商务英语5答案1. 规避风险____________ [填空题] *空1答案：risk-averse2. 首期付款____________ [填空题] *空1答案：down payment3. 私家旧货出售____________ [填空题] *空1答案：Private secondhand sale4. 生产周期____________ [填空题] *空1答案：product time5. 产品销售员____________ [填空题] *空1答案：product merchandiser6. Malicious attack____________ [填空题] *空1答案：恶意攻击7. go to all lengths____________ [填空题] *空1答案：全力以赴8. People who can solve difficulties____________ [填空题] *空1答案：能解决困难的人9. Meeting package____________ [填空题] *空1答案：会议套餐10. Target market ____________ [填空题] *空1答案：目标市场二、选择正确的词的代码填入下列句子中。
(每题2分，共计20分)A. refrain fromB. reach out toC. identify withD. put out all the stopsE. rent outF. on trackG. Not only H. frustrateI. come across J. taking in1. ________did he complain about the food, but also refused to pay for it. [填空题] *空1答案：G2. What are some of the difficulties one is likely to ___________in this transformation process. [填空题] *空1答案：I3. They made preparation to_____________ the conspiracy. [填空题] *空1答案：H4. She _______________scolding her child until the visitors left. [填空题] *空1答案：A5. When you’re looking for a job, you could ___________your network. [填空题] *空1答案：B6. I believe that most readers will__________ the author. [填空题] *空1答案：C7. I am innocent. I’m going to ____________to prove it. [填空题] *空1答案：D8. He had to____________ his house in Seattle to make mortgage payment. [填空题] *空1答案：E9. We made a great effort to get our company back ___________. [填空题] *空1答案：F10. The scholar attaches importance to getting rid of the stale and_______ the fresh. [填空题] *空1答案：J三、从选项中选择句子中划线部分的词相对应的词。
商务英语综合教程Unit5
a rapid increase in the divorce rate
high/ low rate of something e.g. areas with high rates of crime
bank rate: the rate of interest charged by banks lending money, decided by a country’s main bank.
at (a) …rate e.g. people who pay tax at the highest rate
❖ 中国民生银行 ——CMBC〔China Minsheng Banking Co., Ltd〕 招商银行 ——CMB(China Merchants
❖ 阿比国民银行 Abbey National 英国 巴克莱银行 Barclays Bank PLC. 英国 巴黎国民银行 Banque Nationale de Paris 法国 巴西银行 Banco Do Brasil 巴西 大和银行 Daiwa Bank 日? 大通曼哈顿银行 Chase Manhattan Bank 美国 德累斯顿银行 Dresdner Bank 德国 德意志银行 Deutsche Bank 德国 第一劝业银行 Dai-Ichi Kangyo Bank 日本 第一洲际银行 First Interstate Bancorp 美国 东海银行 Tokai Bank 日本 东京银行 Bank of Tokyo 日本 都灵圣保罗银行 Istituto Bancario SanPaolo Di Torino 意大利 多伦多自治领银行 Toronto-Dominion Bank 加拿大 富士银行 Fuji Bank 日本 国民劳动银行 Banca Nazionale del Lavoro 意大利 国民西敏寺银行 National Westminster Bank PLC. 英国 荷兰农业合作社中央银行 Cooperatieve Centrale Raifferssen-Boerenleenbank 荷兰 荷兰通用银行 Algemene Bank Nederland 荷兰 花旗银行 Citibank 美国 汉华实业银行 Manufacturers Hanover Corp. 美国 汇丰银行 Hongkong and Shanghai Banking Corp. 香港 加拿大帝国商业银行 Canadian Imperial Bank of Commerce 加拿大 加拿大皇家银行 Royal Bank of Canada 加拿大 劳埃德银行 Lloyds Bank PLC. 英国
- 1、下载文档前请自行甄别文档内容的完整性，平台不提供额外的编辑、内容补充、找答案等附加服务。
- 2、"仅部分预览"的文档,不可在线预览部分如存在完整性等问题,可反馈申请退款(可完整预览的文档不适用该条件!)。
- 3、如文档侵犯您的权益，请联系客服反馈,我们会尽快为您处理(人工客服工作时间：9:00-18:30)。
Oral Practice
Unit 5 Starting a Business
Task 1
Task 2
Oral Practice
Unit 5 Stak 1 Listen to the following basic expressions of starting a business.
Task 1
Task 2
Task 3
Task 4
Task 5
Listening Comprehension
Task 1
Task 2
Sound Recognition
Unit 5 Starting a Business
Task 1 Recognize the consonants /ɔi/,/iə/,/ɛə/ and /uə/. In this part, you’ll hear one word read from each group. Listen carefully and circle the letter before the word you hear.
About Phonetics
2. 句子重音Ⅱ
Unit 5 Starting a Business
1） 双音节词 ① 一般在第一个音节重读。letter， sorry ② 有a-，be-，de-，re-，res-，in-， im-， en-， em-， es-，ex-，con-，com-， dis-， mis-， pre-， per-， pro-， trans- 等前缀的词，第二个音节是重音。 e.g. a'bout， be'lieve， ad'dress， de'cide，re'port， con'demn， res'pect， com'pare，in'form，dis'cuss， im'press， mis'take， en'force， pre'pare，em'ploy， per'mit， es'cape， pro'duce， ex'claim， trans'late
About Phonetics
Unit 5 Starting a Business
③ 有de-， in-， re-， con-， pre-等前缀的重音与词义 和词类有关，一般名词的重音在第一个音节上，其 他的词性在第二个音节上。 e.g. 'record， re'cord; 'insult， in'sult; 'conduct， con'duct; 'present， pre'sent; 'content， con'tent ④ 有些复合词和带有前缀 re-， ex-， un-， pre-， post-等的词，有两个重音。 e.g. 'out'side， 're'tell， 'well-'known， 'un'real， 'fif'teen， 'Chi'nese， 'pre-'war， 'post-'war
3） Key Words： A. attract, source; B. desperate
Teaching Aim
4. Writing（写作技巧）:英语修辞
Unit 5 Starting a Business
3. Grammar:多个形容词作修饰语时的排列顺序
5. Translation（翻译技巧）:增词法/减词法
Listen and Talk
Unit 5 Starting a Business
• Phonetic Practice
• Oral Practice • Laughing Time
Phonetic Practice
Unit 5 Starting a Business
Sound Recognition
Unit 5 Starting a Business
1. Cognitive Information(认知信息): Starting a Business 2. Language Focus(内容重点)： 1） Word Study： A. competitive, analysis, create, penny, wedding, develop, cite, channel, competitor, similar, investigation, convince; B. bottomless, tip, cater, generate, offer, impersonal, connection, possibility 2） Phrases： A. set up, go ahead, be sure of, be ready for, pay off, either ...or; B. participate in, turn out, rather than
Unit 5 Starting a Business
UNIT
Teaching Aim About Phonetics
Listen and Talk
Read and Think Knowledge and Skills Extended Activities
Teaching Aim
Listening Comprehension
Unit 5 Starting a Business
Task 1 Listen to a woman talking about her career and match the date to the event.
( a ) ① 1984 ( d ) ② 1985 ( e ) ③ 1986 ( b ) ④ 1989 ( f ) ⑤ 1990 ( c ) ⑥ 1996
Sound Recognition
Unit 5 Starting a Business
Task 5 Practice the following word stress and rhythm.
① OoOoO Bring along your friend./Come and see me off./Don’t be late again./Merry Christmas, Jim./Jenny’s gone away. ② oOoOoO She had to stay at home./I didn’t know the way./I’m sorry I forgot./It’s raining so hard.
About Phonetics
3. 英语的节奏Ⅱ
Unit 5 Starting a Business
一个有主次重音的词，后面紧跟着另一个重读音节，那么前 者的主重音有移至次重音位置的倾向。如：下列词组应读成an 'arti'ficial 'language， a 'diplomatic 'mission及'libe'ration 'army，而不按原来的单词重音来读。另外，在强调某些具有主 次重音的词时，次重音往往也变成了主重音，如：revo'lution， funda'mental等词在需要强调时可读成'revo'lution及 'funda'mental，即读成两个主重音。 在一个较长的单词中，重音与次重音的间隔越远，次重音就 越容易变成主重音。如：'represen'tation， 'characte'ristic等 很容易变成'represen'tation， 'characte'ristic。 此外，当为进行对比而加强语气时，重音位置也会有所改变， 而主重音有时会变成次重音。如当of'fensive及de'fensive对比 时，就把这两个词的重音移前，变成'of'fensive及'de'fensive。 还有'ex'ternal—'in'ternal， 'merits—'de'merits等，也是如此。
About Phonetics
1. 语音
Unit 5 Starting a Business
/ɔi/ 发音字母组合 oy oi e.g. boy toy joy oil soil voice choice /iə/ 发音字母组合 eer ear e.g. beer deer earn ear here fierce idea /ɛə/ 发音字母组合 ear air ere e.g. pear bear chair air fair there where care /uə/ 发音字母组合 our ower e.g. hour tour flower shower
a. went to Paris to learn French b. her father died c. sold her fish business d. did a secretarial course e. opened a fruit bar in Brisbane f. took over her father’s business
Task 4 Listen and underline the word you hear in the brackets.
① The （jewellery/jury) is so expensive. ② One should be (royal/loyal) to his country. ③ My dear, please come (nearer/here). ④ Look, there is a black (beer/bear).