企业全球化(英语中文对照)
Globalization.-英语版全球化

Political globalization is evident in the
growing importance of international organization.
These organizations are transnational and enable states to
2
Why globalization is so
important?
It' s truely important to humanity.
Zhao Ziang
Globalization brings opportunities and challenges to the developing countries.
Great changes have been happening. Region Individual single
Whole
Cooperation ADD TEXT
Rich
The world is gradually becoming a whole.
Global cooperation has become a norm.
peed.
He Shuang
Cultural globalizatio n is the process wh
ere by information,
commodities and im ages produced in o ne part of the world enter into a global f low that 'flattens ou t' cultural difference
Cosmopolitanization
unit 3-Globalization中英文

1. “Globalization”-lots of people seem to think it means that the world is turning into some consumer colony ofAmerica. Coke, CNN, McDonald’s, Levi’s, Nikes-if they haven’t taken over the world yet, the feeling goes, they will soon. (Odd: Japan is the world’s second largest economy, and yet I’ve never heard of anyone who buysSony or eats sushi believing that it’s part of some plot to turn the world into Japan.)1. “全球化”—很多人认为它意味着世界正变成某种美国消费的殖民地。
比如说可口可乐,美国有线新闻网络、麦当劳、李维斯、耐克。
即使现在它们还没有覆盖全世界,但人们的感觉是很快就会这样了。
(很奇怪:日本是世界上第二大经济大国,然而,我从来没有听说过,那些买了索尼产品,或是吃了寿司的人会认为这些是让全球日本化的阴谋的一部分。
)2. But regardless of whether you’re buying or selling, in the past 20 years much of the world’s econom y has becomeincreasingly integrated and foreign direct investment has grown three times as fast as total domestic investment.From 1980 to 1995 the value of trade worldwide rose dramatically, with the total value of world exportsestimated at U.S. $5.1 trillion in 1995, up from U.S. $2 trillion in 1980.2. 但不管你是买进还是卖出,在过去的20年中,很大一部分世界经济已经迅速变为一体化,并且,外方直接投资额比国内总投资的增长速度快了三倍。
3全球化概念,全球化维度,全球化与国家、区域、城市、跨国公司

Source: Index of Economic Freedom, Heritage Foundation, 2008
时间框架
全球化何时开始?
古代
现代时期
后现代
历史开始起
19世纪
二战以后
基础
ห้องสมุดไป่ตู้
探险、战争与贸易 大众生产与消费 自由贸易
加速
殖民主义探险时期 工业革命
电讯系统与交通 技术
系统 形态
帝国主义 / 重商业 主义
帝国
帝国主义 / 资本主 义
民族国家
资本主义 / 公司 主义(团体主义)
经济集团
全球化的维度
1 经济全球化(Economic Globalization) 世界经济通过全球生产、全球市场、全球金融的 安排形成全球化。
跨国公司通过全球范围的运作引起新的国际劳动 分工,即制造业部门从发达国家向发展中国家转 移。
• 放松管制(De-regulation): cut down the rules and regulations of the state
• 机构精简(Downsizing): cut down the size of the state bureaucracy
• 私有化(Privatization): cut down the public sector, sell it off to provide more space for the private sector
“a process (or set of processes) which embodies a transformation in the spatial organization of social relations and transactions - assessed in terms of their extensity, intensity, velocity and impact generating transcontinental or interregional flows and networks of activity” (David Held)
地道英语口语学习:Globalisation全球化

地道英语⼝语学习:Globalisation 全球化Helen: This is Real English from BBC Learning English. I’m Helen.Chen Li: And I’m Chen LiHelen: Today let’s put on our business thinking hat and talk business.Chen Li: ok then.在今天的Real English节⽬⾥,让我们来谈论商务,那么今天给⼤家准备的是什么词语呢?Helen: Today’s business magic word is ‘globalisation’.Chen Li: Globalisation.为什么不说说它的中⽂意思呢?Helen: Well, globalisation is often used in business English. You use it to talk about businesses or companies that operate all over the world.Chen Li: 在世界各地经营的公司?Helen: Literally all over the world. Here’s an example. You know McDonald’s the fast food chain.Chen Li: Of course ⼤家都听说过麦当劳Helen: Yes. It is now possible – because of globalisation – to eat McDonalds in almost any country in the world. You can get a big Mac in Moscow, Rio or Sydney.Chen Li: 我知道了. Globalisation 就是全球化,当⼀个企业在全球市场发展时。
企业全球化案例(英语中文对照)

5.How to take advantage of strategic LOGO cooperation in the process of globalization to seize the opportunities?
Typical case: Haier
In 2002, Haier and Taiwan's largest household appliance manufacturers in Taiwan Sampo enter cartel collaboration covers mutual sales each other's home appliances and scaledup parts procurement and technology sharing. And the Alliance, and Sampo is duhayr into the Taiwan market paved the way.
1.Globalization management ideas how to set up?
LOGO
Typical case: Earlymiddle In microelectronics company is a member of the Chinese enterprises'global of a typical enterprise. Founded at the beginning of 1999, on the global chip fully research the market, based on the global select target market, ultimately determine the digital multimedia as a breakthrough in the field of chip. The company's operation mode using ” “ Silicon Valley, that is, from Silicon Valley venture capital model and the introduction of the company's stock option system and Silicon Valley business philosophy, for companies operating on the basis of globalization company's standard to require their own. The end of 2005 in NASDAQ in Earlymiddle.
Globalization 译文

Globalization 全球化A fundamental shift is occurring in the world economy. We are moving rapidly away from a world in which national economies were relatively self-contained entities, isolated from each other by barriers to cross-border trade and investment; by distance, time zones, and language; and by national differences in government regulation, culture, and business systems. And we are moving toward a world in which barriers to cross-border trade and investment are tumbling; perceived distance is shrinking due to advances in transportation and telecommunications technology; material culture is starting to look similar the world over; and national economies are merging into an interdependent global economic system. The process by which this is occurring is commonly referred to as globalization.世界经济正在发生着根本性的改变。
【Selected】Globalization-英语版全球化.pptx

Political globalization is evident in the
growing importance of international organization.
These organizations are transnational and enable states to
Members of the twenty countries
One of four Asian tigers
Hyperpower
France
Canada
Germany
Petroleum state
ADD A TITLE SLIDE
Cosmopolitanization
cosmopolitanization is the final result.The world become a global village.
He Shuang
Four characteristics of the process
Countries and countries are closely linked gradually.
peed.
He Shuang
Cultural globalizatio n is the process wh
ere by information,
commodities and im ages produced in o ne part of the world enter into a global f low that 'flattens ou t' cultural difference
Tourism globalization 5 The solution to the problom
全球化的新公司英语作文

全球化的新公司英语作文Globalization has brought about a significant impact on the way companies operate. With the advancement of technology, companies are now able to expand their reach to international markets and connect with customers from all around the world. This has led to the emergence of newglobal companies that are able to compete on a global scale.In this globalized world, companies are no longerlimited by geographical boundaries. They are able to source materials and labor from different countries, and selltheir products and services to customers in various partsof the world. This has created a more interconnected and interdependent global economy, where companies areconstantly adapting to the changes and challenges of the global market.The rise of globalization has also led to the need for companies to embrace diversity and inclusion. As companies expand their operations to different countries, they areexposed to different cultures, languages, and ways of doing business. This has forced companies to become more open-minded and inclusive in order to effectively navigate the complexities of the global market.Furthermore, globalization has also brought about new opportunities for collaboration and partnership among companies. With the ease of communication and transportation, companies are now able to form strategic alliances with other companies from different parts of the world. This has allowed companies to access new markets, share resources, and leverage each other's strengths to achieve mutual success.In conclusion, globalization has transformed the way companies operate and compete in the global market. It has created new opportunities for companies to expand their reach, embrace diversity, and collaborate with other companies on a global scale. As the world continues to become more interconnected, it is crucial for companies to adapt to the changes and challenges of the global market in order to thrive in this new era of globalization.。
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挑战一:全球化的管理理念如何树立?Challenge one: globalization management ideas how to set up?典型案例—中星微:A typical case: earlymiddle 星微中星微电子公司是中国企业全球化的典型企业。
1999年创立之初,就对全球芯片市场进行了充分研究,立足全球选择目标市场,最终确定了数字多媒体芯片领域作为突破口。
公司的运营采用“硅谷模式”,即把硅谷的风险投资模式和股票期权制度引入公司,并把硅谷的经营理念用于公司运营,完全按照全球化公司的标准来要求自己。
2005年底,中星微在纳斯达克上市。
In microelectronics company is a member of the Chinese enterprises'global of a typical enterprise. Founded at the beginning of 1999, on the global chip fully research the market, based on the global select target market, ultimately determine the digital multimedia as a breakthrough in the field of chip. The company's operation mode using ” “ Silicon Valley, that is, from Silicon Valley venture capital model and the introduction of the company's stock option system and Silicon Valley business philosophy, for companies operating on the basis of globalization company's standard to require their own. The end of 2005 in NASDAQ in 星微.挑战二:全球化能力如何提升?Challenge two: how to improve the ability of globalization?典型案例—华为:Typical cases of Huawei:华为采用的是全球范围内的本地化经营战略。
为了更加贴近客户,倾听客户需求并快速响应,华为在海外设立了20个地区部,100多个分支机构。
华为还在美国、印度、瑞典、俄罗斯等地设立了12个研发中心,每个研发中心的研究侧重点及方向不同,聚集全球的技术、经验和人才来进行产品研究开发,使产品一上市,技术就与全球同步。
华为还在海外设立了28个区域培训中心,为当地培养技术人员,并大力推行员工的本地化。
Huawei is a worldwide localization business strategy. In order to get closer to their customers, listening to your customers ' needs and respond quickly, overseasfor, .hk/tb_chest 20, more than 100 countries. Huawei is also in the United States, India, Sweden, Russia, and by 12 research and Development Center, each of which research and development center of the differences in priorities and direction,clustered around the world technology, experience and talent for product research and development, a listing of their product, technology and global synchronization. Huawei also overseas 28 Regional Centre for training, technical staff for the local culture, and strongly the implementation of the employee's localization.挑战三:全球化的人才队伍如何打造?Challenge three: globalization team how to build up?典型案例—趋势科技:In typical cases — trend micro:趋势科技成立于1988年,目前已是全球领先的防毒软件公司,在全球建有30家分公司。
Trend micro was founded in 1988, is already the world's leading anti-virus software companies around the world to build 30 branches.它采用多总部运作模式,不以任何国家为统领—财务中心在日本,营销中心在美国,研发大本营在台湾,全球客户服务中心在菲律宾,行政中心在爱尔兰。
它有一支优秀的跨国管理团队,仅有13人的核心管理团队来自中国、日本、印度、美国、德国、阿根廷等6个国家。
它有凝聚多元化的强势文化,企业的核心价值观符合人性,放之全球而皆准。
It polybromide headquarters operations, no countries under the guidance of Finance Center in Japan, maralwexi in the United States, research and development base camp in Taiwan, global customer service center in the Philippines, the administrative centre in Ireland. It has an excellent multinational management team, only 13 of the core management team from China, Japan, India, the United States, Germany, 6 countries such as Argentina. It has coacervate a wide range of powerful culture, an enterprise's core values of the human world and put them on.挑战四:创新能力如何提升?Challenge four: how to promote innovation capacity?典型案例—3M公司:In typical cases — 3 m company:3M公司以为员工提供创新环境而著称,视革新为企业成长的方式,视新产品为生命。
3M每年要开发200多种新产品,其目标是每年销售量的30%从前4年研制的新产品中获得。
3M创新管理的秘诀之一,就是努力创造一个有助于创新的内部环境。
譬如允许所有员工可使用最多15%的时间在他们感兴趣的专业上,并允许失败,它的口号是:你只有在吻过许多青蛙后,才能找到一位王子。
The 3 m company thought that the provision of a creative environment, innovation may be famousfor as a enterprises'pullulating way, depending on the new product to life. The 3 m every year more than 200 new product development, the goal is an annual sales volume of 30 per cent in the past four years in the development of new products. 3 m innovation management of one of the secrets, that is, efforts to create a conducive to innovation in the internal environment. For example, to allow all employees can use up to 15% of the time they are interested in professional and allows fails, it's slogan is: you kissed a lot of frogs, to find a Prince.挑战五:如何利用战略合作抓住全球化过程中的机遇?Challenge five: how to take advantage of strategic cooperation in the process of globalization to seize the opportunities?典型案例—海尔:A typical case: duhayr:2002年,海尔与台湾最大的家电制造商台湾声宝集团结成同业联盟,双方的合作涵盖互相销售对方的家电产品,并扩大了零组件采购及技术共享。
与声宝的结盟,为海尔进入台湾市场铺平了道路。
In 2002, Haier and Taiwan's largest household appliance manufacturers in Taiwan Sampo enter cartel collaboration covers mutual sales each other's home appliances and scaledup parts procurement and technology sharing. And the Alliance, and Sampo is duhayr into the Taiwan market paved the way.。