跨文化交际导论(英文版)(第二版) Chapter 1 Introduction to Intercultural Communication
Chapter 1 General Introduction

Chinese: “很对不起,给您添了不少麻烦。”(Sorry to have given you so much trouble.“ • American:"Thank you for your help.” • If you are praised by someone else, what do you respond? • Chinese: “过奖,过奖。”或:“惭愧,惭愧。”(You are flattering me or I feel ashamed.) • American: “Thank you. "It doesn't mean American people
Exchanging information (or message) by means of medium.
Jim is a media buyer– the person whose job is to buy time or page from media to present his clients’ advertisements. The other day, Jim was trying to find a proper medium for an advertisement of a beer product.
a gift to another person, you may have different ways to introduce your gift based on the fact that you are a Chinese or you are an American. Please notice the difference in it.
Model of Communication
跨文化交际导论 第1章PPT课件

Intercultural Business Communication, 3rd ed., Chaney & Martin
1
Learning Objectives
F Define the term intercultural communication
9
Interregional communication
A northerner
A southerner
10
Communication between any two people may be regarded as intercultural communication
A B
11
Intercultural Communication as a Phenomenon
• It is a universal phenomenon. • It dates back to thousands of years
ago. • It is now a daily occurrence. • The importance of intercultural
communication has greatly increased
16
Intercultural Communication as a Discipline
• Culture and communication were studied separately until the 1960s.
• Edward Hall: The Silent Language published in 1959.
12
The importance of intercultural communication
跨文化交际导论(英文版)(第二版) Chapter 2 communication and culture

The Selected Scene ---Conflicts Across Border
Task:
(1) Is there an effective communication between Santiago and the police?
(2) What caused the conflicts between them and how to avoid such conflicts?
Decode
Physical
Message Channel
Channel Message Feedback
Encode Receiver
Encode
Reasons for Misunderstanding
Encoding & Decoding
Not all communication could
Section 2 1. Basics of Communication
Warm-up questions
What is communication? How would two people in love let each
other know about their feelings? How many Chinese words can you
通信
传通
1.1 Definition of Communication
Communication
Latin word “communicare”
Act and process of sending and receiving messages among people
Means of Communication
跨文化交际导论(英文版)(第二版) Chapter 1 Introduction to Intercultural Communication

(1) Intercultural communication (2) Cross-cultural communication (跨文 化传播) (3) International communication (4) Comparative mass communication (比较大众传播)
Core Content of ICC
(Rich and Gudykunst)
Interracial
International
Intercultural Communication
Interethnic
Intracultural
(Gudykunst and Hammer, 1987)
Four Categories of ICC
Question for Discussion:
1. Can you distinguish intercultural and crosscultural communication? Please give specific examples to illustrate international, interethnic, interracial communication. 2. Compare the core content of intercultural communication study as proposed by Rich and Gudykunst. 3. Please try to come up with at least 3 cases in your daily life to illustrate the features of intercultural communication phenomenon.
跨文化交际课件word版

Unit 1 introduction一.文化文化是冻结了的人际交流,而交流是流动着的文化----W.B. Pearce, 1994.背景:长期以来,文化被认为是无处不在,无所不包的人类知识和行为的总体。
被笼统地当作“生活方式”,社会生活的一切方面,积淀物,价值观念体系,众多规范,乃至艺术,政治,经济,教育,修养,文学,语言,思维的总和。
概括地讲,文化即是人们所思,所言,所为,所觉的总和。
在不同的生态或自然环境下,不同的民族创造了自己特有的文化,也被自己的文化所塑造。
It is said that there are at least 150 definitions about culture.“Culture may be defined as what a society does and thinks”(Sapir, 1921)“Culture is man’s medium, there is not one aspect of human life that is not touched and altered by culture. This means personality, how people express themselves, including shows of emotion, the way they think, how they move, how problems are solved, how their cities are planned and laid out, how transportation systems function and are organized, as well as how economic and government systems are put together and fuction.” (E.T. Hall,1959)“A culture is a collection of beliefs, habits, living patterns, and behaviors which are held more or less in common by people who occupy particular geographic areas” (D.Brown, 1978)文化的特性:1). 文化是由人们的内隐和外显行为组成的。
英语跨文化交际实用教程Unit_1

2) Why do you think the Japanese woman wrote, “My husband is not very handsome ”? a) The Japanese woman was trying to tell her American friend that she did not like her husband very much. b) It is uncommon in Japan to compliment one’s husband. c) The Japanese woman didn’t think her husband was handsome, but she liked his personality.
Stereotype Differences between Chinese and Western Cultures
Attitudes towards the Chinese People
Saving Face
Hardworking
Attitudes towards the Chinese People
What Is Culture?
Three Ingredients of Culture
artifacts concepts (beliefs, values, world views…)
behavior
e.g. Whereas money is considered an artifact, then value placed on it is a concept, the actual spending and saving of money is behavior.
Education
Cross-Cultural-Communication-Unit-1-4-跨文化交际

– Globalization has greatly increased the economic strength of many nations and bring people together from different cultures. However, it could resulting more competition for natural resources, international conflicts and security, environmental issues, and world health issues.
• Communication has a consequence
CHAPTER 1 - Communication and Culture: The Challenge of The Future
• Defining Communication: it's a dynamic process in which people attempts to share their internal states with other people through the use of symbols.
• Culture is integrated
• Culture is Ethnocentric
• Culture is adaptive
CHAPTER 1 - Communication and Culture: The Challenge of The Future
• Defining Culture: it's a set of human-made objectives and subjective elements that
跨文化交际导论Introduction

An Introduction to Intercultural Communication
1. Defining Our Terms 1.1 Definition of intercultural communication
▪ Intercultural communication occurs when a member of one culture produces a message for consumption by a member of another culture. More precisely, intercultural communication involves interaction between people whose cultural perceptions and symbol systems are distinct enough to alter the communication event. (Samovar et al. pp.9-10)
▪ In the United States, adult white males generally meet the requirements of dominance—and have since the establishment of this country.
1.3 Definition of co-culture
▪ In 1957, Robert Lado, the founder of contrastive linguistics in the United States of America, published his famous book Linguistics across Cultures: Applied Linguistics for Language Teachers, in which “across cultures” was first mentioned.
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Defining Intercultural Communication
International Communication
Chinese Chairman
American President
Defining Intercultural Communication
Interracial Communication
Chapter 1
Introduction to ICC
Learning Objectives
Define intercultural communication. Understand the importance of
intercultural communication. Briefly describe the developmental
Five Forms of ICC
(Rich ,1974)
(1) Intercultural communication (2) International communication (国际间
传播) (3) Interracial communication (种族间传
播)
(4) Interethnic or minority communication (少数民族间传播)
Four Categories of ICC
(Gudykunst and Hammer, 1987)
(1) Intercultural communication (2) Cross-cultural communication (跨文
化传播) (3) International communication (4) Comparative mass communication
(比较大众传播)
Question for Discussion:
1. Can you distinguish intercultural and crosscultural communication? Please give specific examples to illustrate international, interethnic, interracial communication.
Section 1 Warm-up Intercultural movie
Rush Hour《尖峰时刻》
Expressing emotions Laws and investigations Way of interacting with other people Assumptions toward other cultures Cultural stereotypes Attitudes to illegal drugs Language
the Selected Scene—Carter Picks up Lee at the Airport
Task:
the cultural clashes between China and the U.S. in the ways that the two detectives behave at their first meeting.
Section 2
1. Definition of Intercultural Communication
What is “intercultural communication”?
When did the study of intercultural communication start and how did it develop?
study of intercultural communication. Explain the complexity involved with
intercultural communication, especially cultural shock. Be aware of the challenges in crosscultural adaptation.
(5) Contracultural communication (逆向 传播)
Core Content of ICC
(Rich and Gudykunst)
Interracial
International Intercultural
Interethnic
Communication
Intracultural
Why do we need to study intercultural communication?
How can we study intion of Intercultural Communication
Intercultural communication (ICC] is the term first used by Edward T. Hall in 1959 and is simply defined as interpersonal communication between members of different cultures.
Afro-American
White American
Defining Intercultural Communication
2. Compare the core content of intercultural communication study as proposed by Rich and Gudykunst.
3. Please try to come up with at least 3 cases in your daily life to illustrate the features of intercultural communication phenomenon.