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跨文化交际导论(英文版)(第二版) Chapter 1 Introduction to Intercultural Communication

跨文化交际导论(英文版)(第二版) Chapter 1 Introduction to Intercultural Communication


(1) Intercultural communication (2) Cross-cultural communication (跨文 化传播) (3) International communication (4) Comparative mass communication (比较大众传播)
Core Content of ICC
(Rich and Gudykunst)
Interracial
International
Intercultural Communication
Interethnic
Intracultural
(Gudykunst and Hammer, 1987)

Four Categories of ICC
Question for Discussion:



1. Can you distinguish intercultural and crosscultural communication? Please give specific examples to illustrate international, interethnic, interracial communication. 2. Compare the core content of intercultural communication study as proposed by Rich and Gudykunst. 3. Please try to come up with at least 3 cases in your daily life to illustrate the features of intercultural communication phenomenon.

跨文化交际英文版8 Understanding Culture

跨文化交际英文版8 Understanding Culture

From Social Perspective

Culture is what a society does and thinks.
Culture covers everything of a society.

From Intercultural Communication Perspective


I. What is Culture?



Culture is everything. Culture is opera, art, and ballet. Culture may be defined as what a society does and thinks. What really binds men together is their culture. A culture is a collections of beliefs, habits, living patterns and behaviors which are held more or less in common by people who occupy particular geographic areas.



Her meeting with Geoffrey is warm. But on the evening before they are to be married, Rosemary feels she must tell Geoffrey how she succeeded in getting across the river. Geoffrey responds by saying, “I wouldn’t marry you if you were the last woman on earth.” Finally, Rosemary turns to her friend, Dennis. Dennis listens to her story and says, “Well, I don’t love you… but I will marry you.”

跨文化交际英文版8 Understanding Culture

跨文化交际英文版8 Understanding Culture

What is Culture
That complex whole which includes knowledge, belief, art, law, morals, custom and any otheired by man as a member of society. ---Edward B. Tylor
Define culture from different perspectives
From Intellectual Perspective From Anthropological Perspective From Social Perspective From Intercultural Communication Perspective
From Social Perspective

Culture is what a society does and thinks.
Culture covers everything of a society.

From Intercultural Communication Perspective

Culture is a learned set of shared interpretations about beliefs, values, and norms, which affect the behavior of a relatively large group of people.
Movie to Watch

Mexican American Culture vs. Anglo-Saxon Culture
Self-check List

跨文化交际电影案例分析(全英文版)(文化沟通课程论文)

跨文化交际电影案例分析(全英文版)(文化沟通课程论文)

Case Analysis of Cross-cultural Communication Film [Abstract]:With the advent of the 21st century, the degree of globalization continues to strengthen,and the communication between regions and countries becomes more and more frequent. As is known to all, the cultures of different nationalities have their own characteristics, and it is precisely because of these multi-ethnic cultures that our colorful world is made up of. However, it is undeniable that the existence of cultural differences leads to constant conflicts in the process of cultural exchanges. Crash and Scrapping two movies, for example, this paper tells the conflict phenomenon in cross-cultural communication and on the causes of these problems, puts forward some constructive Suggestions.[keywords]:Intercultural communication,Cultural differences, cultural consensusCross-cultural communication refers to the information transfer and communication between different cultural units. It is the communication between people in different cultural backgrounds. Due to the cultural differences between different countries, communicators often cause conflicts in communicative activities such as language blending and cultural integration due to different cultural backgrounds. Through watching relevant films, the paper discusses and studies the causes of problems in cross-cultural communication, and puts forward ways to alleviate conflicts, promote harmonious and friendly communication between regions, and promote the prosperity and progress of world culture.I.Analyze the problems in cross-cultural communication(I)Interpersonal relationship differences -- take film scrapping as an example As we all know, Western culture tend to be individualist. Westerns tend to view individualism as a good thing and believe that people should rely on themselves as much as possible ——and they usually expect other people to do the same. As mentioned in the scrapping film, Xu datong succeeded through his own efforts and finally changed his social status and situation. Even the Chinese people still won the respect and admiration of the americans at that time.Westerns generally feel that the rights of individuals should not be subordinated to the needs of large group, or at least that individuals should have the right to decide for themselves whether to sacrifice their personal benefit for the sake of group.However, in the face of the facts, the Chinese people, the more important. Although in fact is the father for the son scraping, but Xu datong still take the initiative to take the responsibility to protect his father. Although he knew it was illegal to leave the child alone at home, xu datong still went to pick up his father after receiving a call from the police. It is because of the culturaldifferences between the two sides that led to the tragedy of the life of Xu datong's family.Westerns tend to believe that individuals should make decisions for themselves, and that individual should take credit and responsibility for what they have personally done.In the film, a colleague of Xu datong, instead of helping him escape unwarranted charges under the law, testifies in court that he abused his son. One of the important reasons why this happened is that americans advocate individualism, law and facts, and colleagues do not know about scrapping and saw Xu datong beat his son, which led to the tragedy in the movie.(II)Conflicts caused by cultural differences -- take movie Crash as an example Does a white farmer in Illinois have so much in common with a black banker in New York that what we say they all belong to the same culture?Obviously there will be many difference between these two people ——they live in different regions, have different jobs, have different ethnic background, and so forth .Throughout the movie, I'm impressed with the two black brother, came out from the coffee shop, one of the black has been complaining about discrimination against blacks, whites and another black didn't think so, but in the black complain, another black gradually produced a strong sense of identity, so they conducted armed robbery, hit-and-run, and so on a series of bad things.In fact, this story can reflect the parents' teaching to their children, whether white or black, if parents teach them from an early age that white is noble, will not swear, will not do wrong, black is rude, uncivilized, always doing wrong. Then the idea will be rooted in the idea of children, then white and black children can never be friends, the misunderstanding between white and black people will be deeper, the conflict between the two sides will become more and more fierce, I believe if things go on for a long time, will eventually lead to the inevitable riots.However, most likely there are many things that they share in common. For example, the schools they went to probably taught roughly the same kinds of courses, they probably watch many of the same TV programs, they live under the same government and legal system ,and they probably all speak the same language.As a result, even if these people look different on the outside, the ideas and information in their heads will have much in common. You should say that they are many different brands of computers that look different on the outside, but have a lot of the same software and data. It is these shared ideas that make a grou p of people into a culture , in fact, you should say that a “culture ”is essentially a group of people who carry many of the same ideas in their heads.Most modern societies believe that equality is a virtue.But there's no denying that every society still has hierarchy to some degree. In other words, some people have higher and more power than others. Thisinjustice is mainly reflected in the racial discrimination in the United States. In the movies, white people always have a higher status than black people, and black people are not respected by white people.Preserving good relationship and harmony between people, especially among one's ingroup and circle of acquaintance, is generally considered very important. so people generally try to avoid direct confilt. Therefore, in order to avoid conflicts, every one of us should master certain methods when conducting cross-cultural communication, so as to consciously carry out correct cross-cultural communication and promote the formation of a beautiful and harmonious society.II solutions to cross-cultural communication problems(I)Strengthen cross-cultural communication and learn from western culture Peace and good relation between nations, people and cultures need to be beased on mutual understanding. As you study English, you are learning how to be an ambassador who can serve as a bridge between China and the world, a translator who can help people of China and other countries better understand each other. The more you understand about intercultural communication, the more effectively you can serve as an ambassador for your own culture and as a bridge between your culture and others.When you are new to Chinese culture, this made it harder for you to understand why the other people acted as they did. When you really didn't understand what was happening, you should consider other possible explanations for the Chinese students' behavior instead of jumping to negative conclusions. To communicating with local people, you 'd better to improve the local language and learn as much as possible about local culture. Of course, you also need to learn something about intercultural communication and learned how to be a more effective intercultural communicator.As you learn about other culture there are two good habit you should cultivate right from the start. First, build the habit of consciously making an effort to avoid stereotypes. second, build the habit of making a conscious effort not to judge other cultures too quickly. one of the best way to manage our tendency to judge negatively is by cultivating the habit of describing things instead of evaluating them.(II)Interpreting what foreigners mean“Interpretation ”the process of deciding what foreigners' words and action mean and why they do what they do. However when you interpret the behavior of foreigners, you don't have so much cultural background information to help you understand their behavior, so you have to guess and use your imagination much more. If you interpret their behavior quickly, without thinking carefully and getting asmuch information as possible, it is very likely that your Interpretation will be at least partially wrong.The same three habits will help you be a more effective intercultural communication. First, get into the habit of consciously noticing that you are entering an intercultural encounter. Second, get into the habit of interpreting intercultural encounters more slowly, rather than jumping to conclusion quickly. The last but not least, get into the habit of thinking more consciously and carefully about the situation.(III)To become a good intercultural communicatorThere is no doubt that you will probably have to speak in English when you are interacting with Westerners .In fact, when people from two different cultures try to communicate with each other, at least one of them will almost certainly have to speak in some language other than his native tongue. Therefore to avoid the language gap problem and become a good intercultural communicator, you need to be aware of how speaking in a foreign language affect you and make a special effort not to let these negative affect how you interpret the words and actions of others.III.The conclusionAs I talk about culture in this passage, my goal is not to say that one culture is better or worse than another. Instead, our goal is to describe differences between culture,and try to come to a better understanding of Western and Chinese culture. Before one can evaluate a culture, one must understand it.Reference:I: A Book called Encounters With WesternersII: A Film called CrashIII: A Film called Scrapping。

跨文化交际案例和解析(英文)汇编

跨文化交际案例和解析(英文)汇编

Case:In July of this year, the American CNN announced that, the preserved egg is the most lousy food. That made the Chinese people very angry, because the preserved egg is good food for most of Chinese people. Then Chinese people made a survey and declared that cheese is the most lousy food. Chinese people can't accept that the preserved egg is regarded as the most lousy food, on the other hand, the cheese is the food which is favoured by most of American people. But Chinese people think that cheese is too irritative. Both side cannot accept the food they selected. At the end of this case, the CNN reporters said sorry to Chinese people, but he said he would not eat the preserved egg.Analyses:This is a typical case reflects that different culture influences different people, and when they have to communicate, they have conflict.As we all know, different food depends on different place,different habits, different climate, and some other factors.For western people, eating is a kind of rational concept, they should getenough nutrition from the food they eat every day. They don't care the taste too much. From Los Angeles to New York, the beefsteak has only one kind of taste. But for perceptual Chinese people, eating is not only a process to get nutrition, but also is a kind of art to get satisfaction. They would make the food not only beautiful, but also very delicious.For Chinese people, maybe they can accept the taste of the cheese, but they can't like it, because they don't like this kind of food in their deep heart. Also, they can't accept that foreign people said the preserved egg is the most lousy food. In their mind, the preserved egg, like other foods they like, has nutrition and beautiful image together. For western people, the cheese, is also this kind of good food for them. So, this case happened in their communications. This conflict showed that, different countries have different culture. We should try to accept these differences, do our favours.By susan。

跨文化交际interethniccommunication

跨文化交际interethniccommunication

Hello‎every‎. I am liuyi‎n g, the last one to prese‎n t our topic‎.I will intro‎d uce the part of inter‎e thni‎c[,intə'reθni‎k],commu‎n icat‎i on.As we all know, there‎ are 56 ethni‎c group‎s which‎ compo‎s e our big Chine‎s e famil‎y. (翻页)Becau‎s e the perce‎p tion‎ varie‎s hugel‎y from one ethni‎c to anoth‎er, they invar‎i ably‎place‎thems‎e lves‎in their‎ own conte‎x t when a commu‎nicat‎i on occur‎r ed, so confl‎i cts stand‎ there‎. But the wild sprea‎d of infor‎m atio‎n by all kinds‎ of commu‎nicat‎i on also made a big fusio‎n.I would‎like to remin‎d you of an examp‎l e of our teach‎e r’s. It reall‎y i mpre‎s sed me. In the intro‎ducti‎o n of her trave‎l ,she menti‎o ned a girl of Tibet‎. Now I think‎some of you alrea‎d y calle‎d up your memor‎y. Yes, miss “NiMa”. Nowad‎a ys, we use Nima to repla‎c e some dirty‎words‎which‎we use to expre‎s s our surpr‎i se or anger‎ or somet‎h i n g like that …… howev‎e r, in tibet‎“Nima” means‎ the sun. Cause‎we have diffe‎r ent perce‎p tion‎ of the same noun, so you laugh‎e d when you heard‎ someo‎n e who would‎ go as far as to name herse‎l f “nima”Anoth‎e r examp‎l e is about‎the Dai natio‎n alit‎y, nowad‎ays many peopl‎e and even schol‎a rs name our broth‎ers in a wrong‎way, actua‎l ly they disli‎k e , eh, in fact, hate it. Peopl‎e divid‎e Dai into sever‎a l secti‎o ns accor‎d ing to geogr‎a phic‎al distr‎i buti‎o n(地域分布)。

跨文化交际chapter 1 introduction and communication (2)

跨文化交际chapter 1 introduction and communication (2)

Chapter One A Brief IntroductionⅠ. Introduction1. Questionnaires (extra hand-outs)These two questionnaires are presented as the warming up exercises to check how the students can handle communications in daily practice. Discuss the communicative problems with students and analyze the relevant reasons. Then ask the students some questions.2. Lead-in Questionsⅰ. What do you usually communicate with other people?ⅱ. Have you ever been embarrassed when talking with strangers? Why is that?ⅲ. Do you know how to communicate with foreigners?Tell their conversation partner something concrete and significant about themselves.Look for common interests and shared opinions for a more solid basis of relationship.Individualize the foreigners.ⅳ. Have you come across the cultural shock in communication?3. DiscussionDiscuss the different ways of cultural communication and found out the reasons by analyzing some cases.4.Introduction of Intercultural Communicationa.Cross-cultural communication is also called intercultural communication. “Intercultural Communication”is communication between members of different cultural backgrounds. Intercultural Communication involves different perceptions, attitudes, and interpretations. Intercultural Communication is an interdisciplinary field which includes anthropology, cultural studies, psychology, and communication.Anthropology(from the Greek word ἄνθρωπος, "human" or "person") consists of the study of humanity (see genus Homo). It is holistic in two senses: it is concerned with all humans at all times and with all dimensions of humanity. In principle, it isconcerned with all institutions of all societies.Cultural studies combines sociology, social theory, literary theory, media theory, film/video studies, cultural anthropology,philosophy and art history/criticism to study cultural phenomena in industrial societies. Cultural studies researchers often concentrate on how a particular phenomenon relates to matters of ideology, race, social class, and/or gender.Cultural studies concerns itself with the meaning and practices of everyday life. Cultural practices comprise the ways people do particular things (such as watching television, or eating out) in a given culture. Particular meanings attach to the ways people in particular cultures do things.Psychology is an academic and applied field involving the study of the human mind, brain, and behavior. Psychology also refers to the application of such knowledge to various spheres of human activity, including problems of individuals' daily lives and the treatment of mental illness.For instance, if you talk with your American teacher, intercultural communication takes place. If you interact with a Japanese student, there is intercultural communication.It takes place everywhere.Intercultural communication dates back to thousands of years ago. A long time ago, when people started intermingling with each other, when people were having trade relations with each other, there was intercultural communication. A very good example is the Silk Road.b. Reasons for us to learn cross-cultural communication:Modern means of communicationNow jet planes fly everywhere. It used to take a month to travel from Shanghai to Los Angeles. But now, it takes only twelve hours. It is much easier for people to move from one country to another. People of different countries and races get together much oftener than before. Besides, people get in touch with each other in various ways, including the telephone, the internet, the satellite, etc.Sophisticated communication systems have also helped to increase intercultural communication.Global villageThis means multinational companies now operate in many countries in the world.They employ people of different ethnic groups and of different countries.Actually some multinational companies make a point of employing people from different countries. They don't use people from just one country because their company is a multinational company and they want to use people from different countries. People everywhere need to learn about other cultures. They need to know their neighbors. They need to know how to get along with them and how to solve problems that inevitably arise. To do this it is necessary to learn how to communicate across cultures or how to do culture.Mass migrationMillions of people now move across national boarders every year. All these contribute to the fact that intercultural communication is now a daily occurrence.Its importance is now being recognized by an increasing number of people. The United States is a “melting pot”. Many young Americans no longer accept the melting pot image, because it includes the idea that people lose their home cultural identities, traditions, and values when they become Americans. We now replace the melting pot with mosaic. A mosaic is made up of diverse materials or elements that keep their original character when they are combined to create a new design. This new image expresses the idea that part of the American way of life is respect for cultural diversity.c. ApplicationIt can be applied in the training of business executives and technicians, particularly for those who go overseas. And they have to encounter a lot of cultural problems, so they have to be trained before they are sent overseas.Otherwise they would not be able to work effectively.And then there is the training of new immigrants and foreign students. This is done both in the United States, and also in countries like Australia.And then there is multicultural education because at American schools and also at some of the British schools, the pupils, the students are from different ethnic groups, and they have different cultures. So they have to be given what is calledmulticultural education. And also in foreign language teaching, intercultural communication is very important. Finally, it is useful for improving general cultural awareness.Ⅱ. Communication1.Types of Communicationa)human communicationHumans communicate in various ways. We speak, use body languages,intentionally or unintentionally communicate each other in either formal orinformal ways. (formal&informal, oral&written, intentional&unintentional,verbal&nonverbal)b)animal communicationResearchers have discovered that animals share with humans a number ofcharacteristics, including those associated with attraction and mating,territoriality, rivalry and play, familial ties, colony organization, division oflabor, and numbers of other traits that we once assumed were uniquely“human”. (animal language)c)human-animal communicationnon-word soundbody languaged)human-computer communicationInformation that was once conveyed verbally through stories and myths inancient times is now transmitted through high-tech media. (artificiallanguage)e) machine-machine communicationartificial language: codes2. Compare and ContrastGreetingsDialogue 1Friend: Hi, George, have you met Bill?George: No, I haven’t. Hi, Bill.Bill: Hi! How ya doing?Dialogue 2香港人到現在一見面還是會問:“食咗飯未?”意思就是吃過飯了嗎。

跨文化交际英文版14 Cultural Differences in Business Negotiation

跨文化交际英文版14 Cultural Differences in Business Negotiation

Win/Win
Integrative bargain Celebrative/problem-solving process Compatible goals
Your site here
LOGO
3. Personal Style
Case Study
• Once a U. S. automobile parts manufacturer was shown on television trying to make a sale to some Japanese automobile firms. He was dressed in a boldly patterned cardigan sweater; his hosts were all in dark suits and white shirts. The TV camera caught a few of the hosts repeatedly looking at his sweater with something like alarm in their eyes, and looking away again. Finally it was reported that he failed to make even a single sale.
• Negotiation
• a modern definition of negotiation is two or more parties with common (and conflicting) interests who enter into a process of interaction with the goal of reaching an agreement (preferably of mutual benefit).
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munication is a dynamic, systematic process in which meanings are created and reflected in human interaction with symbols.2.Culture: The deposit of knowledge, experience, beliefs, values, actions, attitudes, meanings,hierarchies, religion, notions of time, roles, spatial relations, concepts of universe, and artifacts acquired by a group of people in the course of generations through individual and group striving.3.Acculturations: occurs when a society undergoes drastic culture change under the influence of a moredominant culture and society with which it has come in contact.4.Intercultural communication:It is communication between people whose cultural perceptions andsymbols are distinct enough to alter the communication event.5.co-culture: when talking about groups or social communities exhibiting communication characteristics,perceptions, values, beliefs, and practices that are significantly different enough to distinguish them from the other groups, communities, and the dominant culture.nguage is an organized, generally agreed on, learned symbol system used to represent theexperiences within a cultural community.7.Perception: the process by which an individual selects, organizes, and information to create ameaningful picture of the world.8.Value: is an enduring belief that a specific mode of conduct or end-state of existence is personally orsocially preferable to another.9.Culture patterns: refers to both the conditions that contribute to the way in which a people perceiveand think about the world, and the manner in which they live that world.10.Collectivism:is characterized by a rigid social framework that distinguishes between in-groups andout-groups.11.Masculinity: is the extent to which the dominant values in a society are male oriented and associatedwith ambitions, differentiated sex roles, achievements, acquisition of money and signs of manliness. 12.A high-context (HC) communication or message is one in which most of the information is either inthe physical context or internalized in the person, while very little is in the coded, explicit, transmitted part of the massage. A low-context (LC) communication is just the opposite; i.e., the mass of information is vested in the explicit code.13.Context: the information that surrounds an event; it is inextricably bound up with the meaning of thatevent.14.World view is a culture’s orientation toward God, humanity, nature, questions of existence, theuniverse and cosmos, life, moral and ethical reasoning, suffering, death, and other philosophical issues that influence how its members perceive their world.15.Argot is a more or less private vocabulary peculiar to a co-cultural group, and a group must have anargot if it is to be considered a co-culture.16.Nonverbal communication involves all those nonverbal stimuli in a communication setting that aregenerated by both the source and his or her use of the environment and that have potential message value for the source or receiver.17.A learning style is a particular way that an individual receives and processes information.18.Stereotyping is a complex form of categorization that mentally organizes our experiences and guidesour behavior toward a group of people.19.Culture shock: when we are thrust into another culture and experience psychological and physicaldiscomfort from this contact we have become victims of culture shock.20.Ethnocentrism: the belief that one’s culture is primary to all explanations of reality.21.Seven characteristics of culture affect communication: learned, transmitted from generation togeneration, based on symbols, dynamic, integrated, ethnocentric, adaptive.22.Belief: our conviction in the truth of something. Learned and subject to cultural interpretation andcultural diversity.23.Individualism:refers to the doctrine, spelled out in detail by the seventeenth. The single mostimportant pattern in the US.24.Hofstede’s Value Dimensions:four parts: individualism-collectivism, uncertainty avoidance, powerdistance, and masculinity and femininity.25.Culture differs in their attitudes toward: individualism and collectivism, uncertainty avoidance,power distance, masculinity and femininity, human nature, the perception of nature, time, activity, relationships, context, formality and informality, assertiveness and interpersonal harmony.26.Religious Similarities: sacred writings, authority, traditional rituals, speculation, ethics.27.Five religious orientations: Christianity, Judaism, Islam, Hinduism, Buddhism.28.the family we are born into the family of orientation and take a spouse the family of procreation.29.problems of translation and equivalence:vocabulary or lexical equivalence, idiomatic and slangequivalence, grammatical-syntactical equivalence, experiential-cultural equivalence, conceptual equivalence.30.The use of argot reflects a co-culture’s need to have a language that permits them to 1.sharemembership,2. participate in their social and cultural communities,3. identify themselves and their place in the universe, 4. communicate with one another about their own social realities.31.Functions of communication: repeating, complementing, substituting, regulating, contradicting.32.The study of how movement communicates is called kinesics. Kinesic cues are those visible bodyshifts and movements that can send messages about 1.our attitude toward the other person 2. our emotional state 3. our desire to control our environment.33.Eyes serve six communication functions: 1. indicates degree of attentiveness, interest, and arousal 2.help intiate and sustain intimate relationships 3. influence attitude change and persuasion 4. regulate interaction 5. communicate emotions 6. define power and status relationships 7. assume a central role in impression management.34.kinds of vocalizations: vocal characterizers, vocal qualifiers, vocal segregates.。

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