商务英语阅读教案
商务英语阅读教案

商务英语阅读教案【篇一:教案-商务英语阅读-unit 11-叶兴国】unit 11teaching objectives:1. to remember and use new words and expressions;2. to learn how businesses publicize their ideas of environmental protection;3. to learn how businesses help their consumers to lead a healthy lifestyle;4. to review and learn some knowledge about idioms;5. to deal with the language points in text a and text b.focuses:1. to learn how businesses publicize their ideas of environmental protection;2. to learn how businesses help their consumers to lead a healthy lifestyle.difficulties:how to help students understand and use english idioms.teaching time: 2 periods.teaching procedures:part i pre-reading questionsit can be used as lead-in questions. for students, they can discuss with each other and will have free answers. part ii extensive readingin this part, there are two texts and their relevant exercises. by reading the texts in limited time, teacher helps students understand the contents and the reading methods to build reading abilities gradually. text a succeeding as a “green” businessa. let the students look at 3 questions first and then read text a as quickly as they can for the first time to get find their answers;b. check the answers to the 3 questions first and then the answers to exercises i ii;e. read through the text and analyze the language points in the text:1. increasing numbers of businesses, both small and large, are jumping on the “green bandwagon”. 越来越多的企业,无论规模大小,都正一窝蜂地涌向“绿色浪潮”。
商务英语阅读教案lesson

商务英语阅读教案Lesson 1-5一、Lesson 1: Introduction to Business English ReadingObjective:To introduce students to the importance of Business English reading and develop their basic skills in understanding and interpreting business-related texts.Content:1. Importance of Business English reading.2. Basic skills required for understanding business texts.Activities:1. Discuss the importance of Business English reading in the modern business world.2. Practice reading and interpreting simple business texts. Assessment:1. Short quiz on the importance of Business English reading.2. Group discussion on understanding business texts.二、Lesson 2: Understanding Business DocumentsObjective:To develop students' skills in understanding and interpreting various business documents such as letters, memos, and reports.Content:1. Types of business documents.2. Skills required for understanding business documents.Activities:1. Analyze and discuss different types of business documents.2. Practice reading and interpreting sample business documents. Assessment:1. Group activity to identify and classify different types of business documents.2. Individual assignment to read and summarize a business document.三、Lesson 3: Reading Business NewsObjective:To develop students' skills in reading and understanding business news articles, reports, and editorials.Content:1. Types of business news.2. Skills required for reading business news.Activities:1. Discuss different types of business news and their importance.2. Practice reading and interpreting sample business news articles. Assessment:1. Group discussion on understanding business news articles.2. Individual quiz on identifying and analyzing business news sources.四、Lesson 4: Understanding Financial StatementsObjective:To develop students' skills in reading and interpreting financial statements such as balance sheets, ine statements, and cash flow statements.Content:1. Types of financial statements.2. Skills required for understanding financial statements.Activities:1. Analyze and discuss different types of financial statements.2. Practice reading and interpreting sample financial statements. Assessment:1. Group activity to analyze and interpret a sample financial statement.2. Individual assignment to read and summarize a financial statement.五、Lesson 5: Reading Business Reports and ProposalsObjective:To develop students' skills in reading and understanding business reports and proposals.Content:1. Types of business reports and proposals.2. Skills required for reading business reports and proposals. Activities:1. Discuss different types of business reports and proposals.2. Practice reading and interpreting sample business reports and proposals.Assessment:1. Group activity to identify and classify different types of business reports and proposals.2. Individual assignment to read and summarize a business report or proposal.六、Lesson 6: Understanding Business CorrespondenceObjective:To develop students' skills in reading and understanding business letters, es, and memos.Content:1. Types of business correspondence.2. Skills required for understanding business correspondence. Activities:1. Discuss different types of business correspondence and their purposes.2. Practice reading and interpreting sample business letters, es, and memos.Assessment:1. Group activity to analyze and respond to a business correspondence scenario.2. Individual assignment to read, analyze, and draft a business letter or e.七、Lesson 7: Analyzing Business Case StudiesObjective:To develop students' skills in reading and analyzing business case studies to understand real-world business situations and solutions. Content:1. Types of business case studies.2. Skills required for analyzing business case studies.Activities:1. Discuss different types of business case studies and their significance.2. Practice reading and analyzing sample business case studies. Assessment:1. Group activity to analyze and discuss a business case study.2. Individual assignment to read, analyze, and present findings from a business case study.八、Lesson 8: Reading Business Contracts and Agreements Objective:To develop students' skills in reading and interpreting business contracts and agreements.Content:1. Types of business contracts and agreements.2. Skills required for reading business contracts and agreements.Activities:1. Analyze and discuss different types of business contracts and agreements.2. Practice reading and interpreting sample business contracts and agreements.Assessment:1. Group activity to analyze and interpret a sample business contract or agreement.2. Individual assignment to read, understand, and summarize a business contract or agreement.九、Lesson 9: Enhancing Reading Comprehension Strategies Objective:To enhance students' reading prehension strategies for better understanding of plex business texts.Content:1. Different reading prehension strategies.2. Applying these strategies to business texts.Activities:1. Discuss and learn different reading prehension strategies.2. Practice applying these strategies to sample business texts. Assessment:1. Group activity to demonstrate reading prehension strategies.2. Individual quiz on applying reading prehension strategies to a business text.十、Lesson 10: Evaluating and Critiquing Business TextsObjective:To develop students' skills in evaluating and critiquing business texts for their accuracy, effectiveness, and relevance.Content:1. Criteria for evaluating business texts.2. Skills required for critiquing business texts.Activities:1. Discuss the criteria for evaluating business texts.2. Practice critiquing sample business texts.Assessment:1. Group activity to evaluate and critique a business text.2. Individual assignment to read, evaluate, and write a critique of a business text.重点和难点解析一、Lesson 1 中的重点环节是理解商务英语阅读的重要性以及培养理解商务文本的基本技能。
教案-商务英语阅读-Unit2-叶兴国

教案-商务英语阅读-Unit2-叶兴国第一篇:教案-商务英语阅读-Unit 2- 叶兴国Unit 2 Teaching Objectives: 1.To have general ideas of the three texts;2.To remember and use new words and expressions;3.To be clear about how fast you can learn and how to learn fast;4.To learn the four methods of how to improve reading speed as soon as possible.Focuses:1.To have general ideas of the three texts;2.To be clear about how fast you can learn and how to learn fast Difficulties: How to improve reading speed as soon as possible by using the four reading methods.Teaching Time: 2 periods.Teaching Procedures:Part I Pre-reading Questions It can be used as lead-in questions.For students, they can discuss with each other and will have free answers.Part II Extensive Reading In this part, there are two texts and their relevant exercises.By reading the texts in limited time, Teacher helps students understand the contents and the reading methods to build reading abilities gradually.1.Text A How Fast Can You Learn a.Let the students read Text A as quickly as they can for the first time to find the general idea of the passage;b.Then read through the text for the second time to find the answers to Exercise I;c.Tell the students the general idea of the text while checking the answers to Exercise I;d.Analyze the language points in the text;1.Technology is hot, but how long this happy investment cycle will last is anyone’s guess.技术现在是热点,但是谁也说不准这种令人陶醉的投资周期能持续多久。
中职商务英语阅读教学设计

中职商务英语阅读教学设计I. 简介商务英语作为一门特定领域的英语,对于中职学生来说,是非常重要的一门课程。
而阅读作为商务英语学习的重要组成部分,需要通过有效的教学设计来提高学生的阅读能力。
本文将提出一种中职商务英语阅读教学设计的方案。
II. 教学目标1. 帮助学生提高阅读文章的速度和准确性;2. 培养学生理解商务英语文章的能力;3. 培养学生运用商务英语词汇和表达方式的能力;4. 增强学生信息获取和分析能力。
III. 教学内容1. 商务英语词汇的学习与拓展:a. 通过词根、词缀和上下文等方式,帮助学生理解生词的含义;b. 组织商务英语词汇的分类学习,如公司组织结构、市场营销等;c. 制定商务英语词汇的学习计划,包括单词背诵和练习。
2. 商务英语阅读训练:a. 使用真实商务英语文章,如商业报告、市场调研报告等;b. 引导学生快速浏览文章,了解大意;c. 培养学生提取关键信息的能力,如公司名称、产品特点等;d. 组织学生进行文章的分析和理解,包括主旨、观点等;e. 在教学过程中,鼓励学生提问,并进行讨论和答疑。
3. 阅读技巧的培养:a. 教授学生阅读技巧,如快速阅读、扫读和精读的区别与方法;b. 引导学生学习商务英语文章的标志词语,如however、in addition等;c. 培养学生利用上下文猜测词义的能力,提高阅读速度。
IV. 教学方法1. 合作学习:组织学生进行小组活动,共同解决阅读中遇到的问题,促进互动和合作。
2. 多媒体教学:利用多媒体资源呈现商务英语文章和相关词汇,提高学生的学习兴趣和参与度。
3. 案例分析:引入实际商务案例,让学生在阅读中将理论与实践相结合,加深理解。
V. 教学评估1. 定期进行商务英语阅读测试,考察学生的阅读速度和准确性。
2. 设立阅读任务,让学生根据所学内容完成相关练习和作业,评价学生的理解和运用能力。
3. 关注学生的学习反馈,鼓励学生提出问题和困惑,及时进行解答和指导。
商务英语阅读1 教案

商务英语阅读1 教案商务英语阅读1 教案教学目标•通过本节课的学习,学生将能够理解商务英语阅读的基本概念和重要性。
•学生将掌握商务英语阅读的常见词汇和表达方式。
•学生将能够运用所学知识解决商务英语阅读中的实际问题。
教学准备•教材:《商务英语阅读1》教材•多媒体设备:投影仪、电脑、音响等•板书工具:白板、笔、擦教学步骤1.导入新课–引入商务英语阅读的概念。
–分享一段商务英语阅读的实际场景。
2.词汇梳理–列举商务英语阅读中常见的词汇和短语,并进行解释和示范。
–通过例句和练习加深学生对词汇的理解和记忆。
3.阅读策略讲解–介绍商务英语阅读的基本策略,如快速阅读、扫描等。
–分析每种策略的适用场景和操作方法,帮助学生理解并能够运用于实际阅读中。
4.阅读练习–将学生分成小组,并发放一篇商务英语阅读材料。
–要求学生根据所学策略完成阅读,并回答相关问题。
–进行小组合作讨论和分享,梳理阅读中的难点和技巧。
5.拓展活动–提供更多商务英语阅读材料,要求学生在限定时间内进行阅读,并写下自己的感想和学习心得。
–学生之间互相交流和分享,促进学习氛围的形成。
6.总结反思–回顾本节课所学内容,让学生总结并分享本节课的收获。
–教师进行总结和点评,指出学生在商务英语阅读上的优点和待提高之处。
课后作业•要求学生阅读并理解教材中的相关章节。
•要求学生完成教材中的预习题和练习题。
•提醒学生在平时生活中多接触商务英语阅读材料,积累相关词汇和经验。
参考资料•《商务英语阅读1》教材及相关练习册。
当然,请继续阅读下面的内容。
教学评估•观察学生在课堂上的参与度和表现,包括发言、问题解答和阅读练习的完成情况。
•批改学生的课后作业,包括预习题和练习题的答案。
•随堂测验,考察学生对商务英语阅读的理解程度和应用能力。
学情分析根据学生在课堂上的反应和作业的完成情况,可以初步分析学生对商务英语阅读的兴趣和掌握程度。
根据不同情况,可调整教学内容和教学方法,以更好地满足学生的学习需求。
大学生商务英语阅读课教案

课程名称:商务英语阅读课时:2课时教学对象:大学生教学目标:1. 提高学生的商务英语阅读能力,帮助学生掌握商务英语阅读的基本技巧。
2. 培养学生分析、理解和运用商务英语文章的能力。
3. 增强学生的商务知识,拓宽国际视野。
教学重点:1. 商务英语阅读的基本技巧。
2. 商务英语文章的分析与理解。
教学难点:1. 商务英语文章中专业词汇和术语的理解。
2. 商务英语文章的阅读速度与准确度。
教学准备:1. 教材:《商务英语阅读》2. 课件:商务英语阅读技巧、商务英语文章分析3. 相关商务英语文章教学过程:第一课时一、导入1. 引导学生回顾上节课学习的内容,让学生谈谈自己在商务英语阅读中遇到的困难。
2. 简要介绍本节课的学习目标。
二、讲解商务英语阅读技巧1. 阅读前:快速浏览文章,了解文章大意。
2. 阅读中:关注文章中的关键词、短语和句子结构。
3. 阅读后:总结文章主旨,分析文章结构。
三、案例分析1. 分组讨论,让学生阅读一篇商务英语文章,分析文章中的专业词汇、句型和结构。
2. 各小组汇报讨论成果,教师点评。
四、课堂练习1. 学生独立完成课后练习,巩固所学知识。
2. 教师检查学生练习情况,给予个别指导。
第二课时一、复习导入1. 复习上节课所学内容,检查学生对商务英语阅读技巧的掌握程度。
2. 让学生谈谈自己在练习中的收获和困惑。
二、讲解商务英语文章分析1. 分析文章结构,如引言、正文、结论等。
2. 分析文章中的论点、论据和论证方法。
三、案例分析1. 分组讨论,让学生阅读一篇商务英语文章,分析文章的结构、论点和论证方法。
2. 各小组汇报讨论成果,教师点评。
四、课堂练习1. 学生独立完成课后练习,巩固所学知识。
2. 教师检查学生练习情况,给予个别指导。
五、总结1. 回顾本节课所学内容,强调商务英语阅读技巧和文章分析的重要性。
2. 鼓励学生在课后继续阅读商务英语文章,提高自己的商务英语阅读能力。
教学反思:本节课通过讲解商务英语阅读技巧、案例分析、课堂练习等环节,帮助学生掌握商务英语阅读的基本技巧,提高商务英语阅读能力。
商务英语阅读教案lesson

商务英语阅读教案Lesson 1一、教学目标1. 知识目标掌握商务英语阅读的基本技巧。
了解商务英语中常见的术语和表达方式。
学习商务英语文章的常见结构。
2. 技能目标提高学生的商务英语阅读理解能力。
培养学生运用商务英语进行阅读和交流的能力。
训练学生快速获取商务信息的能力。
3. 情感目标激发学生对商务英语阅读的兴趣。
培养学生的团队合作精神。
二、教学内容1. 商务英语阅读技巧介绍。
2. 商务英语中常见的术语和表达方式。
3. 商务英语文章的常见结构。
三、教学方法1. 讲授法:讲解商务英语阅读技巧,介绍商务英语中常见的术语和表达方式。
2. 案例分析法:分析商务英语文章的常见结构。
3. 小组讨论法:学生分组阅读商务英语文章,讨论并总结文章结构。
四、教学步骤1. 导入:简要介绍商务英语阅读的重要性。
2. 讲解:讲解商务英语阅读技巧,介绍商务英语中常见的术语和表达方式。
3. 案例分析:分析商务英语文章的常见结构。
4. 小组讨论:学生分组阅读商务英语文章,讨论并总结文章结构。
5. 总结:总结本节课所学内容,布置作业。
五、作业1. 课后阅读一篇商务英语文章,总结文章结构。
2. 复习本节课所学的商务英语阅读技巧,并进行练习。
商务英语阅读教案Lesson 2(请按照上述格式,继续编写Lesson 2至Lesson 5的教案内容。
)六、教学内容1. 商务英语文章的阅读策略。
2. 提高阅读速度和理解力的技巧。
3. 商务英语文章中图表和数据的理解。
七、教学方法1. 演示法:展示如何有效地阅读商务英语文章。
2. 实践法:通过实际阅读练习来提高学生的阅读技巧。
3. 反馈法:为学生提供阅读后的反馈,帮助他们改进。
八、教学步骤1. 复习:回顾上一节课所学的商务英语阅读技巧。
2. 文章阅读:学生阅读一篇商务英语文章,注意阅读策略的运用。
3. 小组讨论:学生分组讨论文章中的图表和数据,分享理解心得。
4. 速度挑战:进行阅读速度挑战,学生尝试在规定时间内完成阅读。
商务英语阅读教案

本次课
重点难点
The study of the business terms
教学基本内容设计
Warm Up—definition oforganizationalculture
2.FIRST TO SAY IT: Predictions(What are they?)+ Biography
3.COUNTERINTUITIVE INSIGHTS
(“reporting cost”+outsourcing)
4.NEW AREA OF INQUIRY(nonprofit)
MoreFigures
辅助手段和时间分配
Multi-media
15minutes
20minutes
20minutes
20minutes
15 minutes
本次课小结、作业、预习等
Complete the post-reading exercisesand preview unit 5
第4次课
课时2学时
章节题目
Unit 5:Consumer Behavior
Term Study
1.Leadership
2.Theory X and Theory Y Assumptions
Outline and Questions
1.(Para.1-3)An interview withPeter F. Drucker(Who+When+Where?)
2.(The rest paragraphs.)Drucker’s thoughts on leadership(The key sentence in each point?)
- 1、下载文档前请自行甄别文档内容的完整性,平台不提供额外的编辑、内容补充、找答案等附加服务。
- 2、"仅部分预览"的文档,不可在线预览部分如存在完整性等问题,可反馈申请退款(可完整预览的文档不适用该条件!)。
- 3、如文档侵犯您的权益,请联系客服反馈,我们会尽快为您处理(人工客服工作时间:9:00-18:30)。
Haier Corporate Culture
Discussion
1.Which has greater influence on working environment, corporate culture, or yourco-workers’ personality?
Term Study
1.Leadership
2.Theory X and Theory Y Assumptions
Outline and Questions
1.(Para.1-3)An interview withPeter F. Drucker(Who+When+Where?)
2.(The rest paragraphs.)Drucker’s thoughts on leadership(The key sentence in each point?)
2.FIRST TO SAY IT: Predictions(What are they?)+ Biography
3.COUNTERINTUITIVE INSIGHTS
(“reporting cost”+outsourcing)
4.NEW AREA OF INQUIRY(nonprofit)
MoreFigures
1.The story of Larkin’s rapid rise(How?)and The Larkin Idea(What?)
2.Physical Representation of Larkin’s Corporate Culture(What +Where?)
More Cases
Google Corporate Culture
Peter Drucker’s Golden Thoughts
Term Study
1.Knowledge anizational Behavior
3.Privatization3.Outsourcing
4.Lean Production5.Corporate Restructuring
Term Study
1.Corporate Culture2.Mail-order
3.Flexi time4.Hostile Takeover
5.Total Quality Management
6.Motivation Theory / Need Hierarchy Theory
Outline and Questions
Necessary Qualitiesfor Leaders
本次课
重点难点
The tern study
Moreinformationaboutleadership
教学基本内容设计:
Warm Up
1.Differences Between You and Your Boss
2.Warm Up Questions
a.What is your opinion on the difference between leadership and management?
b.There are particular people that others will follow, for whatever reason. Perhaps they have a sense of humor, or they like their style.” Do you believe there are such people?
9
Hal Varian
5
Peter Senge
10
Daniel Goleman
Discussion
Who gave us the concepts of
“knowledge economy”, “business process reengineering” and “new economy”? Talk about their achievement in details.
Market Segmentation
FMCG (Fast Moving Consumer Goods)
Consumer Behavior
Soft Economy
Outline and Questions
1.The Five Faces of Chinese Consumers
2.Most Wanted Brands inChinaand Why Were They Preferred
Analysis of resume
Presentation
Review
第1次课
课时2学时
章节题目
Unit 1:Corporate or Organizational Culture
本次课
教学目标
Let the students knowthe concept oforganizationalculture
More Info
领导力纵论
彼得·德鲁克的“十大兵法”
Necessary Qualitiesfor Leaders
Discussion
1.Andrew Carnegie wanted to put on his gravestones, “Here lies a man who knew how to put into his service more able men than he was himself.” Have you found these “Andrew Carnegie ” around you?
Let the students master some business term of organizationalculture
本次课
重点难点
The study of the business terms
教学基本内容设计
Warm Up—definition oforganizationalculture
15minutes
20minutes
10minutes
10minutes
5minutes
本次课小结
作业、预习等
Complete the post-reading exercisesand preview unit 2
第2次课
课时2学时
章节题目
Unit2:Leadership
本次课
教学目标
Let the students know some theories of leadership
Top 10 Management Gurus—Listing in 2003 by Thinker 50 Survey
1
Michael E. Porter
6
Garters
7
Gary Hamel
3
Robert Reich
8
Alvin Toffler
4
Peter Drucker
Black box model
Discussion
1.Why do we buy too much?
2.Areyou health-/safety-/credit-/time-/price-/target-/logo-/
3.Would it be possible to develop an corporate culture in the age of E-commerce when employees can work at home?
辅助手段和
时间分配
Multi-media
10minutes.
20minutes
辅助手段和
时间分配
Multi-media
20minutes.
15minutes
15minutes
20minutes
10minutes
10minutes
本次课小结
作业、预习等
Complete the post-reading exercisesand preview unit 3
第3次课
课时2学时
章节题目
2.In our era with the development of information and communication technology and the so called “new economy”, is it still necessary to stress the importance of corporate culture?
3.Other Brands Are Undercutting and Ignoring the Needs of Consumers
4.The Myth of Advertisements
5.A Lesson Learned About Building a Powerful Brand
More Information
辅助手段和时间分配
Multi-media
15minutes
20minutes
20minutes
20minutes
15 minutes
本次课小结、作业、预习等
Complete the post-reading exercisesand preview unit 5
第4次课
课时2学时
章节题目
Unit 5:Consumer Behavior
6.Business Process Reengineering
Outline and Questions
1.Management guru Peter F. Drucker: nearly 70-years’ devotion to the field(… signature trademark… global insight)