广告英语1入门热身
商务英语：常用产品广告语中英翻译(1)
商务英语：常用产品广告语中英翻译(1)Our products are sold in Britain, America, Japan, Italy and South East Asia and well a reciatedby their purchasers.2.畅销全球 selling well all over the world3.典雅大方 elegant and graceful4.定型耐久 durable modeling5.方便顾客 making things convenient for customer6.方便群众 making things convenient for the people ; to suit the people's convenience7.方便商品 convenience good8.方便生活 bringing more convenience to the people in their daily life ; providing amenities for the people ; making life easier for the populatio9.各式俱全 wide selectio large a ortment10.顾客第一 Customers first11.顾客是我们的上帝 We take customers as our Gods.12.规格齐全 a complete range of ecificatio complete in ecificatio13.花样繁多 a wide selection of colours and desig14.货色齐全 goods of every description are available.15.客商第一，信誉第一 clients first, reputation first16.款式多样 a great variety of model17.款式活泼端庄 vivid and great in style18.款式齐全 various style19.款式新颖 attractive desig fashionable(in) style ; novel (in) desig up-to-date styling20.款式新颖众多 diversified latest desig21.美观大方 elegant a earance22.美观耐用 attractive and durable23.品质优良，疗效显著，誉满全球，欢迎选购 excellent quality, evident effect, good reputation over the world, orders are wel come.24.品种多样 numerous in variety25.品种繁多 great varietie。
广告商务翻译练习1
3) Come it with me a while.
4) I’m More satisfied!
5) The unique spirit of Canada: We bottle it.
6) Extra Taste. Not Extra Calories. 7) Childhood isn’t childhood without it.
我厂生产的檀香皂不仅 具有檀香皂的独特优点， 而且对皮肤无害，君请试 之，方知言而有信。
广告商务翻译练习
4、使用省略句
Fresh up with seven-up. 饮七喜，提精神。
广告商务翻译练习
5、修辞手法丰富多彩
隐喻： Life is a Journey, Travel it Well ——United Airlines 生命是一次旅行，一路走好 ——美国合航空公司
Give a Timex to all, to all a good Time.
给您一块“天美时”，您可把握好时光。
广告商务翻译练习
2、广告用语：多用并列句，少用主从结构
Polaroid instant movies Easy to make. Easy to show. Hard to believe. More service. More data. More speed. More revenue. Less cost. Less time. Less space. Less complex
Where there is a way, there is a Toyota. 丰田汽车，风行天下。
广告商务翻译练习
课堂练习（1）
1. 翻译下列广告语，并说出所用的修辞手法。
1) Looks like a pump, feels like a sneaker.
英语作文七年级下册第一单元广告
英语作文七年级下册第一单元广告Unit 1 AdvertisingAdvertising is all around us. From billboards to commercials, we are constantly bombarded with messages trying to persuade us to buy a product or service. In this unit, we will explore the world of advertising and learn how to create effective advertisements.1. What is Advertising?Advertising is a form of communication used to promote or sell a product, service, or idea. It is a way for businesses to reach potential customers and convince them to make a purchase. Advertisements can appear in many different forms, including print, television, radio, online, and social media.2. The Purpose of AdvertisingThe main purpose of advertising is to inform, persuade, and remind consumers about a product or service. It aims to create awareness, generate interest, and ultimately lead to a purchase. Effective advertising can also help build brand loyalty and establish a strong reputation for a company.3. Creating an AdvertisementWhen creating an advertisement, it is important to consider the target audience and the message you want to convey. The ad should be visually appealing, engaging, and easy to understand. It should also highlight the unique selling points of the product or service and include a call to action to prompt the viewer to take the next step.4. Types of AdvertisingThere are many different types of advertising, including:- Print advertising: ads in newspapers, magazines, and billboards.- Television advertising: commercials that air on television channels.- Radio advertising: ads that play on the radio.- Online advertising: ads that appear on websites and social media platforms.- Direct mail advertising: ads sent directly to consumers through the mail.5. The Power of AdvertisingAdvertising has the power to influence our thoughts, feelings, and behaviors. It can shape our opinions, create desires,and even change the way we see the world. With the rise of digital marketing, advertisers now have more tools than ever to reach consumers and target specific demographics.In conclusion, advertising plays a significant role in our daily lives. By understanding the principles of advertising and how to create effective advertisements, we can better navigate the world of marketing and make informed decisions as consumers.。
Unit One The Dimensions of Advertising 广告英语教学课件
– radio – TV – newspaper – outdoor – Internet
2020/ing? Types of Media
usually persuasive in nature . . .
about products (goods, services, and ideas) . . .
by identified sponsors . . .
2020/10/2
through various media.
Advertising promotes...
2020/10/2
Contemporary Advertising By
William F. Arens
• Advertising is the nonpersonal communication of information, usually paid for and usually persuasive in nature, about products (goods and services) or ideas by identified sponsors through various media.
• With advertising – comparison shopping is considerably eased as consumers have better information about range of good on offer – firms have an incentive to widen the range of goods they offer and to operate on a larger scale
Unit 1 Advertising.语言应用-广告(知识梳理)
Unit 1 Advertising话题语言应用-广告语言积累交际用语1. 建议和劝告（Suggestions and advice）What should we do ?我们应该做什么？Shall we …? 我们……？How about…?……怎么样？You must/mustn’t…你必须/不能……I think you ought to … 我想你应该……Perhaps you should… 或许你应该……You’d better …你最好……You might …你可能……You need/needn’t你需要/没必要…… You have to/don’t have to …你必须/不必……I would strongly advise you to …我强烈的建议你……I suggest that you … 我建议你……My advice is/would be … 我的建议是……It might be a good idea to …做……是一个很好的想法2. 就医（Seeing the doctor）What’s the matter?怎么了？What’s wrong with you ? 你哪儿不舒服？What seems to be the trouble?感觉哪儿有问题？How long have you been like this?这种情况持续多久了？It’s nothing serious, only …没什么大问题，只是……I suppose you had better…我想你最好……I think you ought to …我认为你应该……I’ve got a pain in… 我感觉……疼It comes and goes时好时坏I’m suffering from…我一直在饱受……的痛苦I feel tired all the time. 我一直感觉很累。
广告英语
●As a means to disseminate传播information, advertising English must be compact紧凑、简洁, vivid, visual,emotional and attractive. Therefore, morphology in advertising is quite different from common English.●The function of advertising is to provide information, attract consumer, exploit market, and promise thequality. Therefore, advertisement must pay attention to its impelling强迫language, and the first step is to use popular and oral language to make it easy to understand and memorize.●The Self-Made woman.She’s living better all the time.●白手起家的女性，生活得更加美好。
●Sophisticated sweet-to-drink Pink Lady.●(高级，可口的红粉佳人．)●Evergreen. Round-the-world service.●（长青，环球的服务．）●Kodak Single-use-cameras take pictures where you wouldn’t normally take your camera.（柯达一次性相机在你通常不带相机的场合拍出不平凡的照片．）●Soft sweater with an easy-going attitude●（柔软的运动衫，舒展的姿态．）●Take-it-easy terry, very comfortable priced.(疏松的毛织物，价格使人倍感舒适●Take time. Any time.●(无论何时，享受生活。
最全广告英语词汇
广告英语常用词汇?? 广告策划1. 4P 营销4P 组合=Product, Price, Place, Promotion mix2. 4C 营销4C 组合=Consumer wants and needs, Cost, Convenience, Communication3. IMC 整合营销传播=Integrated Marketing Communication4. launch 上市，启动5. campaign 广告活动，广告战役，广告全案6. case 案例7. biz 商业=business，新闻中常见此缩写。
8. sponsor 赞助商9. marketing mix 营销组合10. product 产品11. life cycle 产品生命周期12. place 渠道13. channel 渠道14. retailer 零售商，经销商15. logistics 物流16. mall 大型购物中心17. supermarket 超市18. convinient store 便利店19. PR 公关=Public Relationships20. guanxi 关系即汉语“关系”发音，成为新的英语外来词。
21. publicity 宣传22. spokesman 代言人/发言人23. news release 新闻稿24. personal selling 人员销售25. SP 促销=Sales promotion26. stimulate 刺激，激励27. sample 赠品28. discount 折扣29. price-off 折价30. free 免费31. coupon 优惠券32. POP 售卖点广告=Point of Purchase33. base 基于34. consumer 消费者35. customer 顾客36. CS 顾客满意度=Customer Satisfaction37. CRM 客户关系管理=Customer Relationship Management广告英语常用词汇第 2 页共18 页编：胡瑾（Hujin@ ） 238. consumer insight 消费者洞察39. target 目标40. potential consumer 潜在消费者41. SOM 市场占有率=Share of Market42. B2B，C2C，B2C B=business，C=consumer，2=to43. budget 经费预算44. expenditure 花费45. expense 花费46. cost 成本47. fee 费用48. investment 投放，投资如，媒介投放media investment49. charge 费用50. revenue 营业额，营收如，广告advertising revenue51. profit 利润，收益52. segmentation 市场细分如，marketing segmentation53. Niche market 利基市场，小众市场54. project management 项目管理55. local 本土的，本地的56. global 全球的57. the greater China market 大中华市场通常指大陆+香港+澳门+台湾，广义甚至包括新加坡、马来西亚。
写一则广告英语作文初一
初一写一则广告英语作文1Are you looking for a great place to have fun and learn new things? Then you should come to our school's science club!Our science club is full of amazing activities. Every week, we have different experiments. We can make volcanoes erupt with simple chemicals, and we can also explore the mysteries of electricity. These experiments are not only super interesting but also help us understand science better.The club meets every Tuesday and Thursday afternoon after school. It's a perfect time for us to relax after a whole day of study. By joining the club, you can improve your practical skills, your ability to think independently, and also make a lot of friends who share the same interests. So don't be shy, come and join our science club!2Let me introduce to you an amazing new video game -"Mystic Realm". This game is not just a game; it's a whole new world waiting for you to explore.In "Mystic Realm", the game plot is so exciting that it can keep you hooked for hours. It unfolds in a magical land filled with mystery and adventure. You start as a young adventurer who has just set foot in this unknown territory. There are ancient ruins to discover, where secrets of a long -lost civilization are hidden. As you progress, you encounter various challenges, like solving puzzles that require both intelligence and creativity.The characters in this game are truly unique. There's a wise old wizard who can guide you with his magic spells and ancient knowledge. And there are alsomischievous little fairies that might play tricks on you or help you depending on how you interact with them. Each character has its own backstory, making them feel like real entities in this virtual world.The gaming experience is out of this world. The graphics are so vivid that you can almost feel the breeze in the forest, smell the flowers, and see the sparkle of magic. The sound effects are also top - notch, from the gentle rustling of leaves to the powerful roar of the mythical beasts. Whether you are a casual gamer or a hardcore enthusiast, "Mystic Realm" offers an immersive experience that you won't be able to resist. So don't wait any longer, step into the "Mystic Realm" and start your epic adventure today.3Have you ever dreamed of a place where you can have an extraordinary experience? Well, let me introduce you to the Starry English Learning Center.The Starry English Learning Center is a paradise for English learners. Our teaching content is extremely rich and comprehensive. We not only focus on basic grammar and vocabulary, but also pay great attention to practical English communication skills. Through interesting stories, vivid pictures and real -life scenarios, we make English learning no longer dull but full of fun.Our teacher team is made up of excellent educators. They are all highly -qualified, with rich teaching experience and a passion for English teaching. They are patient enough to answer every question from students, no matter how simple or complex it is. They can also inspire students' interest in English learning and help them find their own learning methods.What's more, we offer flexible study time arrangements. Whether you are a busy student during the day or a working person at night, you can always find a suitable time to study here. We have classes in the morning, afternoon and evening,as well as on weekends. You can choose the time that suits you best according to your own schedule.In addition, the learning environment here is very comfortable. The classrooms are bright and clean, equipped with advanced teaching facilities, which can provide you with a good learning atmosphere.So, if you want to improve your English level, don't hesitate. Come to the Starry English Learning Center and start your wonderful English learning journey.4Are you looking for an exciting and meaningful experience? Then you should join our community volunteer program!Our volunteer program is not just an activity, but a life -changing journey. It offers a great opportunity for you to make a real difference in the world. By participating in various volunteer projects, such as helping the elderly in nursing homes, teaching children in poor areas, or cleaning up the local environment, you can contribute your love and care to those in need.When you are part of this volunteer program, you will meet a group of like -minded friends. They are all warm - hearted, kind - hearted people who share the same passion for helping others. You will work together, laugh together, and grow together. These friendships will be precious treasures in your life.Moreover, through volunteering, you will gain a deeper understanding of society. You will see the real - life situations of different people and realize how lucky you are. It also helps you develop important skills like communication, teamwork, and leadership.In addition, when you see the positive changes you bring to others and the community, you will feel an indescribable sense of achievement. It will boost your self - confidence and make you a more responsible and empathetic person.So don't hesitate. Join our volunteer program today and start a wonderful journey of giving and growing!5Let me introduce our school library to you. It is a really wonderful place that every student should know about.Our school library is like a treasure chest full of knowledge. There are countless bookshelves standing there, filled with all kinds of books. From interesting storybooks that can take you to different magical worlds, to educational textbooks that help us with our study. Whether you are interested in exciting adventures or learning about different cultures and histories, you can always find the right book here.The environment in the library is extremely comfortable. The desks and chairs are clean and neatly arranged. Soft lights shine on every corner, creating a warm and quiet atmosphere. It is so peaceful that you can completely immerse yourself in the world of books without any distractions.The librarians here are also very kind and helpful. They are always ready to answer your questions and help you find the books you need. They know the library like the back of their hands.What's more, borrowing books from the library is very convenient. All you need to do is to follow a simple procedure. You can take the books you like home and enjoy reading at your own pace. So, don't miss out on this great place. Come to our school library and start your wonderful reading journey.。
英语短词文案 英语文案是指用英语撰写的广告、宣传、推销等文本
英语短词文案英语文案是指用英语撰写的广告、宣传、推销等文本1. "Infinite Possibilities Await. Discover Them Today."无限可能在等待着你。
立即探索。
2. "Experience the Difference. Upgrade Your Life."体验与众不同，升级你的生活。
3. "Unleash Your Potential. Start Now."释放你的潜能。
现在开始。
4. "Quality You Can Trust. Choose Us."你可以信赖的品质。
选择我们。
5. "Where Innovation Meets Excellence. Join Us."创新与卓越相遇的地方。
加入我们。
6. "Transform Your Dreams into Reality. Take the First Step."将你的梦想变为现实。
迈出第一步。
7. "Embrace Comfort and Style. Shop Now."拥抱舒适与时尚。
立即购物。
8. "Discover New Horizons. Explore Our Offerings."发现新的视野。
探索我们的产品。
9. "The Ultimate Destination for Entertainment. Enjoy Unlimited Fun."娱乐的终极目的地。
享受无限乐趣。
10. "Health and Wellness Starts Here. Take Care of Yourself."健康和幸福从此开始。
照顾好你自己。
英语作文七年级下册第一单元广告
英语作文七年级下册第一单元广告Unit 1 AdvertisementAn advertisement is a form of communication intended to persuade an audience to take some action, usually with respect to a commercial offering. It is a powerful tool used by businesses to promote their products or services and attract customers. In the seventh grade English curriculum, students learn about the importance of advertisements and how they are created.Advertisements can take many forms, such as print ads in newspapers and magazines, commercials on television and radio, and online ads on websites and social media platforms. They are designed to grab the attention of the target audience and convey a message that will encourage them to buy the product or service being promoted.In the first unit of the seventh grade English textbook, students learn about the different elements of an advertisement, including the headline, body copy, images, and call to action. They also learn about the use of persuasive language and techniques to make the advertisement more appealing to the audience.One key aspect of advertising that students learn about in this unit is the importance of knowing the target audience. By understanding who the advertisement is targeting, advertisers can tailor their message to better appeal to that specific group of people. For example, an advertisement for a children's toy will use language and imagery that is appealing to kids, while an ad for a luxury car will target adults with a higher income.Throughout the unit, students are exposed to a variety of advertisements from different industries and are encouraged to analyze them critically. They learn to identify the key elements of each ad and consider how effective it is in reaching its target audience.By the end of the unit, students are able to create their own advertisements for a product or service of their choice. They are challenged to think creatively and come up with a compelling ad that will convince others to buy what they are selling.In conclusion, the first unit of the seventh grade English textbook introduces students to the world of advertising and teaches them the skills needed to create effective advertisements. By understanding the key elements of an ad and learning how to appeal to a target audience, students are betterprepared to communicate their ideas and persuade others through the power of advertising.。