商务英语入门第一章
剑桥商务英语初级Unit1a
Business Card
accountant 会计 The accountant described his work to the sales staff. 那个会计向营业部的职员介绍了自己的工作情况.
Conversation 4
• TK: Tell me, does your consultancy work with big companies? • BL: No, we do the accounts for small and medium-sized companies. • TK: Ah, I see. Do you have clients in London? • BL: Some but not many. Most of our clients are in Reading.
Conversation 1
• RS: So, are you from London then – or just here for the meeting? • KW: No, I’m not from London, but my company has offices here. • RS: What kind of company is it? • KW: I work for an IT company. I’m a consultant.
Business Card
sales executive: 主管，管理人员”或“经理” The president of a company is an executive. 公司的经理是公司的管理者。 邮件地址的读法: 地址里边@的这个字符读at， 后边的“· ”读成dot.
Conversation 3
Business Card
商务英语1-businessenglish_第一单元
商务英语/ 对公众说话/ 01应征面谈Introducing Yourself at an Interview找工作时的面试，正是应征单位决定是否要延揽应征者的依据。
在面试中，除需注意衣装合宜之外，得体出众的谈吐实为关键所在。
怎么样的谈话内容和态度，才能使你脱颖而出呢？英文正文Good morning. It's a pleasure for me to be here in front of you to present myself. My name is Jennifer Wong, and I am a candidate for the position of Overseas Sales Representative.My background and work experience are tailor-made for this position. I studied marketing as an undergrad here in Taiwan, and in 1985, I received my MBA from the University of Texas School of Business. For five years now, I have utilized my skills and knowledge as the Assistant Director of Exports for Magic Kitchen Supplies.Action Appliances is a forward-looking company. I am aware that you are expanding into new markets, particularly in the U.S. Thus you are going to need aggressive, take-charge sales representatives. At Magic Kitchen, during my five years there, we expanded our U.S. market share by 25%. This is just one example of my ability to go out there and sell products.A position with your company would be both a learning experience and a great opportunity. I look forward tobecoming part of the Action team. Thank you.中文翻译↑早安。
商务英语基础-Unit-1-Introductions-and-Greetings-介绍与问候
Introductions and Greetings
Unit 1 Introductions and Greetings
❖ Listening ❖ Speaking ❖ Business Reading ❖ Grammar ❖ Practice Exercises
end
Listening Task One: Listen to the dialogue first and
Grammar
Common Noun
camera worker book
ห้องสมุดไป่ตู้
Proper Noun
Hemingway The United States The Great Wall
George
Grammar
Choosing Game
1. Have you read ____A____ newspaper yet?
- No, thanks. I’m not thirsty at all.
A. bread B. water
C. cake
D. tomato
Practice Exercises
Task One for Grammar
1. ______W__h_e_n_p__eo_p__le__m_e_e_t_______ (当人们第一次见面), they usually introduce themselves or introduce others after greeting.
D. a ten minutes’
3. His isn’t fit for the work. Please get me ___C____.
A. something else
商务英语阅读(基础篇) Unit 1 Intercultural Communication
I. Reading Practice
Text A
On the other hand, once a given agreement is made, it is the Japanese who sometimes wonder at the slow pace in which Westerners implement the decision. The Japanese are eager to move forward and Westerners, perhaps, lag behind as they take the time for in-depth planning.
A second characteristic is based on “consensus opinion” and “bottom-up direction”. In Japan great consideration is given to the thoughts and opinions of everyone at all levels. This is true of both private enterprises and government ministries. In Japan there is a drive for unity within the group— whether it is family, company, or Parliament.
I. Reading Practice
Text A
In Japan, the most important thing is what organization you work for. This is of extreme importance when trying to analyze the direction-taking or decision-making process. At the least, it explains the greater job stability in Japan, in contrast to the great job mobility in America.
商务英语初级
商务英语初级1800字Business English – Beginner LevelUnit 1: Greetings and Introductions1.1 GreetingsGood morning/afternoon/eveningHi/HelloHow are you?How are things with you?How do you do?Nice to meet you1.2 IntroductionsWhat’s your name?My name is _________.Are you from _______?Yes, I’m from _______. / No, I’m not from _______. What do you do?I work as a ___________.Unit 2: Describing People and Places2.1 PeopleHe / She is tall / short / slim / fat / young / oldHe / She has long / short / curly / straight hairHe / She is wearing a blue / red / green / yellow shirt2.2 PlacesThere is a restaurant / bank / supermarket / parkIt’s located in the city center / near the beach / in the mountains Unit 3: Numbers and Prices3.1 Numbers0 - Zero1 - One2 - Two3 - Three4 - Four5 - Five6 - Six7 - Seven8 - Eight9 - Nine10 - Ten11 - Eleven12 - Twelve20 - Twenty30 - Thirty40 - Forty50 - Fifty60 - Sixty70 - Seventy80 - Eighty90 - Ninety100 - One hundred1,000 - One thousand10,000 - Ten thousand3.2 PricesHow much is it?It’s ten dollars / euros / pounds.It’s on special offer for ten percent off. Unit 4: Making Travel Arrangements 4.1 Booking a FlightI’d like to book a flight to _______.When is the next flight?How much does a ticket cost?Is there a direct flight?Can I have an aisle seat?4.2 Booking a HotelI’d like to book a room for two nights, please. How much is a room per night?Is breakfast included?Can I pay by credit card?Is there free Wi-Fi?Unit 5: Ordering Food and Drink5.1 FoodI’d like to order a ___________.Can I have it with fries / salad / rice?Is it spicy / vegetarian / gluten-free?5.2 DrinkI’d like to order a ___________.Can I have it hot / cold / with ice?Is it alcoholic / non-alcoholic?Unit 6: Making Small Talk6.1 WeatherIt’s sunny / cloudy / rainy / snowy today.Isn’t it a lovely day?6.2 HobbiesWhat do you like to do in your free time?I enjoy reading / watching movies / playing sports. Unit 7: Giving Directions7.1 Asking for DirectionsExcuse me, can you tell me how to get to the _____?7.2 Giving DirectionsGo straight / turn left / turn rightIt’s on the corner of _____ street and _____ road.It’s next to the _____ building.Unit 8: Talking about Work8.1 Job PositionsI work as a ___________.What do you do for a living?I’m a ___________.8.2 Work TasksWhat do your daily tasks involve?I’m responsible for _______ / I deal with _______ / I manage _______. Unit 9: Making SuggestionsHave you tried ___________?Why don’t we ___________?How about ___________?Unit 10: Closing a ConversationIt was nice meeting you.Take care.Until next time.Have a good day / evening / weekend.。
商务英语入门第一章_外教社修订版
1
Chapter
Forms of Business Ownership
Sole Proprietorship
Disadvantages — Total (unlimited) personal liability. — Limited financial resources (capital). — Lack of continuity as a result of disability or death of owner. — Owner may have limited managerial expertise.
1
Chapter
Forms of Business Ownership
Partnerships
A partnership is a legal relationship between persons carrying on a profit-motivated business Each person contributes money, property, labor or skill, and expects to share in the profits and losses of the business.
1
Chapter
Forms of Business Ownership
Sole Proprietorship
Advantages
— Owner in direct control (you are your own boss). — Keeping the profits from the business — The easiest form of business to start — No double taxation
商务英语基础教程01
2. The right to information
- detailed information about ingredients - instructions for use
Basic areas of consumerism
3. The right to choose
- customers having access to a variety of products/services at competitive prices - competition free to flourish
A Basic Business Reader
Chapter 1 Business and Society
Objectives
After studying this chapter you will be able to:
Define the term “social responsibility”.
It is only right for businesses to serve society’s goals.
Why act in a socially responsible way?
2. Businesses are a component of society. As overall social conditions improve, all the components of society – including businesses – will benefit.
4. The right to be heard
- consumers’ interests receiving full consideration - consumers able to appeal beyond a company
商务英语Unit 1 Introductions and greetings
本单元重点是学习如何介绍自己和他人；相互确认姓 名；了解对方是哪里人以及介绍自己来自何方。语法 重点是动词to be的一般现在时的用法。
Lesson One Introducing Yourself 文化背景与常用语
Lesson One Introducing Yourself
★和别人分手道别，通常说： Goodbye.还可以写成Good-bye。 Bye-bye. Bye. 这是最随便的道别用语。 See you later. 回头见。 So long. 在正式的场合不用；道别以后一时 不见面时也不用。 Take care. 保重，当心。
★和新朋友道别时，还可以说： Nice to have met you. 很高兴认识了您。 Hope to see you again. 希望再次见到您。
C 句子中的重要词通常需要重读。这些关键词 可以是名词、动词、形容词、副词、数词、 指示代词和疑问代词。其它词，如助动词、 人称代词、连词、冠词以及介词一般不重读。
Lesson Three Introducing Other People
介绍给 年老的，把地位低的介绍给地位高的，把男 士介绍给女士。经常使用的介绍用语有： I'd like to introduce my friend … I'd like you to meet … May I introduce you to our manager…? Let me introduce you to our manager… Allow me to introduce my friend… Do you know…? Have you met…? This is…
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Sole Proprietorships------个人企业
利: 1.自己成为老板，心理得到满足。 2.最简单的一种经商方式。
设立的条件 ： A、投资人是一个自然人 B、有合法的企业名称 C、有投资人申报的出资 D、有固定的生产经营场所和必要的生产经营条件 E、有必要的从业人员
3.根据市场的情况及时调节经营方向，更好地适应市 场需求。
厦门大学嘉庚学院
Sole Proprietorships------个人企业
An organization that is owned and managed by one person is called a sole proprietorship. Features: 1.Provides the capital by one person. 2.Operates the business aided by several employees. 3.Owns all the assets of the business and the profit generated by it. 4.Assumes complete responsibility for any of the liabilities or debts of the business.
厦门大学嘉庚学院
课程要求
安排座位，进行分组
本课程原则上不允许旷课,请假请提交书面 请假条，旷课超过1/3课时不允许参加考 试.
将电话放在静音或关机状态。
厦门大学嘉庚学院
成绩构成
平时成绩占40%。（考勤、作业、课堂提 问、案例汇报） 期末考试占60%.
厦门大学嘉庚学院
本章要点
Sole Proprietorships Partnerships Joint ventures Corporations Limited Liability Companies Mergers and Acquisitions franchises
厦门大hips------个人企业
基本特征： 1.个人独资企业是由一个自然人投资的企业。 2.个人独资企业是一种自己所有的企业。 3.个人独资企业是一种自己控制的企业。 4.个人独资企业是一种自己承担责任的企业。
厦门大学嘉庚学院
Sole Proprietorships------个人企业
商务英语入门
------第一章 企业产权形式
厦门大学嘉庚学院
Introduction
Name: 高璐 Tel: 0596-6288138 Email: gaolu@ Office: 经管楼C415 Answering time: 周一 第2、3节（9:00 – 10:45）
周三 第6、7节（15:25-17:15） 周五 第7、8节（16:30-18:10）
Advantage: 1.You can be your own boss. 2.The easiest form of business to start. 3.Be flexible to the changing circumstances of the market.
Disadvantage: 1.It is difficult for the owner to raise capital. 2.Business liabilities are the owner’s liabilities. ck of stability. 4.The owner’s knowledge and experience is limited.
A partnership is legal relationship between persons carrying on a profit-motivated business.
A.General partnership B.Limited partnership Features of general partnership: 1.Two or more individuals own the business . 2.Each partner contributes time,money,property,labor or skill. 3.Partners share profits and losses according to a plan specified by agreement between them. 4.Each partner can incur debt and sign contracts. 5.All partners are liable for business debts and to a certain point, liable for certain acts of the partner.
厦门大学嘉庚学院
Sole Proprietorships------个人企业
弊: 1.启动资金有限、经营规模有限、融资机会有 限。 2.投资人个人承担无限责任。 3.具有一定的不稳定性。 4.在经营管理知识和能力上有局限性。
厦门大学嘉庚学院
Partnerships------------合伙企业
厦门大学嘉庚学院
Introduction
Name of Course:
商务英语
Reference Book:
任书梅，王璐,《商务英语入门》, 外语教学与研究出版社, 2005
Purpose of Course:
本课程为商务英语入门课程，全面而概括地介绍了商务英 语各个关键领域的基础知识和理论，其中涉及企业产权形 式、企业管理、生产与运作、市场营销、人力资源管理、 企业文化等内容。
厦门大学嘉庚学院
Partnerships------------合伙企业
普通合伙的基本特征： 1.合伙企业由各合伙人组成。 2.各合伙人订立协议，这是合伙人建立合伙关系 的基础。 3.各合伙人共同出资，这是合伙人取得合伙资格 的必要条件。 4.合伙企业由各合伙人共同经营并共享收益。 5.合伙人对合伙企业债务承担无限连带责任。