剑桥商务英语口试必备手册====每天必读
剑桥商务英语口试必备手册====每天必读

UNIT ONE Company Operation and Management第一单元公司运作与管理1.1 Teamwork 团队合作Teamwork 团队合作,团队精神Team-based 以团队为基础的Horizontal[ˌhɔrəˈzɑntl] [ˌhɔrəˈzɑntl] organization structure 横向企业结构Corporate goals 企业目标Charter 规章,章程Be accountable for 对…负有责任Creative innovation 创新改革,创新发明创新精神Reward system 奖励制度Pay back 回报,报偿Individuality 个性Independent thinking 独立的思想Group decision-making 集体决策Managerial skill 管理技能Coordinate 使协调,调整Interpersonal relationship 人际关系Mutual trust 相互信任Bring out the potentials 充分发挥潜能Closely-knit (关系)密切的Keep track of 跟踪,追踪Time-consuming 花费时间的Line manager 部门经理,业务经理(与行政经理相对)Pre-building 团队建设Nurture 培养,教育,发展['nə:tʃə]vt. 养育; 培育, 培养n. 教养, 培育Nurture team dynamics [dai'næmiks]培养团队活力Promote [prə'məut] team spirit 提倡团队精神Drive team success 驱使团队成功Minimize ['minimaiz]将…减少到最少,最小化Inhibit [in'hibit]约束,抑止Liven ['laɪvən]up 使…有生气Training session ['seʃən]一场训练,培训课期Rafting ['rɑ:ftiŋ]漂流Rock climbing 攀岩Teammate 队友Impact 影响,效果Complementary [,kɔmplə'mentəri:, -tri:]补充的,互补的Revitalize [ri:'vaɪtl,aɪz]使新生,给予新的活力Trait [treit](个人性格方面的)特征,显著的特点Commitment [kə'mitmənt]敬业精神Interpersonal communication skills 人际交际技能,亦作interpersonal skills Address 处理(事情)How to Make Teams Effective如何组建精锐的团队People in every workplace talk about building the team, working as a team, and my team, but few understand how to create the experience of teamwork or how to develop an effective team.在各种工作场合,人们都在谈论团队建设、团队合作、自己的团队,但是却很少有人真正理解如何体验团队合作以及如何组建一支精锐的团队。
剑桥商务英语口试必备手册

剑桥商务英语口试必备手册
《剑桥商务英语口试必备手册》是一本针对剑桥商务英语考试(BEC)口试部分的备考指南。
这本书主要包含以下几个方面的内容:
1. 考试概述:介绍剑桥商务英语考试的目的、结构和评分标准,帮助考生了解考试要求和注意事项。
2. 口语技巧:提供一些实用的口语技巧,如如何进行自我介绍、如何提问、如何组织语言等,帮助考生提高口语表达能力。
3. 常见话题:列举了商务英语口试中常见的话题,如工作、公司文化、市场营销、团队合作等,并提供相关的词汇和表达方式,帮助考生熟悉各种场景下的口语表达。
4. 模拟试题:提供一些模拟试题,包括个人陈述、对话和小组讨论等,帮助考生熟悉考试形式和内容,并进行针对性的练习。
5. 答案解析:对模拟试题的答案进行解析,指出考生在回答过程中可能存在的问题,并提供改进建议。
6.录音材料:提供一些录音材料,让考生进行听力训练和模仿,提高口语流利度和准确性。
总之,《剑桥商务英语口试必备手册》是一本针对商务英语口试考试的必备指南,旨在帮助考生准备和通过商务英语口试考试。
该手册包含有关商务英语口试考试的全面信息和指导,包括考试形式、考试内容、评分标准、考试技巧和备考策略等。
此外,手册还提供了一些实用的商务英语口语练习和模拟试题,以帮助考生提高口语水平和应试能力。
供参考。
剑桥商务英语初级完整笔记(词汇)必备学习

美式论文、报告写作技巧编者按:美式教育的特点即是课程内容强调学生参与及创新运用,因此,报告便成了常见的考核学生学习成果的方式,比如实验报告、学期报告、专题报告、研究报告及论文(含毕业论文)等。
研究生presentation 及seminar 的机会更是占很大的比重,有些甚至占学期成绩很大比例。
如何完成报告、论文同时得到良好的成绩,是本文提供给有志留学的有心人参考的目的。
美国大学生由於自小已养成自动寻找答案习惯,在启发式的教育环境下,写报告、论文对他们来说比较不陌生,虽然专业知识上美国学生不见得比外籍学生强,但是表达能力由於自小培养,加上英语能力的优势,常比外籍学生在报告、论文方面有较隹的利基。
反之中国学生比较缺乏报告写作的训练,因此如果在留学过程中无法适应美式教育会比较辛苦,其实论文、报告的写作要领其实不难,只要把握技巧就可水到渠成。
通常论文由篇首(Preliminaries),本文(Texts)以及参考资料(References)三部分构成;而这三大部分各自内容如下:(一) 篇首:封面(Title)序言(Preface)谢词(Acknowledge)提要(Summary)目录(Tables and Appendixes)(二) 本文:引言(Introduction)主体,含篇(Part)、章(Chapter)、节(Section) 、以及注释(Footnotes)(三)参考资料:参考书目(References or Bibliography)附录资料(Appendix)。
进行论文或报告写作之前,先要确定想要表达的主题,主题确定后,将其具体表达,即为题目。
题目可以提供研究者:一.研究的方向二.研究的范围三.资料搜集的范围四.预期研究成果通常在确定题目之後就开始找资料从事研究,建议在找资料之前最好去问教授有哪些参考资料来源可供参考引用。
构思为确定写作大纲或Proposal 的先前步骤,大纲是论文、报告的骨干,Proposal 是研究的架构、流程及范围的说明书。
剑桥商务英语资料大全-BEC中级口试全真试题必备学习

BEC中级口试全真试题 Part IPhase II: Good morning/afternoon. I’m … and this is my colleague …. S/he’s just going to listen to us. Could I have your mark sheets, please? (To A) What’s your name? Where are you from? A:回答I: Thank you. (To B) And you? B:回答I: Thanks. Do you work or are you a student, B? B: 回答I: (What do you do? What do you study?) B:回答I: What about you, A? (What do you do? What do you study?) A: 回答I: What do you like most about your job/studies, A? A:回答I: (Why?) A:回答I: What about you, B? B:回答Phase II1I: A, which specific skills will you need most in your career? (Why?) A:回答I: How about you, B? (Why?) B:回答I: B, what qualities does a good employee need to have? (Why?) B:回答I: What do you think, A? A:回答I: A, to what extent is it possible to train people in interpersonal skills? (Why/Why not?) A:回答I: B, which special qualities do you think managers need to have? (Why?) B:回答2.I: Do you find the internet useful for your work/studies, A? (Why/Why not?) A:回答I: How about you, B? (Why/Why not?) B:回答I: Do you think the internet will become more widely used by companies in the future, B? (Why/Why not?)B:回答I: What do you think, A? A:回答I: Do you think that the internet is an effective channel for marketing a company’s products, A? (Why/Why not?) A:回答I: Do you think other forms of advertising will continue to be more important than the internet, B? (Why/Why not?) B:回答3.I: How ambitious are you for your career, A? (Why/Why not?) A:回答I: How about you, B? (Why/Why not?) B:回答I: Do you think you are or would be a good manager, B? (Why/Why not?) B:回答I: A, what do you think? (Why/Why not?) A:回答I: Would you rather be a manager in a small company or a large corporation, A? (Why) A:回答I: Would you like to be the head of your own business, B? (Why/Why not?) B:回答4.I: How do you feel about being away from home on business, A? (Why) A:回答I: What about you, B? (Why?) B:回答I: Do you think all hotels should provide special facilities for business people, B? (Why/Why not?) B:回答I: How about you, A? What do you think? (Why/Why not?) A:回答I: Do you think it is an advantage to stay in a large international hotel rather than a small hotel when on business, A? (Why/Why not?) A:回答I: Do you prefer to stay in a hotel on your own or with colleagues, B? (Why?) B:回答5.I: How important is it to you to have flexible working hours, A? (Why/Why not?) A:回答I: What about you, B? (Why/Why not?) B:回答I: Do you think that companies should control the number of extra hours staff work, B?(Why/Why not?) B:回答I: How about you, A? What do you think? (Why/Why not?) A:回答I: Do you work more effectively at certain times of the day, A? (Why/Why not?) A:回答I: Do you work faster when you have to meet a deadline, B? (Why/Why not?)6.I: Are you influenced by company logos when you choose services or products, A? (Why/Why not?)A:回答I: What about you, B? (Why/Why not?) B:回答I: What kinds of popular events or personalities do you think companies should be involved in sponsoring, B? (Why?) B:回答I: What are you, A? What do you think? (Why?) A:回答I: Do you think that sponsoring sports events or personalities is the most effective form of advertising, A? (Why/Why not?) A:回答I: B, do you think companies will make more use of sponsorship in the future as a way of advertising? (Why/Why not?) B:回答BEC中级口试全真试题Part Ⅱ1.What is important when planning a presentation?Finding out about the audience Researching the topic2.What is important when aiming to improve customer service?Staff Training Customer Satisfaction Surveys3.What is important when managing a project?Encouraging Teamwork Keeping to schedule4.What is important when motivating staff?Financial benefits Career development Opportunities5.What is important when dealing with competition?Pricing policies Advertising strategies6.What is important when planning health and safety training?Selecting topics Selecting staff to attend7:What is important when choosing new office equipment?Prices and discounts Brand names8.What is important when entertaining foreign business clients?Venue for entertainment Cultural Differences9.What is important when aiming to reach new markets?Market research Advertising10.What is important when choosing a management training course to attend? Program Contents Length of course11.What is important when relocating a business?Local workforce available Location of site12.What is important when advertising a new product?Target markets Choice of media13.What is important when starting a new job?Knowledge of company procedures Help from company staff14.What is important when selecting staff for marketing trips abroad? Position in the company Previous experience of other countries15.What is important when aiming to reduce production costs?Efficiency of production line Cost of raw materials15.What is important when choosing people to work in teams?Variety of experience Personal qualities16.What is important when dealing with a heavy workload?Time management Sharing tasks17.What is important when developing new products?Market research Pricing18.What is important when being interviewed for a job?Information about the company Personal appearance19.What is important when exhibiting at a trade fair?Quality of display Staff selected20.What is important when introducing a reward system for staff?Purpose of the reward system Types of reward offered21.What is important when entertaining clients?Types of activities Cost22.What is important when choosing retail premises to rent?Location Length of contract23.What is important when deciding on packaging for products?Image Production process24.What is important when selecting staff for promotion?Attitude to work Current performance25.What is important when considering a career change?Future study or training Opportunities for future promotion26.What is important when planning an advertising campaign?Market research Selecting appropriate media27.What is important when choosing transport for a business trip?Convenience Cost-effectiveness28.What is important when aiming for promotion?Quality of performance Company loyalty29.What is important when exporting goods or services for the first time?Personal Contacts Professional advice30.What is important when dealing with complaints from clients?Offering an apology Suggesting a solution to the problem31.What is important when setting prices for new products?Production costs Competitors’ prices32.What is important when aiming to reduce staff turnover?Financial incentives Career structure33. What is important when planning the layout of a new store?Attractiveness Security of goods34.What is important when choosing a new sales agent?Experience of agent Number of contacts35 What is important when monitoring the quality of service provided?Feedback from customers Checking sales figures36: What is important when…?selecting applicants for a job work experience personal qualities37: What is important when…?choosing a new supplier price and discounts reputation38: What is important when…?aiming to improve production quality up-to-date equipment staff training39: what is important when…?preparing for a job interview studying the job advertisement finding out about the compa ny40: what is important when…?deciding whether to attend a conference venue speakers41: What is important when…?developing new products market research costs involvedBEC中级口试全真试题 Part III1. Program for New StaffThe manufacturing company you work for would like to introduce a full programme of training for new staff. You have been asked to help prepare the programme.Discuss the situation together, and decide:--- what should be covered by the training programme--- how else new staff can be helped to settle into their jobs as quickly as possible2 Company Dress CodeYour Managing Director is unhappy with the general standard of dress among staff.You have been asked to make recommendations about introducing a dress code or company uniform.Discuss the situation together, and decide:---what the advantages and disadvantages of having a company uniform would be--- what kind of dress code would be appropriate for staff in different types of jobs3 Staff TrainingYour company has decided to use an outside agency for training sales staff.You have been asked to have preliminary discussions with the agency to organise this.Discuss the situation together, and decide:--- what information you will need to provide for the agency---what kinds of questions you will need to ask the agency4. Company VideoThe manufacturing company you work for is planning to make a video to show to potential customers and investors. You have been asked to help with planning the video.---Discuss the situation together, and decide:--- which departments and activities in the company should be included in the video---which company personnel should appear in the video5. Business Magazine ArticleAn international business magazine is sending a journalist to write about your region, and wants to include an article about the retail company you work for.You have been asked by your company to help the journalist plan the article.Discuss the situation together, and decide:--- what kinds of information should be included in the article--- how this article could benefit your company6. Opening a Branch AbroadThe retail company you work for has decided to open a branch abroad for the first time.You have been asked to help with the planning of the new branch.Discuss the situation together, and decide:--- what staffing arrangements might be necessary for the new branch--- which information about premises in that country it would be useful to find out about 7. Entertaining Foreign ClientsYour company is entertaining a group of foreign clients for three days, including one non-working day.You have been asked to plan a programme for the visit.Discuss the situation together, and decide:--- what kinds of activities would be suitable for the visit--- what information it would be useful to know about the clients before finalizing the program8. Work Experience ProgrammeThe manufacturing company you work for has decided to offer a two-week work experience programme for a small group of students from a local business college.You have been asked to help with the preparations for this programme.Discuss the situation together, and decide:--- what kinds of work experience the company might offer--- how the participants should be selected9. English Language TrainingYour company is planning to offer 30 hours of English language training to employees.You have been asked to help with the planning and organization of the training.Discuss the situation together, and decide:--- how to encourage employees to take part in the training--- what kind of schedule would be suitable for the training10. TeamworkYour company is sending a small group of employees away together for three days to encourage them to work as a team.You have been asked to help plan the programme.Discuss the situation together, and decide:--- what practical arrangements the company needs to make before the trip--- what work and leisure activities would be suitable for the group11.Foreign Business TripYour company is attending a trade fair in a foreign country for the first time.You have been asked to help with the preparations for the trip.Discuss the situation together, and decide:---what travel and accommodation arrangements you will need to make before the trip---which kinds of business customs in the foreign country it would be useful to know about, and how to find out about these before the trip12. (For three candidates) Entertaining Foreign ClientsYour company is entertaining a group of foreign clients for three days, including one non-working day.You have been asked to plan a programme for the visit.Discuss the situation together, and decide:--- what kinds of activities would be suitable for the visit--- which members of staff should accompany the visitors--- what information it would be useful to know about the clients before finalizing the programme13. For three candidates Work Experience ProgrammeThe manufacturing company you work for has decided to offer a two-week work experience programme for a small group of students from a local business college.You have been asked to help with the preparations for this programme.Discuss the situation together, and decide:--- what kinds of work experience the company could offer . how the participants should be selected--- what feedback and evaluation should take place after the programme has finished14 For three candidates English Language TrainingYour company is planning to offer 30 hours of English language training to employees.You have been asked to help with the planning and organization of the training.Discuss the situation together, and decide:--- which staff would benefit most from English language training . how to encourage employees to take part in the training---what kind of schedule would be suitable for the training15 For three candidates TeamworkYour company is sending a small group of employees away together for three days to encourage them to work as a team.You have been asked to help plan the programme.Discuss the situation together and decide:--- what practical arrangements the company needs to make before the trip--- which work and leisure activities would be suitable for the group--- how to evaluate the success of the tripBEC中级模拟口试试题Stage OneInterlocutor: Good morning. My name is John Smith, and this is my colleague, Mary Clinton.And your names are Li Hua and Wang Wei?Li: Yeah Wang: YeahInterlocutor: Thank you. Now, first of all, we'd like to know something about each of you.Mr. Li, can you tell me about yourself?Li: My pleasure. As you know, my name is Li Hua. I'm from Jiangsu province. I'm now studying in Suzhou University. And I'm majoring in international trade there.Interlocutor: Thank you. Mr Li. Now Mr. Wang, can you tell me about your ambitions?Wang: Yes. I am now a student with Suzhou University majoring in business administration. I hope I can get my MBA and join a world-famous multinational company. And after I have had enough experience, I am going to start a company of my own.Interlocutor: Thank you, Mr. Wang. And Mr. Li, could you tell me about your ambitions?Li: A big question for me indeed. I've never thought about it, but I bet I'll work towardsa CEO of a big multinational corporation. That's my goal in life. And that's why I amspending so much time on English, business English in particular.Interlocutor: Mr. Li, you said you're spending a lot of time on business English. Do you think business English is difficult to learn?Li: Not exactly, though it may be difficult at the initial stage. The thing is that you need to have some business knowledge before you start to learn business English.Interlocutor: How about you, Mr. Wang? Is it difficult for you?Wang: Not really. You know, I like English very much, and my major is business administration. So I have always found business English very interesting.Stage TwoThe importance of having a good CVWell, in my opinion, you can never underestimate the importance of having a good CV. In the majority of cases, your CV is the employer's first impression of you, your first chance to impress your potential employer, let's say. It is the essential illustration of your suitability for the job, showing how your skills and experience match your employer's requirements.But more than that, it shows your ability to summarize, prioritize and present information effectively, essential skills in today's job market. It also shows your linguistic and communicative abilities.Even though employers these days use a variety of selection techniques, such as analyzing your handwriting, a good CV is still the single most important part of any application.Stage ThreeTime ManagementYour company has found that ineffective time management is one of the major problem areas throughout the workforce. You have been asked to put forward some suggestions for improving the situation.Discuss, and decide together:------why poor time management can become a major problem in companies------what procedures could be adopted to ensure that time is managed effectively.Zhang: Hi, Ms Wang, you know, our company is sort of out of control these days. Don't you think so?Wang: Yeah. Everything seems to be in disorder here in our company. And that obviously has a lot to do with poor time management.Zhang: You mean poor time management has caused all these problems. Why?Wang: When time is not well planned within a company, they usually do not allocate blocks of time to specified tasks. They do not have a definite idea of when they should complete a certain task. And …Zhang: And I think they often neglect the ordering of priorities. I mean certain tasks need our prior attention. But in our company every task is treated on an equal basis, even if it is a very urgent task.Wang: That's the point. So time should be planned according to the importance of the tasks we need to deal with.Zhang: So what do you think we can do so that time is managed effectively here in our company?Wang: You mean what procedures we can adopt?Zhang: Sure. That's what our boss is asking us to do. Right?Wang: Right. I think we've got a lot to do. First, we should make all the staff members realize how important effective time management is to our company.Zhang: Yes, I think we can give them instruction in time management, especially those in supervisory positions.Wang: Right, perhaps we can run a few training programs for them. If need, we may invite some experts from outside to help us.Zhang: Another thing we can do is to make all the managers, or even every staff member, come up with a job description of their own. In this way, they can be pretty sure about what they are responsible for and what they are not.Wang: Yes, that's a good idea. And I think, the top managers of our company should come up with a set of rules as to what kind of jobs should be given priority to. In this way, we can make sure that important tasks are dealt with first.Zhang: Good idea. So to sum up, our company should run a few training programs, and every staff member should write a job description of their own.Wang: And rules should be made as to what kind of job should be given priority to.下面整个口语考试的例子(必须看)Stage One InterlocutorGood morning. My name is John Smith, and this is my colleague. S/he’s just going to listen to us. Could I have your mark sheets, pleas e? Thank you. And your names are A and B? A: Yeah B: YeahInterlocutor: Thank you. Now, first of all, we’d like to know someth ing about each of you. Mr.A, can you tell me about yourself?A: My pleasure. As you know, my name is A. I’m from Tianjin. I’m n ow studying in Tianjin University. And I’m majoring in internationa l trade there.Interlocutor: Thank you. Mr. A. Now Miss B, can you tell me about y our ambitions? Wang: Yes. I am now a student with Nankai Universit y majoring in business administration. I hope I can get my MBA an d join a world-famous multinational company. And after I have had e nough experience, I am going to start a company of my own. Interlocu tor: Thank you, Miss B. And Mr. A, could you tell me about your am bitions?A: A big question for me indeed. I’ve never thought about it, but I bet I’ll work towards a CEO of a big multinational corporatio n. That’s my goal in life. And that’s why I am spending so much time on English, business English in particular.Interlocutor:Miss.B, you said you’re spending a lot of time on business Englis h. Do you think business English is difficult to learn? Li: Not ex actly, though it may be difficult at the initial stage. The thing i s that you need to have some business knowledge before you start t o learn business English. Interlocutor:How about you, Mr. Wang? Is i t difficult for you?Wang: Not really. You know, I like English very much, and my major is business administration. So I have always found business Englis h very interesting. Stage Two Interlocutor:~ Now, in this part of the test I'm going to give each of you a choice of three different topics. I'd like you to select one o f theopics and give a short presentation on it for about a minute. You will have a minute to prepare this and you can make notes if you want. After you have finished your talk, your partner will as k you a question. ~ All right? Here are your topics. Please don't w rite anything on your topic card.[Interlocutor hands each candidate a different topic card, some spare paper and a pencil/or notes. Candidates have one minute~ preparatio n time. Both candidates prepare their talks at the same time, separat ely.] Interlocutor:~ All right. Now, *B, would you begin by telling us which topic you 've chosen, A, B or C?~ When you've finished talking, *A will ask you a question about you r talk. *A, you're allowed to take notes while *B is talking.*B, would you like to begin? [Candidate B speaks for one minute.] B: The importance of having a good CVWell, in my opinion, you can never underestimate the importance of ha ving a good CV. In the majority of cases, your CV is the employe r’s first impression of you, your first chance to impress your poten tial employer, let’s say. It is the essential illustration of your s uitability for the job, showing how your skills and experience match your employer’s requirements.But more than that, it shows your ability to summarize, prioritize an d present information effectively, essential skills in today’s job mar ket. It also shows your linguistic and communicative abilities.Even though employers these days use a variety of selection technique s, such as analyzing your handwriting, a good CV is still the si ngle most important part of any application. Interlocutor:Thank you. Now, *A, can you ask *B a question about his/her talk? [A asks a question.] Interlocutor:~ Thank you. Now, *A, it's your turn. When you've finished talking, *B will ask you a question about your talk. *B you're allowed t o take notes while *A is talking.~ All right? *A, do you need a few seconds to think about your top ic again? [A is allowed ten seconds if necessary.]*A, can you tell us which topic you've chosen to talk about, A, B or C? All right? Would you like to begin? [Use only if ca ndidate does not start the talk immediately.] [A speaks for one minut e.] Interlocutor:~ Thank you. Now, *B, can you ask a question about his/her talk? [B asks a question.] Interlocutor:~ Thank you. [Materials are collected.]*USE CANDIDATES' NAMES THROUGHOUT THE TEST.Stage Three Collaborative task and discussion {about seven minute s} Interlocutor:~ Now this part of the test is a discussion activity. [Interlocutor points to the card showing the task while giving the instructions below.]~ You have 30 seconds to read this task carefully, and then about t hree minutes to discuss and decide about it together. You're expected to give reasons for your decisions and opinions. You don't need t o write anything. Is that clear? [Interlocutor places the card in fro nt of the candidates. Candidates have 30 seconds' preparation time.]~ Are you ready to begin? I'll just listen and then ask you to sto p after about three minutes. Please speak so that we can hear you. [Candidates have about three minutes to complete the task.] Titl e Time ManagementYour company has found that ineffective time management is one of th e major problem areas throughout the workforce. You have been asked to put forward some suggestions for improving the situation. Discu ss, and decide together:why poor time management can become a major problem in companies what procedures could be adopted to ensure that time is manag ed effectively.Zhang: Hi, Ms Wang, you know, our company is sort of out of contro l these days. Don’t you think so?Wang: Yeah. Everything seems to be in disorder here in our company. And that obviously has a lot to do with poor time management.Zhang: You mean poor time management has caused all these problems. W hy?Wang: When time is not well planned within a company, they usually d o not allocate blocks oftime to specified tasks. They do not have a definite idea of when t hey should complete a certain task. And …Zhang: And I think the y often neglect the ordering of priorities. I mean certain tasks nee d our attention. But in our company every task is treated on an e qual basis, even if it is a very urgent task.Wang: That’s the point. So time should be planned according to the i mportance of the tasks we need to deal with.Zhang: So what do you think we can do so that time is managed effe ctively here in our company? Wang: You mean what procedures we ca n adopt?Zhang: Sure. That’s what our boss is asking us to do. Right?Wang: Right. I think we’ve got a lot to do. First, we should mak e all the staff members realize how important effective time managem ent is to our company.Zhang: Yes, I think we can give them instruction in time management, especially those in supervisory positions.Wang: Right, perhaps we can run a few training programs for them. I f need, we may invite some experts from outside to help us.Zhang: Another thing we can do is to make all the managers, or eve n every staff member, come up with a job description of their own. In this way, they can be pretty sure about what they are respo nsible for and what they are not.Wang: Yes, that’s a good idea. And I think, the top managers of ou r company should come up with a set of rules as to what kind of j obs should be given priority to. In this way, we can make sure th at important tasks are dealt with first.Zhang: Good idea. So to sum up, our company should run a few traini ng programs, and every staff member should write a job description o f their own.Wang: And rules should be made as to what kind of job should be gi ven priority to.。
剑桥商务英语口语讲义

剑桥商务英语口语讲义第七讲Ⅰ Life English1I owe you.I owe you one.I owe you a big favor.I appreciate it.Im much obliged.Im indebted to you.2.Thank you.Thank you very much.I cant thank you enough.Im grateful.Im really grateful.Im more than grateful.3.Im really sorry.Im extremely sorry.I apologize from the bottom of my heart. Its my mistake.It shouldnt have happened.I wont let it happen again.4.Dont take me seriously.Dont believe what I say.Im just talking nonsense.Im just making a joke.Im trying to be funny.I only want to amuse you.Im kidding you.Im teasing you.Im just joking with you.Ⅱ Presentation TopicsTrade FairWHAT IS IMPORTANT WHENs the reason why(五)常用口头衔接语Well, it seems to me that s true, but on the other hand t have put it better myself.Thats just what/all I was thinking.Theres something in that, I suppose.Thats exactly my opinion.Well, the point Im trying to make is that s how I feel.Thats just how I see it.(六)常用词汇1.动词:to clarify, to explain, to interpret, toput sth. another way, to recap on sth.2.名词:a summary, a decision, a report, an oute,a write-up, a remendationⅣ Presentation QAWHAT IS IMPORTANT WHENDEVELOPING AN ADVERTISING PROGRAM?l OBJECTIVEl BUDGETOutlinethree steps carefully planned in advanceinformobjective persuaderemindhow much, spendbudget control costwithinTV, radio, newspaper, magazinemedia scope, reacheffectivenessfinally evaluating system提问及应答(1)细节扩展法:用非凡疑问句Question 1>You mentioned three objectives of an advertising program. How can you judge the very kind of the objective a specific advertising program serves?Question 2How many ways are there for you to control costs of advertisement?Question 3As for the products of your pany, which media do you think is the best one for advertising? And why?(2)个人意见法:用一般疑问句Question 4Do you think timely adjusting is just as important as preparation beforehand in the development of an advertisement program?Question 5I heard you talked about evaluation systems of advertisement, and found myself quite interested in it. Has your pany adopted/evolved such a system? How does it work?Question 6Do you believe/agree/support that advertisement is the best way in promoting sales?答复以下问题时简明扼要Answer to question 1There are two main aspects we must take into consideration when judging the objectives of a specific advertising program. Firstly, we must decide what major category the product belongs to. Secondly, the currentsales situation of the product on the market should be considered.Answer to question 2I think the advertisement costs can be controlled by two ways. The first way is to choose the most economically -efficient media, such as newspaper or radio rather than TV slots, for the former two will reach the general public at a relatively low cost. The second way is to ensure that the quantity of advertisement is appropriate, with no space for waste.Answer to question 3Since my panys manufacturing mainly focuses on food products, I believe TV may be the best media for advertisement. Because TV reaches the most extensive mass and seems to serve a very strong influence on children and women, who pose the major consumers of our products.Answer to question 4Yes, I quite agree with you. Because the market situation keeps changing almost without stop, timely adjusting is of key importance leading to a suessful launch of an advertising program. But it never reduces the significance of preparation.Answer to question 5Thank you for your interest in our pany. Actually, our pany adopted this evaluating system last year. It hasworked very well up till now, providing us with a set of quantified standards in evaluation, which are much more objective in parison with previously man-made criteria.Answer to question 6It cannot be denied that advertisement is a very effective way of sales promotion, but I dont think it is the only way to do this. Cutting prices, for example,sometimes generates the same result as advertisement does. And thats a more direct way, and is money-saving.。
BEC商务英语考试高级必备口语材料集锦整理

BEC商务英语考试高级必备口语材料集锦整理下面我给大家共享一些bec高级的口语材料,盼望可以关心大家提高口语成果。
BEC(商务英语)考试高级必备口语材料(1)询问个人信息本项考试的时间:3分钟左右。
本项考试的形式:由考官逐个向考生提出问题,考生进行回答。
本项考试内容:涉及个人信息的诸多方面,考官的提问更是千变万化,但肯定设计个人信息的某个方面。
通常,为了核对考生资格,考官会问以下问题:What’s your name?/can you spell your family name?/canyou spell your surname?/ what’s your number? 回答范例:My name is Ray. That’s R-A-Y, Ray.本项考试的目的是:考官借助于对考生个人信息的提问,核对考生考试资格,并通过与考生之间的沟通,考察考生的发音,语法和用词。
本项考试从难度上来说是口语三项考试之末,但由于其为考试第一项,所以考生在本项中留给考官们的印象至关重要。
考生们必需仔细对待。
考生在本项考试中必需做到:1.克服考试开头时的紧急心情。
(方法):提前进入考场,适应考场环境。
了解考试模式,进行模拟训练。
2.听清考官所问之问题。
若没有听懂,可以要求考官重复其问题。
方法:使用I am sorry but could you repeat your question?/I beg your pardon, Madam(Sir)?等句型。
3.全面地回答考官提出的问题,不能跑题。
有用技巧:A. 对于考官提出的特别疑问句,首先使用单词、词组或(句子)赐予明确的答复。
然后阐述理由。
B. 对于考官提出的一般疑问句,首先答复yes或者no,然后阐述理由。
C. 对于考官提出的选择疑问句,方法同A。
4.不要与另一位考生沟通,不要干扰另一位考生的答题。
5.有时由于时间问题,考官有可能特别简洁地进行本项甚至打断考生的答题,这考生的临场表现没有任何关系。
【优质文档】商务英语必备口语资料参考

【优质文档】商务英语必备口语资料参考【优质文档】商务英语必备口语资料参考-实用word文档本文部分内容来自网络整理,本司不为其真实性负责,如有异议或侵权请及时联系,本司将立即删除!== 本文为word格式,下载后可方便编辑和修改! ==商务英语必备口语资料参考Intellectual Property Strategy Make money fast before it is copied Sustainable GrowthWaste of Effort (easily copied) Expensive Waste of Effort Easy Difficult Ease of EntryThis product matrix divides ideas into four quadrants based onease of entry into the market on one axis and uniqueness on the other. Ideas below the line should be discarded unless there is some way to move them above the line. Ideas above the line should be evaluated for intellectual property protection.Step 3 is a decision point that frequently is the end of thedecision process about which product ideas to pursue. They stop here because efforts beyond this point become much more expensive anduntil recently, there have not been many alternatives. If this is the last step, then the likelihood of failure is extremely high. It also helps to explain why so many people refer to the process as the“Fuzzy Front End” of product development as there is little to help predict the success or failure of the idea at this point.Step 4. Take the ideas and turn them into product concepts. It involves researching customer requirements. It also involves testing the concept to determine if the concept will meet the needs of the customer. Marketingwill analyze market potential and possible price points. This is also the step where engineering gets involved in producing concept drawings, models and possibly even prototypes. It also involves the engineers and accountants working together to。
英语中级口语 书籍

英语中级口语书籍推荐随着英语学习的不断深入,中级口语成为了很多学习者的瓶颈。
因此,本文将推荐几本英语中级口语书籍,以帮助学习者提高口语水平。
下面是本店铺为大家精心编写的5篇《英语中级口语书籍推荐》,供大家借鉴与参考,希望对大家有所帮助。
《英语中级口语书籍推荐》篇11. 《英语中级口语教程》这本书是由外语教学与研究出版社出版的,旨在帮助学习者提高英语中级口语水平。
本书共分为 15 个单元,每个单元都包括语音、语法、词汇、口语练习等内容,非常适合学习者进行口语练习。
2. 《英语口语中级教程》这本书也是由外语教学与研究出版社出版的,主要针对英语中级口语学习者。
本书共分为 10 个单元,每个单元都包括主题对话、词汇、语法、口语练习等内容,可以帮助学习者掌握日常生活中常用的口语表达。
3. 《新东方·英语中级口语》这本书是由新东方出版社出版的,旨在帮助学习者提高英语中级口语水平。
本书共分为 12 个单元,每个单元都包括主题对话、词汇、语法、口语练习等内容,并且还附赠了 MP3 录音,方便学习者进行听力训练。
4. 《英语中级口语速成班》这本书是由中国大学出版社出版的,主要针对英语中级口语学习者。
本书共分为 15 个单元,每个单元都包括主题对话、词汇、语法、口语练习等内容,并且还附赠了 VCD 光盘,方便学习者进行口语练习。
5. 《英语口语中级教程 (第二版)》这本书也是由外语教学与研究出版社出版的,是《英语口语中级教程》的第二版。
本书共分为 15 个单元,每个单元都包括主题对话、词汇、语法、口语练习等内容,并且还进行了修订和更新,更加适合学习者的学习需求。
《英语中级口语书籍推荐》篇2以下是一些英语中级口语书籍的推荐:1. 《BEC 口试必备手册》:这本书是针对 BEC 商务英语中级考试的口语备考书籍,包含实用的口语技巧和练习题,适合想要提高口语能力的学生。
2. 《英语口语》:这本书推荐下载美国电视剧《老友记》以及它的台词集合,通过学习剧中的语调和句型,可以提高口语表达能力。
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2011.06.02UNIT ONE Company Operation and Management第一单元公司运作与管理1.1 Teamwork 团队合作Teamwork 团队合作,团队精神Team-based 以团队为基础的Horizontal[ˌhɔrəˈzɑntl] [ˌhɔrəˈzɑntl] organization structure 横向企业结构Corporate goals 企业目标Charter 规章,章程Be accountable for 对…负有责任Creative innovation 创新改革,创新发明创新精神Reward system 奖励制度Pay back 回报,报偿Individuality 个性Independent thinking 独立的思想Group decision-making 集体决策Managerial skill 管理技能Coordinate 使协调,调整Interpersonal relationship 人际关系Mutual trust 相互信任Bring out the potentials 充分发挥潜能Closely-knit (关系)密切的Keep track of 跟踪,追踪Time-consuming 花费时间的Line manager 部门经理,业务经理(与行政经理相对)Pre-building 团队建设Nurture 培养,教育,发展['nə:tʃə]vt. 养育; 培育, 培养n. 教养, 培育Nurture team dynamics [dai'næmiks]培养团队活力Promote [prə'məut] team spirit 提倡团队精神Drive team success 驱使团队成功Minimize ['minimaiz]将…减少到最少,最小化Inhibit [in'hibit]约束,抑止Liven ['laɪvən]up 使…有生气Training session ['seʃən]一场训练,培训课期Rafting ['rɑ:ftiŋ]漂流Rock climbing 攀岩Teammate 队友Impact 影响,效果Complementary [,kɔmplə'mentəri:, -tri:]补充的,互补的Revitalize [ri:'vaɪtl,aɪz]使新生,给予新的活力Trait [treit](个人性格方面的)特征,显著的特点Commitment [kə'mitmənt]敬业精神Interpersonal communication skills 人际交际技能,亦作interpersonal skillsAddress 处理(事情)How to Make Teams Effective如何组建精锐的团队People in every workplace talk about building the team, working as a team, and my team, but few understand how to create the experience of teamwork or how to develop an effective team.在各种工作场合,人们都在谈论团队建设、团队合作、自己的团队,但是却很少有人真正理解如何体验团队合作以及如何组建一支精锐的团队。
Belonging to a team, in the broadest sense, is a result of feeling part of something larger than yourself.属于一个团队,就是体验自己成为比自己更大的团体的一部分。
It has a lot to do with your understanding of the mission or objectives of your organization.这在很大程度上与你对企业任务和目标的理解有关。
In a team-oriented environment, you contribute to the overall success of the organization.在以团队为导向的环境里,你要为企业的全面成功做出自己的贡献。
You work with fellow members of the organization to produce these results.你要和同事们通力合作以达到这些目标。
Even though you have a specific job function and you belong to a specific department, you are unified with other organization members to accomplish the overall objectives.即使你属于某个工作部门,有着具体工作职责,你仍然要与其他同事团结一致去实现这些总体目标。
The bigger picture drives your actions; your function exists to serve the bigger picture.你的行动受到企业更大目标的驱使,你的职责服务于企业更大的目标。
Therefore, executives, managers, and organization staff members universally explore ways to improve business results and profitability.因而,行政主管、经理以及组织的普通员工无不对提高企业绩效和盈利能力的办法进行探讨。
Many view team-based, Horizontal[ˌhɔrəˈzɑntl] organization structures as the best design for involving all employees in creating business success.许多人认为,让全体员工参与、为企业成功共同努力的最好策略是采取以团队为基础的横向企业结构。
Successful team building requires attention to each of the following Twelve Cs.成功的团队建设要遵循以下12条建议:Clear expectations: Do team members understand why the team was created?明确目标:团队成员是否明确团队组建的目的?Context:Can team members define their team’s importance to the accomplishment of corporate goal s?组建背景:团队成员是否明确团队对于实现企业目标的重要性?Commitment: Do team members perceive their service as valuable to the organization and to their own careers?敬业精神:团队成员是否认识到团队对于企业以及对自身事业的成功都很重要?Competence: Does the team feel that its members have the knowledge, skill, and capability to address the issues for which the team was formed?团队能力:团队是否感知其成员拥有应对种种问题的知识、技能和实际能力?而团队组建的目的就是为了解决这些问题。
Charter: Has the team taken its assigned area of responsibility and designed its own mission, vision, and strategies to accomplish the mission?团队规章:团队是否明确自己的职责范围并规划出自己的目标、远景和对策以完成使命?Control: Do team members hold each other accountable for project timelines, commitments, and results?内部控制:团队成员是否对项目时间安排、应承担的义务和结果等共同负有责任?Collaboration: Do team members cooperate to accomplish the team charter?协作精神:团队成员是否能相互协作、遵循团队章程?Communication: Do team members communicate clearly and honestly with each other?内部沟通:团队成员之间能否明确、诚实地进行相互沟通?Creative Innovation: Does the team value creative thinking, unique solutions, and new ideas?创新改革:团队是否注重鼓励创新思维、独特的解决办法和新的想法?Consequences:Is the organization designing reward systems that recognize both team and individual performance?结果影响:团队是否制定奖励制度来奖励团队以及个人的工作表现?Coordination: Are teams coordinated by a central leadership that assists the groups to obtain what they need for success?协调配合:团队是否有领导核心来协调工作、帮助各小组取得成功?Cultural Change: Does the organization recognize that the more it can change its climate to support teams, the more it will receive in pay back from the work of the teams?改进文化:企业是否认识到越是通过改变企业氛围来支持团队的工作,就越能够从团队的工作中得到回报?Spend time and attention on each of these twelve tips to ensure your work teams contribute most effectively to your business success.要认真关注这12条建议,以保证你的团队能为企业的成功最有效地作出努力。