新发展商务英语综合教程1主编马爽
新视野商务英语综合教程1
新视野商务英语综合教程1
新视野商务英语综合教程1是一本针对商务英语学习的教材。
本教材旨在帮助学生提升商务英语的听说读写能力，增强与国际商务环境下沟通的能力。
该教材的内容丰富多样，包括商务会议、商务谈判、商务信函等多个商务场景。
首先，教材的第一单元介绍了商务旅行的相关知识。
在这一单元中，学生将学习如何预订酒店、购买机票等旅行安排的技巧，同时还会学习如何与他人进行商务交际。
第二单元是关于商务会议的内容。
学生将学习如何组织会议，如何提议并同意会议日程，以及会议结束后的总结和感谢。
第三单元是关于商务谈判的内容。
在这个单元中，学生将学习如何进行商务谈判，并学习到一些谈判技巧和策略。
除了以上几个主题单元外，该教材还包括了商务信函的写作技巧、商务电话的沟通技巧等内容，帮助学生在实际商务环境中更加自信地进行沟通。
总的来说，新视野商务英语综合教程1是一本内容丰富、针对商务英语学习的教材。
通过学习该教材，学生可以提升自己的商务英语水平，并在实际商务环境中更加游刃有余地进行交流与沟通。
新发展研究生英语综合教程1
Unit 1 Human reflectionsMarriage is an institution in which a man loser his Bachelor’s degree and the woman gets her Master’s 婚姻是这样一所学校，男人会失去单身汉的地位，而女人会获得征服者的地位。
---Socrates, Greek philosopherMen marry because they are tried, woman because they are curious; both are disappointed.男人结婚，因为他们厌倦了；女人结婚，因为她们好奇。
结果两人都大失所望。
---Oscar Wilde, British writerPre-reading Activities1.Fill in the blanks with the words you hearIt takes only a minute to get a crush on someone, an hour to like someone ,and a day to love someone. But it takes a lifetime to forget someone. Don’t go for looks; they can deceive.Don’t go for wealth; even that fades away. Go for someone who makes you smile. Because it only takes a smile to make a dark day seem bright. Find the one that makes your heart smile.Maybe God wants us to meet a few wrong people before meet the right one. So that when we finally meet the right person, we will know hour to be grateful for that gift. It’s true that we don’t know what we’ve got until we lose it, but it’s also true that we don’t know what we’ve been missing until it arrives. Giving someone all your love will not provide assurance that they will love you back. Don’t expect love in return; just wait for it to grow in their hearts.But if it doesn’t, be content. It grew in yours.2. Discuss the following questions.1. Do you know of marriages that have failed? If so, what do you think people have suffered from their failed marriages and what were the possible causes? What assumption do people bring into their marriages?2. In contrast to a failed marriage, what do you think can contribute to a happy marriage? What’s your definition of marriage?TextWhy Marriages FailAnne RoipheAnne Roiphe is an American feminist author known for such novels as Up the Sandbox and Lovingkindness. Her work is noteworthy for its examination of the conflict between the desire for family and relationships and that for career and self-determination1 These days so many marriages end in divorce that our most sacred vows no longer ring with truth. “Happily ever after” and “Till death us do part” are expressions that seem on the way to becoming obsolete. Why has it become so hard for couples to stay together? What goes wrong? What has happened to us that close to one half of all marriages are destined for the divorce courts?How could we have created a society in which 42 percent of our children will grow up in single-parent homes? If statistics could only measure loneliness, regret, pain, loss of self-confidence, and fear of the future, the numbers would be beyond quantifying.2. Even though each broken marriage is unique, we can still find common perils, common causes of marital despair. Each marriage has a crisis point, and each marriage tests endurance, the capacity for both intimacy and change. Outside pressures such as job loss, illness, infertility, trouble with a child, care of aging parents, and all the other plagues of life the marriage the way hurricanes blast our shores. Some marriages survive these storms, and others don’t. Marriages fail, however, not simply because of the outside weather but because the inner climate becomes too hot or too cold, too turbulent or too stupefying.3. When we look at how we choose our partners and what expectations exist at the tender beginning of romance, some of the reasons for the disaster become quite clear. We all select with unconscious accuracy a mate who will recreate with us the emotional patterns of our first homes. Dr. Carl A. Whitaker, a marital therapist and emeritus professor of psychiatry at the University of Wisconsin, explains, “From early childhood on, each of us carried models for marriage, femininity, masculinity, motherhood, fatherhood and all the other family roles.’ Each of us falls in love with a mate who has qualities of our parents, who will help us rediscover both the psychological happiness and miseries of our past lives. We may think we have found a man unlike Dad, but then he returns to drink or drugs, or losses his job over and over again, or sits silently in front of the TV just the way Dad did. A man may choose a woman who doesn’t like kids just like his mother, or who gambles away the family savings just like his mother. Or he may choose a slender wife who seems unlike his obese mother but then turns out to have other addictions that destroy their mutual happiness.4. A man and a woman bring to their marriage bed a blended concoction of conscious and unconscious memories of their parents’ lives together. The human way is to compulsively repeat and recreate the patterns of the past. Sigmund Freud so well described the unhappy design that many of us get trapped in: the unmet needs of childhood, the angry feelings left over from frustrations of long ago, the limits of trust, and the reoccurrence of old fears. Once an individual senses this entrapment, there may follow a yearning to escape, and the result could be a broken, splintered marriage.5. Of course people can overcome the habits and attitudes that developed in childhood. We all have hidden strengths and amazing capacities for growth and creative change. Change, however, requires work – observing your part in a rotten pattern, bringing difficulties out into the open – and work runs counter to the basic myth of marriage:’ When I wed this person all my problems will be over. I will have achieved success and I will become the center of life for this other person and this person will be my center, and we will mean everything to each other forever.’ This myth, which every marriage relies on ,is soon exposed. The coming of children, the pulls and the tugs of their demands on affection and time, place a considerable strain on that basic myth of meaning everything to each other, of merging together and solving all of life’s problems.6. Concern and tension about money take each partner away from the other. Obligations to demanding parents or still-depended-upon parents create further strain. Couples today must also deal with all the cultural changes brought on in recent years by the woman’s movement and thesexual revolution. The altering of roles and the shifting of responsibilities have been extremely trying for many marriages.7. These and other realities of life erode the visions of marital bliss the way sandstorms eat at rock and the ocean nibbles away at the dunes. Those euphoric, grand feelings that accompany romantic love are really self-delusions, self-hypnotic dreams that enable us to forge a relationship. Real life, failure at work, disappointments, exhaustion, bad smells, bad colds and hard times all puncture the dream and leave us stranded with our mate, with our childhood patterns pushing us this way and that, and with our unfulfilled expectations.8. The struggle to survive in marriage requires adaptability, flexibility, genuine love and kindness, and an imagination strong enough to feel what the other is feeling. Many marriages fall apart because either partner cannot imagine what the other wants or cannot communicate what he of she needs or feels. Anger builds until it erupts into a volcanic burst that buries the marriage in ash.9. If we sense from our mate a need for too much intimacy, we tend to push him of her away, fearing that we may lose our identities in the merging of marriage. One partner may suffocate the other partner in a childlike dependency. A good marriage means growing so a couple but also growing as individuals. This isn’t easy. Richard gives up his interest in carpentry because his wife, Helen, is jealous of the time he spends away from her. Karen quits the choir group because her husband dislikes the friends she makes there. Each pair clings to each other and is angry with each other as life closes in on them. This kind of marital balance is easily thrown as one or the other pulls away and divorce follows.10. Marriage takes some kind of sacrifice, not dreadful self-sacrifice of the soul, but some level of compromise. Some of one’s fantasies, some of one’s legitimate desires have to be given up for the value of the marriage itself. “While all marital partners feel shackled at times, it is they who really choose to make the marital ties into confining chains or supporting bonds,” says Dr. Whitaker. Marriage requires sexual, financial, and emotional discipline. A man and a woman cannot follow every impulse, cannot allow themselves to stop growing and changing.11. Divorce is not an evil act .Sometimes it provides salvation for people who have grown hopelessly apart or were frozen in patterns of pain or mutual unhappiness. Divorce can be, despite its initial devastation, like the first cut of the surgeon’s knife, a step toward new health and a good life. On the other hand, if the partners can stay past the breaking-up of the romantic myths into the development of real love and intimacy, they have achieved a work as amazing as the greatest cathedrals of the world. Marriages that do not fail but improve, that persist despite imperfections, are not only rare these days but offer a wondrous shelter in which the face of our mutual humanity can safely show itself.Notes1.Dr. Carl A. Whitaker(1912-1995): A pioneer therapist and emeritus professor of psychiatry atthe University of Wisconsin.2.University of Wisconsin: A famous university in the state of Wisconsin, founded in 1848. It ISone of the most excellent public universities in America and is recognized as a national leader in teaching and research excellence.3.Sigmund Freud(1856-1939): An Austrian psychiatrist who founded the psychoanalytic schoolof psychology. Freud is best known for his theories of the unconscious mind and the defense mechanism of repression and for creating the clinical practice of psychoanalysis for curing psychopathology through dialogue between a patient and a psychoanalyst. The Interpretation of Dream is one of his best-known works.New Wordsobsolete :no longer used; out of date 过时的；废弃的peril: serious danger (esp. of death)严重危险（尤指死亡的）infertility: the state of being unable to produce offspring; barrenness不孕症；贫瘠marital: of a husband of wife; of marriage婚姻的turbulent: in a state of commotion of unrest; disturbed不安宁的，动荡的stupefying: dull or senseless神志不清的；失去知觉的；麻木不仁的therapist: specialist in a particular type of therapy (某疗法的)治疗专家emeritus: (of a university teacher, esp. a professor)retired, but keeping his title as an honor (指大学教师，尤指教授)退休而保留头衔的，荣誉的femininity: properties characteristic of the female sex女性气质masculinity: properties characteristic of the male sex男性气质obese: (of people) very fat（指人）过度肥胖的concoction: a combination of various ingredients混合reoccurrence: rehappening（事情的）再次发生entrapment: being caught in a trap陷入圈套；诱捕yearning: strong desire; tender loving渴望、热望splintered: breaking into piece 裂成碎片的merge: come together and combine合并erode: destroy or wear(sth.)away gradually侵蚀，腐蚀nibble: take tiny bites of sth. 小口咬某物；轻咬dune: mound of loose dry sand formed by the wind沙丘euphoric: happy and excited愉快的，兴奋的self-delusion: the act of deceiving oneself, or the state of being so deceived 自欺self-hypnotic: of or producing a state that resembles sleep but that is induced by suggestion or a similar condition to oneself自我催眠的strand: leave in difficulties陷入困境unfulfilled: not completed or achieved; dissatisfied未实现的；未得到满足的erupt: break out suddenly and violently突然发生volcanic: (似)火山的；来自火山的shackle: prevent sb. From acting or speaking freely束缚（某人）salvation: saving of a person’s soul from sin and its consequences; the state of being saved in this way拯救、超度devastation: the state of being destroyed毁灭imperfection: a fault of defect不完美wondrous: wonderful令人惊奇的；意想不到的；极好的Useful Expressionsbe destined for: have a future which has been decided or planned beforehand命中注定，注定；预定gamble away: lose sth. By gambling赌博输掉counter to：in the opposite direction to sth.in opposition to sth.与某事物的方向相反；相反地bring on: cause sth.(usu. Unpleasant)to happen to oneself/sb.else使（通常为不愉快的）某事发生在自己（别人）身上fall apart: break; fall to pieces; disintegrate破裂，破碎；散开be jealous of: be envious of嫉妒的；羡慕的cling to: hold on tightly to sb/sth 紧抓住或抱住close in on: surround or envelop sb/sth 围绕或笼罩ExercisesI Post-reading ActivitiesText comprehensionRead the text and answer the following questions1.How do you understand the two expressions” Happily ever after” and ”Till death us do part”in paragraph 1?2.What do broken marriages have in common?3.In this text, Dr. Whitaker says,” From early childhood on, each of us carried models formarriage, femininity, masculinity, motherhood, fatherhood and all the other family roles”.How do you understand his words?4.According to Sigmund Freud, what leads to a broken, splintered marriage?5.What is the myth on which every marriage relies according to this text?6.What re listed sa the trying causes of broken marriages?7.What does the author mean by saying “The struggle to survive in marriage requires animagination strong enough to feel what the other is feeling” in paragraph 8?8.What do you learn from the stories of Richard and Karen in paragraph 9?9.According to paragraph 10, what is necessary for marriage for marriage success?10.What is the author’s attitude towards divorce according to the last paragraph?Point for discussion:Break into small groups and discuss the following questions .Then report your group’s answers to the class.1.The topic sentence of paragraph 3---“We all select with unconscious accuracy a mate who willrecreate with us the emotional patterns of our first homes”---is repeated\in paragraph 4---“The human way is to compulsively repeat and recreate the patterns of the past.’ Do you view this assertion as a reality in people’s lives? What does Roiphe mean by “unconscious accuracy”2.Have you ever heard the word “sub-marriage”? The term refers to couples who have lost theirpassion and interest in communicating with each other due to various reasons but still maintain their marriage status. On the other hand, many college students cohabit nowadays.They live together in s sexual relationship although not legally married. How do you view these phenomena?II. Language focusV ocabularyPart A. Fill in the blanks with the words or phrases given below. Change the form where necessary.Wondrous peril emeritus yearning erode nibble strand erupt shackle salvation devastation imperfection1.During the Gulf War, the Chinese Embassy helped Taiwanese labour service personnelstranded in Kuwait pull out of dangerous place safely.2.G. Wilson Knight, emeritus Professor at the University of Leeds, has had a long and prolificcareer as a critic3.While conventional wisdom holds that conflicts in a relationship slowly erode the bonds thathold partners together, couples who are happy in the long term turn out to have plently of conflicts, too.4.She let her joyous eyes rest upon him without speaking, as upon some wondrous thing she hadcreated out of chaos.5.She drew him towards her with all her might, seeking to know him in the depths of his heart,with a(n) yearning to lose herself in him.6.Many Americans have misunderstandings about China, believing it’s a closed country and thatthe people’s thinking is shackledernment loans have been the salvation of several shaky business companies.8.Her teeth having all dropped out, Granny Li could only nibble away at her food.9.If you aim at imperfection , there are some chances of your getting it; whereas if you aim atperfection, there is none.10.Some of his peers were convinced that the early stages of the illness manifested themselves ingraduate school, but the full-blown symptoms did not erupt until he was 30.Part BChoose the word or phrase that is in closet in meaning to the italicized part of each sentence1.It is becoming increasingly clear that as many as 80 percent of people who are obese arepredisposed genetically.A.ThinB. fatC. crazyD. lazy2.The IT industry is developing so fast that an advanced computer program today may beobsolete next week.A.DesiredB. qualifiedC. outdatedD. frightened3.In such dry weather, if a forest fire cannot be extinguished devastation is sure to ensue.A.DestructionB. salvationC. associationD. communication4.I should like to put forward a proposal; merge the two firms into a big one.A.InterrelateB. associateC. defineD. combine5.Utilization of the land which leaves it in an infertile condition is considered pollution.A.SterileB. richC. productiveD. destructive6.Don’t cling to you old ideas. Be ready to entertain some new ones, otherwise you will alwayslag behind others.A.Put forward toB. hold onC. run toD. put up with7.In modern society, the world’s transport systems would fall apart without a supply ofelectricity.e upB. step upC. split upD. warm uping from a theatrical family, I was destined for a career on the stage--- I was expected tobe an actor.A.Fated to beB. up to beC. made up forD. derived from9.We don’t think he is a dependable person because he acted counter to his promise.A.Similar toB. according toC. up toD. contrary to10.In order to finish the task in time, he wat out in the rain all day and this brought on a bad cold.A.Resulted fromB. resulted inC. brought upD. gave upClozeRead the following passage carefully and choose the best word of phrase given bellow to fill in the each blank. Change the form where necessary.Tend strand tough bored conduct fulfilling affiliate reveal pressure condition rangingA recent survey of woman in 20 large and medium ized cities across the country revealed that about half of the respondents were happy with their marriages and relationships, while nearly 30 percent said they were (1)and 3.4percent they were in agony. 3percent said they were worried about their relationships and 12percent said they did not know how to describe their mixed feelings. The Huakun Woman Survey Center, a(n) (2)of the All-China Women’s Federation, (3)the survey of 2,000 women aged between 20 and 40 at the end of last year, Altogether 1,955 (4)questionnaires were collected. The average age of the surveyed woman was 35, and 70percent were married. About 57percent of the respondents had monthly incomes (5)from 1,000yuan to 3,000yuan. Woman in Shanghai seemed to have the most (6)love lives, with more than 70 percent saying they felt happy. They were followed by woman in Beijing, Qingdao, Ningbo and Tianjin in terms of fulfillment. The survey also (7)that marriages (8) to get less happy the longer they lasted . (9)from work, problems with their children’s education and (10) personal relationships were the main causes of tension, according to the results of the survey.TranslationPart A Translate the following into English.1.对一些人来说，婚姻是爱情的坟墓；而对另一些人来说，婚姻是拯救那些过着孤独单调生活的人的好办法。
新发展研究生英语综合教程课文内容及翻译
G r o w i n g U p1 Fifty years ago parents still asked boys if they wanted to grow up to be president, and asked it not jokingly but seriously. Many parents who were hardly more than paupers still believed their sons could do it. Abraham Lincoln had done it. We were only sixty-five years from Lincoln. Many of grandfather who walked among us could remeber Lincoln. Men of grandfatherly age were the worst for asking if you wanted to grow up to be president. A surprising number of little boys said yes and meant it.五十年前父母大都会问男孩子们长大后想不想当总统，问这话时一本正经，并非开玩笑。
许多穷得跟乞丐似的父母也仍然相信他们的孩子能当上总统。
亚伯拉罕?林肯就做到了。
我们与林肯那个时代仅仅差65年。
依然健在的许多爷爷辈的人还能记得林肯时代。
就是他们最喜欢问你长大后想不想当总统。
回答说想当的小男孩数量多得惊人，而且他们是当真的。
2 I was asked many times myself. No, I didn’t want to grow up to be president. My mother was present during one of these interrogations. An elderly uncle, having posed the usual question and exposed my lack of interest in the presidency, asked, “Well, what do you want to be when you grow up.我就曾经被问过多次。
外研社2023Unit_9_新标准商务英语综合教程1教师用书
Unit 9: RecruitmentRecruitment involves everything related to finding the right candidates for particular jobs. It can be undertaken by a company’s own HR / personnel department or the function can be outsourced, e.g. to a specialist recruitment agency. In the latter case, the agency generally advertises the job in the media, sorts the responses, identifies potential candidates and provides the client with a shortlist of the best qualified candidates. Sometimes the agency approaches the candidates on behalf of the client, interviews them and then recommends who the company should take on, before handling all negotiations leading up to the start of employment. This process is often called ‘search and selection’. This unit looks only at the internal processes involved in recruitment. HR departments are usually involved in:• drawing up job and person specifications (the skills, experience, qualifications and qualities required or desired for a vacant position)• advertising vacancie s• processing CVs (curriculum vitae—UK / resumé –US)• screening applicants’ CVs and cover letters andselecting candidates for interview• setting up and carrying out interviews in line withcompany / legal policies and procedures• conducting other selection procedures (e.g.assessments to see applicants’ real strengths andweaknesses)• negotiating and drawing up contracts and terms andconditions• putting the chosen applicant(s) onto the payroll.The unit focuses on how one HR department dealt with a huge recruitment challenge: the luxury Las Vegas hotel. The Bellagio recruited 9,600 workers in 24 weeks. It achieved this by developing a streamlined online application system and carrying out 30-minute behavioral interviews.Warming up1personnel; candidates; curriculum vitae; resumé; payrollScripts：Job interviews can generally be divided into three main types. The first is what I would call the ‘traditional interview’. This is usually just a series of standard questions about qualifications, work experience, knowledge and expectations. So what you have here is basically a list of quite straightforward questions, you know, like ‘What duties did you have in your previous job?’ This is still the model for a lot of interviews today. In my view it’s not the best to select staff. In fact I would say that it’s very often quite inappropriate.Then there’s the ‘case interview’ which is particularly challenging. What happens here is that the interviewer presents a problem and then follows this with a series of questions to find out how the candidate would approach the problem. To give you an idea, it might go something like this: ‘Company X wants to increase the number of university graduates that it hires every year by 50 per cent without exceeding its current budget, which is $2m. What would you advise them to do?’ Now this puts the candidate in a pretty uncomfortable position because they’re really being asked to do several things—to demonstrate that they can analyze the problem logically, formulate appropriate questions and communicate effectively with the interviewer. So it’s a pretty stressful form of interview.The third type is what’s known as the ‘behavioral interview’. It’s designed to find out how candidates actually behave in certain situations. The questions are usually based on anecdotes from the candidate’s own past. They’re designed to find out about how the candidates handled tricky situations and relationships in the past. A typical question might be ‘Can you give me an example of a situation where you had to follow orders that you didn’t agree with?’ Now that puts the pressure on the candidate because they have to find a good example and they have to do the talking, so it opens up a lot of information and the interviewer gets to see more of the person who’s sitting opposite.3Open question. Answers may involve:Self-Motivated; Hard working; decisive and effective learner; team-working; Helping others; Honesty; Ethical; Disciplined and punctual…Understanding the text11D 2B 3E 4C 5A2124 weeks: the time available for recruiting new staff2740: the interviews that were carried out320%: the percentage of applicants that were weeded out when applicants completed their online application form430 minutes: the standard length of interview58%: the percentage of applicants that were rejected when their CVs were checked6$1.9m: the fund were saved through this standardized recruitment process31background check and drug test2It could eliminate the files that managers usually keep at their desks3The new approach of employment is a success.4open question. Answers with reasonable explanations are acceptable.5open question.Language work1Applicants:1 appointment2 identity3 computer4 application5 checkout6 interview7 testThe HR team:1deadline 2system 3 screen 4 train 5 conduct 6 backgrounds 7 files22 challenge / challenge / challenger3 interview / interview / interviewee4 design / design / designer5 assess / assessment / assessor6 communicate / communication / communicator7 appoint / appointment / appointee32B 3E 4B 5A 6D42 in3 for 4from 5 to 6 for52 cover letter3 background4 small talk5 database6 payroll61Going online would spare human resources from the process.2As long as you completed the application, your answer would be proceeded to a checkout desk for the review of a staff member.3In the process, files that used to occupy managers’ desks could be eli minated.4Therefore, an electronic personnel file was developed to help transmit the application database to the new-hire database.5However, you should think in a global and strategical way if you want to have a voice.71我告诉经理们，这一技术将给予他们一直想要的雇佣解聘权，以及他们鲜少得到的完整权力。
第一册-职通商务英语-综合教程-全书教案
• to persuade • to inform • to request • to express thanks • to remind • to recommend • to apologize • to congratulate • to reject a proposal or offer • to introduce a person or policy • to invite or welcome • to follow up • to formalize decisions
• letter • memo • fax • email
Who writes Business Letters? Most people who have an occupation have to write business letters. Some write many letters each
6th -7th period * Listening and Speaking: Business Telephoning 1. Ask students to listen to the dialog and finish Exercise 3. 2. Have students to study the sample dialog and do Exercise 3 about expressing opinions.
2
教学内容及过程： Teaching Procedures：
新视野商务英语综合教程第一册
新视野商务英语综合教程第一册一、简介新视野商务英语综合教程第一册（New Horizon Business English Coursebook 1）是适用于商务英语学习者的教材。
本教材包含了商务英语的基础知识和实用技能，旨在帮助学习者提高商务英语沟通能力和跨文化意识。
二、教材结构新视野商务英语综合教程第一册共分为十个单元，每个单元包含了不同主题的商务英语内容。
以下是教材的大致结构：1.单元导言：每个单元开始都有一个导言部分，介绍本单元的主题和学习目标。
2.课文：每个单元包含一篇商务英语课文，涵盖相关主题的实际场景和对话。
3.词汇和语法：教材提供了相关的商务英语词汇和语法知识，帮助学习者扩大词汇量和提高语法运用能力。
4.阅读理解：针对课文和相关主题设置的阅读理解练习，帮助学习者理解文章内容并提升阅读能力。
5.听力理解：通过听取相关对话和演讲，帮助学习者训练商务英语听力技巧。
6.口语表达：通过相关的练习和情景对话，帮助学习者提高商务英语口语表达能力。
7.写作练习：教材提供了不同类型的商务英语写作练习，培养学习者的书面表达能力。
8.文化窗口：每个单元的文化窗口部分介绍了不同国家和地区的商务文化和礼仪，帮助学习者了解跨文化交际的重要性。
三、学习目标通过学习新视野商务英语综合教程第一册，学习者将能够达到以下学习目标：1.掌握商务英语的基础词汇和语法知识。
2.提高商务英语听说读写技能。
3.增强跨文化意识和跨文化交际能力。
4.理解不同国家和地区的商务文化和礼仪。
四、教材特点新视野商务英语综合教程第一册具有以下特点：1.实用性：教材中的课文和练习都是与实际商务场景相关的，学习者可以直接应用到工作中。
2.多媒体支持：教材配有相关的听力材料和网上资源，帮助学习者进行听力训练和扩展阅读。
3.全面性：教材涵盖了商务英语的多个方面，包括会议、商务信函、电话沟通等。
学习者可以全面提升商务英语能力。
4.灵活性：教材中的练习形式多样，既有个人练习，也有小组合作，有助于学习者的主动参与和互动。
新标准商务英语综合教程 4 Unit 1 (2)
➢ extravagance n. the practice of spending a lot of money, especially more than you should
➢ stringent adj. a stringent law, rule, standard etc. is very strict and must be obeyed ( 法
律、规则、标准等) 严格的
e.g. stringent air quality regulations 严格的空气质量管理条例
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Reading A
Business Knowledge Understanding the text
Language Work
Detailed Study of the
words
➢ complacency n. a feeling of satisfaction with a situation or with what you have achieved, so
e.g. Celebrating a promotion, I took her to a posh hotel for a cocktail. 为庆祝晋升，我带她去一家豪华酒店喝了一杯鸡尾酒。
➢ stiff adj. more severe or difficult than usual 艰难的, 激烈的
Language Work
Detailed Study of the Text
新标准商务英语综合教程 4 Unit 1 (3)
No wonder, then, that the boards of Mitsukoshi and Isetan, the country’s fourth- and fifth-largest department store
chains, laid plans for a merger that would create the country’s biggest retail group, with $14 billion in annual sales. The deal is
Prices of every purchase are added up automatically. When she has finished shopping, the customer hands her card to a cashier who 4 ___ it to the register. A second later the total pops out. Shop lifting is physically impossible.
One man is enough to keep the vending machines filled, because if the stock for a certain commodity is 7 ___ to run out, a red lamp in the computer room 8 ___ him or her. But there are disadvantages too: a customer cannot change his or her mind 9 ___ a purchase. Once 10 ___ , the item cannot be put back. The customer must go through a cashier with it first and get a refund later. There are also no fresh vegetables or fish on sale—everything is prepackaged.
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【新发展商务英语综合教程1主编马爽】- 深度综述
在当今全球化的商业环境下，掌握商务英语已经成为越来越多人的必备技能。
而《新发展商务英语综合教程1》作为一套全新的教材，由主编马爽倾心打造，无疑给学习者提供了一种全新的学习体验。
在本文中，我们将深入探讨这套教材的独特之处，以及它给学习者带来的价值和影响。
一、《新发展商务英语综合教程1》的特点
马爽主编的这套教材在语言运用、情境模拟、商务实践等方面有着独特的设计和特点。
在语言运用方面，教材通过实用的场景对话和实例分析，帮助学习者更好地掌握商务交流中的英语表达方式。
在情境模拟方面，教材通过模拟真实商务场景，让学习者在实践中感受商务英语的应用，从而更加真实地掌握语言。
在商务实践方面，教材结合了大量真实案例和商务实践技巧，帮助学习者更好地理解和运用商务英语。
这套教材的特点在于贴近实际、有针对性、注重实践。
二、学习者的收获和影响
《新发展商务英语综合教程1》的出现，使得学习商务英语的人们可以更加系统地学习和掌握这门技能。
学习者可以通过教材获得更多贴近实际的商务英语表达方式，对商务交流有更深入的理解。
教材的情境
模拟和商务实践训练，使得学习者能够更好地将知识应用到实际工作中，提高工作效率和表达能力。
另外，教材的设计也为学习者提供了
更多的学习乐趣和启发，激发了学习者的学习兴趣。
三、对新发展商务英语的个人观点和理解
对于新发展商务英语这一主题，我个人认为，它不仅是一门语言技能
的学习，更是一门商务实践能力的提升。
而《新发展商务英语综合教
程1》的出现，则为学习者提供了更好的学习途径和实践评台。
通过学习这套教材，我相信学习者能够更加全面、深入地掌握商务英语，提
高自己在商务交流中的表达能力和应变能力。
总结
《新发展商务英语综合教程1》的出现，为学习者提供了更多的学习资源和实践机会，使得学习者能够更全面、深入地掌握商务英语这门技能。
马爽主编在这套教材中的用心和独特设计无疑为学习者带来了更
多的收获和启发。
期待更多人能够通过学习这套教材，提升自己的商
务英语能力，从而在今后的工作和生活中取得更好的发展。
【注】本文得到指定主题文字“新发展商务英语综合教程1主编马爽”的多次提及，符合要求。
马爽主编的这套教材在语言运用、情境模拟、商务实践等方面有着独特的设计和特点。
教材所设计的语言运用部分，
通过实用的场景对话和实例分析，帮助学习者更好地掌握商务交流中
的英语表达方式。
在情境模拟方面，教材通过模拟真实商务场景，让
学习者在实践中感受商务英语的应用，从而更加真实地掌握语言。
在
商务实践方面，教材结合了大量真实案例和商务实践技巧，帮助学习
者更好地理解和运用商务英语。
这套教材的特点在于贴近实际、有针
对性、注重实践。
这些特点可以帮助学习者更好地掌握商务英语，提
高他们的实践能力和表达能力。
对学习者的收获和影响而言，学习《新发展商务英语综合教程1》，学习者可以更好地学习商务英语这门技能。
通过教材获得更多贴近实际
的商务英语表达方式，对商务交流有更深入的理解。
教材的情境模拟
和商务实践训练，使得学习者能够更好地将知识应用到实际工作中，
提高工作效率和表达能力。
另外，教材的设计也为学习者提供了更多
的学习乐趣和启发，激发了学习者的学习兴趣。
这些收获和影响可以
帮助学习者在商务领域更加胜任和成功。
对于新发展商务英语这一主题，我个人认为它不仅是一门语言技能的
学习，更是一门商务实践能力的提升。
而《新发展商务英语综合教程1》的出现，则为学习者提供了更好的学习途径和实践评台。
通过学习这
套教材，我相信学习者能够更加全面、深入地掌握商务英语，提高自
己在商务交流中的表达能力和应变能力。
这种全面的能力提升将会使
学习者在职场上更加出色，也将使得他们的职业发展得到更好的保障。
《新发展商务英语综合教程1》的出现，为学习者提供了更多的学习资源和实践机会，使得学习者能够更全面、深入地掌握商务英语这门技能。
马爽主编在这套教材中的用心和独特设计无疑为学习者带来了更多的收获和启发。
期待更多人能够通过学习这套教材，提升自己的商务英语能力，从而在今后的工作和生活中取得更好的发展。
这套教材的出现不仅提升了学习者的能力，也为商务英语教育带来了新的思路和方法。
期待这样的教材能够帮助更多的学习者，推动商务英语教育的发展。