英语中的商业术语
商务英语专业术语词汇及解释_解释说明
商务英语专业术语词汇及解释解释说明1. 引言1.1 概述商务英语作为一门专业术语，对于从事国际贸易、市场营销和国际商务领域的人士来说至关重要。
它是全球商业交流的通用语言，掌握商务英语专业术语不仅可以提升沟通能力，还能增强在职场上的竞争力。
本文旨在介绍商务英语专业术语及其解释，并探讨其学习方法与技巧。
1.2 文章结构本文共分为五个部分。
首先，在引言部分我们将进行概述以及说明文章的结构。
接下来，在第二部分中，我们将详细讲解商务英语专业术语的定义、重要性，并提供常用商务英语词汇的解释和运用场景举例。
第三部分将对商务英语专业术语进行分类，包括财务术语、市场营销术语和国际贸易术语，并给出相应解释。
第四部分将介绍学习商务英语专业术语的方法与技巧，如创造学习环境与积极心态、制定学习计划与时间管理技巧以及利用各种学习资源的方法与技巧。
最后，在结论部分，我们将总结主要观点和内容概述，并对商务英语专业术语学习的意义与价值进行归纳分析，展望未来发展方向和挑战。
1.3 目的本文的目的是帮助读者全面了解商务英语专业术语，并提供有效的学习方法与技巧。
通过阅读本文，读者将能够掌握商务英语专业术语的基本知识、运用场景以及分类，进而提升自己在商务领域中的交流能力和竞争力。
同时，本文还旨在引发对商务英语专业术语学习的意义和价值的思考，并为未来学习提供指导。
2. 商务英语专业术语词汇及解释：2.1 定义和重要性：商务英语专业术语是在商务活动中频繁使用的特定词汇或短语，它们具有行业性质，用于描述商务交流、谈判、合作等方面的内容。
掌握并正确运用商务英语专业术语对于进行国际商务往来、开展跨国合作具有重要意义。
良好的商务英语能力将帮助我们更好地与国际伙伴交流、了解相关行业知识，并有效推动商业活动。
2.2 常用商务英语词汇解释：在这部分中，我们将介绍一些常用的商务英语词汇及其解释。
1) Marketing（市场营销）- 指通过市场调研、广告宣传和销售策略等手段来推广产品或服务的过程。
外贸英语词汇大全
贸易方式词汇stocks 存货,库存量cash sale 现货purchase 购买,进货bulk sale 整批销售,趸售distribution channels 销售渠道wholesale 批发retail trade 零售业hire-purchase 分期付款购买fluctuate in line with market conditions 随行就市unfair competition 不合理竞争dumping 商品倾销dumping profit margin 倾销差价,倾销幅度antidumping 反倾销customs bond 海关担保chain debts 三角债freight forwarder 货运代理trade consultation 贸易磋商mediation of dispute 商业纠纷调解partial shipment 分批装运restraint of trade 贸易管制RTA Regional Trade Arrangements 区域贸易安排favorable balance of trade 贸易顺差unfavorable balance of trade 贸易逆差special preferences 优惠关税bonded warehouse 保税仓库transit trade 转口贸易tariff barrier 关税壁垒tax rebate 出口退税TBT Technical Barriers to Trade 技术性贸易壁垒贸易伙伴术语trade partner 贸易伙伴manufacturer 制造商,制造厂middleman 中间商,经纪人dealer 经销商wholesaler 批发商retailer, tradesman 零售商merchant 商人,批发商,零售商concessionaire, licensed dealer 受让人,特许权获得者consumer 消费者,用户client, customer 顾客,客户buyer 买主,买方carrier 承运人consignee 收货人进出口贸易词汇commerce, trade, trading 贸易inland trade, home trade, domestic trade 国内贸易international trade 国际贸易foreign trade, external trade 对外贸易,外贸import, importation 进口importer 进口商export, exportation 出口exporter 出口商import licence 进口许口证export licence 出口许口证commercial transaction 买卖,交易inquiry 询盘delivery 交货order 订货make a complete entry 正式/完整申报bad account 坏帐Bill of Lading 提单marine bills of lading 海运提单shipping order 托运单blank endorsed 空白背书endorsed 背书cargo receipt 承运货物收据condemned goods 有问题的货物catalogue 商品目录customs liquidation 清关customs clearance 结关国际贸易英语词汇集锦一贸易价格术语trade term / price term 价格术语world / international market price 国际市场价格FOB free on board 离岸价C&F cost and freight 成本加运费价CIF cost, insurance and freight 到岸价freight 运费wharfage 码头费landing charges 卸货费customs duty 关税port dues 港口税import surcharge 进口附加税import variable duties 进口差价税commission 佣金return commission 回佣,回扣price including commission 含佣价net price 净价wholesale price 批发价discount / allowance 折扣retail price 零售价spot price 现货价格current price 现行价格 / 时价indicative price 参考价格customs valuation 海关估价price list 价目表total value 总值贸易保险术语All Risks 一切险. / With Average or With Particular Average 水渍险War Risk 战争险Risk of Intermixture and Contamination 混杂、玷污险Risk of Leakage 渗漏险Risk of Odor 串味险Risk of Rust 锈蚀险Shortage Risk 短缺险Strikes Risk 罢工险贸易机构词汇WTO World Trade Organization 世界贸易组织IMF International Monetary Fund 国际货币基金组织CTG Council for Trade in Goods 货币贸易理事会EFTA European Free Trade Association 欧洲自由贸易联盟AFTA ASEAN Free Trade Area 东盟自由贸易区JCCT China-US Joint Commission on Commerce and Trade 中美商贸联委会NAFTA North American Free Trade Area 北美自由贸易区UNCTAD United Nations Conference on Trade and Development 联合国贸易与发展会议GATT General Agreement on Tariffs and Trade 关贸总协定商务合同英译应注意的问题2二、慎重处理合同的关键细目实践证明,英译合同中容易出现差错的地方,一般来说,不是大的陈述性条款;而恰恰是一些关键的细目．比如：金钱、时间、数量等;为了避免出差错,在英译合同时,常常使用一些有限定作用的结构来界定细目所指定的确切范围;限定责任众所周知,合同中要明确规定双方的责任;为英译出双方责任的权限与范围,常常使用连词和介词的固定结构;现把最常用的此类结构举例说明如下;and/or常用 and/or 英译合同中“甲和乙+甲或乙”的内容,这样就可避免漏译其中的一部分;例 9：如果上述货物对船舶和或船上其它货物造成任何损害,托运人应负全责;The shipper shall be liable for all damage caused by such goods to the ship and/or cargo on buard.by and between常用 by and between 强调合同是由“双方”签订的,因此双方必须严格履行合同所赋于的责任;例 10：买卖双方同意按下述条款购买出售下列商品并签订本合同;This Contract is made by and between the Buyer and the Seller, whereby theBuyer agrees to buy and the Seller agrees to sell the undermentioned commodity subject to the terms and conditions stipulated below.限定时间英译与时间有关的文字,都应非常严格慎重地处理,因为合同对时间的要求是准确无误;所以英译起止时间时,常用以下结构来限定准确的时间;双介词用双介词英译含当天日期在内的起止时间;例 11；自9月2O日起,甲方已无权接受任何定单或收据;Party Ashall be unauthorized to accept any orders or to collect anyaccount on and after September 20.例 12：我公司的条件是,3 个月内,即不得晚于5月1日,支付现金;Our terms are cash within three months, . on or before May 1.notnolater than用“not no later than +日期”英译“不迟于某月某日”;例 13：本合同签字之日一个月内,即不迟于12月15日,你方须将货物装船; Party B shall ship the goods within one month of the date of signing this Contract, . not later than December 15.include 的相应形式常用 include 的相应形式：inclusive、including 和 included,来限定含当日在内的时间;例 14：本证在北京议付,有效期至1月1日;This credit expires till January 1inclusive for negotiation in Beijing. or:This credit expires till and including January 1 for negotiation in Beijing. 如果不包括1月1日在内,英译为 till and not including January 1;限定金额为避免金额数量的差漏、伪造或涂改,英译时常用以下措施严格把关;英译金额须在小写之后,在括号内用大写文字重复该金额,即使原文合同中没有大写,英译时也有必要加上大写;在大写文字前加上“SAY”,意为“大写”；在最后加上“ONLY”;意思为“整”;必须注意：小写与大写的金额数量要一致;例 16：聘方须每月付给受聘方美元 500 元整;Party A shall pay Party B a monthly salary of US $ 500 SAY FIVE HUNDRED US DOLLARS ONLY.英译金额必须注意区分和正确使用各种不同的货币名称符号;“$”既可代表“美元”,又可代表其他某些地方的货币；而“￡”不仅代表“英镑”,又可代表其他某些地方的货币;必须注意：当金额用数字书写时,金额数字必须紧货币符号,例如：Can $891,568,不能写成：Can $891,568;另外,翻译的还要特别注意金额中是小数点 . 还是分节号,,因为这两个符号极易引起笔误,稍有疏忽,其后果是不堪设想的;商务合同英译应注意的问题1前言英译商务合同貌似简单,实则不然;商务合同是一种特殊的应用文体,重在记实,用词行文的一大特点就是准确与严谨;本文拟运用翻译教学中所积累的英译商务合同的实例,从三个方面论述如何从大处着眼、小处着手、力求准确严谨英译商务合同;一、酌情使用公文语惯用副词商务合同属于法律性公文,所以英译时,有些词语要用公文语词语、特别是酌情使用英语惯用的一套公文语副词,就会起到使译文结构严谨、逻辑严密、言简意赅的作用;但是从一些合同的英文译本中发现,这种公文语副同常被普通词语所代替,从而影响到译文的质量;实际上,这种公文语惯用副同为数并不多,而已构词简单易记;常用的这类副词是由 here、there、where 等副词分别加上after、by、in、of、on、to、under、upon、with 等副词,构成一体化形式的公文语副词;例如：从此以后、今后：hereafter；此后、以后：thereafter；在其上：thereonthereupon；在其下：thereunder；对于这个：hereto；对于那个：whereto；在上文：hereinabovehereinbefore；在下文：hereinafterhereinbelow；在上文中、在上一部分中：thereinbefore；在下文中、在下一部分中：thereinafter．现用两个实例,说明在英译合同中如何酌情使用上述副词;例 1：本合同自买方和建造方签署之日生效;This Contract shall come into force from the date of execution hereof by the Buyer and the Builder.例 2：下述签署人同意在中国制造新产品,其品牌以此为合适;The undersigned hereby agrees that the new products whereto this trade name is more appropriate are made in China.出席商务会议的常用英语The following phrases are used to participate in a meeting. These phrases are useful for expressing your ideas and giving input to ameeting.Getting the Chairperson's Attention 引起会议主席的注意Mister/Madam chairman.May I have a wordIf I may, I think...Excuse me for interrupting.May I come in hereGiving Opinions 表达意见I'm positive that...I really feel that...In my opinion...The way I see things...If you ask me,... I tend to think that...Asking for Opinions 询问意见Are you positive that...Do you really think that...name of participant can we get your inputHow do you feel about...Commenting 做出评论That's interesting .I never thought about it that way before.Good pointI get your point.I see what you mean.Agreeing 表示同意I totally agree with you.ExactlyThat's exactly the way I feel.I have to agree with name of participant.Disagreeing 表示异议Unfortunately, I see it differently.Up to a point I agree with you, but...I'm afraid I can't agreeAdvising and Suggesting 提出建议Let's...We should...Why don't you....How/What about...I suggest/recommend that...Clarifying 澄清Let me spell out...Have I made that clearDo you see what I'm getting atLet me put this another way...I'd just like to repeat that...Requesting Information 请求信息Please, could you...I'd like you to...Would you mind...I wonder if you could...Asking for Repetition 请求重复I'm afraid I didn't understand that. Could you repeat what you just saidI didn't catch that. Could you repeat that, pleaseI missed that. Could you say it again, pleaseCould you run that by me one more timeAsking for Clarification 要求澄清I don't quite follow you. What exactly do you meanI'm afraid I don't quite understand what your are getting at.Could you explain to me how that is going to workI don't see what you mean. Could we have some more details, pleaseAsking for Verification 请求确认You did say next week, didn't you 'did' is stressedDo you mean that...Is it true that...Asking for Spelling 请求拼写Could you spell that, pleaseWould you mind spelling that for me, pleaseAsking for Contributions 请求赐教We haven't heard from you yet, name of participant.What do you think about this proposalWould you like to add anything, name of participantHas anyone else got anything to contributeAre there any more commentsCorrecting Information 更正Sorry, I think you misunderstood what I said.Sorry, that's not quite right.I'm afraid you don't understand what I'm saying.That's not quite what I had in mind.That's not what I meant.Keeping the Meeting On Target time, relevance, decisions 转入正题We're running short of time.Well, that seems to be all the time we have today.Please be brief.I'm afraid we've run out of time.I'm afraid that's outside the scope of this meeting.Let's get back on track, why don't weThat's not really why we're here today.Why don't we return to the main focus of today's meeting.We'll have to leave that to another time.We're beginning to lose sight of the main point.Keep to the point, please.I think we'd better leave that for another meeting.Are we ready to make a decision商贸文书中常见英语翻译错误几例下6.我公司出口工业产品、化工产品、医药等;原译文：Our company exports industrial products, chemicals, medicines andetc..注：etc.等于and so on或and others,已含有and的成分,上述译文无需加上and一词;应译为：Our companyexports industrial products, chemicals, medicines, etc..7.我们将委托贵公司作为我公司在毛里求斯的业务代理;原译文：We hereby entrust your company to be our business agent in Mauritius.注：entrust一词在作委托解时用法为entrust somebody with something or entrust somethingto somebody;应译为：We hereby appoint your company to be our business agent in Mauritius.8.本合同签订之后,签约双方中任何一方不得将合同内容泄露给第三方;原译文：Any of the two parties can not divulge the contents of the contractto a third party after the conclusion of the contract.注：双方中任何一方为either of the two parties,三方或三方以上中任何一方才用any of theparties,因本句为否定句,应译为：Neither of the two parties can divulge the contents ofthe contract to a third party after the conclusion of the contract.9.在双方签约之后,各方将严格遵守本协议;原译文：After this agreement is signed by the two parties, all parties shallstrictly abide by it.注：与上一条相类似,在协议当事方为三方或三方以上时,各方为all parties,而当事方为两方时应用both parties;应译为：After this agreement is signed by the two parties, both parties shall strictly abide by it.商贸文书中常见英语翻译错误几例上在一些由中文翻译的英语样本、合同、广告和其他文件材料中常见一些翻译错误,现仅举几个出现频率较高的例子,试作分析,谨供读者朋友参考;1.由港澳国际投资公司投资的海口电站工程因其建设速度和质量得到高度评价;原译文：The Haikou Power Station Project invested by the Hongkong-Macau International Investment Co, Ltd. was highly appraised for itsconstruction speed and quality.注：投资某项工程应为invest in a project,在被动语态中不能漏去前置词in;应译为：The Haikou Power Station Project invested in在某些情况下可用financed or fundedby the Hongkong-Macau International Investment Co., Ltd. was highlyappraised for its construction speed and quality.2.上海SFECO拥有5个控股子公司;原译文：Shanghai SFECO Group has 5 share-holding companies.注：share-holding company指控制或持有某公司股权的股东公司;上述译文意思是5个公司持有Shanghai SFECOGroup的股份,换句话说,这5个公司是“老子”公司,因此显然不符合中文原意;应译为：Shanghai SFECO Group is a holding company of 5 subsidiary companies.或Shanghai SFECO Group holds shares of 5 subsidiary companies.3.中国民生银行有限公司原译文：China Minsheng Banking Corporation, Ltd.注：corporation本身即为有限公司,相当于limited company,英译中无需再加“Ltd”;应译为：China Minsheng Banking Corporation4.项目中标之后,我们将立即开始前期准备工作;原译文：After the bid is awarded, we shall immediately start our advance-phase preparation.注：项目中标应为accept a bid or award the contract;显然上述译文把两种表达法相混淆了;应译为：After the bid is accepted or the contract is awarded, we shallimmediately start our advance-phase preparation.5.欢迎您参观我们交易会原译文：Welcome you to visit our fair注：译文中welcome是动词,因此此句是祈使句形式,省略的主语为第二人称你你们,而不是中文所含的我我们之意;应译为：We welcome you to visit our trade fair更简洁而地道的译法是：Welcome to our trade fair澳大利亚联邦汽车工业商会将摩托车细分为全用途摩托车All Terrain Vehicles, ATV's和两轮摩托车两大类,后者又可细分为电动脚踏车Scooter、游乐车Fun、路用车Road MotorCycle和越野车off-Road Motor Cycle;其中,Scooter又可分为以下几种For more details, pleaseBaby Scooter 儿童踏板车Disabled Scooter 残障人车E-Scooter 电动踏板车Electric Scooter 电动踏板车Flying Shoes 飞行鞋Folding Scooter 折叠踏板车Freestyle Scooter 极限时髦踏板车Gas他们主要和日本商行进行贸易;For the past five years, we have done a lot of trade with your company.在过去的五年中,我们与贵国进行了罅康拿骋住/P>Our trade is conducted on the basis of equality.我们是在平等的基础上进行贸易;There has been a slowdown in the wool trade with you.和你们的羊毛贸易已有所减少;Our foreign trade is continuously expanding.我们的对外贸易不断发展;Trade in leather has gone up down 3%.皮革贸易上升下降了百分之三;Trade in general is improving.贸易情况正在好转;Our company mainly trades in arts and crafts.我们公司主要经营手工艺品;They are well-known in trade circles.他们在贸易界很有名望;We trade with people in all countries on the basis of equality and mutual benefit.我们在平等互利的基础上和各国人民进行贸易;To respect the local custom of the buying country is one important aspect of China's foreign policy.尊重买方国家的风俗习惯是我国贸易政策的一个重要方面;Our purpose is to explore the possibilities of developing trade with you.我们的目的是和你们探讨一下发展贸易的可能性;Words and Phrasesforeign trade 对外贸易overseas trade 海外贸易international trade 国际贸易to trade with 和……进行贸易to do business in a moderate way 做生意稳重to do business in a sincere way 做生意诚恳to make a deal 做一笔交易deal 交易,经营,处理,与……交往to deal in 经营,做生意to explore the possibilities of 探讨……的可能性trade circles 贸易界to handle 经营某商品to trade in 经营某商品business scope/frame 经营范围trading firm/house 贸易行,商行对外贸易常用英语2Can we do a barter trade咱们能不能做一笔易货贸易呢Is it still a direct barter trade这还算是一种直接的易货贸易吗If you agree to our proposal of a barter trade, we'll give you paper in exchange for your timber.如果你方同意我们进行易货贸易的建议,我们将用纸与你们交换木材;Shall we sign a triangle trade agreement我们订一个三角贸易协议好吗A triangle trade can be carried out among the three of us.我们三方可进行三角贸易;Compensation trade is, in fact, a kind of loan.补偿贸易实际上是一种信贷;We may agree to do processing trade with you.我们同意与你们进行来料加工贸易;If you're interested in leasing trade, please let us know.如果你们有意做租赁贸易,请告诉我们;We wonder whether you do counter trade.我们不知道你们是否做抵偿贸易;Words and Phrasestrade by commodities 商品贸易visible trade 有形贸易invisible trade 无形贸易barter trade 易货贸易bilateral trade 双边贸易triangle trade 三角贸易multilateral trade 多边贸易counter trade 对销贸易；抵偿贸易counter purchase 互购贸易buy-back 回购贸易compensation trade 补偿贸易processing trade 来料加工贸易assembling trade 来料装配贸易leasing trade 租赁贸易in exchange for 用……交换……trade agreement 贸易协议。
经贸英语词汇
以下是一些常见的经贸英语词汇：- Economy 经济- Trade 贸易- Commerce 商业- Business 商业，生意- Market 市场- Supply and demand 供求- Profit 利润- Loss 损失- Inflation 通货膨胀- Unemployment 失业- Interest rate 利率- Exchange rate 汇率- Import 进口- Export 出口- Tariff 关税- Trade deficit 贸易逆差- Trade surplus 贸易顺差- Free trade 自由贸易- Protectionism 保护主义- Globalization 全球化- International trade 国际贸易- Economic growth 经济增长- Economic development 经济发展- Economic policy 经济政策- Fiscal policy 财政政策- Monetary policy 货币政策- Capital 资本- Investment 投资- Stock market 股票市场- Bond 债券- Entrepreneur 企业家- Corporation 公司- Partnership 合伙企业- Franchise 特许经营- Small business 小企业- Startup 创业公司- Merger and acquisition (M&A) 并购- Supply chain 供应链- Logistics 物流- Distribution 分销- Wholesale 批发- Retail 零售- E-commerce 电子商务- Digital economy 数字经济- Intellectual property (IP) 知识产权- Patent 专利- Trademark 商标- Copyright 版权- Licensing 许可证- Contract 合同- Negotiation 谈判- Bid 竞标- Auction 拍卖- Deal 交易- Invoice 发票- Payment 付款- Credit 信用- Debtor 债务人- Creditor 债权人- Bankruptcy 破产- Audit 审计- Accounting 会计- Budget 预算- Finance 金融- Venture capital (VC) 风险投资- Private equity (PE) 私募股权- Angel investor 天使投资人- Stock option 股票期权- Dividend 股息- Bonus 奖金- Salary 薪水- Wage 工资- Cost 成本- Price 价格- Profit margin 利润率-Markup 加价- Discount 折扣- Marketing 营销- Advertising 广告- Brand 品牌- Customer 顾客- Sales 销售- Market research 市场调研- Product development 产品开发- Quality control 质量控制- Packaging 包装- Distribution channel 分销渠道- Supply chain management (SCM) 供应链管理- Logistics management 物流管理- Inventory management 库存管理- Just-in-time (JIT) 准时制- Lean manufacturing 精益生产- Total quality management (TQM) 全面质量管理- Six Sigma 六西格玛- ISO 9000 国际标准化组织9000 系列标准- ERP 企业资源规划系统- CRM 客户关系管理系统- SCM 供应链管理系统- B2B 企业对企业电子商务- B2C 企业对消费者电子商务- C2C 消费者对消费者电子商务- Online payment 在线支付- Digital wallet 数字钱包- Cybersecurity 网络安全- Data protection 数据保护- Privacy 隐私- Encryption 加密- Cloud computing 云计算- Artificial intelligence (AI) 人工智能- Blockchain 区块链- Big data 大数据- Internet of Things (IoT) 物联网- 5G 第五代移动通信技术这些只是经贸英语词汇中的一部分，经贸领域非常广泛，涉及到众多专业和行业，因此还有很多其他的词汇和术语。
商务英语复习资料
商务英语复习资料商务英语在当今全球化的商业环境中扮演着至关重要的角色。
无论是与国际客户进行沟通、参与商务谈判，还是撰写商务报告和邮件，良好的商务英语能力都能为您带来显著的优势。
以下是为您精心整理的商务英语复习资料，希望能对您的学习和提升有所帮助。
一、商务英语词汇1、商务常用词汇掌握诸如“accounting（会计）”、“marketing（市场营销）”、“finance（金融）”、“logistics（物流）”等核心词汇是理解商务领域的基础。
2、商务术语熟悉“breakeven point（盈亏平衡点）”、“market share（市场份额）”、“return on investment（投资回报率）”等术语，能够在商务交流中准确表达和理解专业概念。
3、行业特定词汇不同行业有其特定的词汇，例如在国际贸易中，“customs duty（关税）”、“freight forwarder（货运代理）”等；在金融领域，“credit rating （信用评级）”、“bond（债券）”等。
二、商务英语语法1、正式文体商务英语通常采用较为正式的语法结构，避免使用口语化或过于随意的表达方式。
例如，使用“it is necessary to”而不是“it’s gotta be”。
2、时态运用在描述过去的业务情况时，使用过去时态；在预测未来或提出建议时，常用将来时态。
3、被动语态商务场合中，为了突出客观性，被动语态的使用较为频繁，如“The contract was signed last week（合同上周签订了。
）”三、商务英语写作1、商务邮件邮件格式要规范，包括称呼、正文、结束语等。
语言简洁明了，表达清晰，注意礼貌和尊重。
例如：Dear Mr Smith,I am writing to inquire about the availability of the product you mentioned in our last meetingThank you for your attention and I look forward to your prompt replyBest regards,Your Name2、商务报告报告结构通常包括引言、正文、结论和建议。
商务英语基础知识
（2008-10-30）
一、各类货运提单名词解释 1)提单 BILL OF LADING（简写B/L）是指一种用以证明海上运输合同和货物由承运人接管或装船，以及承运人据以保证在目的港交付的单证。 2)货运提单 HOUSE B/L 是指由货运代理人签发的提单。货运提单往往是货物从内陆运出并运至内陆时签发的。国际货代通常都使用此种提单。一般货代为满足客户的倒签或其他船东无法满足的要求时也使用这种提单。 3)船东提单MASTER B/L 是指由船东签发的提单。 4)已装船提单 SHIPPED OR BOARD B/L 指承运人向托运人签发的货物已经装船的提单。 5)收货待运提单或待运提单 RECEIVED FOR SHIPPING B/L 指承运人虽已收到货物但尚未装船时签发的提单。 6)直达提单 DIRECT B/L 指货物自装货港装船后，中途不经换船直接驶到卸货港卸货而签发的提单。 8)联运提单或称转船提单 THROUGH B/L 指承运人在装货港签发的中途得以转船运输而至目的港的提单。 9)多式联运提单 MT B/L 指货物由海上、内河、铁路、公路、航空等两种或多种运输方式进行联合运输而签的适用于全程运输的提单。 10)班轮提单 LINER B/L 班轮是在一定的航线上按照公布的时间表，在规定的港口间连续从事货运的船舶。班轮可分定线定期和定线不定期两种。 11)租船合同提单 CHARTER PARTY B/L 一般指用租船承运租船人的全部货物，船东签给租船人的提单，或者并非全部装运租船人的货物，而由船东或租船人所签发的提单。 12)记名提单 STRAIGHT B/L 是指只有提单上指名的收货人可以提货的提单，一般不具备流通性。
二．汇票条款 汇票属于金融单据(Financial Documents)，是一种可转让的有价证券。目前绝大多数跟单信用证都有凭汇票支付款项的规定。汇票的各项内容必须严格符合有关条款的规定 ，不得随意涂改。下面是一些国外来证中所常见的汇票条款，供参考。 例1 All drafts must be marked“Drawn under the Royal Bank Of Canada， Montreal L／C No．XXX dated XXX and Banco de Chile， Santiago Credit No．XXX dated XXX．”上述出票条款(Drawn Clause)中有两家银行、两个信用证号码，两个开证日期。前者是转开证行也是指定的付款行或保兑行，后者是原始开证行。由于原始开证行与通知行无代理关系，因此通过另一家银行转开信用证，这样就出现两家银行、两个证号、和两个开证日期的条款，出口人在开立汇票时须按该条款的要求缮制。 注；在一般正常的情况下，出票条款中只打：一家开证行 、一个证号及一个开证日期。 例2 Draft must be drawn for HK$ equivalent of invoice value (RMB)converted at negotiating bank’s buying rate of exchange on day of negotiation． 上述条款摘自香港来证，信用证及买卖合同的币制均为外汇人民币，因汇票须在香港银行以港币支付，所以来证加列上述条款：，我可按议付日中国银行的港币买入价将外汇人民币折成港币开立汇票。例3 Draft to be enfaced with the following clause： "Payable with interest at bank’s current rate of interest pertaining to the currency of this bill from date hereof to the date of payment. 上述条款要求在汇票上注明开证行自汇票开发的日期(即议付日期)起至其转向进口人收回垫款之日止这段时间的利息 ，开证人应按条款规定偿付给开证行。事实上这是开证行与进口人之间的利息结算，与出口人无关。但出口人须按此条款缮制汇票，以符合信用证要求(一般由银行代加)。 例4 Draft at 90 days sight． We are authorized to pay interest at the rate of 9 ％ p．a． for full invoice value at maturity． Invoice and draft must show the amount of interest ． 上述条款是90天远期汇票，见票后起算。开证行被授权按年息9厘计息到期付款。 发票与汇票上必须显示利息金额 。此条款表明货款金额连同利息都可于见票90天后在信用证项下支付，这就是真远期加利息。在发票上应打出Plus 90 days interest XXXX 然后再把货款加利息的总金额打在下面，汇票上应打出：“The amount of 90 days interest at 9％ p．a． being XXXX is included”例5 Drafts for 50％ invoice value payable at sight and for remaining 50％payable at 30 days after sight free of interest．(L／C amount USD20，000)Documents to be released after full pay meritof invoice Value． 上述条款系即期与远期信用证结合，应开两张汇票，半数即期付款，半数见票30天后付款，不计利息。开证行于收到全部货款后放单。 例6 Drafts at 180 days after sight drawn on Snitama Bank Ltd., Tokyo Office． Usance drafts drawn Under this L／C are to be negotiated at sight basis. Discount charges and acceptance commission are for account of accountee． 上述条款由日本银行开来，汇票开立远期见票180天付款， 但可即期议付，其承兑费和贴现费均由开证人负担。对受益人来说是即期信用证，通常称为假远期信用证。 例7 Documentary Credit available with yourselves by payment against presentation of the documents detailed herein．．．．． 上述条款意为：该信用证可由通知行凭受益人提供证内所规定的单据付款，不需要提供汇票。 例8 Available by draft accompanied by the documents specified herein．上述条款需凭汇票支款，但未明确汇票的付款人。此种情况，我汇票应以开证行为付款人。 例9 90％ of the total L／C amount is payable at sight and 10％ will be payable when the buyers issue a no objection certificate for payment of this amount. 这是利比亚来证条款：90％即期付款赎单，其余10％货款 须待开证人签发“无异议证明书”后，开证行才予付款。 什么时候签发“无异议证明书”，条款未作明确规定，这就给出口人带来了事后一连串的催理工作。 例10 We hereby establish this Irrevocable Credit which is available against beneficiary’s drafts drawn induplicate on applicant at 30 days sight free of interest for 100％ of invoice value． "Document against acceptance"． 上述条款见于新加坡来证中，是真远期，见票30天付款， 不计利息，承兑交单(D／A)。这承兑交单是开证行与开证 人之间的事，与受益人无关。汇票到达开证行后经开证人承兑，银行即交付单据。至于信用证项下货款，开证行保证在30天到期时偿付与议付行。
商务英语知识—贸易术语(有图解)
《2000通则》中共有13种贸易术语，其中最主要的贸易术语是 FOB、CIF、CFR、FCA、CPT、CIP，前3种贸易术语是国际贸易中最常用的，仅适用于海洋运输和内河运输；后3种是根据前3种发展而来的，适用于各种运输方式。
(一)FOB1．FOB的含义FOB(Free on Board…named port of shipment)——装运港船上交货(……指定装运港)，是指卖方必须在合同规定的装运期内在指定的装运港将货物交至买方指定的船上，并负担货物越过船弦为止的一切费用和货物灭失或损坏的风险。
本术语只适用于海洋运输和内河运输。
2．买卖双方的责任划分表13—2 FOB术语买卖双方责任划分一览表 分类卖 方买 方 常规 责任 1．负责在规定时间，在指定的装运港按该港习惯方式将货交至指定的船上，并给予买方充分的通知；2．在需要办理海关手续时，负责办理出口手续，1．收取按合同规定交付的货物并负责按合同规定支付货物价款；2．在需要办理海关手续时，负责办理进口手续，取得进口许可证或其他官方许可；3．接受有关单据。
取得出口许可证或其他官方许可；3．负责提供交货凭证、运输单据或同等作用的电子讯息。
共同责任负担货物在装运港越过船舷前的一切费用和风险。
负担货物在装运港越过船舷后的一切费用和风险。
主要 责任 1．负责租船订舱，支付运费，并给予卖方关于船名、卖方的基本义务：办理出口清关手续，并负担货物越过装运港船舷以前的一切费用与风险。
在约定的装运期和装运港，把货物装到买方指定的船上，并及时向买方发出装船通知。
向买方提交约定的各项单证。
买方的基本义务：按时派船到约定的装运港接运货物，支付运费，并将船名和到港装货日期及时通知卖方。
承担货物越过装运港船舷时起的各种费用以及货物灭失或损坏的一切风险。
按合同规定付款赎单。
为便于记忆，FOB术语买卖双方的义务和责任归纳如表13-2。
3．FOB的变形以FOB条件买卖时，如果使用班轮运输，由于班轮一般管装管卸，一切费用都包括在运费之内，则装卸费用由支付运费的一方即买方负担。
外贸英语词汇 (全)
stocks 存货，库存量cash sale 现货purchase 购买，进货bulk sale 整批销售，趸售distribution channels 销售渠道wholesale 批发retail trade 零售业hire—purchase 分期付款购买fluctuate in line with market conditions 随行就市unfair competition 不合理竞争dumping 商品倾销dumping profit margin 倾销差价，倾销幅度antidumping 反倾销customs bond 海关担保chain debts 三角债freight forwarder 货运代理trade consultation 贸易磋商mediation of dispute 商业纠纷调解partial shipment 分批装运restraint of trade 贸易管制RTA (Regional Trade Arrangements）区域贸易安排favorable balance of trade 贸易顺差unfavorable balance of trade 贸易逆差special preferences 优惠关税bonded warehouse 保税仓库transit trade 转口贸易tariff barrier 关税壁垒tax rebate 出口退税TBT (Technical Barriers to Trade）技术性贸易壁垒贸易伙伴术语trade partner 贸易伙伴manufacturer 制造商，制造厂middleman 中间商，经纪人dealer 经销商wholesaler 批发商retailer, tradesman 零售商merchant 商人,批发商,零售商concessionaire, licensed dealer 受让人,特许权获得者consumer 消费者，用户client，customer 顾客，客户buyer 买主，买方carrier 承运人consignee 收货人进出口贸易词汇commerce, trade，trading 贸易inland trade, home trade, domestic trade 国内贸易international trade 国际贸易foreign trade, external trade 对外贸易,外贸import，importation 进口importer 进口商export, exportation 出口exporter 出口商import licence 进口许口证export licence 出口许口证commercial transaction 买卖，交易inquiry 询盘delivery 交货order 订货make a complete entry 正式/完整申报bad account 坏帐Bill of Lading 提单marine bills of lading 海运提单shipping order 托运单blank endorsed 空白背书endorsed 背书cargo receipt 承运货物收据condemned goods 有问题的货物catalogue 商品目录customs liquidation 清关customs clearance 结关国际贸易英语词汇集锦一贸易价格术语trade term / price term 价格术语world / international market price 国际市场价格FOB (free on board) 离岸价C&F (cost and freight) 成本加运费价CIF （cost，insurance and freight) 到岸价freight 运费wharfage 码头费landing charges 卸货费customs duty 关税port dues 港口税import surcharge 进口附加税import variable duties 进口差价税commission 佣金return commission 回佣，回扣price including commission 含佣价net price 净价wholesale price 批发价discount / allowance 折扣retail price 零售价spot price 现货价格current price 现行价格/ 时价indicative price 参考价格customs valuation 海关估价price list 价目表total value 总值贸易保险术语All Risks 一切险F。
商务英语重要术语
individual proprietorship 个体经营partnership 合伙企业corporation 公司企业unlimited liability 无限责任limited liability 有限责任Home office 公司总部Business activities 经济活动operating activities 经营活动business house 商行；商号financial activities 筹资活动capital stock 股本trade association 贸易协会creditor 债权人to trade in 经营某商品business scope / frame 经营范围trading firm / house 贸易行，商行to do business in a moderate way 做生意稳重commercial channels 商业渠道commercial transaction 买卖，交易manufacturer 制造商，制造厂middleman 中间商，经纪人dealer 经销商wholesaler 批发商retailer 零售商tradesman 零售商merchant 商人（英）批发商，（美）零售商concessionaire, licensed dealer 授让人，特许权获得者stocks 存货，库存量bulk sale 整批销售，趸售wholesale 批发retail trade 零售业cash sale 现货hire – purchase 分期付款购买(美作：installment plan) registered trademark 注册商标registered office, head office 总公司，总店，总部public ownership 公有制private ownership 私有制foreign – funded enterprise 外资企业joint venture 合资企业cooperative enterprise 合作企业wholly foreign owned / funded enterprise 外资企业common ground 共同点adjustment and compromise调整和妥协common interest 共同利益advantageous contract 有利的合同bargaining range 谈判范围concede ground 让步，屈服bargaining strength 谈判实力concession trading 让步贸易bargaining 讨价还价conflicting interests利益冲突basic interests基本利益conflicting objectives冲突的目标behavioral norms 行为规范core outcomes 核心结果bottom line 谈判底线defensive - offensive posture 防守—进攻立场breakdown in negotiation 谈判破裂collective well - being 集体利益difficult decisions 决策困难dogmatic negotiator 独断的谈判者negotiation sketch 谈判简图equitable agreement 公平合理的协议negotiation skills 谈判技巧exaggerated positions 言过其实的的立场on the routine basis 在惯例的基础上expected benefits 期待的谈判结果one-off business 一锤子买卖face-to-face negotiation 面对面谈判opening position 初步价位factual information 实际信息optimal timing 最佳时机fail to reach any agreement 无法达成协议optimize the interests使利益最优化pull tricks 耍花招failure of negotiation 谈判失败renounce a negotiation 放弃谈判favorable outcomes 利好结果reservation price 保留价格give-and-take 给予和索取room for maneuver 周旋的余地good joint outcome 互惠的共同结果rough style 激烈的谈判风格scheduling of concessions 让步进程information loophole 信息空缺settle differences 解决分歧sham position 虚假立场signal firmness 表现出坚定立场knock-down fight 强力反击stakes 投资资金leverage 手段，优势straight compromise 彻底妥协mange concessions 掌握让步的分寸strategic activity 策略活动strategic ploy 战略手段margins of maneuver 机动空间strategy formulation 策略构想marked disadvantage 明显的劣势stumbling block 绊脚石maximize the interests 使利益最大化successful implementation 成功实施tactical moves 谈判技巧minimum level of acceptance 最底的接受底线terms and conditions 条款和条件negotiation processes 谈判过程access to power 利用权力choice assignments 选择权的分配achieve recognition 得到公认continual compliance 一味迁就acquire power 获取权力courage under fire 应对责难的勇气analytical ability 分析能力create opportunities 创造机会breed resistance 导致怨恨critical task 重要任务breed resistance 导致反抗decisional role 决策作用build reputation 树立威信delegate responsibilities 授权build trusting relationships 建立依赖关系direct intervention 直接干预eliminate the bottleneck 消除瓶颈问题chaotic situation 混乱局面enhance the power 增强权力norm of reciprocity 互利互惠的规范exert influence 施加影响exert information 提取信息office layout 办公室布局follow directions 遵从指示organizational capacity 组织目标formal influence 正式影响organizational principle 组织原则gain power 获得权力organizational structure 组织结构give recommendation 提供建议organizationally ambitious 对组织工作有远大抱负的good judgment 正确的判断organization’s ends 组织目标higher-up 上级personal attractiveness 个人魅力holder of an office 公职人员power acquisition 赢得权力individual goal 个人目标power seeker 权力的追求者induce cooperation 促使合作pressing deskwork 紧迫的案头工作informal influence 非正式影响promote visibility 提高显著程度informational function 信息功能public speaking skills 演讲技能interactions 相互交流relevance of the work 工作的实用性interpersonal activities 交际活动leader power 领导权力sense of timing 选择时机的意识leadership arts 领导艺术serve on committee 在委员会任职leadership position 领导职位sheer willingness 完全积极主动leadership responsibility 领导责任show one’s stuff 展现自我leadership science 领导科学sincere interest 真诚的兴趣legitimate reason 正当理由sneaky tactics 卑鄙的手段low-power position 低等的权利职务subgroup goal 子群体目标subordinate 下属make a good impression 留下好印象technical decision-making 技术决策technical expertise 专业技术managerial job 管理工作managerial skills 管理技能workers’ grievnances 工人的抱怨net influence 净影响account holder 开户人account number 账号automatic teller machine 自动取款机average rate of interest 平均利率balance 余额bank depositor 银行储户bank teller 银行出纳员banking regulations 银行管理制度bounce burglar alarm 被银行退票cancelled check 防盗警报certificate of deposit 已注销的支票checking account 存单close an account 结清账户demand account 活期账户demand deposit 活期存款deposit inducement 吸纳存款deposit interest 银行利息depositor 存款人deposit 存款overdrawn 透支的paid check 已付支票passbook saving 存折储蓄payee 收款人petty current deposit 小额活期存款predetermined maturity 预先规定的到期日rate limit 利率限制receiving teller 收款员record keeping 记账saver 储户saving account 储蓄账户saving deposit 储蓄存款savings bank 储蓄银行service charge 服务费source of funding 资金来源statement 结算清单early withdrawal 提前取款effective overall cost 实际总成本explicit interest 现付利息fixed maturity 规定到期日fixed rate 固定利率flexible maturity 灵活到期日insufficient funds 资金不足interest penalty 罚息interest – bearing deposit 计息liquidity reserves 流动性储备资金make additions 增加存款make withdrawals 提款maturity 到期日negotiable certificates of deposit 可转让存单negotiable instrument 流通票据negotiable order of withdrawal accounts 可转让提款单账户nonnegotiable 不能转让的note circulation 钞票流通open an account 开户头a order of withdrawal 提款命令out of business 破产outstanding check 未竞现支票overdrawn account 透支账户stop payment order 止付令stopping payment on a check 停付支票terminate the account 结束账户time deposit 定期存款trustworthy 可依赖的uniformed guard 便衣保安unobstructed counter 没有障碍的护栏variable – rate 浮动利率vaults 保管库volume of deposits 存款量withdrawal application 提款申请withdrawal order 提款命令，支取单withdrawal receipt 提款收据withdrawal 取款working balance 往来余额accounting 会计、会计学financial transactions 金融交易financial statements 财务报表public accountant 公共会计师、会计师certified public accountant 执业会计师Accepted Accounting Principles 公认会计原则audit 审计statement 报表periodic statements 定期报表balance sheet 资产负债表income statement 收益表、损益表asset accounts 资产账户current assets 流动资产revenue 收入、收益expenses 支出、开支net income 净利润operating income 营业收入interest expense 利息支出income before tax 税前收入gross profit 毛利depreciation 折旧accumulated depreciation 累计折旧owner’s equity 业主权益、业主产权bad debt 坏账备抵savings and loans 储蓄与放款、信用合作社brokerage firms 经纪人事务所control operations 控制经营活动cost – effectiveness balance 成本效益平衡原则creditor 债权人net profit margin 纯利润率notes payable 应付票据posting 过账solvency 偿付能力working capital 运营资本、流动资本informed decisions 精明的决策internal control 内部控制原则account payable 应付账款accounts receivable 应收账款accumulated deficit 累计亏损absentee ballot 缺席投票balance sheet 资产负债表better returns 更好的回报broker 股票经纪人business prospects 业务展望buy a call 买进期权call price 股票购进价格chart 走势图common stock 普通股company effect 公司的影响core businesses 核心行业current price of gold 黄金现价current share price 股票现价dividend 股息dominant factor 决定因素draw lines to find resistance 找阻力线draw lines to find support 找支持势线draw lines to find trends 画走势线earnings outlook 盈利潜能earnings per share 第股盈利earnings trend 赢利趋势economic uncertainty 经济不稳定exercise price 认购价exercise the option 行使有关期权external factor 外在因素financial ratios 财务比率financial strength 财务实力forward contract 远期合同fundamental analysis 基本面分析fundamental of the company 公司的基本面future price movement 未来股价走势futures contract 期货合同hire-purchase company 租赁信托公司historical records 历史记录income statement 损益表stock return 股票回报stock trading 股票交易strong economic growth强势经济增长superior returns 优厚的回报supply-demand balance 供求平衡sustain a loss 蒙受亏损balance sheet items 资产与负债表的项目indicator 指标，指数information economy 信息经济initial public stock offerings 公开发行的原始股intrinsic value 实际价值investor 投资人issue additional stock 增发股票joint stock company 合股公司market factor 市场因素market movement 市场行情market prices 市场价格market system 市场经济体制move in a uptrend 持续攀升normal economic forces 正常经济力量option 期权overwhelming evidence 非常明确的证据part – owner 合伙股东price movements 股价走势price of a stock 股价price of the call 买进期权的价格price of the put 卖出期权的价格price – earnings ratio 价格收益比率professional investor 专业投资者proxy 代理投票sell short the shares 卖空股票sequence of analysis 分析的先后顺序share price 股价shareholder 股东size of the loss 亏损程度stock exchange 证券交易所stock information 股票信息stock market 股市stock price 股价tech stock 高科技股票technical analysis 技术分析undervalued 贬值的unstableness of market 市场不稳定upward price trend 股价逐步升高volume of a stock 成交量voting power 表决权share, equity, stock 股票、股权bond, debenture, debts 债券negotiable share 可流通股份convertible bond 可转换债券treasury/ government bond 国库券/ 政府债券corporate bond 企业债券closed – end securities investment fund封闭式证券投资基金open – end securities investment fund 开放式证券投资基金fund manager 基金经理/ 管理公司fund custodian bank 基金托管银行market capitalization 市值p/ e (price/ earning) ratio 市盈率mark – to – market 逐日盯市payment versus delivery 银券交付clearing and settlement 清算/ 结算commodity/ financial derivatives 商品/ 金融衍生产品put/ call option 看跌/ 看涨期权margins, collateral 保证金rights issue/ offering 配股bonus share 红股dividend 红利/ 股息ADR (American Depository Receipt) 美国存托凭证/ 存股证GDR (Global Depository Receipt) 全球存托凭证/ 存股证retail/ private investor 个人投资者/ 散户institutional investor 机构投资者broker/ dealer 券商proprietary trading 自营insider trading/ dealing 内幕交易market manipulation 市场操纵prospectus 招股说明书IPO (Initial Public Offering) 新股/ 初始公开发行merger and acquisition 收购兼并marketing concept 营销观念，营销概念marketing program 营销计划marketing mix 营销组合marketing channel 营销渠道marketing research 市场调研，营销调研target market 目标市场marketer 市场商人，商家production-oriented 面向生产的consumer-oriented 面向消费者的consumer satisfaction 消费者感到满意distribution system 销售系统，分销渠道distribution channel 销售渠道sales force 销售队伍promotion 促销advertising 广告personal selling 向个人推销publicity 宣传，媒体宣传sales promotion 促销promotion activity 促销活动demonstration 展示，展示会sweepstake 抽奖free sample 免费赠送的样品coupon 赠券，订货附单resaler 转售商intermediary 中间商，中间人middleman 中间商，中间人mass selling 大批销售research method 研究方法potential customer 潜在客户primary data 原始数据，原始资料，第一手资料consumer reaction 消费者的反应inventory control 存货，库存warehousing 仓储storing 储存grading 分类，分级risk taking 承担风险wholesale 批发retail 零售to identify customer needs 认清客户需求to obtain information 获得信息to collect/ gather data 收集资料to interpret data 分析资料to run the risk of failure 冒失败的风险tangible product 有形产品intangible product 无形产品consumer product 消费产品industrial product 工业产品，供工业使用的产品competing product 竞争产品sample product 样品产品potential product 潜在产品life cycle of a product 产品生命周期introduction 引入期growth 成长期maturity 成熟期decline 衰退期potential profitability 潜在获利可能性marketing mix 营销组合promotion 促销promotion cost 促销成本gross national product (GNP) 国民生产总值research and development (R&D) 研究与开发market research 市场调查product development 产品开发text marketing 试营销customer loyalty 顾客忠诚度distribution channels 销售渠道consumer taste 消费者爱好buying motive 购买动机purchasing habits 购买习惯expert examination专家鉴定opinion leader 引导舆论的专家或行家packaging 包装brand 商标，牌号label 标识，标签to make a purchase 购买to fend off competitors 排除竞争者to break even 收支相抵，持平to meet the needs and expectations of customers 满足消费者的需求和期望to be outdated 过时ad valorem tariff 从价关税balance of payment 国际收支balance – of – payments deficit 国际收支逆差bill of exchange 汇票business norms 商业准则capital resources 资本财源commercial credit 商业信用competitive advantage 竞争优势conflicts of interest 利益矛盾consumer protection 消费者保护currency 货币customs duty 关税deficit 逆差depreciate 贬值documentary credit 跟单信用证domestic demand 国内需求domestic trade 国内贸易dominate 支配，占优势dumping 倾销economic motivation 经济动机encash 兑现ethnocentric 种族中心倾向excessive interventionism 过度干预主义exchange rate 兑换率export intelligence department 出口信息部export market 出口市场export subsidies 出口补贴exportable commodities 可供出口的商品favorable balance of payments 国际收支顺差financial assistance 财政资助fluctuation 波动foreign currency 外币free interflow 自由流通free trading system 自由贸易体系government intervention 政府干预government purchases政府采购high technology 高科技技术import commitment 进口承诺importing agent 进口代理商importing and exporting firms 进出口公司importing channel 进口渠道independent currency system 独立货币体系infant industry argument 幼稚工业保护论international trade 国际贸易intervene with trade 干预贸易interventionist 干涉主义者invisible trade 无形贸易locally produced products 本地生产的产品market economy 市场经济mercantilism 营利主义mercantilist theory 重商主义者的理论merchant 商人monetary conversion 货币兑换national security 国家安全nonsubsidized industry 非补贴工业profit margins 利润幅度quota 配额redistribution of resources 资源重新分配register of shipping 船籍登记relative differences 相对差异retaliatory tariff 报复性关税run deficits 遭受逆差separate treatment 分别对待start – up period 起步阶段surplus 顺差tariff for retaliation 报复关税tariff 关税technical assistance 技术协助trade barrier 贸易壁垒Trade Protectionism 贸易保护主义trade restrictions 贸易限制trade surplus 贸易顺差trade theory 贸易理论trade – expanding devices 贸易扩张手段trade – restricting devices 贸易限制手段trading partner 贸易伙伴unfamiliar territories 陌生的地域unfavorable 逆差的values of imports 进口价值visible trade 有形贸易welfare economy 福利经济welfare state 福利国家career planning 职业计划career path 职业道路career development 职业发展self-assessment 自我评价career anchors 职业动机incentive compensation 奖金profit sharing 分红制frequency rate 频率stress 紧张role conflict 角色冲突union 工会local union 地方工会craft union 行业工会industrial union 产业工会national union 全国工会bargaining union 谈判组collective bargaining 劳资谈判arbitration 仲裁strike 罢工internal employee relations 内部员工关系discipline 纪律disciplinary action 纪律处分grievance 申诉demotion 降职transfer 调动promotion 晋升corporate culture 企业文化organizational culture 企业文化esprit de corps [法]团结精神；集体精神sense of identity 认同感sense of togetherness 团结一致的感觉shared values 员工共同拥有的价值观念organizational motto 企业格言role models 模范；学习榜样number 1 rule 最重要的规则；头等大事informal system of rules 不成文的规章制度bureaucracy 官僚主义company uniform 公司制服probation period 试用期proving period 证明自己的阶段；试用期standard of performance 衡量工作表现或业绩的标准quality product 优质产品timely service 及时服务rites and rituals 仪式employee stock ownership plan 员工拥有股份的计划profit-sharing program 利润分享方案to indoctrinate 灌输信仰或意识to brainwash 洗脑to communicate culture 传播企业文化to promote corporate culture 促进企业文化to fashion a specific value system 形成具体的价值体系to emulate somebody 学习某人to motivate employees 激励员工organization development, OD 组织发展survey feedback 调查反馈quality circles 质量圈management by objective, MBO 目标管理Total Quality Management, TQM 全面质量管理team building 团队建设cohesive force in enterprise 企业凝聚力detail management 细节管理core value 核心价值corporate principle 企业准则organizational effectiveness 机构效能result oriented 结果定向stability 稳定性innovation 创新initiative 主动human relationship 人际关系competitive 竞争enterprising 进取心loyalty 忠诚ambition 雄心cooperation 合作integrity 诚信teamwork 团队execution 执行tenacity 坚韧glory 辉煌ethics 道德标准business concept 经营理念cohesive force in enterprise 企业凝聚力corporate image (CI) / enterprise image 企业形象EOI 意向申请。
销售英语术语
销售英语术语销售是商业活动中的关键环节，而掌握一些常用的销售英语术语对于从事销售工作的人来说尤为重要。
本文将介绍一些常用的销售英语术语，以帮助读者更好地了解并运用于销售场景中。
一、市场调研与分析1. Market research市场调研Market research is the process of collecting, analyzing, and interpreting information about potential customers, competitors, and market trends. It helps sales professionals to understand the preferences and needs of customers, evaluate market opportunities, and make informed decisions.2. Competitor analysis竞争对手分析Competitor analysis is an assessment of the strengths and weaknesses of competitors in the market. It involves collecting information about their products, pricing strategies, marketing campaigns, and market share. This analysis helps in identifying market gaps and developing competitive strategies.3. SWOT analysis优势劣势机会威胁分析SWOT analysis is a tool used to evaluate the strengths, weaknesses, opportunities, and threats of a product, company, or market. It helps sales professionals to identify areas of improvement, capitalize on opportunities, and mitigate potential threats.二、销售准备阶段1. Sales prospecting销售搜寻Sales prospecting refers to the process of identifying and qualifying potential customers or leads. It involves researching and analyzing target markets, identifying key decision-makers, and initiating contact with them for potential business opportunities.2. Sales pitch销售陈述A sales pitch is a presentation or speech made by a salesperson to convince potential customers to buy a product or service. It highlights the unique features, benefits, and value proposition of the product, with the aim of persuading customers to make a purchase.3. Sales forecast销售预测Sales forecast is an estimate of future sales revenue based on historical sales data, market trends, and other relevant factors. It helps sales professionals in setting sales targets, making resource allocation decisions, and planning for future sales activities.三、销售过程中的关键术语1. Lead generation潜在客户生成Lead generation refers to the process of identifying and attracting potential customers who have shown interest or demonstrated potential to make a purchase. It involves various marketing and sales activities such as advertising, content marketing, events, and referrals.2. Qualifying prospects潜在客户资格评估Qualifying prospects involves evaluating and assessing potential customers to determine their level of interest, need, and purchasing power. It helps sales professionals prioritize leads and focus their efforts on the most promising opportunities.3. Closing the deal成交Closing the deal refers to the final stage of the sales process when the salesperson successfully convinces the customer to make a purchase. It often involves negotiation, overcoming objections, and finalizing the terms and conditions of the sale.4. Upselling与进一步销售Upselling is a sales technique where the salesperson encourages the customer to purchase additional or more expensive products or services. It aims to increase the average transaction value and maximize revenue.5. Cross-selling交叉销售Cross-selling is the practice of offering complementary or related products to customers who have already made a purchase. It aims to increase customer satisfaction and loyalty while generating additional sales revenue.四、销售绩效评估1. Key performance indicators (KPIs)关键绩效指标Key performance indicators are measurable metrics used to evaluate the effectiveness and efficiency of sales activities. They can include metricssuch as sales revenue, conversion rate, average order value, and customer retention rate.2. Sales quota销售任务A sales quota is a specific target or goal set for individual salespeople or the entire sales team. It serves as a benchmark for performance evaluation and motivation to achieve sales targets.3. Sales pipeline销售管道A sales pipeline is a visual representation of the sales process that tracks and manages the progress of potential customers from lead generation to closing the deal. It helps sales professionals prioritize and forecast sales opportunities.五、售后服务1. Customer relationship management (CRM)客户关系管理Customer relationship management refers to the practices, strategies, and technologies used by companies to manage and analyze customer interactions and data throughout the customer lifecycle. It aims to improve customer satisfaction and loyalty, ultimately leading to repeat sales and referrals.2. After-sales support售后服务After-sales support involves providing assistance and support to customers after they have made a purchase. It includes activities such as product installation, troubleshooting, maintenance, and customer training.Effective after-sales support can enhance customer satisfaction and build long-term relationships.以上是一些常用的销售英语术语，它们在销售工作中起着重要的作用。
商务英语名词解释
11. Budget—预算an account of probable future income and expenditure during a stated, period, usu. a year used as a guide in making financial arrangements.2. Return—回报the gain from an investment, either as income or yield or as profit on the sale of the investment.3. Portfolio—证券投资组合the entire collection of investments in the form of stocks, bonds, or certificate of deposits for purposes other than controlling4. Royalty—专利税money paid to the owner of a copyright for permission to publish copyright material and to the owner of a patent for permission to use a patented design, usu. at a greed percentage of the selling price of the product.5. Expertise—专门知识expert knowledge or skill, esp. in a particular field; know-how.6. Licensor—认证颁发者a person or company granting a license.7. Patent—专利权a special right to an inventor to be the only person to make and sell, or to authorize others to make and sell a newly-invented machine or process.8. Non-tariff barrier—非贸易壁垒all forms of man-made obstructions to international trade other than tariffs, including prohibitions and quotas, etc.9. Turnkey contract—交钥匙工程one in which one of the parties agrees to supply, at the contract price, a complete product ready for use, such as a new home, factory, ship, etc.10. Franchise—经销权an arrangement by which a monopoly producer or owner gives another permission for the exclusive right to manufacture or sell the products in a certain area.21. Purchasing power—购买力of persons, the public, having the money to buy goods and services.2. Assess—估价to judge an amount or value.3. spur—刺激to urge or encourage4. average—平均of an ordinary, common or usual kind in quality or amount5. Productive—多生产producing in high efficiency or in large quantity6. tap—开发to take what is needed from, to exploit7. Infrastructure—基础设施large-scale public services, such as water and power supplies, road, rail and radio communications, etc. needed to support economic activity, esp. industry, trade and commerce.8. recipient—接受者a person or an organization etc. that receives something9. consumerism—消费主义considerable desire to make purchase for consumption10. PPP—购买力平价purchasing power parity31 liberalization—自由化of trade, the act of government in lifting controls over imports and exports2 integration—一体化combining into a whole3 tariff—关税tax levied by the customs4 barriers to trade—贸易壁垒any action by a government to limit or prevent the free flow of goods in and out of its country.5 mobility—流动性capacity that can move or be moved easily and quickly from place to place.6 detour—绕道route that voids a blocked road; deviation7 banknote—纸币printed paper money issued by a bank, usu. the country’s central bank.8 erode—侵蚀wear away, eat into9 envisage—想象picture(an event, action, etc) in the mind as a future possibility; imagine10 veto—否决权right to reject or forbid something41 affiliate—分支机构a subsidiary company controlled by another2 assets—资产total resources of a business, as cash, accounts receivable, real estates etc.3 world company—全球公司a multinational whose national identity has been blurred4 facilities—设施something designed, built or installed to serve a specific function or perform a particular service5 revenue—收益the total annual income of a state6 decentralize—使分权distribute the administrative powers over a less concentrated area7 nationalize—收归国有to bring under the control or ownership of a nation8 welfare—福利well-being9 framework—行为准则organization structure10 input—投资something that is put in business operation51 service—服务something done to help or benefit others2 abundant—大量的plentiful, more than enough3 specialization—专业化to restrict one’s economic activities to certain particular fields4 primary commodities—初级产品those commodities not processed, or only slightly processed, usually farm produce or raw materials5 incentive—刺激that which incites, rouses or encourages a person6 alternative—替代物that may be had, used etc. in place of sth. else7 intuitive—直觉relating to the power of the immediate understanding of something without reasoning or study8 efficient—有效的producing a desired or satisfactory result; able to perform duties well9 endowment—天赋a natural gift or ability10 exploit—利用to develop the use of, make the best use of61 drawback—退税duties paid on imported goods that are refunded when re-exported2 highlight—重视to make prominent; to draw special attention3 bulky—庞大taking a lot of space, and often of a shape difficult to handle4 perishable—易碎easily to go bad5 tariff—关税duties imposed on goods imported and exported6 specific duties—从量税duties levied on the basis of quantity, weight, size etc. of the goods7 ad valorem duties—从价税duties levied on the basis of the price of the goods8 unilaterally—单方面地done by one side or party only9 maritime—海上connected with the sea or navigation10 remittance—汇款money sent by post71 law suit—诉讼案件legal prosecution2 dispute—争端argument or controversy3 remedy—纠正method of putting right something that is wrong4 amendment—修正changes made to something5 Incoterms—贸易术语a set of international rules for the interpretation of trade terms6 present—提交submit7 premise—前提a tract of land including its buildings8 heading—标题category9 classification—分类the arrangement of things by groups10 carriage—运费the price or cost of transportation81 business line—商业领域goods dealt in by a company2 voluntary offer—主动发盘an offer made on the initiative of the offerer3 contract—合同an agreement setting forth the binding obligations of the relevant parties4 indispensable—必须物absolutely necessary5 contract proper—合同正文the main body of a contract6 contracting parties—缔约方signatories of an agreement7 force majeure—[不可抗力] social or natural calamities that take place beyond the control of a contracting party8 purchase contract—购买合同a contract made by the buyer9 firm offer—持盘an offer whose terms and conditions are binding on the offer10 offeree—受要约人the party to whom an offer is made91.popular—受欢迎的liked and admired2.hyperinflation—极度通货膨胀soaring of prices beyond control3.inflation—通货膨胀rise in prices brought about by the excess demand, expansionof money supply, credit etc.4.protectionism—贸易保护主义the theory of the system of developing homecountries through duties and other means imposed on competitive imports5.bilateral—双边的of two sides6.bundling—捆绑式销售the exchange of goods or services are tied together7.expertise—专门知识expert skill or knowledge8.creditors—债权人a person to whom one owns money9.transferable—可转移的possible to be handed over10.verified data—已证实的数据authentic materials101.debtor—债务人a person who owes money2.default—违约fail to carry out an obligation3.dubious—可疑的doubtful, uncertain, questionable4.draft—汇票an unconditional order to someone to pay a sum of money5.remittance—汇款the sending of money or the money sent6.fluctuation—波动irregular movement of (prices, exchange rates etc.)7.drawer—出票人the person who issues a draft, usually the exporter8.sound—健康合理financially satisfactory财政上满意9.ban—禁止prohibit, forbid10.drawee—受票人the person to whom a draft is drawn111.credit-worthiness—资信being believed or accepted by others as reliable in makingpayment2.substantial—大量的large, great, considerable3.constitute—组成make up; amount to; form4.applicant of an L/C—出口信用证the importer that goes to a bank for theestablishment of an L/C5.beneficiary—受益人the company that can make use of an L/C to get paid for itsexport6.discrepancy—不符difference; absence of agreement7.confirming bank—保兑行the bank that adds its own commitment to an L/C8.bill of exchange—汇票written order drawn by the beneficiary on the bank for thepurpose of payment9.underlying—作为基础forming the basis of10.reimburse—退款pay back to somebody for the expenses he has spent121.clean credit—光票信用证a credit that does not require shipping documents forpayment2.cancel—作废not to do something that has been arranged or decided upon3.leading bank—主要银行major bank, most important bank4.impeccable—完美的faultless5.insolvent—无力偿还的unable to pay debts6.sight credit—即期信用证a credit by which payment can be made uponpresentation of the draft7.maturity—到期becoming due8.after sight—见票之后after presentation of draft9.middleman—中间商trader through whom goods pass between the producer andthe consumer10.sustain—遭受suffer131.documentation—证明文件the presentation and use of shipping documents2.consignee—收货人the party in the bill of lading to whom the goods are shipped3.shipping marks—唛头what is printed on the outer packing of goods as symbol foridentification in the course of transportation4.discrepancy—不符absence of agreement5.liability—责任what one is responsible for according to law6.apparent—表明上according to appearance; seeming7.insurance policy—保险单a document used for covering possible risks8.discount—折扣amount of money that may be taken off the full amount9.title—抬头right to the possession of a position or property10.invoice—发票a document for the general description of the goods and the price141 alternative—供选择a choice from two or more possibilities.2 modes—运输方式different forms of transportation3 fundamental—极其重要的very important4 ownership—所有权legal right of possession5 intermediate products—中间产品semi-manufactures6 commercial intercourse—商业交流business dealings between individuals or firms7 unload卸货—getting goods off a carrier8 package—包装combination of related parts or elements accepted or rejected as a single unit9 distribution—分布the marketing, transporting, merchandising, and selling of any item10 destination—目的地the terminal to which goods are sent151 insured—被保险人a person covered by an insurance policy2 premium—保险费the amount paid by an insured for coverage under the contract3 potential loss—潜在损失loss which is possible to incur4 viability—能力ability to succeed in operation5 claim—索赔a payment demanded in accordance with an insurance policy6 margin—利润amount above what is estimated as necessary7 underwriter—保险公司a person who carries on insurance as a business8 consumption—消费the using up of goods and services having an exchangeable value9 compensation—赔偿金something given or received as an equivalent for loss10 pooling—联营a combination of funds formed for common advantage161 field—领域a sphere of activity2 incidence—发生occurrence3 multi-modal transportation—多式联运transport that combines road, rail, sea and air4 diminish—减少降低the right to collect from an endorser a payment of loss5 indemnity—赔偿compensation for loss6 subrogate—代为追偿to substitute a claim against one person for a claim against another person7 legal action—法律行动an action taken against someone in accordance with the law8 leader—领导者an insurer who is well-known in a particular class of business9 deposit—存款money paid as part payment that is owned10 compulsory—义务that must be done171 peg—钉住to keep fixed or unchanged2 redeem—兑换to repay or pay off, esp. loan stock, debentures and preference shares or stock3 settlement—结算the act of paying a bill, debt, charge, etc4 exchange rate—汇率the price at which one currency can be exchanged for another currency5 fluctuations—波动upward and downward movements in the economic system6 gold reserves—黄金储备量the stock of gold coin and bullion held by a note-issuing bank in a country on the gold standard.7 money circulation—货币流通money in the hands of the public and being used to pay for goods and services8 devaluation—货币贬值the act of a government in reducing by law the exchange value of its currency in units of gold or as compared with other currencies9 offset—补偿to set one value against another or as equal to another10 par—标准equal in value, on the same level181 affiliate—隶属a business concern owned or controlled in whole or in part by another concern2 institutions—体系an organization or establishment devoted to the promotion of a particular object3 productivity—生产力power of being productive4 loans—借贷something lent on condition of being returned, especially a sum of money lent at interest5 prerequisite—先决条件required as a condition for something else6 cyclical—周期循环recurring in cycles7 maturity—到期the time when a note or bill of exchange or a loan becomes due8 reserve—储备金money held aside to meet future demand9 investment—投资the act of putting money to use in something offering profitable returns10 stringent—严格的strict, that must be obeyed191 quota—配额a limit placed by a government on the amount of imports or commodity2 VER—自动出口限制an agreement by a country’s exporters o r government to limit their exports or government to limit their exports to another country3 acquisition—获得company expansion through the phrase of other business4 synergy—协同作用benefits from combining different business, normally claimed by the promoters of mergers5 rebate—减少reduce6 intellectual property—知识产权certain non-tangible assets held, principally covering the areas of patent protection, registered trade marks and designs, andcopy-right7 tax holiday—免税期a period of time during which tax is not levied8 return—收益the gain from an investment, either as income or yield or as profit on the sale of the investment9 access—使用权a way by which a place, esp. property, can be reached or entered or used10 joint venture—合资企业a business where the provision of risk capital is shared between two or more firms201 market place—市场a place in which securities are sold and bought2 securities—担保stocks and bonds3 gilts—金边债券stocks issued by government4 information—信息knowledge communicated or received concerning a particular fact or circumstance5 qualifications—资格证书competence6 membership—成员the state of being a member of a certain organization7 practitioner—从业者a person engaged in the practice of a profession or occupation8 cost-effective—成本效益好producing optimum results for the expenditure9 shortfall—差额deficiency10 equities—股本company stocks211 ratify—批准make an arrangement or a treaty officially valid by signing it.2 controversy—争论public argument about sth. which many people disagree with3 biennial—两年一次happening every alternate year4 clout—权利influence5 anti-dumping—反倾销one form of action which may be taken by a government to protect industries from unfair competition by which goods are sold at a price lower than in the country where they are manufactured6 mandate—授权authority given to perform a duty7 stillborn—死胎的(of a child) dead at birth; (of an idea or a plan) not developing further8 contracting party—缔约国a country or firm that signs a legal agreement9 akin to—类似的similar, related to10 optimal—最佳的best or most favorable221 terms of trade—贸易条件the relation of export and import prices2 preference—优先权a practical advantage given to one over others3 export earnings—出口收入money earned on the sales of goods to other countries4 provisions—食品a formal or explicit statement of conditions demanded5 tariffs—壁垒customs duties imposed by a government on imports or exports6 invisible—无形trade in services7 board—董事会an official group of persons who direct or supervise some activities ofa firm8 permanent—不变的lasting9 counterpart—副本，配对物a person or thing that closely resembles another in position or function10 forum—论坛an outlet for discussion of matters of interest to a given group1、国际贸易一般指不同国家的当事人进行的交易，它涉及到许多因素，因而此国内贸易要复杂得多。
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商业术语
commerce, trade, trading 贸易
inland trade, home trade, domestic trade, internal trade, interior trade 国内贸易international trade 国际贸易
foreign trade, external trade 对外贸易,外贸
terms of trade 贸易条件
free-trade area 自由贸易区
import, importation 进口
importer 进口商
export, exportation 出口
exporter 出口商
commercial channels 商业渠道
customs 海关
customs duty 关税
quota 配额,限额
item 项目,细目
commercial transaction 买卖,交易
manufacturer 制造商,制造厂
middleman 中间商,经纪人
dealer 经销商
wholesaler 批发商
retailer 零售商
tradesman 零售商
merchant 商人(英)批发商,(美)零售商
concessionaire, licensed dealer 受让人,特许权获得者
consumer 消费者,用户
client, customer 顾客,客户
buyer 买主,买方
stocks 存货,库存量
purchase 购买,进货
sale 销售
bulk sale 整批销售,趸售
wholesale 批发
retail trade 零售业
cash sale 现货
hire-purchase 分期付款购买(美作:installment plan)
competition 竞争
competitor 竞争者
competitive 竞争的
unfair competition 不合理竞争
dumping profit margin 倾销差价,倾销幅度
trademark 商标
registered trademark 注册商标
registered office, head office 总公司, 总店, 总部
贸易价格术语
trade term / price term 价格术语
world / international market price 国际市场价格
FOB (free on board) 离岸价
C&F (cost and freight) 成本加运费价
CIF (cost, insurance and freight) 到岸价
freight 运费
wharfage 码头费
landing charges 卸货费
customs duty 关税
port dues 港口税
import surcharge 进口附加税
import variable duties 进口差价税
commission 佣金
return commission 回佣，回扣
price including commission 含佣价
net price 净价
wholesale price 批发价
discount / allowance 折扣
retail price 零售价
spot price 现货价格
current price 现行价格/ 时价
indicative price 参考价格
customs valuation 海关估价
price list 价目表
total value 总值
贸易机构词汇
WTO (World Trade Organization) 世界贸易组织
IMF (International Monetary Fund) 国际货币基金组织
CTG (Council for Trade in Goods) 货币贸易理事会
EFTA (European Free Trade Association) 欧洲自由贸易联盟
AFTA (ASEAN Free Trade Area) 东盟自由贸易区
JCCT (China-US Joint Commission on Commerce and Trade) 中美商贸联委会
NAFTA (North American Free Trade Area) 北美自由贸易区
UNCTAD (United Nations Conference on Trade and Development)联合国贸易与发展会议GA TT (General Agreement on Tariffs and Trade) 关贸总协定
贸易方式词汇
stocks 存货，库存量
cash sale 现货
purchase 购买，进货
bulk sale 整批销售，趸售
distribution channels 销售渠道
wholesale 批发
retail trade 零售业
hire-purchase 分期付款购买
fluctuate in line with market conditions 随行就市
unfair competition 不合理竞争
dumping 商品倾销
dumping profit margin 倾销差价，倾销幅度
antidumping 反倾销
customs bond 海关担保
chain debts 三角债
freight forwarder 货运代理
trade consultation 贸易磋商
mediation of dispute 商业纠纷调解
partial shipment 分批装运
restraint of trade 贸易管制
RTA (Regional Trade Arrangements) 区域贸易安排favorable balance of trade 贸易顺差
unfavorable balance of trade 贸易逆差
special preferences 优惠关税
bonded warehouse 保税仓库
transit trade 转口贸易
tariff barrier 关税壁垒
tax rebate 出口退税
TBT (Technical Barriers to Trade) 技术性贸易壁垒进出口贸易词汇
commerce, trade, trading 贸易
inland trade, home trade, domestic trade 国内贸易international trade 国际贸易
foreign trade, external trade 对外贸易，外贸import, importation 进口
importer 进口商
export, exportation 出口
exporter 出口商
import licence 进口许口证
export licence 出口许口证
commercial transaction 买卖，交易
inquiry 询盘
delivery 交货
order 订货
make a complete entry 正式/完整申报
bad account 坏帐
Bill of Lading 提单
marine bills of lading 海运提单
shipping order 托运单
blank endorsed 空白背书
endorsed 背书
cargo receipt 承运货物收据
condemned goods 有问题的货物
catalogue 商品目录
customs liquidation 清关
customs clearance 结关
贸易伙伴术语
trade partner 贸易伙伴
manufacturer 制造商，制造厂
middleman 中间商，经纪人
dealer 经销商
wholesaler 批发商
retailer, tradesman 零售商
merchant 商人，批发商，零售商
concessionaire, licensed dealer 受让人，特许权获得者consumer 消费者，用户
client, customer 顾客，客户
buyer 买主，买方
carrier 承运人
consignee 收货人。