大学核心商务英语读写教程4Unit 1 Business Education
21世纪大学英语读写教程第四册Vocabulary(1-7单元)
Unit 11.I’m just coming around to have a friendly chat with you. How are you doing?2.When you’re writing a paper, you must acknowledge the sources of the statements you havequoted to support your argument.3.As the saying goes, “Where there is a will, there is a way.” People who want to make thingsbetter can do so if only they are strongly motivated.4.The expression of intense feelings in a simple and yet profound way is recognized as acharacteristic of Emily Dickinson’s poetry.5.Thomas Jefferson devoted himself completely to the drafting of The Declaration ofIndependence despite his personal sorrow and trouble.6.As the most influential US president, Franklin Roosevelt left a legacy which still deeplyaffects the country today.7.Madame Curie is often cited as an example of a great scientist who would never yielded tohardships in her quest for knowledge.8.As I see it, laziness is the biggest obstacle to person’s success.9.Curiosity is the best teacher. If information of no intrinsic interest is crammed into students’heads, no effective learning can be achieved.10.What are your criteria for selecting the greatest literary works of the 20th century?11.It’s good to see a child develop different interests, but when any int erest turns into anobsession it can be worrisome to parents.12.Before they go to school, children manage to progress from newborns with onlyinnate abilities to children with an enormous amount of knowledge about the world they live in.13.Mother Teresa will long be remembered for her unique contribution(s)to the cause ofcaring for the sick and dying.14.Albert Einstein, Franklin Roosevelt’s contemporary, got involved in politics by suggesting thegovernment develop its own nuclear weapons program.15.For the inclusion of your record in the Guinness Book of World Records, an application mustbe submitted to the publication headquarters in London.16.History has proved that in time of crisis a capable and charismatic (有魅力的) person mustbe called to leadership so as to raise the nation’s moral.1.With today’s world making fantastic progress in science and technology, any nation contentto rely on past successes will soon be left behind.2.Though she was only a normal athlete in high school, in college her ability allowed her to riseabove the others and become a star.3.After replacing a wounded artillery general, Napoleon made history at the young age of 24by seizing rebellious Toulon (土伦).4.I wish I were endowed with both intelligence and good looks, but overall I think it’s mo reimportant to be smart than pretty.5.I enjoy my work, but my boss bothers me so much that I’m not sure how much longer I’ll beable to put up with him.6.This approach is going nowhere. We had better come up with a new way of dealing with thisproblem.7.As the name suggests, the book Greatness: Who Makes History and Why focuses on whatenables some people to go down in history.8.This psychology professor’s study of great figures is reportedly to be built on over ten yearsof research.9.I think your grades are low because you don’t study enough. You really need to put in moretime studying if you expect to do well.10.Advertising is a tough business because it is very difficult to come up with new ideas to sellthe same old products.11.I think it’s the teacher’s responsibility to take charge of the class, not to always ask thestudents what they want to do.12.The qualities that truly set Winston Churchill apart were his determination and his ability toinspire others.Unit 21.The author’s son wa s studying medicine at McGill University with the intention of becominga surgeon.2.I took her criticism as a sincere desire to see improvement in my work.3.They didn’t fight, but stood there glaring at one another.4.Don’t get sore at me because you got low marks in your exams.5.Though the poem is well-known, no one has yet been able to trace its author.6.The new club strives to educate its members to render service to the community.7.Mary likes to go dancing on weekends because she does not believe that the denial ofpleasure is a virtue.8.People place stamps on letters or packages as proof that they have paid for mailing theseitems.9.The mayor praised the Lei Feng Spirit that could be found everywhere in the city and paidparticular t ribute to youngsters who helped the elderly.10.These disks hold more than 400 times as much information as a conventional floppy disk (软磁盘).11.Though he didn’t have much to give, he was generous with his money.12.Father’s Day is a day on which the people of many countries express their gratitude andappreciation for their fathers by giving them gifts or greeting cards.13.She slammed on the brakes and the car came to a sudden stop.14.You might be more successful in your job if you would take the trouble to make yourselfmore agreeable to your colleagues (同事) as well as your employer.1.The only thing on sale that attracted me was a little French clock. caught/took my fancy2.It was John’s mistake to sign the agreement without reading it carefully.a mistake on John’s part3.We fail to appreciate sufficiently all sorts of things that are supplied to us easily by nature.take for granted 4.If a criminal fears that he’s going to get caught, he will hesitatebefore he robs or steals.think twice 5.She had put aside money for a long time for this holiday and she meant to enjoy everyminute of it. saved up6.We have to take into account the data mentioned in the annual report.referred to7.It is unpleasant to hear Tom talk too proudly of his abilities and achievements. boast about8.After her husband died at the age of 35, Mary made great efforts to ensure her five children’seducation. took pains with9.For better health you must avoid eating too much. refrain from10.Mr. Eden is one of the most prominent scientists in the country and to a certain extent amedia star. something of11.If you help a neglected child, he may not actually show you gratitude, but chances are thatyou will get thanks by some means or other. in one way or another12.She got a little bored with his habit of never allowing her to finish a sentence. fed upUnit 31.Generally speaking, tactics covers what you need to do at the moment while strategyprovides the broad guidelines that determine the overall direction.2.My family’s health and security are of the utmost importance to me.3.If one of those stays（支柱）gives way, the entire structure may collapse.4.Unlike a tightrope, a slack will sway up and down or from side to side.5.The president wanted to see him on a matter of great significance.6.Two foreign tourists died ad two soldiers were badly hurt yesterday when a coach and anArmy truck collided almost head-on along a straight stretch of road.7.We tried all sorts of solutions to that problem, and they all came to a dead end.8.The blow on his head erased the details of the accident from his memory.9.We usually judge others within the framework of our own experience.10.By the time the lifeboat arrived, the ship was almost vertical in the water. The woundedsoldier is sitting in the vertical position, upright in bed.11.The music ceased suddenly when she turned off the radio.12.By pointing out just one flaw, she destroyed his entire argument.13.The music implies suddenly when she turned off the radio.14.He affirmed his plan to make payments on time.1. We got lost and finally were two hours late. wound up being2.The schoolboy tried to drive the cow into the stable by tugging (拉) its tail, but failed.pulling on3.The roots of plants absorb water and make their food out of it. take in4.By constantly looking up at the clock he is really saying that he wants us to leave. in effect5. Although the glow of the sunset was the most intense colure in the scene, the darkeningblue of the rest of the sky began increasingly prevail.take over6. After graduation, John changed his job frequently but he eventually taught English in a localmiddle school. ended up teachingUnit 41.Even though animals within a breed may look similar to us humans, they probably lookunique to each other.2.Students have different individual abilities and potentials, and therefore should be taughtaccordingly.3.Many Americans would deny the existence of a single American culture partly because thereis such racial diversity in the county.4.Preadolescent (青春前期的) groups are homogeneous; that is, members are usually of thesame sex and come from the same neighborhood.5.The travel agency will make every arrangement for your trip and the expenses, all inclusiveare estimated at $300.6.All developed nations maintain a variety of social welfare programs to help unemployed orunderemployed people to function more fully in society.7.Lying is defined as deceiving someone about certain matters or facts.8.The irritation my boss showed was simply due to my failure to make a favorable comment onhis management.9.The variables that educational psychologists have found to be important in classroomteaching include the time teachers allocate to instruction, the amount of content they cover, the percent of time that students are engaged in learning, and so on.10.The Austrian physician and founder of psychoanalysis, Sigmund Freud, used hispsychotherapy to uncover painful and forgotten memories in his patients.11.An instance of irony is the suggestion, put forward with apparent seriousness by the Englishsatirist Jonathan Swift in his A Modest Proposal (《一个温和的建议》), that the poor people of Ireland should rid themselves of poverty by selling their children to the rich to eat.12.Human learning and memory have been studied mostly with verbal materials (such as wordlists and stories) or with tasks requiring motor skills (such as learning to type or to play an instrument).13.Babies will readily learn to walk on their own when they are offered a reward.14.When depressed, these patients experience painful sadness, negative thinking, andindifference to things that used to bring them happiness.15.The probability of an outcome is represented by a number between 0 and 1, with probability0 indicating certainty that an event will not occur and probability 1 indicating certainty thatit will occur.16.IQ scores may vary according to testing conditions, and thus it is advisable to understandresults of the tests as falling within a certain range, such as average or superior.1.The major method of instruction for schools of the United States and many other countriesstresses the educational development of the child in terms of individual needs and interests.2.The explosion in use and popularity of the Internet in the 1990s is most likely due to theWorld Wide Web.3. A quality control inspector is responsible for making sure that every product measures/livesup to the specified standard before it goes into circulation.4.If you do what you are really interested in and try hard, you'll find, as often as not that youare living with contentment.5.The Greek philosopher Socrates was also a great teacher, whose method consisted of askingquestions that forced his students to think deeply about the meaning of life, truth, and justice.6.His plan is an ambitious one, and I doubt whether he will really go through with it.7.The secretary general, like the rest of the UN staff, is supposed to be independent, but inreality, he must rely on member countries, especially the five permanent Security Council members, to get anything done.8.It’s been argued that the problems with teaching have been brought about in part byinadequate facilities.Unit 51.The first artificial intelligence (人工智能) conference in 1956 inspired researchers toundertake projects that emulated human behavior in areas of reasoning, language comprehension, and communications.2.In 1979 the U.S. Supreme Court ruled that states may require the consent（同意，许可）ofone parent of a minor (未成年者) requesting an abortion.3.By 1951 industrial production had exceeded prewar peaks; it continued to rise in thesucceeding years.4.That park contains miniature reproductions of such famous sights in China as the Great Walland the Summer Palace.5.According to our professor, unemployment is an inevitable consequence of free marketeconomics.6.There are nearly 2,900 radio stations associated with ABC, as well as a sizable publishinggroup.7.Don’t worry. The danger from these snakes is practically nothing.8. A crowd of people gathered, outraged by the way the police officers were hitting the twomen.9.Psychological drug dependency is characterized by a craving for the drug and belief that onecannot function without taking it.10.The bomb was designed to cause the maximum amount of harm to the maximum number ofpeople.11.Although breast cancer primarily afflicts females, about 1,400 male breast cancers were alsoreported in the United States in 1997.12.Some people’s attitudes towards foreigners are based on sheer ignorance and prejudice.13.When he stood up from his seat, he suddenly felt an intense pain in the lower part of hisback.14.We see each other at regular intervals — usually once a week.15.I read a very interesting biography of Marx’s last week, which is based on his correspondencewith Engels over 40 years.1.Tom’s boss asked him to take control of the office for a couple of weeks while she was away.take charge of 2.As he fell down from the cliff (悬崖) the mountaineer was lucky enough to grab a branchwith his left hand.get hold of3.Such projects as road or dam building, mining, or large-scale farming can cause greathardships to people whose lives depend on the land. who live off on4.The government began to support small businesses when it realized that they were the keyto economic growth. smile (up)on5.Adrenaline(肾上腺素) helps the body to get used to sudden stress by increasing heart rateand raising blood pressure.adjust to6. A central purpose of drama has always been to provide a means for a society to thinkcarefully about itself and its beliefs. reflect upon7.I had seen the singer before on TV, but she looked very different when I met her personally.in person8.Chicago’s O’Hare Airport was closed as a result of the snowstorm. due to9.Cindy, Linda, and Niaomi went to the benefit fashion show, as did Claudia and Christy, allknown as the “supermodels” of the 1990’s. along with10.The rocket roared into space, increasing its speed to 38,000 mph shortly after. picking up11.I’m sorry, but someone else has borrowed the book you want. checked out12.On seeing General Powell, the soldier threw out his chest and saluted. stuck outUnit 61.Official U.S. statistics on employment and unemployment are derived from a monthly samplesurvey of households.2.For a solid or liquid fuel to ignite, some of the fuel must first be heated to the temperature atwhich it turns to gas.3.He keeps his savings under his pillow because he distrusts banks.4.The writer’s thesis is that all human problems can be solved by logic.5.Since the early 1900’s, pronunciation in the United States has becomes more standardizedbecause people throughout the country have become more and more exposed to each other’s speech patterns.6.I am not jealous of her good fortune, but I do feel she should share it with others.7.Zoologists observe the ways animals interact with one another and their environment.8.People spend a lot of their Hard-earned money on holidays and of course they want to getgood professional service.9.She felt frustrated when she didn’t get a promotion after all these years of hard wo rk.10.She grabbed for her gun when she heard the shots down the street.11.I suggest that you keep the flashlight handy in case the fuse (保险丝) blows again.12.The secretaries’ report provided the leaders with the necessary numerical information.13.Mary and her brothers were all very happy because their father approved their plans for thesummer.14.The issue of the death penalty is highly controversial in some western countries.15.He has abstract ideas about what to do, but no specific plans or proposals.1.There are many heroines who make headlines for showing courage when confronted withsome public emergency. in the face of2.For those who are disabled when they are born or during childhood, special education isnecessary.from birth3.Their request for better working conditions was equal to a criticism of the management.amounted to 4.There are still difficulties before us, but we will overcome them individually in order.one by one5.He didn’t sell hi s house right away; he waited to get the best offer. held out for6.In the face of enemy attacks, the president said that his countrymen would never yield tothreats. give in to7. A good visual artist (视觉艺术家) has to be a drawer first. Ramsay learnt at an early time thecrucial importance of drawing as the basis for his art.early on8.How can you ever achieve any success if you are afraid of everything that is unpleasant ordifficult.shy away from9.Tom took the place of George just after half-time when it appeared that the injury toGeorge’s knee was affecting his performance. substituted for10.He’s disorganized, he’s inefficient, he’s never there when you want him –in a word, theman’s hopeless. in short11.The detective put a chemical on the paper, and the fingerprints appeared. showed up12.Emily’s life resulted in tragedy after her husband was captured during the Civil War. ended in Unit 71.Johnny is only 15 but actually he has outgrown his mother by five inches.2.Cockroaches (蟑螂) have earned a bad reputation because they feed on garbage.3.Arab Americans have tended to identify more strongly with their Muslim heritage.4.I have moments of despair, but fundamentally I am an optimist.5.She hesitated for a fraction of a second before accepting his challenge to a game of tennis.6.Thanks to the Internet, data can now be transferred easily from one computer to another.7.Drums can be used to convey messages over distances beyond the human voice’s reach.8.Technological advances are the chief agents of change.9.In 1894 bottling machines were installed in a Mississippi factory and the first bottled Cokewas produced.10.There are laws to specify (指定) the person(s) who will obtain a dead person’s estate if nowill exists.ura filed a lawsuit against her company for ignoring her for promotion because she waspregnant. passing (her) over2.The President ought to seize the opportunity to stop quarrelling with the political parties andnegotiate a speedy return to democracy. make his peace with3.The Clayton Antitrust Act (克莱顿反托拉斯法) declared illegal such practices as price-cuttingto drive competitors out of business.freeze competitors out of business4.He was very intelligent, but he failed to meet the requirements for a manager.fell short of5.The earliest European description of the American continent appeared in published form in1505.in print6.Children from age 6 to age 14 in Germany attend full-time school without payment.for free7.Workers are tearing open roads to lay new cables. put in8.The Foreign Ministry holds weekly press conferences to let reporters know the latestdevelopments in diplomacy. fill reporters in on9.First offenders of traffic regulations are sometimes let go without any punishment.let off10.Mother was startled at the news and broke several plates. taken aback by11.Having broken with his girlfriend and standing alone in the street with his suitcase, Georgedid not know where to go or what to do. was at a loss12.It rook me nearly a month to get free of my cough. get rid of。
综合商务英语教程四册1章International Trade Data
Data
Time 3*90’
Objectives Focus 1.1 Importance of data in foreign trade 1.2 Classifying charts 1.3 Language focus in data expression Sum-up Assignment
• Exercise 2
– Pick out one of your favorite countries in the table and introduce its trade relation with U.S. to your classmate. You may find more materials such as major export or import products, changes in trade positions, trade policies and so on.
Content
1.3. Language focus in data expression
• Words showing the direction of motion helps us
describe the trend of data – rise, climb, move up --– drop, down, dive ---
Content
• Read “top 10
trading partners of the U.S.”
• Exercise 1.
– categorize the 10 countries in the next table
Country
21世纪大学英语读写教程第四册 (1)
一种“永不屈服”的态度。
西蒙顿说，如果成就巨大者具有什么共性的话，那就是一种坚持不懈地追求成功的动力。
“往往有人认为他们具备一些超常非凡的东西，”他解释道。
“但研究表明，有些伟人并没有惊人的智力有的只是程度上的差异而已。
伟大是建立在大量的学习、实践和献身精神的基础之上的。
”A “never surrender ”attitude. If great achievers share anything, said Simonton, it is an unrelenting drive to succeed. There’s a tendency to think that they are endowed with something super-normal, he explained. But what comes out of the research is that there are great people who have no amazing intellectual processes. It’s a difference in degree. Greatness is built upon tremendous amounts of study, practice and devotion.他举了二战时期的英国首相温斯顿丘吉尔作为永不放弃敢于冒险的典范。
丘吉尔在全国士气最为低落的时候被推上了台，并出色地领导了英国人民。
在“我们1940 年盟军敦刻尔克大撤退之后的一次演讲中，他的话激励了全国人民，决不会退缩、永不失败。
我们一定要坚持到底......我们永远不会屈服。
He cited Winston Churchill, Britain’s prime minister during World War 2, as an example of a risk-taker who would never give up. Thrust into office when his country's morale was at its lowest, Churchill rose brilliantly to lead the British people. In a speech following the Allied evacuation at Dunkirk in 1940,he inspired the nation when he said, We shall not flag or fail. We shall go on to the end... We shall never surrender.Unit 2有些人不愿表达感激之情，因为他们觉得这不会受欢迎。
21世纪大学英语读写教程第四册UNIT1 TEXTA 课件
4. ( ) Emperor of the French from 1804 to 1814. He was educated in military schools in France and served in the French Revolutionary army. By the age of 26 he was a general. In 1799 he joined a conspiracy, which overthrew the First Republic of France. In 1803 he crowned himself Emperor of the French. His power declined after the setbacks of several wars. The defeat at the battle of Waterloo in 1815 ended his rule. 5. ( ) One of America’s finest poets, a New England spinster, she was not recognized for her poetry until after her death. Her poems were published in a three-volume Poems of ……. The poems are brief and condensed, characterized by unusual rhyming and swift flashes of insight. 6. ( ) German astronomer and astrologer. He is best known for his discovery of the three laws of Planetary Motion. He was also the first to explain correctly how human beings see and to demonstrate what happens to light when it enters a telescope.
商务英语课程课件Unit 4 Business
Manage your own emotions and identify the other party's emotional state during negotiation
03 Business Practice Cases
Case analysis of successful enterprises
Multinational Corporation Operations
To supervise or influence an audience's opinion or behavior
Business presentation skills
• To communicate a company's values, goals, and vision
Business presentation skills
Make offers and counteroffers to reach a consensus
Close the deal by agreeing on terms and conditions
Business negotiation skills
Key Skills
Listening: Listen actively to understand the other party's position and needs
• SWOT Analysis: A strategic planning tool that assesses the Strengths, Weaknesses, Opportunities, and Threats affecting a business or organization
21世纪大学英语读写教程4第四单元课文中英对照
21世纪大学英语读写教程4第四单元课文中英对照(总8页)--本页仅作为文档封面，使用时请直接删除即可----内页可以根据需求调整合适字体及大小--21世纪大学英语读写教程复习资料Unit41.在一项对教育方法的研究中，一位教师被告知她的新班中全是有非凡天赋的孩子。
“你应该使他们的成绩高于平均水平，”有人这样对她说，而到了期末果真如此----成绩超出了平均水平。
In a study of educational techniques, a teacher was told that her new class were all gifted children. "You should get above-average results from them," she was advised, and by the end of the term she was getting just that, better than average work.2.这件事的引人注目之处在于事实上这个班的学生并不超常。
他们只是一群水平中等，智商一般的学生。
对这位老师所说的这些孩子的潜力是假的。
The remarkable thing about it all was that in reality the class was not unusual. They were just an average group of students with IQs within the normal range. The teacher had been deceived about their potential.3.这项研究揭示了关于教学和孩子的诸多问题的诸多答案，但它留下的未予回答的问题更多。
它十分清晰表明的一点是，当孩子相信老师的期望是真诚的时候，他通常是不会辜负这种期望的。
This study uncovered many answers to many questions about teaching and children, but it left even more questions unanswered. One point it did make with unusual clarity is that achild will usually live up to a teacher's expectations when the child believes those expectations are honest.4.一个未予回答的问题是：老师以什么方式让学生们知道自己是特殊学生的，是能够取得优异成绩的呢？她没有对他们明说，但显然在她的态度中有某种东西使学生们确信他们是有非凡天赋的。
21世纪大学英语教程(第四册)Unit1课文原文
21世纪大学英语读写教程（第四册）Unit1课文原文《Who Is Great?》Michal Ryan As a young boy, Albert Einstein did so poorly in school that teachers thought he was slow. The young Napoleon Bonaparte was just one of hundreds of artillery lieutenants in the French Army. And the teenage George Washington, with little formal education, was being trained not as a soldier but as a land surveyor.Despite their unspectacular beginnings, each would go on to carve a place for himself in history. What was it that enabled them to become great? Were they born with something special? Or did their greatness have more to do with timing, devotion and, perhaps, an uncompromising personality?For decades, scientists have been asking such questions. And, in the past few years, they have found evidence to help explain why some people rise above, while others—similarly talented, perhaps—are left behind. Their findings could have implications for us all.Who is great? Defining who is great depends on how one measures success. But there are some criteria. "Someone who has made a lasting contribution to human civilization is great," said Dean Keith Simonton, a professor of psychology at the University of California at Davis and author of the 1994 book Greatness: Who Makes History and Why. But he added a word of caution: "Sometimes great people don't make it into the history books. A lot of women achieved great things or were influential but went unrecognized."In writing his book, Simonton combined historical knowledge about great figures with recent findings in genetics, psychiatry and the social sciences. The great figures he focused on include men and women who have won Nobel Prizes, led great nations or won wars, composed symphonies that have endured for centuries, or revolutionized science, philosophy, politics or the arts. Though he doesn't have a formula to define how or why certain people rise above (too many factors are involved), he has come up with a few common characteristics.A "never surrender" attitude. If great achievers share anything, said Simonton, it is an unrelenting drive to succeed. "There's a tendency to think that they are endowed with something super-normal," he explained. "But what comes out of the research is that there are great people who have no amazing intellectual processes. It's a difference in degree. Greatness is built upon tremendous amounts of study, practice and devotion."He cited Winston Churchill, Britain's prime minister during World War II, as an example of a risk-taker who would never give up. Thrust into office when his country's morale was at its lowest, Churchill rose brilliantly to lead the British people. In a speech following the Allied evacuation at Dunkirk in 1940, he inspired the nation when he said, "We shall not flag or fail. We shall go on to the end...We shall never surrender."Can you be born great? In looking at Churchill's role in history—as well as the roles of other political and military leaders—Simonton discovered a striking pattern: "Firstborns and only children tend to make good leaders in time of crisis: They're used to taking charge. But middle-borns are better as peacetime leaders: They listen to different interest groups better and make the necessary compromises. Churchill, an only child, was typical. He was great in a crisis, but in peacetime he was not effective—not even popular."Timing is another factor. "If you took George Washington and put him in the 20th century he would go nowhere as a politician," Simonton declared. "He was not an effective public speaker, and he didn't like shaking hands with the public. On the other hand, I'm not sure Franklin Roosevelt would have done well in Washington's time. He wouldn't have had the radio to do his fireside chats."Can you be too smart? One surprise among Simonton's findings is that many political and military leaders have been bright but not overly so. Beyond a certain point, he explained, other factors, like the ability to communicate effectively, become more important than innate intelligence as measured by an IQ test. The most intelligent U.S. Presidents, for example—Thomas Jefferson, Woodrow Wilson and John F. Kennedy—had a hard time getting elected, Simonton said, while others with IQs closer to the average (such as Warren G. Harding) won by landslides. While political and economic factors also are involved, having a genius IQ is not necessary to be a great leader.In the sciences, those with "genius level" IQs do have a better chance at achieving recognition, added Simonton. Yet evidence also indicates that overcoming traditional ways of thinking may be just as important.He pointed to one recent study where college students were given a set of data and were asked to see if they could come up with a mathematical relation. Almost a third did. What they did not know was that they had just solved one of the most famous scientific equations in history: the Third Law of Planetary Motion, an equation that Johannes Kepler came up with in 1618.Kepler's genius, Simonton said, was not so much in solving a mathematical challenge. It was in thinking about the numbers in a unique way—applying his mathematical knowledge to his observations of planetary motion. It was his boldness that set him apart.Love your work. As a child, Einstein became fascinated with the way magnets are drawn to metal. "He couldn't stop thinking about this stuff," Simonton pointed out. "He became obsessed with problems in physics by the time he was 16, and he never stopped working on them. It's not surprising that he made major contributions by the time he was 26.""For most of us, it's not that we don't have the ability," Simonton added, "it's that we don't devote the time. You have to put in the effort and put up with all the frustrations and obstacles."Like other creative geniuses, Einstein was not motivated by a desire for fame, said Simonton. Instead, his obsession with his work was what set him apart.Where such drive comes from remains a mystery. But it is found in nearly allcreative geniuses—whether or not their genius is acknowledged by contemporaries."Emily Dickinson was not recognized for her poetry until after her death," said Simonton. "But she was not writing for fame. The same can be said of James Joyce, who didn't spend a lot of time worrying about how many people would read Finnegans Wake."Today, researchers have evidence that an intrinsic passion for one's work is a key to rising above. In a 1985 study at Brandeis University conducted by Teresa Amabile, now a professor of business administration at Harvard University, a group of professional writers—none famous—were asked to write a short poem. Each writer was then randomly placed in one of three groups: One group was asked to keep in mind the idea of writing for money; another was told to think about writing just for pleasure; and a third group was given no instruction at all.The poems then were submitted anonymously to a panel of professional writers for evaluation. The poetry written by people who thought about writing for money ranked lowest. Those who thought about writing just for pleasure did the best. "Motivation that comes from enjoying the work makes a significant difference, "Amabile said.。
全新版21世纪大学英语读写教程4 Unit1
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Unit 1 The American Dream 全新版21世纪大学英语读写教程BOOK 4
In addition to the global one, there is a national dream. It is a dream deeply rooted in the cultures, values and beliefs of the nation. Does the American Dream ring a bell7? It is a national ethos8 of the United States in which freedom includes a promise of the possibility of prosperity9 and success. The idea of the American Dream is rooted in the second sentence of the United States Declaration of Independence which states that “all men are created equal” and that they are “endowed by their Creator with certain inalienable10 Rights” including “Life, Liberty11 and the Pursuit of Happiness.”
英语流利说商务英语Level4-Unit1-Part1-PPT-Terms讲课讲稿
英语流利说商务英语L e v e l4-U n i t1-P a r t1-P P T-T e r m s精品文档流利说商务英语Level4 Unit1 Part1 PPT TermsSlideA slide is a page in a PowerPoint presentation.If you have too much text on a slide, your audience can get bored. So you should keep your slides simple with a few bullet points and images.I have made ten slides for my presentation.Each slide is about one minute long.He’s still working on the slides for his presentation.You can simplify your slides by using bullet points and visual aids.A layout is the way a slide is designed or arranged.In a layout, the font, color, and text size should be consistent. Having a clear layout makes a slide easy to understand.The layout of his slides was a little flashy.You can modify slide layouts to better convey information.To be consistent means to always be the same.TemplateA template is a model for creating a PowerPoint.It contains layouts and background designs.Saving a PowerPoint as a template allows you to use it again.For formal presentations, you should use a template with your company’s logo.You can download PowerPoint templates for free on this website.Presenter notesPresenter notes is the section below a slide in a PowerPoint.If you have extra information you want to use, you can put it in the notes.You can refer to presenter notes when giving a presentation.When you present, you audience will not be able to see your presenter notes.收集于网络，如有侵权请联系管理员删除。
大学核心商务英语读写教程 Unit 1
LOOKING FOR A JOB
TEXT A
Finding the Best Jobs for Your Personality Type
TEXT B
Four Job Hunter Horror Stories
TEXT C
The Shell Oil Company Interview Experience
job advertising.
About This Unit
Finding a job is the initial and the most important step to get into the business world. This unit will focus on the techniques on how to hunt for a job. Text A illustrates the major elements which deserve consideration when one is looking for a job. Text B tells four horror stories which contain some negative sides one may experience when looking for a job. Though unavoidable, the experience may also a positive factor for one when he is considering the next opportunity. Text C is the interview process of Shell Oil Company in which elements for the management to consider when recruiting new members.
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大学核心商务英语读写教程4Unit 1 Business Education
Objectives
1
To know something about the
business education
2
To get familiar
with different type of business programs
3. Business terms
❖ 2. Internship
Internships may be part-time or full-time; typically they are part-time during the university year and full-time in the summer, and they typically last 6–12 weeks, but can be shorter or longer. Internship positions are available from businesses, government departments, non-profit groups and organizations. Due to strict labour laws, European internships are mostly unpaid. Interships are very popular to gain international exposure on one’s resume and for foreign language improvement.
It is very difficult to integrate into another culture.融 入另外一种文化很困难。
4. Words and expressions
(9) ample
adj.
Meaning Example
more than sufficient; abundant足 够的;丰裕的
Synonym
supply sth to sb; provide sb/sth with sth
5. Note to the text
1. Some programs may consist of class work only, while others—such as tech-prep and cooperative education programs, internships, and school-to-work opportunities—combine academics with on-the-job training. (Para. 2)
The university will enroll approximately five thousand students this year.
这所大学今年大约招收五千名学生。
4. Words and expressions
(7) specifically sp s f kli adv.
Meaning Example
for one particular thing or type of thing 特别地;具体地
This is a book specifically aimed at working women. 这是一本专门面向职业女性的书。
3
To learn new word
and expressions
4
To master how to analyze
difficult and long
sentence
Text A Business Education in the US
1 BackgrouCnlicdk toinadfdoTritlme ation
adj.
Meaning Example
willing to cooperate; helpful 合作 的; 配合的
The famous actress was very cooperative when we interviewed her. 我们采访这位著名女演员的时xpressions
e(1n)compass
n k mp s v.
ere
Meaning Example
to include a lot of people or things 包括；包涵
The general art course at the university encompasses a wide variety of subjects. 大学文科包括的科目范围 很广。
He supplements his income by doing a part-time job. 他做一份兼职以贴补收入。
4. Words and expressions
e(6n)roll
v.
Meaning Example
to register formally as a participant or member 注册;（使） 入学
2. Introduction of the text
文体 特征 分析
本商务语篇为说明文体,介绍了美国的商务教育现状。
本文语言较为正式，文中出现了一些缩略语，如MBA、Ph. D和co-op，避免了词汇的冗余，使行文更简洁。
本文运用了多种说明方法：1. 定义法；2. 数据法；3. 对 比法。此外，文中出现了一些修饰限制性的词语，如 “more than”， “closely”， “primarily”，“solely” 等。这些修饰限制性词语体现了说明文体语言的准确性 。总之，多种说明方法的运用，使得本文言简意赅、条 理清楚。
2 In1troducCtliicok nto atdod Ttithlee text
3
Business terms
4 W43ords and expressions
5
Notes to the text
1. Background information
❖ Business school is a university-level institution that confers degrees in Business Administration. It teaches topics such as accounting, administration, economics, finance, information systems, marketing, organizational behavior, public relations, strategy, human resource management, and quantitative methods.
对老师来说很重要的是，逐渐培养学生的自信。
4. Words and expressions
(5) supplement
s pl m nt v.
Meaning Example
to add sth extra in order to improve sth or make it bigger 增 补；补充
4. Words and expressions
(4) instill
v.
Meaning Example
to make someone have a particular feeling or belief 逐渐灌 输(尤指思想或情感)
It is important for a teacher to instill confidence into students.
3. Business terms
❖ 1. Cooperative education
Cooperative education, commonly known as a “coop”, is a structured method of combining classroombased education with practical work experience. A cooperative education experience, provides academic credit for structured job experience. Cooperative education is taking on new importance in helping young people to make the school-to-work transition, service learning, and experiential learning initiatives.
The fundamental concern of the company is to solve the financial problems now.
目前，这家公司的首要问题是解决资金问题。
4. Words and expressions
coop(e3r) ative
4. Words and expressions
(10) furnish...with...
Meaning Example
to supply sb with something向某 人提供某物
He furnished me with the data of the research. 他向我提供研究数据。
4. Words and expressions
fund(2a)mental
Meaning Example
adj.
ere
relating to the most important
parts or the basic nature of something 基本的；根本的；重要 的